Introduction

The business professional’s

career long IQ Assistant

Michael Mills

mmills@connected-iq.com

www.connected-iq.com

508-380-4891

Connected IQ

1 December 15, 2016

The problem we solve

We all are aware that information is digital and digital information is being created everywhere, every day and in

ever expanding sources and volumes, information that presents an opportunity and an exposure.

The world of digital information allows anyone to find out anything about you before you ever have the chance to

meet. Customers, competitors, prospects or others can vet you, your company and your competitors turning sales

cycles into the need to be armed with market insights or risk being irrelevant.

The world of information has changed forever. Information is digital and information is being created everywhere;

from social media, business websites, NEWS and other sources too extensive to list here. Every business

professional has a “digital identity or persona” that defines what matters to that professional’s success; a digital

persona that defines the professional’s markets, customers, competitors, prospects, businesses, people, events

and areas of professional interest. A persona that defines what matters to each professional and evolves and

changes throughout one’s career from employer to employer yet continually defines what matters to each

professional at any point in time throughout their career.

In today’s digital world the challenge professionals face is how to simply, easily and affordably eliminate the noise

and gain access to relevant insights and IQ from the world of digital information when, where and how each

professional wants (mobile 1st

) and for an automated app to learn and evolve with the professional throughout

their career.

MyIQ solves this problem providing a single, easy to use, affordable and convenient app to connect them with

relevant, timely and actionable insights when, where and how (mobile 1st

) they want.

In our research, we found no solutions similar to MyIQ nor any that have achieved a leadership position focused

on the success of the business professional. CRM solutions like Salesforce and Microsoft Dynamics focus on

enabling businesses do not focus on empowering and connecting the professional with IQ. LinkedIn is the only

business application to have achieved a market leadership position and bring value directly to the business

professional (in their area of networking and job placement – not competitive to MyIQ).

Quantifying the problem

Connected IQ

2 December 15, 2016

Our customer

Our customer is the business professional. Worldwide this addressable market comprises 1.2 billion professionals1

of which our 1st

target market and a subset is 50 million sales professionals in North America, which represent our

5 year proforma projections.

Through the value proposition of our applications we seek to capture the community of professionals (D2P: Direct

to Professional) in a manner similar to how LinkedIn has captured the same community of professionals for their

application of job search and networking. Secondarily, after we achieve projected scale in 2018 we anticipate

expanding MyIQ to integrate into the B2B CRM systems with a priority on Salesforce then Microsoft Dynamics.

B2B is a value-add to our go to market strategy and a small fraction of our projected revenues and profits.

Testimonials and 1st adopter customers

We have recruited the following sales advisors who have been involved since 2015 and continue to guide us on use

case requirements for MyIQ.

• Rick Akie; VP Sales Redhat North America

https://www.linkedin.com/in/rickakie

• Rob Daigneault; Sr. Sales Manager Brocade Communications

https://www.linkedin.com/in/robert-daigneault-b86b2929

• Joe Custer; Hewlett Packard Enterprise Sales Executive Healthcare Solutions

https://www.linkedin.com/in/custerjoe

• Fran Ahern VP Sales Navisite North America

Https://www.linkedin.com/in/fran-ahern-6aa01a1

Please view our testimonial and explanatory videos at www.vimeo.com/connectediq

Our guiding vision

The passion and vision that is guiding the development of MyIQ is the opportunity to provide every business

professional with a simple, affordable, easy to use mobile app that defines and manages each professionals digital

persona and effortlessly connects each professional with insights and information that are most relevant to their

professional areas of interest and success from the world of digital information, eliminating the time, cost,

inefficiencies and burden of current systems.

1Source: LinkedIn 10k stating their target markets

Connected IQ

3 December 15, 2016

Our solution - MyIQ

MyIQ is a professional business app that empowers business professionals throughout their career to

automatically create, maintain and evolve their “digital persona” (supported by artificial intelligence and self-

learning technologies to auto maintain, update and evolve one’s digital persona) from which MyIQ connects each

professional with insights and IQ curated and distilled from the world of digital information to keep each

professional informed with the insights that are most relevant to their professional areas of interest and success.

A “digital persona” defines at any point in time throughout each professional’s career the areas of interest that

matter most (customers, competitors, markets, people, businesses, key topics, events and areas of interest) from

which MyIQ queries, sources, finds, analyzes and curates vast amounts of bulk data from the ever expanding and

changing world of public, personal, fee based and permission based data sources to provide each professional with

a continuously improving feed of curated IQ that boils down the ocean of information to an individualized feed of

the most relevant and timely insights about what matters most to each professional based on their living digital

persona.

Imagine such an app integrated into other main stream apps used by all professionals; email, calendar, contacts

and texting and linked into critical data sources such as LinkedIn, Outlook and Gmail. MyIQ’s artificial intelligence

and self-learning technologies constantly monitor, evaluate and refine each user’s persona based on the value the

user derives from the reported IQ and provides each user with “Comparator” insights of how reported IQ

intersects and affects their professional persona (relationships, upcoming calendar appointments, forecasted

pipeline deals, recent emails or other activities) and provides Comparator pathways for users to rapidly see how

IQ may impact their professional success and how they may to act on reported IQ.

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4 December 15, 2016

Then imagine MyIQ understanding when you are arriving at an appointment and MyIQ’s GeoAlerts alerts you to

current IQ that could impact the meeting or conference you are attending. Peeking at your calendar for upcoming

events or your email for past communications of real time when you address a new email or create a new calendar

event and a MyIQ icon will pop up and you will be able to view current related IQ.

MyIQ will maintain and keep current each user’s “digital persona” throughout their career as their professional

interests evolve based on their career, job changes and relationships while directing their individual MyIQ app to

stay current with what is most important to each user’s professional success.

MyIQ complements and seamlessly fits within the activities and systems of the professional becoming “a security

blanket” that automatically watches the digital back of the professional to find relevant IQ and eliminates the

noise, distractions and exposure of “not knowing” and the time, cost and distractions of acquiring IQ through

today’s methods and systems.

MyIQ is your personal IQ assistant; you control how you want to use the app, direct settings, and frequencies and

how you want to consume IQ. Unlike other systems or apps, you are in control.

Imagine MyIQ doing just that, for $20 per month.