Critical Success Factor: People You are a measure for success
Diversity Management As A Factor Of Economic Success 0
-
Upload
creating-tomorrow-the-leadership-consultancy -
Category
Business
-
view
2.097 -
download
3
description
Transcript of Diversity Management As A Factor Of Economic Success 0
Diversity Management as a Key Factor
for Business Success
360° of [email protected]://twitter.com/360ofDiversity
www.360diversity.wordpress.com 2
„Tolerance is only another word for indifference.“
W. S. Maugham(1874-1965)
www.360ofdiversity.wordpress.com 3
Why did I write this presentation?
This brief presentation was created to help you:
– better understand diversity management– see the business-related advantages of a proactive
diversity management program more clearly– become more sensitive to the hurdles and challenges of
diversity management– in your decision to take action on developing a diversity
management program for your organization
www.360ofdiversity.wordpress.com 4
Why is Diversity Management important?
• Because of a significant demographic shift, Germany now has a „new face“
• Local companies are confronted with completely new challenges due to market globalization
Question: How can you effectively unite your increasingly diverse workforce in a way that positions your company more successfully; not only on a local or national level, but also – if need be – internationally?
www.360ofdiversity.wordpress.com 5
What is the corporate reality?
Despite demographic and market-related changes:
– Many German organizations still do not have a concrete diversity management program linked to their corporate objective.
– That means the recognition and appreciation of (e.g. cultural) diversity is still not adequately reflected within these organizations.
– As a result, the potential and synergies of their workforce is neither sufficiently recognized nor mobilized.
www.360ofdiversity.wordpress.com 6
The Objective of Diversity Management:
• To renew corporate culture
• To update an organization‘s mission statement - and its vision
• To raise the overall benchmark for the workforce, and increase their team spirit and productivity
• To optimize client and customer satisfaction
www.360ofdiversity.wordpress.com 7
What is Diversity?
Diversity
www.360diversity.wordpress.com 8
The Background of Diversity Management
• Germany does not have the same history of anti-discrimination practices and policies that countries like the USA, France or the Netherlands have.
– Its increasingly diverse society is therefore viewed in many instances as primarily a source of conflict, instead of a fount of possible innovation and renewal
www.360diversity.wordpress.com 9
The Background of Diversity Management
Anti-Discrimination Laws≠
“Allgemeines Gleichbehandlungsgesetz”(“General Equality Law”)
The “Charta der Vielfalt” (“Diversity Charter”) is a completely voluntary
commitment
www.360ofdiversity.wordpress.com 10
How does Diversity Management work?
www.360ofdiversity.wordpress.com 11
A Change Management Prozess for Diversity
Diversity Management should be a senior management initiative
that encompasses the entire organization!
First: „Top-Down“ • E.g.: A priority of senior management
Then: „Bottom-Up“ • E.g.: Involvement on all levels
www.360ofdiversity.wordpress.com 12
Hurdles and Challenges
• Little/No awareness of the necessity of Diversity Management
• A lack of strategies for implementation• A lack of clear responsibilities and competencies• Perceived/Perceivable differences• Stereotypen/Prejudices
FEAR!
www.360ofdiversity.wordpress.com 13
Where do our prejudices come from?
Family and
Friends
Values and
Norms
Personal Experiences
The Media
www.360ofdiversity.wordpress.com 14
„Ignoring something is not the same as tolerance.„
Theodor Fontane(1819-1898)
There have always been differences, but not Diversity!
www.360ofdiversity.wordpress.com 15
The competitive advantages of Diversity
• Mobilize more complex solution-finding and increased flexibility within the organization due to improved workforce synergy
• Improve chances to recruit – and retain – qualified staff.
• Increase capability to recruit qualified staff abroad - and send qualified staff abroad
• Expand access to a multifaceted group supplier and customer markets
www.360ofdiversity.wordpress.com 16
The competitive advantages of Diversity
These all represent concrete competitive advantages vis-à-vis
organizations dependent on external support
www.360ofdiversity.wordpress.com 17
What results can you expect?
• ALL of your employeer will get the feeling that their performance, their ideas and their commit are both respected and appreciated
• This will allow them to identify more directly and openly with the organization and its goals
• The Result: A marked improvement of workforce performance; both individually and as a team
www.360ofdiversity.wordpress.com 18
Do you need Diversity Management?
– How diverse is your workforce already and how exactly does it benefit your organization?
– Where does it make sense to increase diversity within your organization and why?
– Are there market segments or complimentary markets you are not able to properly serve with your existing workforce?
www.360diversity.wordpress.com 19
„Tolerance should only be a temporary attitude: it has to lead to acceptance.
To tolerate means to insult.“
J. W. von Goethe
(1749-1832)
www.360ofdiversity.wordpress.com 20
Diversity Management Modules
For example:
– Diversity Auditing– Diversity Coaching for Managers– Internal and external Diversity Communication– Diversity Recruiting– Sensitivity Training– Diversity Marketing
www.360diversity.wordpress.com 21
Thank You!
www.360diversity.wordpress.com 22
360° of Diversitydiversity@creating-tomorrow.comwww.360diversity.wordpress.comhttp://twitter.com/360ofDiversity