DISCOVER inkanto - EET Group · 2018-03-12 · Packaging rules are more rational & simple, with...

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DISCOVER inkanto The new branded Thermal Transfer ribbon offer from ARMOR. The same products but with a new look and extra services!

Transcript of DISCOVER inkanto - EET Group · 2018-03-12 · Packaging rules are more rational & simple, with...

Page 1: DISCOVER inkanto - EET Group · 2018-03-12 · Packaging rules are more rational & simple, with smaller quantities per box. inkanto products are easy to identify: box, labels, leaders

DISCOVER inkanto

The new branded Thermal Transfer ribbon offer from ARMOR.

The same products but with a new look and extra services!

Page 2: DISCOVER inkanto - EET Group · 2018-03-12 · Packaging rules are more rational & simple, with smaller quantities per box. inkanto products are easy to identify: box, labels, leaders

inkanto the definition

WHAT’S NEW WITH inkanto?

Nothing, and all at the same time:

We maintain our business fundamentals: professional ethics, sales strategy and operational approach.

No change at all for branded products.

It is the same manufacturer and the same products - The product grade names do not change. - The former part numbers remain on the box. - A full description of the product declaring the country

of origin can be accessed by scanning the barcode on each box label.

inkanto is easy to recognize and hard to copy: the brand is registered, it appears on the product (leader and core) and its packaging.

You can enhance the image of your TT ribbon offer, relying on a true specialist and world leader:

- By differentiating your products versus global com- petition: inkanto brings a strong identity to your rib-bons in a market where nothing resembles more to a black ribbon than just another other black ribbon;

- By improving your range of associated services.

Increase your customer loyalty: - B y confirming the identity/origin of your products

and its manufacturer; - By offering new product functionalities and innova-

tive services.

We offer you more tools and arguments: it is much more than a simple name change.

inkanto brings more arguments than price and helps you make the difference through quality

and enhanced services

WHY inkanto AND WHAT IS THE MEANING? inkanto/in’kan.to:/ proper noun

In Latin, it means spell, charm, enchantment, fascination, magic. Stands for quality, reliability, innovation, customer service, commitment, leadership, partnership and adaptability. One day someone said “A ribbon is a ribbon...” : inkanto is THE ribbon!

WHY A BRAND? To promote and accompany the expansion of our Thermal Transfer activity, in the same logic as the other activities of the ARMOR group. To provide our partners with additional means to create loyalty with their own customers. Initiate a new dynamic on the TTR market. Reinforce the difference of ARMOR ribbons with a creative name, a dynamic image and a new range of services.

WHY NOT USE “ARMOR” AS A NAME FOR THE TT ACTIVITY?To embody the identity of our independent Thermal Transfer organization and help to transmit the values we seek to promote, in har-mony with those of the ARMOR Group.

inkanto the benefits

Page 3: DISCOVER inkanto - EET Group · 2018-03-12 · Packaging rules are more rational & simple, with smaller quantities per box. inkanto products are easy to identify: box, labels, leaders

The services

www.inkanto.com

Marketing Materials

Product DatasheetsDepending on the situation, a product can be presented in several phases, the following documents are now available:

General TT introduction sheets: Provide an overview of the inkanto range (Flat-Head or Near-Edge).

Product Datasheets: Available for each individual ribbon grade to present the technical data.

Complementary sheets: Supports the selling process by introducing the user’s inkanto benefits and the product printing performances on a selection of representative label materials.

What are the existing types of print media?

Variable information is printed onto all types of flexible and thin (< 1mm) print media: This generally means alphanumeric characters, barcodes, logos, ideograms and pictograms.

What information is printed?

What is a thermal transfer roll?

print h

ead

blank or pre

-prin

ted

recepto

r

printed re

ceptor

used ribbon

inked ribbon

®

It contains the ink used by your thermal transfer printer to print data. It is presented in the form of a roll of inked film which is solid at ambient temperature. Under the effect of the heat generated by a print head the ink becomes fluid and is transferred from the film to the receptor.

THERMAL TRANSFER

Vellum paper (low quality)• Untreated surface, highly porous• Reduced print quality• Coverage difficult

Gloss/UV-treated paper• High quality flat and smooth surface• Accepts high resistance inks

Vellum Paper (good quality)• Untreated surface, slightly

porous• Good paper for standard use

Synthetic media• Very smooth surface• High durability compared to

paper• Accepts mechanical and thermal

constraints• Suitable for demanding

applications

Coated paper• Flat and smooth surface• High print quality• Good cost/performance

relationship

material UV treatmentporousness coating

ink

The inkanto benefits

A certified and approved production site

www.inkanto.com

®

Warranty This product is guaranteed for life against any manufacturing defect in normal conditions of use and storage.

Quality commitment Easy to use with guaranteed product performance: thecertificateofconformityforyourproductcanbe accessedviatheflashcodeonthebox.

Easy to identify products : Theinkantorollsfamiliesareidentifiedbycolorcodes. Therolllabelshighlighttheimportantinformationaboutthe product.

Your product is delivered with a cleaning wipe To clean the print head and maintain the maximumperformanceofyourprinter.

Packing Consistent packaging units depending on the roll dimensions.

Quality, health & safety and environmental systems: ISO 9001 OHSAS 18001 ISO 14001 ISO 50001 (France only)

Responsible CareThe charter of the International Council of Chemical Associations for improvements in health & safety and the environment.

Global Compact UN initiative inviting companies to apply fundamental ethical and environmental values.

10%30%60%

App

lica

tion

’s re

quir

ed le

vel

vellum paper matt coated paper

glossy coated paper

synthetic (PE, PP, PET...)

Specific (Polyimide, textile…)

Market size in printed surface

Wax

Wax-Resin

Resin

speed

energy

REACH / SVHC 1907/2006/EC

Food Contact Approved 1935/2004/EC

Heavy metals 2011/65/EU

California Proposition 65

Halogen restrictions

printing receptor

print resistance

compliant with the followingregulations

printer settings

APR®6 is the standard wax-resin ribbon of the inkanto range:very versatile, it has been conceived to print all kinds of self-adhesive labels at the lowest heat settings.It also provides a higher level of mechanical resistance compared to wax ribbons.

WAX-RESIN FOR FLAT HEAD PRINTERS

Your ribbon identity

Papers Syntheticsvellum PP

coated PE

glossy coated PET

Very good printing qualityHigh speed printing capabilityExcellent receptor multi-compatibility and sensitivity

0

wax

wax wax-resin resin

Low Medium High

16 ips

400 mm/s

18 ips460 mm/s

Colours:

Length (m): . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Width (mm): . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Part number: . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Your distributor: . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Contact : . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

20 40 80 100

50

wax-resin resin

®

60

WHAT TANGIBLE BENEFITS DO I GET AS A DISTRIBUTOR?

The products

Packaging rules are more rational & simple, with smaller quantities

per box.

inkanto products are easy to identify: box,

labels, leaders and cores.

RESIN

WAX

WAX RESIN WAX

WAX

WAX

WAX WAX

WAX RESIN

RESIN

RESIN

WAX WAX RESIN

RESIN

WAX

WAX RESIN

RESIN RESIN

RESIN

RESIN

WAX RESIN

WAX RESIN

WAX RESIN

WAX

RESIN

WAX RESIN WAX RESIN

RESIN

Each product family (wax, wax-resin and

resin) is visually unique: one colour per

product family.

A cleaning-wipe is delivered in each box

of ribbons to maximize the durability of the

users print-head.

Lifetime

A Lifetime

Guarantee for all

inkanto ribbons

An online Certificate of Conformity (CoC) available for each ribbon, acces-sible anywhere, anytime

A new sample offer highlighting the product: avai-lable by grade or by product family to encourage testing of other products’

A brand-new extranet with additional features to better support your daily business

A redesigned web-site, for presenting inkanto ribbons: www.inkanto.com (temporary page until the official launch)

G2 2EXTRANET

Page 4: DISCOVER inkanto - EET Group · 2018-03-12 · Packaging rules are more rational & simple, with smaller quantities per box. inkanto products are easy to identify: box, labels, leaders

www.inkanto.com

inkanto promotional giveaways

“Magic Can”: an original tool to introduce inkanto to your customers.

Pens: always useful to have a pen…even more an inkanto pen.

Phone holder: This fun phone gadget is useful to hold your phone on a table, a nice gift for your customers.

The first inkanto products will be available in 1st quarter 2018 depending on ARMOR production entities worldwide.

A clear agenda will be communicated to you accordingly with exact switch dates.

inkanto implementation