Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the...

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Dream Expo 2015 Participation Proposal 2015

Transcript of Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the...

Page 1: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Dream Expo 2015 Participation Proposal 2015

Page 2: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing & networking project of Pakistan DREAM EXPO 2015 – an event that will start a new trend in the event industry of Pakistan.

The Concept

It provides an opportunity for families, youth and people from all sorts of life to come together for a fun-filled day with loads of opportunities plus entertainment.

Page 3: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Venue: Expo Centre KarachiDate: 16th & 17th May, 2015Day: Saturday & SundayTime: 11:00am till 11:00pm

Event Details

After organizing a number of events GOL has came up with the only event that is a blend of Entertainment,

Education & Career Opportunities.

Page 4: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Event Overview

Page 5: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Event OverviewThe event will set a trend where a record number of

35000/day crowd is expected to reach the venue.

-----------------------------------------------------------------------------------------The crowd will be a blend of people from different phases and age

group. Families, Students, Professional and Kids will be there

to avail their part of attraction.------------------------------------------------------------------------------------------The Exhibition Area will be extended to 3 Halls of Karachi

Expo Centre bringing forth a Massive Array of Stalls for Consumers.

-------------------------------------------------------------------------------------------

A Huge Kids Area consisting of 100+ Activities for Children-------------------------------------------------------------------------------------------

The Food Court features 50+ Stalls offering a diverse range of

local and international cuisines.---------------------------------------------------------------------------------

DREAM EXPO 2015 offers Several Branding and Activation Opportunities

Page 6: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Marketing Promotions Dream Expo 2015 runs

a fully integrated marketing and PR Campaign for in the lead up to the event.

The campaign reaches the masses via media and word of mouth.Pre event promotion with radio, online, TV, print and outdoor activities.

Page 7: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Marketing Promotions

Social Media Promotion SMS PromotionEmail PromotionTelemarketing

TV Promotions: Radio Promotions: Print Ad Out of Home Promotion: Billboards across the city.

Page 8: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Exhibition Area

DREAM EXPO 2015 provides brands with the opportunity to set up their stalls in a high consumer traffic area.

Various brands at the festival conduct their activations through these stalls

Page 9: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Core Attractions

Page 10: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Core Attractions

Live Training Sessions, Fashion Ramp, Live Makeover, Lucky Draw, Theater Play, Scholarships

& Job Opportunities from Companies – First time ever a number of entertainment and educational values

are added to give a blend of fun-filled environment to the crowd.

Food Court – The food court features the widest variety of food with over 100

different cuisines from within Pakistan and around the world. The diversity of food available will cater to everyone as it features Fast-food, Pakistani cuisine,

Chinese cuisine amongst others.Kids Area - A dedicated Kids Entertainment Area with the largest mix of fun filled children’s activities,

games , rides and mascots. Activities for Kids include Customized Games, Electronic Rides, Ferris wheel, Pirate ship, Jumping Castle, Gaming Zone,

Mini Play Land, Augmented Reality Games.

Page 11: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Live Training Session

Page 12: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Food Court

Page 13: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Kids Area

Page 14: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Concert AreaA Concert will be held on both days of DREAM EXPO

2015

Various famous artists and other under-ground

bands

will be performing to entertain the crowd.

Activity duration will be 2 hours

Page 15: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Other Attractions

Page 16: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Other Attractions

Lucky Draw

Fashion Ramp Concert

Theatrical Activity

Training Sessions

Flash Mob Scholarships Exhibition

Note: All other attractions are tentative.

Page 17: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Other Attractions

Lucky Draw Competition will be arranged in the Live Cooking Area featuring exciting prizes

Live Fashion Show from well known boutiques and beauty salons of Pakistan with the participation of famous models.

A Concert featuring popular songs will be organized to keep the crowd entertained.

Theatrical Activity involving mini skits and plays will take place at the venue.

Live Training Sessions from the pioneer of the training industry of Pakistan.

A Flash Mob activity will be organized at the festival to build audience interest.

First time ever a huge number of Scholarships will be provided on merit and lucky draw basis.

A dedicated Exhibition Area fulfilling all the household needs available in the market.

Note: All other attractions are tentative.

Page 18: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Record Footfall

Page 19: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Record Footfall

Page 20: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Shell Scheme

S.NoShell Scheme –

Single Stall (3m x 3m)

1 1 Counter, 2 Chairs & 3 Spotlights, 1 Power Socket, Fascia Name & Carpeted Floor.

2 Name Tags

Page 21: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

Bare Space

S.No Bare Space

1 Marked Bare Space, Electric Supply(All electrical works for the Bare Space stalls/booths shall be carried out by the Contractor)

2 Name Tags

Page 22: Dream Expo 2015Participation Proposal 2015. Galaxy of Leader is taking business and career to the next level. Executing the biggest branding, marketing.

GOL Group of CompaniesA33 Block 13-A, Mr. Saad Saleem

Gulshan-e-Iqbal, Karachi.

C o n t a c t U s

The End!

Thank You For WatchingFor Stall Booking

Galaxy of Leaders (GOL) Call: 021-34986881-6Email: [email protected]