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1. DFS Group

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1. DFS Group

Retail Strategy:

Differentiation through Services Core customer base Luxury market focus Product experiences

Services

We continually develop new approaches to premiumcustomer service:

100% worldwide guarantee Limousine transfer Personal shopper services Platinum Services Club Hotel delivery Multi-lingual sales teams

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BUSINESS MODEL

DFS success is built on strategic relationships with the best partners:

Airports & Landlords Travel agents Airlines Brands and vendors Advisories Marketing groups Consultants and our teams

1. DFS Group

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BUSINESS MODEL

Partnership with Brands & Vendors

1. DFS Group

Penfolds Luxury Experience

S$ 568

Mr. & Mrs Xu with DFS Wine Ambassador William

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THE PRODUCT EXPERIENCES

David Stewart, Malt Master

Scotch Industrys longest serving

Malt Master

50 years with The Balvenie

Only 88 bottles available worldwide

Platinum Services Club Member Experience

1. DFS Group

Retailed at S$58,000 per bottle

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THE PRODUCT EXPERIENCES

Product Assortments Unique Rare Limited Exclusive

Pre market

Exclusive events

Masterpieces of Time - Macao

Master of Spirits Singapore

1. DFS Group

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LUXURY WATCHES T Galleria at Hysan Place

1. DFS Group

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FASHION: BOUTIQUES Four Seasons Macau Galleria

1. DFS Group

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BEAUTY HALL Scottswalk Galleria

1. DFS Group

BEST RETAILER CONCEPT OF THE YEAR 2012

SINGAPORE EXPERIENCE AWARDS 2012

(Customer Service Retail)

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1. DFS Group

PHILANTHROPY

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2. MT PROGRAM

1. DFS GROUP

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OBJECTIVES

Succession tool - Identify and develop early our future leaders

Fast-track career - Challenge, stretch and develop talent Introduction to facets of retail operations

Build competency in technical skills, strategic business savvy &

leadership

Achieve DFS vision of exceptional people delivering exceptionalproduct

2. Management Trainee Program

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12 months program

Individually tailored

Exposed to key departments

Hands-on learning, classroomtraining and interactions

Support network

Functional role

Learn all aspects of luxury travelretail

Immediate responsibility

Influence on business, accountablefor results

Wide exposure locally / globally

International Stint

Exposure to Global Practices

PROGRAM STRUCTURE

LocationCategory

Management

Logistics

StoreOperations /

Sales

SpecialProjects

12Months

2. Management Trainee Program

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2. Management Trainee Program

Take on strategic projects

group or individual

Various levels of management

Available resources & skills

Creativity

Learning & Development

Shared Learning Experience

Apprentice to Master Journey

DFS University

DFS Beauty School

DFS Wine School

PROGRAM STRUCTURE (cont)

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