Do you know how to start a new club? Regional Initiatives: A focus on Extension Workshops

Do you know how to start a new club?

Regional Initiatives: A focus on Extension Workshops

LIONS CLUBS INTERNATIONAL REGIONAL INITIATIVES 2

Overview of the Program

What is an Extension Workshop?Training provided to learn techniques on how to build a new club

Actual experience building a new club• Traditional• Campus• Specialty• Ethnic



Why is extension important?Attract New Members

Attract Younger Members

Opportunity To Enlist Younger Leaders



Why should you hold a workshop?Change Your Thoughts - Change Your Life

•Is it true?•Where do excuses come from?•What's the payoff?•What would my life look like if I couldn't use excuses?•Can I create a rational reason to change?•Can I access universal cooperation in shedding old habits?•How do I continuously reinforce this new way of being?

North AmericaJohn Barnett and Carl Burson


North America Program

Program began in 2006Assisted with the formation of over 320 clubs.

Program Format:• Recruiting for New Club Formation

• First and Second Meeting• Certified Guiding Lion


North America Program - Recruiting

Ready to Recruit?

Are You Nervous and Afraid?

Adjust Your Attitude



Ready to Recruit?

Lions are viewed in a positive light!

Have Fun!



Lead-based: When recruiting is limited to people who have been recommended or referred by an individual who is interested in chartering a club.

Existing Group: When an existing group chooses to be a Lions club so that they can conduct community service and utilize training and insurance benefits. This could be an ethnic group or a special interest group.

Canvassing: When a community is identified and a team of Lions personally contact business and community leaders to recruit them into a new club.

Of course, these strategies are often combined!



• Don’t be surprised if they join - Expect it• Look for potential Club Leaders• Be prepared for the next step• Move quickly to step two• Timing is critical• Put your best effort forward • Practice, Practice, Practice


North America Program – 1st and 2nd meeting

• Do Quickly• 7-10 Days• Let the New Club Decide• Get the Club Organized Quickly• One Hour Meeting



• Elect Officers• Set Meeting Day and Time• Select Projects• Meet Weekly Until New Club is Complete



Apply for Charter

Within two months

• Have project for new club

• Plan charter party


North America Program – Certified Guiding Lion

Why should I be a Certified Guiding Lion?

Why should your Lions Club have a Certified Guiding Lion on their Board of Directors and who should it be?



Improves the retention of Lion club members Improves orientation of officers and members Improves assimilation of the new club members

into the Lions structure Improves the club members awareness and the

importance of the Lions Legacy Improves the knowledge of the Guiding Lion Improve the orientation and support system of advisors over a longer time period



Resource Material

Course Includes:

Standard Form Constitution and Bylaws

Club Officers Manual

Orientation Guide

Charter Night Planning Guide

Making it Happen - Guide to Project Development

Encourages Lion to use other available materials, local and LCI

Community Assessment



• Complete Course• Class or by your self• Meet with DG• Send the completed

Program Review to LCI

LCI mails certificate to you



To effectively support the club, most sponsoring clubs• Provide the club with two Certified Guiding Lions. • Assist in prospective member follow-up. • Purchase refreshments and other supplies needed for the

informational meeting and the organizational meeting. • Co-host a service project with the new club to show support for

their activities. • Co-host the Charter Night celebration.• Give administrative assistance and training to the new club

officers & Board.


Organize Membership MeetingsEstablish a community awareness priority meeting that will show theattendees how a Lions club can help improve their community.

The discussion will allow a group priority of the strength and weakness of the community :1. Each attendee is allowed to present the main thing they like

about their community.

2. Next, ask the attendees to name the one thing that they would like to improved within their community

3. Demonstrate how a Lions club will help the participants accomplish their goals and perhaps with a story of how a Lions club accomplished a similar task.



After identifying possible projects, ask the group if they know other people in the community who could help the club accomplish these objectives or would be interested in the club’s success.

Collect the names and contact information. Ask an attendee to contact the individuals about the club and invite them to the next meeting.

NOTE: This exercise is further outlined in “Making it Happen” booklet (TK-10) available from the New Clubs and Marketing Department at LCI or downloadable from the website.




Club projects are determined by the members of the club based upon the unique needs of the community and the interests of the membership.



Charter Night Celebration is an optional event, co-hosted by the sponsoring club and the newly chartered club.

The event provides a wonderful opportunity for the sponsoring club and the district to show their support of the new club. The sponsoring club with the aid of the Certified Guiding Lion will help coordinate the organization of the new clubs event. Take care not to overburden the new officers and distract the members from the service work that they plan to provide.

Australia & New ZealandJack Ferguson


Australia & New Zealand Program

Program began in 2008• Assisted with the formation of 12 new clubs

(6 direct results of workshops)

Modeled after North America Program• Recruiting for New Club Formation• First and Second Meeting Training• Certified Guiding Lion Training


Australia & New Zealand Program

Interested in hosting a workshop?• Complete an application• Submit to LCI (MD201 in Australia)

Latin AmericaYamandu Acosta


Latin America Program

The progress in membership in Latin America is directly correlated to the L.A. Extension Program and the Global Membership Team.

I had the privilege to coordinate the L.A. Extension Program where some of its members are also GMT members.



1. How do we do our program?

2. What do we look for in our approach?

3. How is our team composed?


Latin America Program - Team Members

Argentina- PID Rodolfo MarinelliBrasil- PCC Edisson KarnoppBrasil- PDG Edward Lago MacedoBrasil- DGE Dr. Ricardo KomatzuColombia- PID Dr. Libardo BastidasCosta Rica- PCC Gerald MoryEcuador- PDG Isaac Abad CrespoMexico-PCC Prof. Mario Gariel PadillaMexico- PDG Ramiro Vela VillarealPeru- PGD Alejandro GalvezVenezuela- PDG Dr. Lilia Morillo de ValenciaUSA –PCC Yamandu Acosta- Coordinator



We work with pre-arraigned contacts.

The community is scouted for prospects, if they are selected (meet the LCI standards), a group of 2 or 3 will do an on site visit.

The visiting team has been trained with similar USA techniques.



We look for quality members with economical solvency.

We target professionals, business owners & retirees in those fields. University students are also targeted because they are future members meeting the LCI profile.

You know that this is the key to have strong and dedicated clubs.



Club Growth

Program began in 2007 and has formed 175 new clubs in Latin America.



What This Means…LCI cannot afford to have clubs with members that cannot meet the social and economical challenges of a dynamic club. We are not elitists, but must have certain social levels and cloud to make things happen. Through connections we can move the world. The image of the Lion member must be an elevated one.

Latin American Lions believe in a selective process for membership growth. Our Program has been designed to meet that challenge.



Next Steps:A dynamic duo between the Extension Consultant and the governor has made the difference in the progress of Brazil, Mexico, Peru, Colombia and Venezuela. The GMT members inspired the governors to make the difference.

What does this mean for the project?



1) The governor meets with the extension chair. 2) Select the community to found a new club. 3) Select the host club and its Guiding Lions. 4) Meet with local authorities and receive information. 5) Determine the community needs. 6) Meet with committee and requests a consultant. 7) Consultant meets with the local team and presents an extension workshop. 8) Techniques are developed to reach the prospect members. 9) Writing letters, personal contacts and visits.10) The first meeting place, date, and time are determined.11) One member of the team is in charge of follow up. 12) He will writes a thank you note, makes a phone call. 13) He calls again the night before the scheduled meeting.14) The team will have the first meeting to found a club.

ScandinaviaDr. Jon Bjarni Thorsteinsson


Scandinavia Program

Program began in 2009

Areas:Finland

Sweden

Norway

Iceland

Denmark

Assisted with the formation of clubs


Scandinavia Program

Modeled after the North America Program and adapted for Scandinavia.

Workshop Training:• Recruiting• First and Second Meeting Training• Certified Guiding Lion


Scandinavia Program

Response after a workshop• Enthusiastic• Motivated• Determined


Scandinavia Program

How to hold a workshop

• Notify your Multiple District•They will put you in touch with a consultant to start planning your workshop.

East AfricaRajinder “Pape” Sembi


Africa Program

Vast AreaCOUNTRY AREA KM2 POPULATION

(MILLION)NO. OF CLUBS

MEMBERSHIP

ETHIOPIA 1,106,000 72 8 172

KENYA 581,000 35 72 1,365

SEYCHELLES 455 0.09 1 36

TANZANIA 945,000 37 23 611

UGANDA 241,000 30 46 1,027

TOTAL 2,873,455 174.09 150 3,211

PLANNING INSTRUMENTAL FOR SUCCESS


Africa Program

Structured Program• GMT vision plan for Africa• Africa Extension Team - Implementers• Target Marketing• Field Officers • Tangible results with 12 new clubs• Strengthening membership in existing clubs


Africa Program

Procedures to hold a workshop• Target Area – using 40:40:20 rule• Contact Extension Leader in Area• Hold Extension workshop in same area• Train MERL leaders • Involve influential personalities


Africa Program

Overall ThoughtPilot program has been high impact

Need for Club Extension - Concept clarified

Positive mind set = Positive results

Team work & communication vital components

Interested in holding a workshop in your area?

Complete an Interest Form

Do you know how to start a new club? Regional Initiatives: A focus on Extension Workshops

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