Directi On Campus- Engineering Presentation

Intelligent People. Uncommon Ideas.

Campus Recruitment 2009-2010

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http://www.directi.comhttp://www.directi.com 22 http://campus.directi.com http://campus.directi.com

SECTION I

TheDirecti Story


Humble Beginnings

Started in 1998 while still in college with:

• Initial Capital - Rs. 25,000/-

• A 4-man army

• A 630 sq. ft. apartment

• A vision in mind


Directi Today

• A $300 million tech enterprise

• 500+ employees and growing

• Enterprise value per employee - $600,000

• Ranked amongst Fastest Growing technology companies in Asia and India, Deloitte and Touche ‘05, ‘06, ‘07 & ‘08)

• Doubled our employee strength every year over the last 3 years, with a CAGR of over 30%

• Cash reserves sufficient to cover 10 years’ OPEX


Directi Today

• An Indian MNC with offices in:• Mumbai, Bangalore & Delhi – India

• Dubai – UAE

• Xiamen – China

• San Francisco – USA

• Millions of Customers in 240+ countries

• Over 53,000 Global Channel Partners


About Directi

• 6+ businesses; all amongst the Top 5 or 10 worldwide in their respective industry

• 25+ indigenously developed Web Products, Properties and Services

• We do not build customized solutions

• All businesses are exponentially profitable and funded only through internal accruals since inception


Some of our Businesses

Web Infrastructure Services:

• Domain Name Registration - The Internet identity

• Website Builder Services - For self creating a website

• Web Hosting Solutions - Website storage space on the Internet

• Email Hosting with Antispam & Antivirus - Personalized email

• Live Chat Solutions - To interact with website visitors

• Payment Gateway Services - For collecting credit card payments online

• Digital Certificates - For authenticating and securing online payments



Internet Advertising & Next Generation Media:

• Develop products pertaining to Internet advertising, publisher monetization and media management

• Works with high value publishers having >US$1 million revenue per month

• Delivers 15 – 20 billion advertisements a year, serves >1 million unique visitors an hour

• Built on Patent Pending Semantic Search Technology

• Fastest growing company (revenue + employee strength) in its vertical for 2006 and 2007

• Runs on more than 500+ CPUs, 500+ GB RAM, 250 TB Data Storage



Social Communication Platform:

• dotPW is a suite of free communication products & services for businesses/individuals worldwide

• Comprises of innovative, decentralized, collaborative applications - blending the best of Google Apps, Facebook and Twitter

• Developed using cutting edge technologies and deployed on a massive, distributed infrastructure

• Designed for a diverse set of client platforms, ranging from regular web-browsers to mobile environments


SECTION II

Work @ Directi


Work @ Directi - Career Growth

• Clearly defined growth path

• Start as a Software Developer Trainee

• Assume specific responsibilities of one of the many available projects immediately post training

• 6 monthly appraisal investigations and performance reviews

• Increase in responsibilities directly proportionate to performance


Work @ Directi – Our Tech Products

• Some of the Products you may work on: Communication and Collaboration networks used by

millions of global users Social Networking software Instant messaging and VOIP Data miners and crawlers that parse through Terabytes of

data Context Analysis Engines Antispam and Antivirus Solutions Large scale Billing and Provisioning platforms


Work @ Directi – Global Impact

• Some of Our myriad Products and Services - crawl over 90 million domains provide web services to millions of users power 3+ million domains run on infrastructure spanning hundreds of distributed

servers use Petabytes of physical storage space serve billions of page views every month respond to millions of DNS queries every month serve tens of billions of ad units and $150+ million of ad

inventory annually


Work @ Directi – Challenge Yourself

• Some of the challenges you will deal with: Creating globally distributed network applications spread

over hundreds of servers Developing Communication and Collaboration apps used

by millions of global users Efficiently generating informative reports from terabytes

of data structures Building large-scale, low-cost, redundant and fast storage

solutions Designing complex applications using NIO, multi-

threading, and other cutting edge concepts Building intuitive interfaces using RIA, Ajax and usability

engineering principles


Work @ Directi - Tools & Technologies

• Development: Languages: Java, .NET, PHP, VC++, C++, Perl, XUL,

Javascript, C, Shell Web: HTML, CSS DBs: Postgres, MySQL, Microsft SQL Server, Berkeley DB,

Firebird, SQLite Frameworks & Libraries: Hibernate, Hibernate Shards,

Springs, Apache MINA, Project Grizzly, log4j, memcached, Ant, XAPool, Poolman

Scripting: XML SOA: Ajax, SOAP, Axis, NuSoap Unit Testing: Junit Stress Testing: Jmeter, Tsung, Iozone, Iometer, Bonnie,

Bonnie++ RIA: jQuery, YUI


Work @ Directi - Tools & Technologies

• System Administration: OS: Linux (Redhat, CentOS), Windows Monitoring: Nagios Config Management: puppet Infrastructure: ServerIron Load Balancers, Cisco ASA

Firewall, FC/iSCSI SANs (Comet, Dell) Scripting: bash, perl, expect, python, PHP, VBS,

Powershell File Systems: ext3, NTFS, XFS, GFS Other: DRBD, heartbeat, ldirectord, RIS


SECTION III

Life @ Directi


Life @ Directi

The best part about working at Directi are the people. Everyone is super-smart and super-intelligent. I learn something new everyday, from everyone.”

Work with Smart People


Life @ Directi

“I love the challenges we face at Directi. Most of our applications cater to millions of users. One of our products delivers 20+ billion ad impressions per year. All applications are deployed on multi-homed clustered geo-distributed scalable environments. We get to work with caching, Horizontal partitioning, Clustering, Distributed Computing etc - technologies / concepts / tools that very few companies work with.”b

Be part of Projects that have global impact


Life @ Directi

Anyone in the organization at any level, any designation, any management band, in any team can freely approach anyone else at any level / team / designation to discuss anything. Our Management actually reprimands us if we bother knocking before entering their cabins.

Open and Transparent Culture


Life @ Directi

At Directi we are super-obsessive about productivity. Every employee in every department has multiple LCD monitors. Our facilities team is always researching ergonomics as it applies to lighting, seating, workstations etc. Any tool, device, software that can help us work better, is for the asking.

We do everything to make you productive


Life @ Directi

My Friday nights are reserved for network gaming - and counter-strike is the flavor of the month. Additional activities include interest groups such as the trekking group, a movie club, a cricket league, a soccer league etc.

We Work Hard, We Play Harder!


Life @ Directi

We are a creative organization with creative people, and I believe creativity does not start and end with an alarm clock. The best software engineers I know have their high days and low days, and flexible working hours account for this quirk.

Flexible working hours


Life @ Directi

An accessible, always-stocked snack bar, with goodies, fresh juices, and other treats takes care of my in-between meals munching needs.

Foodilicious


Life @ Directi - Great Teams

We spend extra time in making sure we hire the RIGHT people,

so we don’t have to spend time in making sure the

job gets done RIGHT

“We believe the best part of working at Directi is the people. Directi is very picky about people. We went through a gruelling 5 hour interview process which went all the way up to the management before We were selected. The result – an amazing team that We love working with”


Life @ Directi – Our Culture

“People perform best when they are in love with what they are doing”

“People deliver best results when they are given maximum freedom”

Visit our Flickr stream: http://www.flickr.com/directi/


Life @ Directi – Our Values

‘The only bad decision at Directi is “no decision”’

“Learning never stops at Directi”



Life @ Directi - Benefits

• Medical Insurance • Free Salon Services • Flexible Work Timings • Interest groups - salsa, trekking, etc • Recreation Centre • In-house Snack bar • Concierge Desk • Education Sponsorship


Life @ Directi – We also have FUN



Life @ Directi – Who wants to go home?

• Our global headquarters: In the heart of Mumbai, India

• Equipped with a health club, salon, game parlour, bowling alley, snack bars, cafeteria, and ergonomically designed office space

So, join us to help build a billion dollar Enterprise

Mail in your Resume to: [email protected]

http://www.directi.com | http://careers.directi.com | http://campus.directi.com

Thank You!Any Questions?

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Directi On Campus- Engineering Presentation

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Transcript of Directi On Campus- Engineering Presentation