Donald D. Bradley Paycation Travel V.P. of Marketing.
-
Upload
tamsyn-neal -
Category
Documents
-
view
226 -
download
0
Transcript of Donald D. Bradley Paycation Travel V.P. of Marketing.
![Page 1: Donald D. Bradley Paycation Travel V.P. of Marketing.](https://reader031.fdocuments.in/reader031/viewer/2022013112/5697bff21a28abf838cbb9f1/html5/thumbnails/1.jpg)
Donald D. BradleyPaycation Travel V.P. of Marketing
![Page 2: Donald D. Bradley Paycation Travel V.P. of Marketing.](https://reader031.fdocuments.in/reader031/viewer/2022013112/5697bff21a28abf838cbb9f1/html5/thumbnails/2.jpg)
• Vision• Motivate a Team• Sales Management• Opening Outlets
Builders Mindset
• Recruiting Vs Building• Core 3 Leadership Model• Building Styles• Culture
Builders Strategy
Building
![Page 3: Donald D. Bradley Paycation Travel V.P. of Marketing.](https://reader031.fdocuments.in/reader031/viewer/2022013112/5697bff21a28abf838cbb9f1/html5/thumbnails/3.jpg)
Reading People are Ruling People
“Leaders are readers, and readers become leaders.’
![Page 4: Donald D. Bradley Paycation Travel V.P. of Marketing.](https://reader031.fdocuments.in/reader031/viewer/2022013112/5697bff21a28abf838cbb9f1/html5/thumbnails/4.jpg)
What is your Vision
What do you visualize? Who does it include What are they like?
How do you get there? What is your game plan
Builders Mindset
![Page 5: Donald D. Bradley Paycation Travel V.P. of Marketing.](https://reader031.fdocuments.in/reader031/viewer/2022013112/5697bff21a28abf838cbb9f1/html5/thumbnails/5.jpg)
Building Philosophy
Build Large Network of Outlets Build a large Base of Multi-
product Using Clients
![Page 6: Donald D. Bradley Paycation Travel V.P. of Marketing.](https://reader031.fdocuments.in/reader031/viewer/2022013112/5697bff21a28abf838cbb9f1/html5/thumbnails/6.jpg)
Building Philosophy
Get more and more direct legs Get more people “Old and
new” plugged into big events
FOCUS
![Page 7: Donald D. Bradley Paycation Travel V.P. of Marketing.](https://reader031.fdocuments.in/reader031/viewer/2022013112/5697bff21a28abf838cbb9f1/html5/thumbnails/7.jpg)
Sales
Fear or Rejection
IsolatedLimited Income
People are Turned Off
Understanding Sales vs.
Sales Management
![Page 8: Donald D. Bradley Paycation Travel V.P. of Marketing.](https://reader031.fdocuments.in/reader031/viewer/2022013112/5697bff21a28abf838cbb9f1/html5/thumbnails/8.jpg)
Unlimited Income
Training & Hiring Others
Security/Override Others
Sales Mgt
![Page 9: Donald D. Bradley Paycation Travel V.P. of Marketing.](https://reader031.fdocuments.in/reader031/viewer/2022013112/5697bff21a28abf838cbb9f1/html5/thumbnails/9.jpg)
Builders MindsetOpening up of outlets
•Largest beverage company in world•200 Countries (outlets)
•3500 beverages (multi-products)
Coca Cola makes sparkling beverages, diet and light beverages, waters, juices and juice drinks, teas, coffees, energy and sports drinks.
![Page 10: Donald D. Bradley Paycation Travel V.P. of Marketing.](https://reader031.fdocuments.in/reader031/viewer/2022013112/5697bff21a28abf838cbb9f1/html5/thumbnails/10.jpg)
Builders MindsetOpening up of outlets
32,000 Stores119
Countries6 Continents
47 Million Customers
Globally daily
2.5 Million Served Daily 4.2 Million Served Daily
Big MacQuarter Pounder
Large Network of Outlets
Large Number of Multi Using Product Clients
![Page 11: Donald D. Bradley Paycation Travel V.P. of Marketing.](https://reader031.fdocuments.in/reader031/viewer/2022013112/5697bff21a28abf838cbb9f1/html5/thumbnails/11.jpg)
Builders Strategy
•Recruiting Vs Building
•Core 3 Leadership Model
•Building Styles•Creating a winning Culture
![Page 12: Donald D. Bradley Paycation Travel V.P. of Marketing.](https://reader031.fdocuments.in/reader031/viewer/2022013112/5697bff21a28abf838cbb9f1/html5/thumbnails/12.jpg)
Recruiting Vs Building
Recruiting
BuildingYou must have children before you can have grand children.
You must recruit, train, and develop the people that you spoonsor
![Page 13: Donald D. Bradley Paycation Travel V.P. of Marketing.](https://reader031.fdocuments.in/reader031/viewer/2022013112/5697bff21a28abf838cbb9f1/html5/thumbnails/13.jpg)
Core 3
Identify
Relationship
Paint the Vision
Plug In
Duplicate
Developing Your Core
![Page 14: Donald D. Bradley Paycation Travel V.P. of Marketing.](https://reader031.fdocuments.in/reader031/viewer/2022013112/5697bff21a28abf838cbb9f1/html5/thumbnails/14.jpg)
Documentation
LoyaltyCompetitive
Spirit
Hunger / Humility
Coachability
Characteristics and qualities of Core Member
Identify
![Page 15: Donald D. Bradley Paycation Travel V.P. of Marketing.](https://reader031.fdocuments.in/reader031/viewer/2022013112/5697bff21a28abf838cbb9f1/html5/thumbnails/15.jpg)
•Need 3 Legs to be successful•Sponsor/Train/Retain•40 Key Leaders•Modeling/Training
Sell the Dream
Re-Sell the
Dream
Teach to Sell the Dream
Need Duplicatable System
CORE 3Builders Strategy
![Page 16: Donald D. Bradley Paycation Travel V.P. of Marketing.](https://reader031.fdocuments.in/reader031/viewer/2022013112/5697bff21a28abf838cbb9f1/html5/thumbnails/16.jpg)
WIDE=PROFITABILITY
DEEP= SECU
RITY
Build Wide and Drive Deep
![Page 17: Donald D. Bradley Paycation Travel V.P. of Marketing.](https://reader031.fdocuments.in/reader031/viewer/2022013112/5697bff21a28abf838cbb9f1/html5/thumbnails/17.jpg)
Culture
IMV
Eagle Weekend