Diploma In Hotel Management LEVEL-4 (4)Hotel Reservation Systems, CRS, Inter -sell agencies,...
Transcript of Diploma In Hotel Management LEVEL-4 (4)Hotel Reservation Systems, CRS, Inter -sell agencies,...
DIPLOMA IN HOTEL MANAGEMENT
Course Description
This course imparts knowledge and skills required for students to be successful in the hotel and restaurant industry. The program deploys an industry driven curriculum to teach & test students and also awards industry recognized cer�ficates to students mee�ng high standards of educa�on. This 24 month program integrates theore�cal and prac�cal knowledge in kitchen lab, front office, house keeping, food & beverage produc�on and service opera�on. On job experience is imparted during the course enriches and reinforces what students learn in the classroom and develops their prac�cal skills, which is cri�cally important for future success in the industry. In addi�on to this, various opportuni�es are provided to the student to learn and prac�ce important skills related to responsibili�es of a Manager. This Diploma in Hotel Management builds and enhances strong skill sets in students which help them to become trained, professional and educated future employees. The program offers a straight school to career path for people interested in the hotel, restaurant or the food industry.
Course Objective
Upon successful comple�on of the course, the student would be able to:
Demonstrate good communica�on & leadership skills Demonstrate good personal hygiene and health habits and perform safe food handling and
sanita�on procedures Iden�fy all kitchen tools and demonstrate safe prac�ces opera�on machinery in the kitchen Demonstrate understanding of standard weights, measures and scaling of ingredients Extensive knowledge and applica�on of different methods and techniques of cooking Apply various recipes and cooking techniques on variety of meats and vegetables, fruits and grains The Program also offers teaching of French Language which in turn gives edge over others when it
comes to looking for opportuni�es in the Interna�onal Market. To achieve the maximum possible efficiency in ensuring the care and comfort of the guests.
a) Establish a welcoming atmosphere and ensure courteous, reliable service from all the staff of the department.
b) Ensure a high standard of cleanliness and general upkeep in all areas for which the department is responsible.
Demonstrate how to interact directly and politely with the customers.
Course Composition
This course is designed to provide students with extensive knowledge on the Hotel Industry, within the kitchen, front office, housekeeping, F&B produc�on and F&B service opera�ons, sales and marke�ng, French and Business communica�on. Internship: Internship would be for dura�on of 12 months in a hotel or a resort. This part of the course bridges the gap between theore�cal input and the real working environment.
Course Duration
The total course dura�on is 24 months which involves 12 months of theory and prac�cal’s followed by 12
months of industrial exposure.
Assessment Scheme
S. No Paper MAX. Hours Credit
1 Hospitality Sales & Marketing 200 20
2 Front Office Operations 200 20
3 Hotel Housekeeping 200 20
4 Basic Food & Beverage Service 200 20
5 Basic Food & Beverage Production 200 20
6 Hotel French 100 10
7 Business Communication 100 10
Total 1200 120
PAPER -1: HOSPITALITY SALES AND MARKETING
UNIT -I Introduction to Hospitality Sales and Marketing
Today’s Hospitality Trends Globalisation
Hotel Sales and Marketing Concepts. Expansion of legalized gambling. Relationship Marketing. Guest Preferences.
UNIT -II Marketing Concept
Market Mix The 8 P’s of marketing. Evolution of markets – global and Indian tourist market.
UNIT –III The Marketing Plan with reference to hotel industry.
The marketing team. Steps in marketing plan. Selecting target markets. Positioning the property / outlet. Developing and implementing marketing action plans. Monitoring and evaluating the marketing plan.
UNIT -IV The Sales O�ce
The Marketing and Sales Division. Organising & designing a hotel sales o�ce. Sales Area Developing sales team – hiring, selection, management, evaluation. Compensation for sales force – targets and achievements. The sales o�ce communication system. Computerized client information records. Sales reports and analysis.
Reference Number DHM-4001
Title HOSPITALITY SALES AND MARKETING
Level 4
Teaching Hours 20 0
Credit 20
Grading Pass
Course Contents
UNIT -V Sales Techniques for hotel industry
Components of a sale. Types of sales in di�erent departments of a hotel. Telemarketing. Internal merchandising – in-house sales promotion. Special services in in -house sales. Sales forecasting – long term and short term.
UNIT – VI Restaurant and Lounge sales positi oning
Merchandising Food and beverage. Promotion of restaurants and lounge facilities. Building Repeat Business. Banquet and Conference sales.
UNIT – VII Advertising, Public relations and Publicity
E�ective hotel advertising – brochures, sales material designing. Advantages of advertising – indoor and outdoor. Advertising agencies. Collateral material – mass media and print media.
PAPER -2-FRONT OFFICE OPERATIONS
UNIT -I Tourism
Meaning – de�nition and measurement of tourism. Classi�cation – recreation, leisure, adventure, sports, health etc. Socio – economic bene�ts of tourism. Adverse e�ects of tourism. Basic components and infrastructure. Itinerary, passport and visa – Basic information.
UNIT -II The Hospitality Industry
History and development of lodging industry – International.
Reference Number DHM-4002
Title FRONT OFFICE OPERATIONS
Level 4
Teaching Hours 20 0
Credit 20
Grading Pass
Course Contents
History and development of lodging industry – India. De�ning the term – Hotel. Reasons for travel.
UNIT –III Classi�cation of Hotels
Based on Size, Location, and Length of Stay. Levels of Service, Ownerships and A�liations. Referral Hotels, Franchise and management contracts. Chain Hotels. Target Markets. Alternate Lodging facilities.
UNIT -IV Organizational Structure of Hotels
Small. Medium. Large.
Lobby Arrangements Layout and equipment in use. Handling VIPs. Duty Rota and work schedules Uniformed Service.
UNIT -V Front O�ce Organization
Basic Layout and Design. Departmental Organizational Structure.
UNIT – VI Front O�ce Personnel
Departmental Hierarchy. Attitude and Attributes and Salesmanship. Job Descriptions and Job Speci�cations of Front O�ce Personnel.
UNIT – VII Front O�ce Operations
The Front Desk - Equipments in use. The Guest Room - Types and Status Terminology. Key Controls. Tari� plans. Types of rates.
UNIT – VIII Front O�ce responsibilities
Communication – internal and interdepartmental. Guest services – basic information. Guest history – maintenance and importance. Relationship marketing.
UNIT –IX Reservations
Need for reservations, de�nitions, importance of reservations. Types of reservations. Sources and modes of reservations. Individual and group bookings Booking instruments – Whitney slips, Whitney racks, Density Charts, Booking diary,
Conventional charts, A & D register etc. The Reservation Cycle. Hotel Reservation Systems, CRS, Inter -sell agencies, Internet applications .
UNIT – X Telecommunications
Equipments Communication skills – common phrases in use. Conversations over telephones.
Practical
Basic Manners and Attributes for Front O�ce Operations. Communication Skills – verbal and non verbal. Preparation and study of Countries – Capitals & Currency, Airlines & Flag charts, Credit Cards,
Travel Agencies etc. Telecommunication Skills. Forms & formats related to 2nd Semester. Hotel visits – WTO sheets. Identi�cation of equipment, work structu re and stationery. Procedure of taking reservations – in person and on telephones. Converting enquiry into valid reservations. Role play – Check -in / Check – out / Walk -in / FIT / GIT / etc; VIP / CIP / H.G etc. . Suggestive selling.
PAPER -3: HOTEL HOUSEKEEPING
Reference Number DHM-4003
Title HOTEL HOUSEKEEPING
Level 4
Teaching Hours 20 0
Credit 20
Grading Pass
Course Contents
UNIT -I Introduction
Introduction , Categorization ,Types & Organization Structure of a Hotel Meaning, De�nition & Importance of House keeping Department Role of House keeping in hospitality industry
UNIT -II Lay out & Organizational Structure
Layout of House keeping department Organizational Structure of House keeping department ( Small, Medium & large) Interdepartmental relationship( emphasis on Front o�ce & Maintenance) Relevant sub section
UNIT –III Sta�ng in House keeping Department
Role of key personnel in House keeping department Job description & Job speci�cation of House keeping sta� (Executive Housekeeper, Deputy house Keeper, Floor supervisor, Public area supervisor, Night supervisor, Room attendant, House man, Head gardener)
UNIT -IV Planning work of house keeping department
Identifying Housekeeping department Brie�ng & Debrie�ng Control desk (importance ,role , coordination) Role of Control Desk during emergency Duty Rota & work schedule Files with format used in House keeping department
UNIT -V Hotel Guest Room
Types of room -de�nition Standard layout (single ,double ,twin ,suit ) Di�erence between Smoking & Non Smoking room’s Barrier free room’s Furniture / Fixture / Fitting / Soft Furnishing /Accessories / Guest Supplies /Amenities in a
guest room Layout corridor& �oor Pantry
UNIT – VI Cleaning Science
Characteristics of good cleaning agent Application of cleaning agent Types of cleaning agent Cleaning products Cleaning equipments Classi�cation and types of equipment with Diagram’s ( Mops , dusters , pushers, mechanical squeeze, vacuum cleaner ,shampooing machine ) with their care and uses. Guest Room Layout Identi�cation of cleaning agents Identi�cation of cleaning equipment / cleaning cloths (types & uses) General cleaning
Glass cleaning Shoe polishing Silver Polish Brass Polish Washroom Cleaning
Practical
Guest Room Layout Identi�cation of cleaning agents Identi�cation of cleaning equipment / cleaning cloths (types & uses) General cleaning Glass cleaning Shoe polishing Silver Polish Brass Polish Washroom Cleaning
PAPER -4: BASIC FOOD & BEVERAGE SERVICE OPERATIONS
UNIT -I Introduction to the Food and Beverage Service Industry -
The evolution of catering industry, scope for caterers in the industry Relationship of the catering industry to other industries. Types of Catering Establishments - Sectors Introduction to the Food and Beverage operations.
UNIT -II Food and Beverag e Service Areas in a Hotel
Restaurants and their subdivisions, Co�ee Shop, Room Service, Bars, Banquets, Discotheques, Grill Room, Snack Bar, Executive Lounges, Business Centers and Night Club
Back areas: Still Room, Wash -up, Hot -Plate, Plate Room, Kitchen Stewarding
Reference Number DHM-4004
Title BASIC FOOE & BEVERAGE SERVICE OPEARTIONS
Level 4
Teaching Hours 200
Credit 20
Grading Pass
Course Contents
UNIT –III Food and Beverage Equipment
Operating equipment, Requirements, Criteria for selection quantity and types. Classi�cation of crockery/ cutlery/ glassware/ hollowware/ �atware/ special
equipment upkeep and maintenance of equipment. Furniture Linen Disposables
UNIT -IV Food and Beverage Service Personnel
Sta� organization - the principal sta� of di�erent types of restaurants. Duties & responsibilities of the service sta�.
Duties and responsibilities of service sta� – Job Descriptions and Job Speci�cations. Attitude and Attributes of Food and Beverage Service Personnel - personal hygiene, punctuality, personality attitude towards guests, appearance, salesmanship, sense of urgency, customer satisfaction.
Basic Etiquettes for catering sta�. Interdepartmental relationship.
UNIT -V Menus and Covers
Introduction Cover - de�nition; di�erent layouts. Menu Planning, considerations and constraints Menu Terms Menu Design French Classical Menu Classical Foods and its Accompaniments with cover Indian Regional dishes, accompaniments and service.
UNIT -VI Types of meals -
Breakfast – Introduction, Types, Service methods, a la carte, and TDH setups. Brunch Lunch Hi- tea Supper Dinner
UNIT – VII Food and Beverage Service Methods
Table Service – Silver/English, Family, American, Butler/ French, Russian Self Service - Bu�et and Cafeteria Service Specialized Service – Gueridon, Tray, Trolley, Lounge, Room etc. Single Point Service - Takeaway, Vending, Kiosks, Food Courts, Bar s, Automats
UNIT – VIII Control Methods -
Billing methods – Duplicate and Triplicate system, KOTs and BOTs, Computerized KOTs Necessity and functions of a control system, F&B Control cycle and monitoring
Practical
Service Grooming and Restaurant Etiquettes. Mis-en- place and Mis -en-scene Identi�cation of equipments Food and Beverage service sequence Water pouring and seating a guest. Laying and relaying of Tablecloth Napkin folds Carrying a Salver or Tray
Rules for laying table - Laying covers as per menus TDH and A la carte cover Layout Handling service gear Carrying plates, Glasses and other Equipments
Clearing an ashtray Crumbing, Clearance and presentation of bill Sideboard setup Silver service American service Situation handling Breakfast table lay -up Restaurant reservation system Hostess desk functions Order taking – writing a food KOT, writing a BOT
PAPER -5: BASIC FOOD & BEVERAGE PRODUCTION
Reference Number DHM-4005
Title BASIC FOOE & BEVERAGE PRODUCTION
Level 4
Teaching Hours 200
Credit 20
Grading Pass
Course Contents
UNIT -I Introduction to the Art of Cookery:
Culinary History - Development of the Culinary Art from the middle ages to modern cookery, modern hotel kitchen, Nouvelle Cuisine, Cuisine Minceur, Indian Regional Cuisine and Popular International Cuisine ( An Introduction ) of French, Italian and Chinese Cuisine.
UNIT -II
Aims & Objectives of Cooking Food: Classi�cation - cooking materials & their uses. Foundation ingredients - meaning, action of heat on carbohydrates, fats, proteins,
minerals and vitamins. Fats & oils - meaning & examples of fats & oils, quality for shortenings, commonly used
fats & oils & their sources & uses. Raising agent - functions of raising agents, chemical raising agents & yeast. Eggs- uses of eggs in cooking, characteristics of fresh eggs, deterioration of eggs, storage of
eggs. Salts - uses. Liquid - water, stock, milk, fruit juices etc. Uses of liquid. Flavouring & seasoning – uses & example. Sweetening agents - uses & examples. Thickening agent.
UNIT –III Preparation of ingredients.
Washing, peeling scraping, paring, Cutting – terms used in vegetables cutting, julienne, brunoise mecedoine, jardinière, paysanne - grating. Grinding. Mashing. Sieving. Milling. Steeping, centrifuging, emulsi�cation evaporation, Homogenization. Methods of mixing foods.
UNIT -IV Equipment used in kitchen.
Types of Kitchen Equipment – Diagrams, Uses, Maintenance, Criteria f or Selection. UNIT -V Kitchen Organization.
Main Kitchen & Satellite Kitchen Duties & responsibilities of each sta�.
Cooking fuels - uses & advantage of di�erent types of cooking fuels. UNIT – VI Methods of Cooking.
Methods of cooking food - transference of heat to food by radiation, conduction & convectionmagnetrons waves meaning. Boiling, poaching, stewing, braising, steaming, baking, roasting, grilling, frying, paper bag, microwave, pot rousing - explanations with examples.
UNIT -VII Stocks, Glazes, Sauces and Soups
Meaning uses and types of stocks, points observed while making stock. Recipes for I liter of white, brown and �sh stock.
Glazes -meaning & uses. Sauces -meaning, qualities of a good sauce, types of sauces -proprietary sauce and mother sauce. Recipe for I lit Béchamel, Veloute, Espagnole, Tomato & Hollandaise.
Derivatives of mother sauces. (Only name, no recipes). Recipes for known International Sauces & their uses.
Soups -classi�cation of soups, meaning of each type with examples. Basic Preparations Mise-en-place for Bouquet Garni, mirepoix, duxelle paste, batters, marinades and gravies.
Practical
Preparing basic stocks, Glazes, sauces and soups as per the th eory Basic cuts of vegetables. Proper usage of a Kitchen Knife and Hand Tools. Understanding
the usage of small equipment. Basic Hygiene practices to be observed in the Kitchen. Safety practices to be observed in the kitchen: First Aid for cuts and burns. Identi�cation
of Raw Materials. Demonstration of Cooking Methods. Basic cuts of Vegetables. Basic Stock preparations. Egg Cookery including Classical Preparations. Basic sauce preparations and commonly used derivatives. Preparation of basic continental
cookery – stews, sauces, soups. Basic Continental Dishes based on Vegetables and Meats. Preparation of basic dishes using simple methods of cooking. Preparation of three course
simple Indian menus. PAPER -6: HOTEL FRENCH
UNIT 1 PARTIE
� Translation & comprehension - reception - conversation – role play - Case study to be done in French.
UNIT 2 PARALLEL GRAMMAR
� Article de�ni , inde�ni example, adjustifs - quali�catifs – caccorn – adjectives -
Reference Number DHM-4006
Title HOTEL FRENCH
Level 4
Teaching Hours 10 0
Credit 10
Grading Pass
Course Contents
demonstrates - etpossessifs. UNIT 3 VERBS IRREGULIERS
Avoir, etre, aller, recevoir venir, partir -sortir pouvoir, vouloir ouvrir.PRESENT Passe composse futur grammar exercisus, compo sition, conversation.
UNIT 4 AU RESTAURANT
Conversation, role play, case study to be done in French, besides translation and comprehension.
UNIT 5 GRAMMAR
Pronoms personnels subject object direct object indirect. pronoms: Relatifs simples; qui, que, dont, ou. VERBS IRFEGRLIERS Rendre descendre prendre dormir courir servir plevois savoir, falloir devoir.
UNIT 6
Impar fait – plusque pargait - futur anterieur.
PAPER -7 – BUSINESS COMMUNICATION
UNIT 1
Meaning, Role, Functions, Importance and essentials of Communication in Business Organizations Process of Business Communication Communication Models Barriers to effective communication.
UNIT 2 Classification of Communication –
Formal & Informal Personal, Inter-personal, Group and Mass o Vertical &
Horizontal Upward & Downward One-way & Two-way
Reference Number DHM-4007
Title BUSINESS COMMUNICATION
Level 4
Teaching Hours 10 0
Credit 10
Grading Pass
Course Contents
Verbal & Non-verbal UNIT 3
Business Correspondence: Principles of Letter Writing Types of Business Letters – Sales letters, Requests, Response letters, Complaint
letters, Adjustment letters, Inquiry appeals Resume Writing Report Writing Cross Cultural Communication. Importance of Dressing / Manners & Etiquettes in Business Communication.
UNIT 4
Importance of Communication in: Negotiation and Conflict Management.