Disruptive Innovation & CreativityThe Power of Disruptive Innovation Disruptive innovation theory is...

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Disruptive Innovation & Creativity Timothy S. Mescon, Ph.D. Dean and Dinos Eminent Scholar of Entrepreneurial Management Coles College of Business Kennesaw State University http://coles.kennesaw.edu

Transcript of Disruptive Innovation & CreativityThe Power of Disruptive Innovation Disruptive innovation theory is...

Page 1: Disruptive Innovation & CreativityThe Power of Disruptive Innovation Disruptive innovation theory is a particularly timely topic in today's business environment as it helps to explain

Disruptive Innovation & Creativity

Timothy S. Mescon, Ph.D.Dean and Dinos Eminent Scholar of

Entrepreneurial ManagementColes College of BusinessKennesaw State Universityhttp://coles.kennesaw.edu

Page 2: Disruptive Innovation & CreativityThe Power of Disruptive Innovation Disruptive innovation theory is a particularly timely topic in today's business environment as it helps to explain

MY FRIEND BOB

Page 3: Disruptive Innovation & CreativityThe Power of Disruptive Innovation Disruptive innovation theory is a particularly timely topic in today's business environment as it helps to explain

Printpack: Quality People & Products

But while our values may be old-fashioned, our methods certainly are not. We are constantly seeking ways to provide greater value to our customers. Printpack is a place where trust, respect and teamwork are highly valued; this environment fosters a great deal of innovation and encourages continuous process improvements. We know this dedication to progress gives us and our customers a competitive advantage in the marketplace.

Page 4: Disruptive Innovation & CreativityThe Power of Disruptive Innovation Disruptive innovation theory is a particularly timely topic in today's business environment as it helps to explain

Change is the NormChange is the Norm……Your Challenge is Managing the Your Challenge is Managing the

Resistance to ChangeResistance to Change

Time

Rateor

DurationShelf Life

of aSolution

Pace ofChange

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Getting Back to ZeroGetting Back to Zero

Page 6: Disruptive Innovation & CreativityThe Power of Disruptive Innovation Disruptive innovation theory is a particularly timely topic in today's business environment as it helps to explain

Printpack: Innovation & Creativity

At Printpack, we're never satisfied with the status quo. That's why we're constantly seeking new packaging solutions for our customers. Packages that provide consumer-friendly features with the high impact graphics and superior barriers properties that today's market demands. Here are just a few of our latest ideas.

Stand up pouches, matte finish, tearguardtm,flexible boxes, P-Plus, Freshgardtm

Page 7: Disruptive Innovation & CreativityThe Power of Disruptive Innovation Disruptive innovation theory is a particularly timely topic in today's business environment as it helps to explain

Disruptive Technology & Innovation

Organizations often look for breakthrough inventions or technological discoveries to catapult their products into the ranks of the unique in today’s hypercompetitive, global marketplace. Disruptive technology, introduced by Harvard Business School Professor Clayton Christensen, whose research has focused on technologically driven breakthrough improvements. My research indicates that while this may in fact provide the strategic leap sought by so many companies, many more businesses benefit from an incremental approach to innovation and creativity.

Page 8: Disruptive Innovation & CreativityThe Power of Disruptive Innovation Disruptive innovation theory is a particularly timely topic in today's business environment as it helps to explain

The Power of Disruptive Innovation

Disruptive innovation theory is a particularly timely topic in today's business environment as it helps to explain why successful firms with established products are at risk of being pushed aside by new technologies and market entrants that will, over time, get better and become a serious threat.

Page 9: Disruptive Innovation & CreativityThe Power of Disruptive Innovation Disruptive innovation theory is a particularly timely topic in today's business environment as it helps to explain

The Power of I2

To this end, I would like to introduce you to the Power of I², Incremental Innovation, and discuss how some enterprises benefit not from breakthrough inventions, but rather from a stepwise approach to entrepreneurship, innovation and creativity. For many manufacturers this approach is far more financially feasible and much more realistic in times of limited resources.

Page 10: Disruptive Innovation & CreativityThe Power of Disruptive Innovation Disruptive innovation theory is a particularly timely topic in today's business environment as it helps to explain

An Inquiring Mind & InnovationInnovators lead with value creationInnovators see opportunity where other see threats, possibilities where others see constraintsInnovation is embedded in the culture; in the way things get doneInnovation is formalized; a disciplined process to generate ideas, evaluate ideas, and bring ideas to lifeInnovators take risks; drive changeInnovators are curious creatures: Why? What if? Why not?

Page 11: Disruptive Innovation & CreativityThe Power of Disruptive Innovation Disruptive innovation theory is a particularly timely topic in today's business environment as it helps to explain

Innovation: Key to Competitive Advantage

BETTER INNOVATIVE

PAR DIFFERENT

DISTINCTIVENESS

QUALITY

Temporary Gains

Tem

pora

ry G

ains

Sustaining Competit

iveness

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Out with the Old…In with the New

PlymouthOldsmobileScion

Page 13: Disruptive Innovation & CreativityThe Power of Disruptive Innovation Disruptive innovation theory is a particularly timely topic in today's business environment as it helps to explain

THE POWER OF LEADERSHIP & EXECUTION

Page 14: Disruptive Innovation & CreativityThe Power of Disruptive Innovation Disruptive innovation theory is a particularly timely topic in today's business environment as it helps to explain
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A CANOE TRIP ALONG THE A CANOE TRIP ALONG THE CHATAHOOCHEECHATAHOOCHEE

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LISTEN WITH 3 EARS

Page 17: Disruptive Innovation & CreativityThe Power of Disruptive Innovation Disruptive innovation theory is a particularly timely topic in today's business environment as it helps to explain

Disruptive Innovation & Creativity

Timothy S. Mescon, Ph.D.Dean and Dinos Eminent Scholar of

Entrepreneurial ManagementColes College of BusinessKennesaw State Universityhttp://coles.kennesaw.edu