Digital Branding for the Marketplace of the Future: Millennials - Mat Sanders Part 2

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Transcript of Digital Branding for the Marketplace of the Future: Millennials - Mat Sanders Part 2

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    AppealtoImpulse&TransientLiving: Chooseproductsthatcaneasilytransitionintoanewspace. Promoteitemswithshortleadtimes. Makecustomizationonlineeasier. Ensurewebdesignissimple,easytouse,andresponsiveonalldevices.

    EngageandShare: Contentdrivescommerce:Giveyouraudiencesomethingneweveryday. Letyourcontentcalendarbeyourbible. Takeadvantageoftheuniquestory-tellingangleofeachsocialmediachanneltopromoteyourstoriesandsales.

    FocusongrowingPinterestasyourstrongestreferralsource. Makeimagesandmarketingmaterialsridiculouslyeasytoshare.

    KnowYourAudience: Millennialswantbetterdesignatalowercost. Exclusivity=FOMO:Promoteinfluencercollaborations,limitededitions,andtime-sensitiveopportunities.

    Powerinresale:Millenialsaremorelikelytoinvestinvintageandantiquesiftheycanbereassuredtheseitemswillholdresalevaluedowntheroad.

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    CUTE,HUH?


Source: IRI/SPINS 52 MULO Grocery, Refrigerated, …...Source: IRI/SPINS 52 MULO Grocery, Refrigerated, Frozen Weeks Ending 5/15/16 2 MARKETPLACE GROWTH Millennials Younger Consumer

Source: IRI/SPINS 52 MULO Grocery, Refrigerated, …...Source: IRI/SPINS 52 MULO Grocery, Refrigerated, Frozen Weeks Ending 5/15/16 2 MARKETPLACE GROWTH Millennials Younger Consumer

Digital Branding for the Marketplace of the Future: Millennials - Michelle Nussbaumer

Digital Branding for the Marketplace of the Future: Millennials - Michelle Nussbaumer

Digital Branding for the Marketplace of the Future: Millennials - Mat Sanders Part 1

Digital Branding for the Marketplace of the Future: Millennials - Mat Sanders Part 1

Focus on: Millennials - WordPress.com · FOCUS ON: MILLENNIALS Historical Context Y GENERATION* Born between 1982 and 2000 *MILLENNIALS ... OCUS ON MILLENNIALS TECHNOLOGY Some data

Focus on: Millennials - WordPress.com · FOCUS ON: MILLENNIALS Historical Context Y GENERATION* Born between 1982 and 2000 *MILLENNIALS ... OCUS ON MILLENNIALS TECHNOLOGY Some data

You Can't Manage Millennials: Recruiting, Engaging, and Retaining Millennials

You Can't Manage Millennials: Recruiting, Engaging, and Retaining Millennials

Fast Food For Millennials By Millennials€¦ · 4/20/2016 Fast Food For Millennials By Millennials Forbes foodformillennialsbymillennials/print/ 1/4

Fast Food For Millennials By Millennials€¦ · 4/20/2016 Fast Food For Millennials By Millennials Forbes foodformillennialsbymillennials/print/ 1/4

UPS 2019 Industrial Buying Dynamics Study · millennials beginning to disrupt the marketplace, and the increasing importance of differentiating factors such as ease of returns and

UPS 2019 Industrial Buying Dynamics Study · millennials beginning to disrupt the marketplace, and the increasing importance of differentiating factors such as ease of returns and

Understanding millennials requires adapting the … · Understanding millennials requires adapting the research ... –Daniel Kahneman. ... Understanding millennials requires adapting

Understanding millennials requires adapting the … · Understanding millennials requires adapting the research ... –Daniel Kahneman. ... Understanding millennials requires adapting

Who Are the Millennials? Identifying Millennials’ Attitudes and Behaviors

Who Are the Millennials? Identifying Millennials’ Attitudes and Behaviors

Sanders 0102

Sanders 0102

Millennials at Work - FINAL - PwC€¦ · our global Millennials at Work report – shows that millennials bring some very interesting ... Malaysian millennials make up 40% - 50%

Millennials at Work - FINAL - PwC€¦ · our global Millennials at Work report – shows that millennials bring some very interesting ... Malaysian millennials make up 40% - 50%

Digital Branding for the Marketplace of the Future: Millennials - Barclay Butera

Digital Branding for the Marketplace of the Future: Millennials - Barclay Butera

sanders contract.pdf

sanders contract.pdf

Sanders Masks

Sanders Masks

Ergonomics for Millennials · BM&Y IMHO 5 LICENSE NO. 0451271 Millennials Bring: ... • Millennials –“Grew Up With” technology ... –More important to Millennials than any

Ergonomics for Millennials · BM&Y IMHO 5 LICENSE NO. 0451271 Millennials Bring: ... • Millennials –“Grew Up With” technology ... –More important to Millennials than any

Sanders On

Sanders On

Deloitte Asia Pacific Webcast€¦ · New Driving Forces Millennials are driving the demographic cohort in the marketplace. This group are fingertip sticky, expect 360 degree experiences

Deloitte Asia Pacific Webcast€¦ · New Driving Forces Millennials are driving the demographic cohort in the marketplace. This group are fingertip sticky, expect 360 degree experiences

Rae Sanders

Rae Sanders

Joel sanders

Joel sanders

Heather Sanders

Heather Sanders