Document:18677 Version:1 Subject:2009 FINAL … file2 Communications Communication planning...
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1 Corporate Services Corporate Services Communications 2009 Budget Jocelyn Tennison (10.2)
Transcript of Document:18677 Version:1 Subject:2009 FINAL … file2 Communications Communication planning...
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Corporate ServicesCorporate Services
Communications2009 Budget
Jocelyn Tennison
(10.2)
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Communications
Communication planning
Setting goals and objectivesIncorporating research, surveysIdentifying issues and audiencesDeveloping approach and key messagesEstablishing tools and activitiesEvaluating
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CommunicationsPublications and promotion
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CommunicationsAdvertising
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CommunicationsMedia relations
News conference
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Communicationswww.strathcona.ab.ca
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CommunicationsInternal Communications
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CommunicationsSpecial events
2008 PRIDE AWARDS
URBAN
FORESTRY
CONFERENCE
DISPLAY
TRADE SHOW
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CommunicationsCommunity Heritage Legacy
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CommunicationsKey Service Drivers
Resident expectations• open and transparent government• timely and accurate communications on
municipal services, programs and issues
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What have we done?Increased use of website
Did we benefit?
Communications
Convenience for usersIncreased access to informationAnother avenue for engagementGreater transparency
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CommunicationsGrowing Website Traffic
Visits per day
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Communications
Department Budget Summary(10.2.3)
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Communications 2009 Budget
Jocelyn Tennison
