Digital Content Strategy with an Eye on Wearable Tech Trends

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Digital Content Strategy with an Eye on Wearable Tech Trends J. BOYE AARHUS 2014 Neal Stimler | @nealstimler Digital Media | The Metropolitan Museum of Art #jboye14 | @jboye

description

This presentation examined collaboration techniques, outlined digital production strategies and considered the impact of wearable technologies like Google Glass and the Moto 360. It was given at the J. Boye 2014 conference in Aarhus, Denmark on November 5, 2014. Session details: http://aarhus14.jboye.com/presentation/digital-content-strategy-eye-wearable-tech-trends/

Transcript of Digital Content Strategy with an Eye on Wearable Tech Trends

Page 1: Digital Content Strategy with an Eye on Wearable Tech Trends

Digital Content Strategy with an Eye on Wearable Tech TrendsJ. BOYE AARHUS 2014

Neal Stimler | @nealstimler Digital Media | The Metropolitan Museum of Art

#jboye14 | @jboye

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Service Commitment

Personal-Professional

Process

Production

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Empathy

Compassion

Kindness

Personal-Professional Commitment

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Openness

Discernment

Action

Process Commitment

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Fortitude

Solidarity

Transparency

Production Commitment

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Mission

Service CommitmentPersonal-Professional

Process

Production

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Standards

Metadata

Consistency

Adaptability

Digital Asset Essentials

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Upstream

Deploy

Downstream

Update

Content Development

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Content

Data

Licensing

Software

Openness

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Reuse

Social Media

Multiple Interfaces

Change Constant

Third Parties

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Presence

Connection

Sustainability Mobile

Key Considerations - Wearables In Business

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Free and Open Public WiFi

Device Hub Charging Stations

Promotional Signage

Encourage Customer and Employee Adoption

Structure for Wearables Onsite

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Application Development Across Ecosystems

Optimally Utilized with User’s Personalized Data

Integration of Productivity Tools

BYOD or "Bring Your Own Device” Category of Device

Wearables as Mobile Devices in Businesses

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Be Proactive - Test

Refresh Internal and External Media Policies

Seek to Serve Marketing, Productivity and Sales Goals

Policy for Wearables in Business

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Notifications Deploy Content Just-In-Time

Customizable Experience for Users

Multi-Interface Environment Re-establishes Relationships

Maintain Daily Connections “At a Glance”

Benefits of Wearables

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Thank YouJ. BOYE AARHUS 2014

Neal Stimler | @nealstimlerDigital Media | The Metropolitan Museum of Art

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The remarks herein are the personal views of Neal Stimler and do not necessarily reflect the views of The Metropolitan Museum of Art.

Disclaimer

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This work is licensed under a Creative Commons International License ‘CC-BY’.

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