Digipak/Advert drafts

15
Digipak drafts 1-3

description

 

Transcript of Digipak/Advert drafts

Page 1: Digipak/Advert drafts

Digipak drafts 1-3

Page 2: Digipak/Advert drafts

Metric Collect Call

FEAT:

Adventure ClubOfficial Music

Video Remix!

Page 3: Digipak/Advert drafts

Draft 1 quick analysis

• In draft one I wanted to use something as from the video as the background.

• The picture I used as a background was picked because of how the actor is looking at the reader of the album.

• I used similar texts from the artists previous releases.• An effect I added was transparency, I added this effect

so that the background image doesn't’t draw away from the text.

• I like the image and how it directly involves the audience.

Page 4: Digipak/Advert drafts

Collect Call

Adventure Club Remix

Page 5: Digipak/Advert drafts

Draft 2 quick analysis

• I used a dark black background this time.• The pictures I used all had a black background so I

didn't’t have to Photoshop/crop them too much.• All the images used have something to do with the

video, either the artists involved or the actual content.

• The bullet is edited so that it looks like it is coming from metrics logo.

• This draft I found to be too ‘messy’ or random.• Looks too unprofessional.

Page 6: Digipak/Advert drafts

MetricCollect Call

Adventure

Club

Page 7: Digipak/Advert drafts

Draft 3 quick analysis

• This was a simpler approach, where I used a background of an adventure club logo and edited on some text and information about the song/video.

• I like the simplicity and the how the colors reference the band, however I prefer draft 1 because of the image link to the video.

Page 8: Digipak/Advert drafts

Magazine advert drafts 1-3

Page 9: Digipak/Advert drafts

11/06/13

NME- definite buy of 2013!

Sun – Amazing!

www.facebook.com/AdventureClubDub

Scan for special rewards!

Page 10: Digipak/Advert drafts

Magazine advert draft 1 quick analysis

• Used album draft 3 for this design. Was able to work in some of the themes of the design such as the color coding in the star ratings.

• Put the release date inside the helmet. Used a different theme to make the text stand out.

Page 11: Digipak/Advert drafts

Official release: 13/06/13

Metric – Collect Call Remix by Adventure Club

Page 12: Digipak/Advert drafts

Magazine Advert draft 2 quick analysis

• Didn't’t like how this one turned out, text was too cheesy, picture didn't’t really advertise very well.

• No social media links, or reviews.

Page 13: Digipak/Advert drafts

Release : 13/06/13

5 Star ratings from – the sun, NME, Mau5trap Scan for

hyperlink to trailer

Page 14: Digipak/Advert drafts

Magazine advert draft 3 analysis

• I felt this has been the best draft for magazine adverts produced by me so far.

• The character from the video is shown pointing at the audience with a gun, as if to say ‘buy the album’ pressures the audience with direct attention.

• Shows one of the possible album artworks.• Link to trailer by scan of code.• Release date is in the middle with large text.

Page 15: Digipak/Advert drafts

Bibiliography for Album/magazine drafts

• http://www.google.co.uk/imgres?q=black+background+bullet&um=1&hl=en&safe=off&tbo=d&biw=1280&bih=738&tbm=isch&tbnid=0YbIuiHxADI5_M:&imgrefurl=http://onlyhdwallpapers.com/high-definition-wallpaper/minimalistic-ammunition-bullets-black-background-the-bullet-desktop-hd-wallpaper-671086/&docid=OBXGZdS6TcdmDM&imgurl=http://onlyhdwallpapers.com/wallpaper/minimalistic_ammunition_bullets_black_background_the_bullet_desktop_1680x1050_hd-wallpaper-671086.jpg&w=1680&h=1050&ei=fli7UOaWNYe60QWknICoCA&zoom=1&iact=hc&vpx=744&vpy=128&dur=539&hovh=177&hovw=284&tx=72&ty=99&sig=111484432572259555329&page=1&tbnh=125&tbnw=191&start=0&ndsp=32&ved=1t:429,r:5,s:0,i:96

• http://www.tumblr.com/tagged/metric-collect-call• http://www.indabamusic.com/studio_access/metric• http://www.google.co.uk/imgres?

q=adventure+club&um=1&hl=en&safe=off&sa=N&tbo=d&biw=1280&bih=738&tbm=isch&tbnid=b44sJUzLDFkCOM:&imgrefurl=http://thepiratebay.se/torrent/7630529/Adventure_Club_-_Adventure_Club_Music_Pack_2&docid=xd5WJaYnXbNpbM&imgurl=http://image.bayimg.com/caclhaaec.jpg&w=300&h=300&ei=NFe7UJeEFOHC0QW9woHIBQ&zoom=1&iact=hc&vpx=968&vpy=46&dur=3175&hovh=225&hovw=225&tx=109&ty=109&sig=111484432572259555329&page=2&tbnh=136&tbnw=149&start=27&ndsp=33&ved=1t:429,r:31,s:0,i:181

• http://ibrostep.com/2012/01/19/adventure-club-color/