Digipak Analysis

The 1975 – (self titled) The 1975

The Digipak for this album fits the genre conventions of Sadcore as it is black and white and extremely simple. Although the 1975 are considered more indie/alternative they are still in the subgenre of sadcore because of the lyrics and music that they produce.

The 1975 are an English rock band originating from Wilmslow, Cheshire. They have released four EPs and two albums. Their self-titled debut was released on 2 September 2013

Front CoverThe front cover s very simple, being a black and white sign with the bands name, which is also there album name as its their self titled album. The black and white follows a trend with the band during this album period. As you can see in the pictures to the side the album cover and a screenshot from one of their videos are both black and white and simple. This is done So people recognise the band through the motif of their colouring.

CDThe cd carries on the theme with it having only the name on the cover in black, and the actual cd a lighter black(which looks brown on the picture). There is nothing else on the cd making it sleek and simple. This cd is very aesthetically pleasing and fits with the band. I think that with having a simple cover people do not get to interested in the artwork, and focus solely on the music on the CD.

Back cover 1This is the back cover for the EP that was released before the full album, fitting with the black and white theme and the font they constantly use. They also use the style of writing that is familiar with the band. They use block letters with spaces between each letter. They are also known for using two // to split songs and words which is very common with the band. They use this style of writing with their social media posts to link to their products.

Back cover 2This is the back cover of the album self titled ‘The 1975’. As you can see this one is coordinates well with the front cover of the album, with the black and white and the lights. Not only does this correlate with the front cover and the music videos the 1975 produce but also with the pyrotechnics and lighting at their concerts. As you can see at the side people would associate the show with the 1975 straight away because of the presentation of the stage. This is done so the band is recognisable by anyone who has seen either the album cover, the music videos and the live shows.

Lana Del Rey - Ultraviolence

This album doesn’t stereotypically look like a sadcore artist Digipak because there are elements of colour throughout it.

Elizabeth Woolridge Grant, better known by her stage name Lana Del Rey, is an American singer, songwriter, and model.

Front CoverThe front cover of this Digipak is a simple photograph of the artist, Lana Del Rey, standing next to a car with the name of the album in big writing at the bottom. This album fits with Lana’s sadcore genre by being black and white and simple. Lana is known for being alternative which isn't really presented on the cover of this album, however because she is on the cover and looks pretty it links with her music videos where she is always featured looking nice.

Back Cover

On the back cover there is a split between black and white and colour. The back cover does link with the front as it is a photo of Lana Del Rey in black and white. The colour at the side looks odd and doesn’t fit with the theme on the outside. However in the next slide you will see that it does fit with the CD.

CDThe CD art for this albums is multicolored flower petals with the artist name and the name of the album. The petals are a common motif within the artist. As you can see to the side there is a another album cover where she is wearing a flower crown. Having this constant reference to flowers makes people make a quick link to her different albums and videos. I did a Google search of Lana Del Rey and flower crown and as you can see it’s a common theme she has.

Bon IverBon Iver is an American indie folk band founded in 2007 by singer-songwriter Justin Vernon. Vernon released Bon Iver's debut album, For Emma, Forever Ago independently in July 2007.

Bon Iver is considered a Sadcore artist because of his lyrics and rhythm. The Digipak slightly relates to the genre conventions as it is simple and plain. However it is brown and white, which is a lot brighter compared to the other two artist Digipak’s I analysed.

Front Cover

The front cover of this digipak is a photograph that people find hard to realise what it is. The image is a car in the snow with a rusted door open. I think this picture was used to relate the whole Digipak together because the snow is white and the rust is brown like the album.

CD• The CD links directly to the

album artwork as it is brown and white. The names of the songs are at the bottom and the artist name is at the top. The name of the album is not on the CD because it is trhe name of the first song on the album. The cd art fits with the genre conventions because it is plain and simple, which is what most sadcore artwork looks like.