drom’s temporary exhibition “Little Big Things” …...drom’s temporary exhibition “Little...

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PRESS RELEASE drom’s temporary exhibition “Little Big Things” opened its doors in Palazzo Mocenigo, Venice Baierbrunn/Venice, September 10 th , 2014 – On September 5 th , the flacon exhibition “Little Big Things” celebrated its pre-opening in the presence of selected guests, including journalists, art lovers and experts. Since September 6 th , 2014 the exhibition is open to the general public - for one season only - within the walls of the museum for textiles and perfume, the Palazzo Mocenigo in Venice. The exhibition is the result of a long-time collaboration between drom fragrances, the Italian perfume and personal care giant Mavive Spa, and the Fondazione Musei Civici di Venezia, to which the Museo di Palazzo Mocenigo belongs. The outstanding exhibition of astonishing and rare perfume flacons includes a selection of the most precious pieces of the impressive Storp Collection – a collection that holds more than 3000 rare pieces across all eras, from the Antiquity to the present time. The multisensory exhibition is divided into four main sections, from sacred to profane, conjuring up forgotten emotions and those too often buried in the collective memory. drom fragrances has given creative freedom to seven perfumers to create olfactive signatures on the Divine, the Love and the Protection themes of the exhibition. For each chapter the visitor will discover a fragrance inspired by the flacons. The private flacon collection, which was initiated in 1911 by drom founder Bruno Storp and his wife, was kept secret within the rooms of the in-house flacon museum at the drom fragrances headquarters in Munich for 100 years. Since 2010, there have only been two exhibitions that exposed an exquisite selection of the Storp Collection, one in Paris and one in New York.

Transcript of drom’s temporary exhibition “Little Big Things” …...drom’s temporary exhibition “Little...

Page 1: drom’s temporary exhibition “Little Big Things” …...drom’s temporary exhibition “Little Big Things” opened its doors in Palazzo Mocenigo, Venice Baierbrunn/Venice, September

PRESS RELEASE

drom’s temporary exhibition “Little Big Things” opened its doors in Palazzo Mocenigo, Venice

Baierbrunn/Venice, September 10th, 2014 – On September 5th, the

flacon exhibition “Little Big Things” celebrated its pre-opening in

the presence of selected guests, including journalists, art lovers

and experts.

Since September 6th, 2014 the exhibition is open to the general

public - for one season only - within the walls of the museum for

textiles and perfume, the Palazzo Mocenigo in Venice. The

exhibition is the result of a long-time collaboration between drom

fragrances, the Italian perfume and personal care giant Mavive

Spa, and the Fondazione Musei Civici di Venezia, to which the

Museo di Palazzo Mocenigo belongs.

The outstanding exhibition of astonishing and rare perfume flacons

includes a selection of the most precious pieces of the impressive

Storp Collection – a collection that holds more than 3000 rare

pieces across all eras, from the Antiquity to the present time.

The multisensory exhibition is divided into four main sections, from

sacred to profane, conjuring up forgotten emotions and those too

often buried in the collective memory.

drom fragrances has given creative freedom to seven perfumers to

create olfactive signatures on the Divine, the Love and the

Protection themes of the exhibition. For each chapter the visitor

will discover a fragrance inspired by the flacons.

The private flacon collection, which was initiated in 1911 by drom

founder Bruno Storp and his wife, was kept secret within the

rooms of the in-house flacon museum at the drom fragrances

headquarters in Munich for 100 years. Since 2010, there have only

been two exhibitions that exposed an exquisite selection of the

Storp Collection, one in Paris and one in New York.

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PRESS RELEASE

In 2014, the descendants and current drom owners Dr. Ferdinand

Storp and Dr. Andreas Storp believe that the Palazzo Mocenigo in

Venice provides the perfect frame to stage the exquisite selection

of “Little Big Things”.

Dr. Ferdinand Storp describes this special collaboration: “Venice as

a city of arts and craftsmanship provides the perfect stage for

“Little Big Things”, an outstanding exhibition of flacon bottles, all

being relevant pieces of art and craftsmanship.

The fascinating thing about these scent bottles is that they are still

able to tell the same story that the fragrance inside these

treasures told at their time. The fragrance may have evaporated

hundreds of years ago on the velvet skin of a beautiful lady, but

you can still see the flacon and you can imagine her story. This is

again another parallel to Venice where every building, every

corner, every stone is telling its own history.”

The exhibition “Little Big Things” is shown from September 6th,

2014 through January 6th, 2015 and serves as an exceptional

testimony to the fine art of perfumery throughout the centuries.

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PRESS RELEASE

Photo material:

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PRESS RELEASE

Page 5: drom’s temporary exhibition “Little Big Things” …...drom’s temporary exhibition “Little Big Things” opened its doors in Palazzo Mocenigo, Venice Baierbrunn/Venice, September

PRESS RELEASE

Contact:

drom fragrances GmbH & Co. KG gergana von heyking oberdiller str. 18 82065 baierbrunn germany phone + 49 89 74425 0 fax + 49 89 79349 66 [email protected] www.drom.com

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PRESS RELEASE

drom fragrances

Developing extraordinary fragrances and enabling people to

experience them is the declared goal of drom. With creative

centers in Europe, the U.S., Brazil and China and a highly modern

global organization, the company serves leading brand

manufacturers around the world. drom fragrances has made its

passion for innovation a cornerstone of its corporate philosophy,

and continues to achieve new successes with forward-looking

creations.

The company’s Fine Fragrance Studio in New York and its large

share of creative employees are also perfectly in line with its motto

"be different!". The company communicates worldwide via state-

of-the-art video conferencing technology. These and many other

projects make drom an innovative partner – creative, fast and

mobile.

Brothers Dr. Ferdinand and Dr. Andreas Storp are the third

generation to run drom as a family firm. With revenues of some

180 million U.S. dollars and 420 employees, drom is one of the

world’s top ten fragrance suppliers. drom perfumers develop an

average of 100 fragrances a day for about 400 clients all over the

world.

In addition to Fine Fragrances, drom also produces fragrances for

the Cosmetics & Toiletries, Hair and Home Care segments, and in

Multimedia & Entertainment. High-tech production facilities in

Europe, the U.S., China and Brazil, as well as representatives and

subsidiaries on every relevant continent, ensure the necessary

customer proximity and an annual production capacity of roughly

35,000 tons. Uniform production standards guarantee that drom’s

high quality requirements are always met worldwide.