Digital shoreditch connect wisembly

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How can major companies and innovative startups best work together?

Transcript of Digital shoreditch connect wisembly

How can major companies and innovative startups

best work together?

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@avestemeanu

Co-founder @ Wisembly

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What We Do

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Founded in 2010

40 employees

400+ clients

€1.5M raised in 2014 with Alven Capital

Gartner Cool Vendor in France 2015

3 founders

working in Paris

Fortune 500 clients over 5 continents

We develop collaborative solutions to improve meetings’ productivity

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Definitions

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Startup definition #1

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« A large company is a permanent organization

designed to execute a well-defined, fully validated,

well tested, proven, verified, stable, clear, un-

ambiguous, repeatable and scalable business

model. »

Large company definition

Steve Banks

@avestemeanu

2 opposites…

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« A large company is a

permanent

organization designed

to execute a well-

defined, fully

validated, well tested,

proven, verified,

stable, clear, un-

ambiguous,

repeatable and

scalable business

model. »

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… like oil and vinegar

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Oil + Vinager => make Vinaigrette

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Why startups should work with large companies

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Use the large companies to get « unconfused »

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0 - Find a believer

Sales pitch:

« I work on a realtime platform around places and events . »

Georges-Edouard Dias

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1 - Define the product with him

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2 - Find a pricing

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3 - Well done: FIRST CLIENT EVER!

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Product

Customers

Make money

1st step accomplished: you sell STUFF to SOMEONE to do SOMETHING

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Then iterate!

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Iterate on the product

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Iterate on the Business Model

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One Shot

Model

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Online

One Shot

Model

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Package

Model

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12-month

Subscription

Model

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What’s

next?

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Iterate on the clients

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Startupers, use large companies to create your startup.

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Why large companies should work with startups

Back in 2011

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1 - Their need was not filled

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2- They needed Flexibility and Velocity

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3 - They needed to break the rules

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Result: « L’esprit de Tanger »

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Wisembly created a genuine U-turn in the company’s

managerial relationship. Their solution assists us in all

our meetings.

Patrick Ropert

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Given the right conditions a startup can make a huge impact on a large company

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Do’s and dont’s

1- Meet each other => #meetings per week

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2 - Give them feedback

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3 - Find the right project to collaborate

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4 - Treat them differently

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5 - Pay and get paid!!!

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6 - Recommend them

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7 - Talk about it

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Thank you!

Andrei Vestemeanu Founder

[email protected] +44 20 3769 6840 @avestemeanu