Digital Marketing Credentials
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Transcript of Digital Marketing Credentials
a little bit about us
it's a digital world out there
Award winning creative solutionsPowerful technology capabilities
Extensive digital production capacity
…for marketers, publishers and entrepreneurs
what we provide
Customer centric solutions and supportTrusting relationships around customer needs
European managementAsian talent
Global standards
…for marketers, publishers and entrepreneurs
some brands we work with
projects & platformsHigh Tech Digital Creativity
Marketing Solutions Data Management Solutions
CMS & Media Management Solutions
Drip DropsPatent pending 3D technology to delight kids on iPad
2013
Holiday Inn – 55” Minority Report touch screen experience for travellers
2012
AIA – insurance needs analysis, premium contextualization and graphical presentation to consumers across all touch points
2012
STB - (Singapore Tourism Board) Managing multimedia assets for an entire industry.
2012
Made by Me 3D Printing – iPad design tool for kids to design toys that can then be sent to 3D printer
WIP
Nestle – delivering compelling branded experiences for kids
2012
American Idol – managing the vote for the Idol franchise across Asia
2007 2013
Huang Yao – China’s most prolific 20th century artist; with online tools for printers, museums, researchers and collectors.
WIP
Reflections – patent pending augmented reality technology for retail environments
2012
GenieUs – sexy animated assistant to match the Crazy Frog in popularity
WIP
PowerTable - predicting the results of English Premier League in more Samsung phones than Angry Birds
2011
Thanh Nien – Vietnam’s #2 newspaper online with iPad, Android and WAP
2012
Dextr – patent pending, world’s fastest substitute keyboard for Android
2012
VAT69 – 8 games to reinforce the brand with rich interactive content
2012
ASN – managing a billion dollars of sponsorship deals
WIP
Web & Apps – for various clients
2011 2013
high tech digital creativity
Augmented reality without markers Technology underpinning new
businessesInnovative touch experiences
focusing on 3D engagement
Building properties in the age of tablets and ubiquitous digital touch points requires three core elements:
1. Compelling interactive experience2. Fantastic production values3. Well thought out product marketing
framework
compelling interactive experience
So many websites, popular apps and digital creative activities draw on traditional pencil and paper metaphors. They are limited to 2D graphics. They do not allow for narrative and interaction.
We have developed the technology to support an original and very compelling creative experience for kids.
By taking creative activities into 3D, we create a platform for interactive cartoons. The result is an experience previously unknown in any kids application.
digital marketing solutionsAdvertising agencies work with us on
particularly challenging projects.
data management solutions
Customers trust us to interpret their numbers, develop their algorithms and
manage their data
CMS & media solutions
CMS, ERP, CRM and SNS are just some of the acronyms we bandy about.
Most appropriate open source solutions are selected to power comprehensive capability
for our customers
management team and structure
founding partner: technology
Ian Morrison, Chief Technology Officer with over twenty years experience in gaming, software development and digital marketing.
He has been the technology leader for game development, mobile platforms and digital marketing at some of the world's most innovative companies.
Ian has been the chief technologist on some of Asia's most ground-breaking digital marketing campaigns, particularly for mobile media.
He has won honours at the One Show Interactive, Cannes Cyberlions, Clio Interactive amongst others.
founding partner: creative
Graham has been the creative leader at some of the world's best advertising agencies.
His digital work has been awarded at the One Show, Cannes, Clio and Communication Arts.
In addition, Graham's print, TV and direct marketing has been awarded at Cannes, Clio, The One Show, D&AD, Communication Arts, Echos, and Effies.
As such he is one of the few creatives to have achieved international recognition across media.
Graham Kelly, Executive Creative Director with over twenty years experience in digital and traditional marketing.
expatriate management
Ian Morrison, Founder
Richard Roussel, CTO
Brian Reidlinger, General
Manager
Graham Kelly, Founder, Creative
Norman, 2D Art Director
Nicolas, 3D Art Director
engineering teams
Production Management
Loc, team lead
Web team
Bio, team lead
Server team
PKT, team lead
iOS team
Timon, team lead
Android team
Lam, team lead
Unity team
production teams
Production Support
Tom, leader
Project Management
Minh, manager
QA team
Graphics Teams
Viet, CG lead
CG team
Tuan, Realtime gfx lead
Gfx team