DOMS IITRoorkee Magazine May

8/9/2019 DOMS IITRoorkee Magazine May

1/15Department of Management Studies, IIT Roorkee

Management Consultancy-Elite Talks by Vivek Bhatnagar

Role of Spirituality in an

Organization

Volume - 1 Issue 04 May 2010

Cloud Computing



From the Editors Desk

Animesh AgrawalEditor DoMination

(Department of Management Studies, IIT-Roorkee.)

Dear Reader,

Welcome to the fourth edition of"DoMination.

We experienced nostalgic moments of the past and those in the

making as we met our treasured alumni at Regalia-2010 this month.

Read more in our coverage ofRagalia-2010.

Along side we are out with Admissions-2010 shortlisted candidates

who proved to be the best of the lot . Take a look at list on our website

: http://www.iitr.ac.in/

Yet again we feel privileged to be guided on Management Consulting

as career by one of the gems of IIT-R alumni "Mr. Vivek Bhatnagar.

Currently - Business Development Manager for YAHOO(US)

On our endeavor to serve the right to our readers, we have an on

demand coverage on topic Spirituality in an Organization; do read

about it. Being competent is not important unless one is able to utilize

the competence judiciously. Discover the power of Spirituality in

making this true.

We also bring Cloud-Computing on the platter. As a metaphor for

the Internet, "the cloud" is a familiar clich, but when combined with

"computing," the meaning gets bigger and fuzzier.

Congratulations to winners of Qutopia-3. Keep playing, keep

reading, keep enjoying. Have your bite at Qutopia-4

Till the time we meet again; "Happy Reading".



4

Cloud Computing

1

Role of Spirituality in an

Organization

-Siddhesh Joshi & Amit Sharma

DoMS, IIT-Roorkee

6

Management Consultancy

Elite-Talks Special by IIT-R Alumni

Business Development Managerfor YAHOO(US).

-Varun Chandra

DoMS, IIT-Roorkee

CloudComputing

19

Qutopia - 4-J. Arjun & Mayur Gurjar

DoMS, IIT-Roorkee

9

Hocus-Focus

Event, you just cant afford to miss out

-Annual DOMS Alumni-Meet



Role of Spirituality in an Organization

The faculty to differentiate between right or

wrong enables a person to make a prudent

choice of those natural disciplines which areconducive to progress, whereas with the help o

organizational skill one carries this choice to

realization by working and making others work

accordingly. Organization skill has many

manifestations .Systematic programming o

food habits, physical labor and periods of rest

provide one the benefits of a long and and

healthy life. Man is expected to appreciate the

significance of this skill and develop and utilize

this unusual gift of nature.

Being competent is not important unless

one is able to utilize the competence

judiciously. The stick in a matchbox has a

tremendous potential for ignition, but onlythose can light it who know the process o

lightening. In absence of an organized system,

in spite of availability of all logistics, rather

than making progress, one finds it difficult to

maintain even the existing status. Like light and

darkness the sequence of prosperity and

adversity too depends to certain extent on

environment. However, notwithstanding the

environment, a virtue which results in better

capability of production is known as efficiency

of organization i.e. competence for proper

organization of available resources. It would

not be unjustified to assign this attribute a top

priority in the affairs of material world. It is this

efficiency of planning and organization which

enables man to be happy and prosperous.

Skill of organization does not merely

comprise of an analysis of existing situation. It

also includes a consideration of past and

initiation of action for necessary changes

without any loss of time. For improvement in

future, an assessment is also to be made of the

requirements of additional inputs and the

actions required to make arrangements for

them. Organization is the name for this totality

of conceptual analysis irrespective of the

purpose for which it is carried out. Physical

health and mental health are two significant

foundations of competences. One is, therefore,

advised to be as vigilant about them as isnecessary for operation and eradicating faults

in any multi product industry.

- Varun ChandraDoMS, IIT-Roorkee

1




For making use of physical and mental gifts

of nature in a right manner, it is necessary to

remain in a cheerful state. The mind should

always be kept discerning and alert. It is

necessary to exercise self restraint, develop

discernment and thereby be fully aware o

future consequences of actions. In one word,

this state of mind is known as talent. Only

talented people are capable of thinking about

many facets of problems on the basis of existing

facts and manage to govern their own as well as

others activities to establish a well organized

system for alleviation.

When a person begins to contemplatedeeply and critically into the details of ones

existing environment and its projections in

future , it may be considered a major step in the

direction of progress. Any decision for firm

pragmatic action must be taken after projecting

the existing environment into its likely future.

Besides imbibing a progressive attitude, it isnecessary to have a clear concept of the work in

hand. Environments are perpetually

undergoing change and each one of us has his

own characteristic way and style of working. By

aping the methodology and line of action of a

successful person, one may not necessarily

achieve the same degree of success. One is,

therefore advised to plan ones actions

according to ones own environment. It

requires an independent frame of mind,

farsightedness and prompt pragmatic

approach.

The process of each human endeavor follows

a definite course. It begins with an ambition.

Each new ambition gives rise to energy and

motivation for a continuous effort for its

fulfillment. Although an ambition in itself

means beginning of ultimate success, it must

also be kept in mind that the ambition must

not relate to small achievements and such goals

are chosen which could also provide an

everlasting social recognition as well as self

satisfaction. The highest level of ambition can

only be one that is to develop ones own

personality to such elevated level so as to beable to guide others as well as towards

excellence. This is in fact the true leadership.

Proper structuring of time is an important

characteristic of a good manager. One who is

unable to utilize ones own time appropriately

according to priorities and spends routine

haphazardly does not succeed in convincing

others about the value of time. Discipline is a

multi-dimensional virtue. Regularity is one of

its dimensions. Involvement, perseverance and

carrying out responsibilities could also be

regarded as attributes of discipline. Associate

workers of a person who manages to keep

oneself systematic and organized, react

according to latters style of functioning in

order to meet the requirements of its objectives

and expectations.

Contd..

2




A manager must not have traits of strong

likes or dislikes. It is better to follow the middle

course. Whenever one deviates from this

moderation of civility, and adopts extreme

attitudes, one becomes exposed to undesirable

pressures. By avoiding this weakness one can

easily escape many embarrassing situations. It

is neither desirable to become disturbed or

agitated under unfavorable circumstances nor

it is good to boast in the event of achievement,

however significant they may be. Only on

developing such a poise, one succeeds in

finding means for counteracting adversities and

making circumstances favorable with renewed vigor. An excited person loses sense o

reasoning and aggravates the misery by

irresponsible behavior and actions.

The art of living is like managing a big

commercial establishment. Only those persons

succeed in appropriate utilization of life and get

increasing returns, who take recourse to

detailed planning, pragmatic approach and

systematic organization. Only those individuals

who have the wisdom to shape their life styles

by properly channelizing their time, energy,

mental faculties and talents in the right

direction by meticulous planning, are

acclaimed by the world. An efficient manager

learns to organize ones own personal affairs

and utilizes the experience so gained for

management of other persons and theirassignments. This in fact is the acid test of

organizational skill, which every aspirant has to

undergo.

Contd..

3



Cloud Computing

Continuing our discussion from the last

issue on latest trends in technology we move onto a technology provisioning model that uses

virtualization as a key component. While

virtualization is a technique used to abstract

physical characteristics of computing resources

from systems, applications or end users that

use those resources , cloud computing can be

considered as model that uses this abstraction

to provide flexible, on demand and cost

efficient technology solutions to organizations.

Cloud computing refers to a set o

technologies, disciplines and business models

used to deliver IT requirements as on-demand

service. The principle point here is that the

organization accessing this cloud pays on a per

use basis for the use of infrastructure, platform

or services. Enterprises may reduce size and

complexity of the IT applications that theydirectly develop or maintain by shifting non

strategic yet essential IT applications to the

cloud. E.g Monthly payroll and reporting

system of a manufacturing company that does

not need same levels of server usage

throughout the month can be shifted to a third

party cloud and paid for on a per use basis.

Tiered architecture for cloud computing:

1.Software as a service (SaaS): SaaS is when avendor designs the application and hosts itso that users can access the applicationthrough a web browser over the internet.The vendor designs, hosts and maintains thesoftware application.

2.Platform as a service (PaaS): A level belowSaaS, PaaS is an externally managedapplication platform for building andoperating applications and services. PaaSenvironment supplies development andruntime frameworks to supportpresentation, business logic, data access,and communication capabilities.

3.Software infrastructure as a service :Software infrastructure as a service (SIaaS) isa stand-alone cloud service that provides aspecific application support capability, butnot the entire application software platformservice. SIaaS offers the liberty of developingapplications that have no dependencies oninternal infrastructure components.

4.Hardware Infrastructure as a service :Hardware infrastructure as a service (HIaaS)is a virtual or physical hardware resourceoffered as a service. HIaaS can beimplemented as a server virtualization, gridmodels and clustering technology.

- SiddheshJoshi & Amit Sharma

DoMS, IIT-Roorkee

Department of Management Studies, IIT Roorkee

4



Cloud Computing

The end user or the enterprise that uses

cloud computing system, interacts with the

cloud via a service interface and further details

of the cloud are immaterial to the end user. Theenterprise is charged on a per use basis that

could be measured by time for which the

service is used or bytes (payloads) that are

transferred , modified or consumed or by any

other agreement between the enterprise and

the cloud provider.

Broadly speaking cloud computing can be

implemented using following two models1. Public cloud business model :In this modellarge number of enterprises with varied needsshare the cloud infrastructure. Cloud vendorsincrease profits by maximizing utilization oresources, attracting and retainingas manycustomers as possible ,maintaining appropriateservice levels.

2. Private cloud business model : Privateclouds generally cater to a group of enterpriseswith almost same IT needs. A group of suchenterprises may be served better by privatebusiness model by implementing required levelof customisation.

Now lets look at the various advantages that

this IT provisioning model has

1. Optimal Use of resources for ITimplementation: The enterprise doesnt requireto own the entire IT setup. Non critical ITactivities are shifted to the cloud saving cost.

2. Tackling fluctuating and unpredictable loadpatterns: Cloud computing allows enterprisesto have additional infrastructure andcomputing power as and when required. Thisreduces cost of having excessive capacitiesthroughout the operating cycle. Theseresources are surrendered back when the loadreduces.3. Decoupling of strategic businessapplications and infrastructure needed to run it

leads to higher specialization in both thedomains.4. Reduced Risk : A start-up or a companyventuring into new Line of Business can dilutethe risk of failure in IT applications by usingcloud computing.5. Reduced time to respond to IT needs of aorganisation.

Find the business application of virtualization and cloud computing in the

coming issues along with other contemporarytechnology updates.

Contd..

5



Vivek Bhatnagar,

B.E. (Metallurgy), Batch of 1998, IIT Roorkee.

After passing from IIT Roorkee he joined Telco in Pune and worked there for 2 years. Thereafter, he

did his MBA from US in 2002. During his MBA he was pretty much aware that he has to join some

company in the field of management consulting. He worked in various management consulting

companies till 2006. For past 3 years, he has been working as the Business Development Manager for

YAHOO(US).

Elite-Talks

Management Consulting

Management consulting indicates both theindustry of, and the practice of, helpingorganizations improve their performance,primarily through the analysis of existingbusiness problems and development of plans for

improvement.

Organizations hire the services omanagement consultants for a number oreasons, including gaining external (andpresumably objective) advice and access to theconsultants' specialized expertise.

Because of their exposure to and relationshipswith numerous organizations, consulting firmsare also said to be aware of industry "best

practices", although the transferability of suchpractices from one organization to another maybe limited or problematic.

Consultancies may also provideorganizational change management assistance,development of coaching skills, technologyimplementation, strategy development, oroperational improvement services. Managementconsultants generally bring their own,proprietary methodologies or frameworks to

guide the identification of problems, and toserve as the basis for recommendations for moreeffective or efficient ways of performing businesstasks.

Approaches to Management consulting:

1. Strategic Consulting: In this type, consultingcompanies only have to give solution to existingbusiness problem. This one is also calledprescriptive approach as a consulting firm acts asan expert and prescribes the way to solutionrather than implementing them. Examplesinclude Mckinsey, Bain, BCG, ATKearney, Booz& Co.

2. Operational Consulting: These types ofcompanies also get into implementing thesolutions suggested to the client. Examplesinclude Deloitte, KPMG, Accenture, IBMconsulting.

Many consulting firms are organized in amatrix structure, where one 'axis' describes abusiness function or type of consulting: forexample, strategy, operations, technology,executive leadership, process improvement,talent management, sales, etc. The second axis isan industry focus: for example, oil and gas, retail,automotive. Together, these form a matrix, withconsultants occupying one or more 'cells' in thematrix. For example, one consultant may

specialize in operations for the retail industry,and another may focus on process improvementin the downstream oil and gas industry.

6




Current state of Industry:

1. Currently, there are four main types oconsulting firms:

2. Large, diversified organizations that offer arange of services, including informationtechnology consulting, in addition to a strategyconsulting practice (e.g. Accenture, ABeamConsulting, Capgemini, Deloitte, IBM).

3. Medium-sized information technologyconsultancies, that blend boutique style withsome of the same services and technologiesbigger players offer their clients.

4. Management and strategic consultingspecialists that offer primarily StrategyConsulting and Business Intelligence Models toany industries (e.g. Bain & Company, Booz &Company, McKinsey & Company, Arthur D.Little and The Boston Consulting Group).

5. Boutique firms, often quite small, which havefocused areas of consulting expertise in specificindustries, functional areas or technologies.

A fifth type that is emerging is the sourcingadvisory firm, that advise buyers on sourcingchoices related to insourcing, outsourcing,

vendor selection, and contract negotiations. Thetop 10 sourcing advisors (as ranked by the BlackBook of Outsourcing) were TPI, Gartner,Hackett Group, Everest Group, PwC, Avasant,PA Consulting, and EquaTerra.

Skills Required:To be good in the field of management

consulting one should possess skills likeintegrative, analytical, problem solving andcommunication skills. And a good

communicator means the one who can influencethe other person and create an impact by histalks. Apart from this, case studies provide thebest learning method to an individual new tothis industry. One must be able to talk a lotabout general topics but then, one should focuson at least one core area. Aspirant should be ableto bring back the interviewer to your comfortzone where you should be the master. Its allabout learning the trades of a particular industry

in a very short time interval.

Contd..

7




Queries dealt by the Speaker

Q: As students what should we do to get the job in a top consulting firm?

A: At this juncture, work over your soft skills and try to be in touch with your dream companysomehow and try to learn about it more and more.

Q: Can the skills for a career in management consulting be developed or are they in built?

A: These skills can be developed over a period of time but before that a person should be verywell convinced that he has to go in management consulting and he should develop a taste for it.

Q: Is it easy to switch from operational consulting to strategic consulting?A: Yes but depends. During the early years, you might like to switch as you are exploring youroptions. But after working for 10 years in a particular industry, it might not be a good idea toswitch from operational to consulting.

Q: Is an MBA necessary for career in management consulting?

A: No. But doing an MBA does help in terms of gaining an overall knowledge of businessfunctions and the kind of problems a firm faces while operating in business environment.

Q: How different is the job of a Management Consultant to that of an Investment Banker?

A: They are both same in terms of time at the job and the money they offer. Rest all is different.Q: Before recession came, students used to go to US while taking good amount of loan. But Afterrecession students are finding it tough to get a decent job that can also fund their loan. As aresult fewer students are going to US now. In this downturn, are the foreign B-Schools willing tocut the fees they take?

A:As of now, I dont see any major reduction in the fees as that will result in dilution of brandimage. But in future, US B-schools might not increase their fees for a long time as they have a lotof funds.

Contd..

8



-Annual DOMS Alumni-Meet

Been there and experienced it!!April 18th 2010, Emotions were high at DOMS

as present batch of 2011 along with mentoringbatch of 2010 geared to make Domsonians-Forever feel well comforted and taken careback at home. Regalia-2010 rocked, struck theright chords in everyDomsonians heart.

Phoenix of memories reborn from the ashesand flew all round the campus. Regalia gave achance to the previous batches to relive theirmemories, while being back again. As alumnishared their moments of joy with the hostingbatches they made sure that along with it theyguided all of us on how to get the best out of the

place in terms of education, learning, experience,fun & freeDOM; as well as how have theyplanned to give their best to all the batches puttogether along with currently nurtured batch; byputting a system to facilitate mutual help andguidance all the time.

Function was graced by faculty of DOMS whojoined in and interacted with the alumni; sharingwith them how things have transformed over theyears and what all is upcoming in years to come

by.Host batches put their best effort to make

their alumni feel back at home; well entertainedtoo with performances that now would be part othe memorable moments embedded into thehearts of ones who witnessed.

Performances included two danceerformances; couple of melodies, and few by

invited batches, alongside one funny skitRegalia Ke Sholay.

As the single soul of Domsonian lives in allthe hearts present and also those whosepresence we missed in Regalia-2010 we lookforward to meet all of them in times to come .

These were few comments shared:Graffiti:

Work Smart, Party Hard, Sleep tight RahulCahudhary

Good show boys and girls, specially 2011, gr8to back SAM 2009

Great Hospitality, nice dance & skit. Keep itup & best ofluck Himanshu Khare 2009

Great Show, All the best for the future,We are and would always be there Keeprocking, keep calling Regalia Rocks, Niceorganized well executed function, all the bestfor placements

- Neha, Manish, Sachin, Trushin, RudranilBatches of 2008 & 2009 , Dhiraj 2007

Overwhelmed by the enthusiasm shown,may it persist for whole of your life MaheshBansal Batch of 1999-2001

We cherish every moment you shared with us,and promise to keep giving better all our lives andmaking DOMS proud.

-Animesh Agrawal (2009-2011

DoMS, IIT-Roorkee

9

Name Batch

Mahesh Bansal 2001

Sumit Kapoor 2002

Mahati M 2003

Praveen Bansal 2005

Pragya Agrawal 2005

Shweta 2005

Rahul Chaudhry 2006

Name Batch

Vipul Gupta 2008

Nisha Maurya 2008

Sachin Dhawan 2008

Rudranil 2009

Samarth Narayan 2009

Trushin Barai 2009

Abhishek Saha 2009

Gaurav Purohit 2009

We thank you for your presence:

Name Batch

Anuj 2009

Himanshu 2009

Devesh 2009

Bharat V 2006

Karthik Karanam 2008

Neha Lohra 2008

Karthik A 2008

Dhiraj 2009


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1. Paul S. Otellini is the CEO of which famous company?

2. Which motor company gets its name from a certain Zorastrian God?

3. What is the company that Coke bought and later sold to Sony in 1982?

4. Fill in the statement with a brand 'Come to where the flavor is...cometo _______ Country'

5. In 1949, a young entrepreneur, K. M. Mammen Mappillai, opened asmall toy balloon manufacturing unit in a shed at Tiruvottiyur, Madras(now Chennai). Although the factory was just a small shed without anymachines, a variety of products, ranging from balloons and squeakingtoys to industrial gloves and contraceptives, were produced. Whichmulti-billion dollar company had such a humble beginning?

6. His first product was soap. In order to sell the soap, he offered free

baking powder. The baking powder became more popular than thesoap so he switched to that. To help sell his baking powder, he beganoffering something else for free. Well, that became even more popularthen and today he leads in the production of that particular product.Who are we talking about and what product?

Winners of Qutopia 3: Vamsi Somesh, Piyush Agrawal, S.Hardekar

-J. Arjun & Mayur Gurjar

DoMS, IIT-Roorkee

Its Exquizite, Kills your Quriosity and adds to your Quizdom. Need we say more? Qutopia A

Utopia of the best Biz Quiz Tidbits to wreck your brains! Mail in your answers to

[email protected]. The winner will have their names published in the next issue. Answers in

the next issue ofDoMination.

The Answers of Qutopia-3 were:Which was the first company formedto manufacture motor cars?A: DaimlerWhich vehicle took its name from thefact that it was made to be used forgeneral purposes?

A: Jeep (GP)Which car is featured in the filmBack to the Future?A: De Lorean

Excluding India name 2 othercountries that use the rupee ascurrency.A: India, Mauritius, Nepal, Pakistan,Seychelles and Sri Lanka.Which company's name is short forDurability, Reliability and

excellence?A: Durex

Look for winners in next edition

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Comments / Feedback Mail to: [email protected]

Tel: 01332-285014, 285617, Fax: 01332-285565

Do Visit: http://www.iitr.ac.in/departments/DM/pages/Index.html

Department of Management Studies,

Indian Institute of Technology Roorkee,Roorkee Uttarakhand-247667

The Team:Editor:

Animesh Agrawal

Sub-Editors:Akanksha Tikku

Himanshu MishraPrashant Nath Endley

Rama PruthiSiddharth Srivastava

Varun GoelSushant Sharma

Design Team:Animesh Agrawal

Arushi

Contributors:J.Arjun & Mayur GujjarAffan Alavi

Animesh AgrawalSiddhesh Joshi & Amit Sharma

Varun Chandra

Animesh Agrawal:

DOMS IITRoorkee Magazine May

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