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DIY AND B2B CONCEPTS

DO IT YOURSELF CONCEPTSJosDeVries The Retail Company

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INDEXProjects Baumax Austria 2014 Bouwcenter Holland 2009 Ellinas Cyprus 2010 Hagebau Germany 2010 Royal Jongeneel Holland 2014 Max Bahr Germany 2010 Megatec Albania 2010 Mile Beralus 2011 Schulz Farbe Germany 2012 Sigma Studio 2012 Stiho Bouwmarkt Holland 2010 Tikkurila Russia 2012

DIY of the future 2008

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Whoam I?

Who am I? And: who do I want to be? Those are the questions that retailers should be answering first. The answer will enable us to understand the retail brand and develop The Creative Idea: the all-encompassing basic idea for the new retail concept.

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BAUMAXAUSTRIA 2014

Together with bauMax JDV-TRC developed a completely new service concept.Service, advising and helping the customer are the main anchors of the new concept.Further more we also focused on a nicer atmosphere and a more inspiring store.

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BOUWCENTER HOLLAND 2009

A B2B concept was developed with a main focus on building materials.With the new drive inn concept and the new branding concept Bouwcenter became very successful.

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ELLINAS CYPRUS 2010

A new concept was developed tailor made for the local market.The decorative (paint and furniture) and garden department where the main area’s developed by JDV-TRC. But also the in-store communication was part of the project.

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HAGEBAU GERMANY 2010

A new paint-concept was developed together with the supplier of Hagebau.The decorative paint-, wallpaper- and curtains-department where the anchors of the project.

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ROYAL JONGENEEL HOLLAND 2014

Jongeneel is a B2B whole sale company in wood. Project: branding, logo development, lay-out drive-in concept, store design, in-store communication, navigation and façade design where part of the project.

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MAX BAHR GERMANY 2010

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MEGATECALBANIA 2010

The first real DIY market in Alabania. 9.000 net. sqm meters A new and decorative DIY concept was developed for the local needs. including branding, lay-out, in-store communication, store design, façade.

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MILEBELARUS 2012

In the center of Minsk a completely new 9.000sqm DIY market with a new name, logo, branding, store design, service counters, in-store communication and façade was developed. Opened September 2014.

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Mile | Tools | Wall View/Brand Band

Mile | View

Mile | Paint | Studio Option A

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SCHULZ FARBEGERMANY 2012

Together with Schulz Farbe, JDV-TRC developed the paint department of the future for bauMax, the Austrian number one DIY retailer.

bauMax | ‘Welt der Inspiration’ tisch

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Isometrie Option 1

Isometrie Option 2

Wand ansicht 1 option 2

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SIGMA STUDIOHOLLAND 2012

PPG Coatings developed with JDV-TRC a store concept with professional paints for not professionals..

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STIHO BOUWMARKTHOLLAND 2010

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Tikkurila | Noticeboard principle

Do not take measurements from this drawing: all measurements must be checked during work.

Your inspirational guide

Sweet OrangeTikkurila M307

Big colour sample to create your noticeboard

‘ANALOGUE’ option ‘DIGITAL’ option

Touch screen. For inspiration andorientation. The screen reacts to the big colour sample.

Inspiring cards(example: interior pictures, mood images, wallpaper, materials, fabrics etc.)

Touch screen. For inspiration andorientation. The screen reacts

Magnetic board to put on the big colour sample and the inspiration cards.To create your own noticeboard / moodboard. For more inspiration.

Layout Information Table Impression Information Table

‘ANALOGUE’

‘DIGITAL’

TIKKURILARUSSIA 2012

Pitch presentation for a stand alone store concept.

Tikkurila | Noticeboard principle

Tikkurila | Interactive window principle

Do not take measurements from this drawing: all measurements must be checked during work.

Make difference

1. Base (pick an icon): - Exterior (outside walls, fences, window frames etc.) - Interior (inside walls, doors, kitchens etc.) - Furniture (cupboards, wooden chairs and tables etc.)

2. Pick a situation 3. Pick a colour 4. AND BRUSH !

* For examples: Watch ‘EyeTouch’ on youtube.com

Possible design

Principle:

Example

Tikkurila | Interactive window principle

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Tikkurila | View I

Do not take measurements from this drawing: all measurements must be checked during work.

Express myself in colours’

Tikkurila | View II

Do not take measurements from this drawing: all measurements must be checked during work.

Expand the meaning of colours

Information table (with noticeboard principle)Counter

Tikkurila | View III

Do not take measurements from this drawing: all measurements must be checked during work.

Colours effect you

Tikkurila | View |||Tikkurila | View |

Tikkurila | View ||

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DIY OF THE FUTUREJosDeVries The Retail Company 2008

Jos De Vries The Retail Company, vision of DIY of the future

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Jos De Vries The Retail Company, vision of DIY of the future