DISPLAY RETARGETING

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SK | CZ | HU | RO | BG | RS | HR | AT | PL WWW.ETARGET.EU VISIBLE ADVERTISING I DISPLAY RETARGETING THE LARGEST RETARGETING PLATFORM

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THE LARGEST RETARGETING PLATFORM

Transcript of DISPLAY RETARGETING

Page 1: DISPLAY RETARGETING

SK | CZ | HU | RO | BG | RS | HR | AT | PLWWW.ETARGET.EU

VISIBLE ADVERTISING I

DISPLAY RETARGETINGTHE LARGEST RETARGETING PLATFORM

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SK | CZ | HU | RO | BG | RS | HR | AT | PLWWW.ETARGET.EU

PROBLEM98% OF VISITORS LEAVE THE WEBSITE WITHOUT CONVERSION

AVERAGE CONVERSION RATE IS 2%

OF VISITORS LEAVE YOUR WEBSITE

WITHOUT CONVERSION

INCREASE CONVERSION RATE UP WITH

BANNER RE-TARGETING CAMPAIGNS

98%98% 3x3x

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SK | CZ | HU | RO | BG | RS | HR | AT | PLWWW.ETARGET.EU

SOLUTION - DISPLAY RETARGETINGHOW IT WORKS?

1. YOUR CUSTOMER IS SHOPPING ON YOUR WEBSITE

2. HOWEVER, LIFE GETS IN THE WAY AND 98% OF VISITORS

GET DISTRACTED AND LEAVE THE WEBSITE

3. RETARGETING ENABLES YOU TO REMIND YOUR BRAND

TO VISITORS, WHO LEFT THE PAGE WITHOUT CONVERTING,

BY SHOWING THEM YOUR BANNERS WHICHEVER FAVOURITE

WEBSITES THEY SURF AND BRING THEM BACK

YOUR WEBSITE

YOUR WEBSITE

YOUR CUSTOMER´SFAVOURITE WEBSITE

YOURBANNERHERE

CUSTOMER SHOPPING ON YOUR WEBSITE

CUSTOMER LEAVES YOUR WEBSITE

YOUR RETARGETING BANNER

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SK | CZ | HU | RO | BG | RS | HR | AT | PLWWW.ETARGET.EU

SOLUTION - DISPLAY RETARGETINGHOW IT WORKS?

SEGMENTATION

SEGMENT YOUR CUSTOMERS

AND PRODUCT TYPES

BY USING UNIQUE URLS

CUSTOMISATION

DELIVER DIFFERENT

BANNERS AND MESSAGE

TO EACH TARGET GROUP

<script type="text/javascript">adroll_adv_id = "SD7UT6VHXRCATGA4VGAHCN";adroll_pix_id = "CDLBQEMWYJEFXCNFENPKF5";(function () {var oldonload = window.onload;window.onload = function(){ __adroll_loaded=true; var scr = document.createElement("script"); var host = (("https:" == document.location.protocol) ? "https://s.adroll.com" : "http://a.adroll.com"); scr.setAttribute('async', 'true'); scr.type = "text/javascript";

yourwebsite.com/shoes

yourwebsite.com/sports

yourwebsite.com/skirts

BANNERS

PREPARE MOST USED BANNERS

728x60, 300x250, 160x600

SMART PIXEL

PLACE A SINGLE

SMARTPIXEL

ACROSS YOUR SITE

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SK | CZ | HU | RO | BG | RS | HR | AT | PLWWW.ETARGET.EU

NETWORKWHERE CAN VISITORS SEE YOUR BANNERS?

WITH OUR NETWORK, YOU CAN REACH MORE THAN 95% OF THE WEB AD INVENTORY,

PRECISELY SERVING BANNERS USING OUR RE-TARGETING TECHNOLOGY.

TRAVEL

TOURIST

AUTO-MOTO

SPORT

NEWS / BLOGS

ADULT

LIFESTYLE

FAMILY + WORLDWIDE REACH

PRICING 3,90€/CPM

PL

CZSK

AT HU

HRRO

RSBG

CHANNELS NETWORK COUNTRIES

GOOGLE DISPLAY NETWORK

YAHOO RMX

MICROSOFT ADEXCHANGE

RUBICON

AOL

ADBRITE

ADMELD

ADMELD OPENX

PUBMATIC

FOX INTERACTIVE MEDIA

CPX INTERACTIVE

COLLECTIVE EXCHANGE

CPM ONLY

SIXAPART

KITARA MEDIA

METANETWORK

BANNER CONNECT

HARREN MEDIA

REVINET REVINET

.FOX NETWORKS

XTEND MEDIA

AXILL

LIFT DNA

BURST MEDIA

YBRANT DIGITAL

MEDIA SHAKERS

REDUX MEDIADEDICATED MEDIA

AQUA MEDIA

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SK | CZ | HU | RO | BG | RS | HR | AT | PLWWW.ETARGET.EU

YOUR CUSTOMER´SFAVOURITE WEBSITE

YOURBANNERHERE

RETARGETING ON FACEBOOKGENERATE EVEN MORE CONVERSIONS THROUGH FACEBOOK

USE THE FACEBOOK RETARGETING

AND INCREASE YOUR ROI UP TO 16x

REACH VISITORS OF YOUR WEBSITE DIRECTLY ON FACEBOOK

USING OUR FACEBOOK RE-RETARGETING PRODUCT

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SK | CZ | HU | RO | BG | RS | HR | AT | PLWWW.ETARGET.EU

LIQUID ADS FOR FACEBOOK102% AVG. INCREASE IN CTR OVER STANDARD FBX ADS

1. SHOPPER VISITS A BRAND´S SITE AND VIEWS A SPECIFIC PRODUCT

2. OUR CODE IDENTIFIES WHICH PRODUCT A SHOPPER SEES IN REAL-TIME.

MEANWHILE, OUR BEHIND-THE-SCENES CRAWLER AUTOMATICALLY PULLS

PRODUCT IMAGES, DESCRIPTIONS AND PRICING TO USE LATER IN ADS

3. OUR SYSTEM AUTOMATICALLY RESIZE YOUR PRODUCT IMAGE TO 100 X 72

AND SERVE AN AD WITH THE RELEVANT CONTENT TO MAXIMIZE PERSONALIZATION

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SK | CZ | HU | RO | BG | RS | HR | AT | PLWWW.ETARGET.EU

CONTACTSHOULD YOU BE INTERESTED IN OUR PRODUCTS, FEEL FREE TO CONTACT US

MATEJ KOLAROVSKÝ

HEAD OF BUSINESS DEVELOPMENT

[email protected]

VISIBLE ADVERTISING I