Cy-Fair Area Development Trends

Shannon RegisterBroker / Owner, Register Real Estate Advisors

Owner, RREA MediaHost, “Houston Real Estate Radio” on NewsRadio 740 KTRH

Cy-Fair Home & Garden ShowFebruary 21-22, 2015

Agenda

• Uniqueness of Marketing • Top 10 Communities• Amenities• New Home Features• Resources

“AS UNIQUE AS WE ALL THINK WE ARE… WE AREN’T.” –MATT REGISTER

Trends

• Builders are using greener products, whether they advertise it or not

• Destroying less of the native life• Lot prices went up, so home prices went up• Material & labor costs went up, so home

prices went up• Utility bills go down in newer homes• New homes have more functionality

**SPOILER**

REALTORS work for their Clients

New Home Salesmen Work for the Builder

Top 10 Communities in Cypress& Amenities Offered

• Bridgeland• Fairfield• Coles Crossing• Longwood Village• Cypress Creek Lakes

• Rock Creek• Towne Lake• Lakes On Eldridge• Blackhorse Ranch• Riata Ranch

Bridgeland (New Marketing)

• Community Developed Around Conservation & Recreation

• #1 Master Planned Community by NAHB• Events Coordinated by Full-time Activities Personnel• Place to Live & Play, a Lifestyle Choice• Builders? Price Point? Sister to The Woodlands

Bridgeland

• Lakes, Parks, Picnic Pavilians• Fitness Center, Trails, Ball Fields, Tennis Courts• Playgrounds, Pools, Splashpads• Golf, Clubhouse• Rank 5/5 Amenities

Fairfield (Traditional Marketing)

• Frontier Custom Homes, Trendmaker Homes, and Lennar

• $200,000s to the millions• 1st Master Plan Builders• Friendswood Development • Comfort • Security• Rank 5/5 Amenities

Fairfield Amenities

• Pools• Parks (w/Names, 10+Acres)• Athletic Club• 8 Lakes• 10 Acre Sports Park• Dog Park• Baseball Fields, Tennis Courts

Coles Crossing (Family Focus)

• Coles Crossing Family Traditions• Nestled in Forestland/Preserve Wooded Areas• Convenient to Major Roads• Family & $200 - $900K

• Rank 4/5 Amenities

Coles Crossing Amenities• Neighborhood Patrols & Backdoor Garbage P/U• Summer Concerts, Festivals, & Community • Sports Fields, Freeform Swim Pools w/Fountain &

Lazy Rivers, Community Center• Fishing Ponds, Cypress Creek, Nature Trails

Longwood Village

• Stocked Fishing Lakes/Ponds• Golf Course• Gazebo• Rank 4/5 Amenities

Cyress Creek Lakes

• 3 Recreational Centers• Beach entry pool w/spray features• Clubhouse & Meeting Rooms• Blackhorse Golf Club w/Pro Trainers• Rank 4/5 Amenities

Rock Creek (Hill Country Theme)

• 5 Connected Lakes for Non-Motorized Boats• 500+ Custom Homes• Lots of Lake Front Home Sites w/VIEWS• Resort-Style Amenities • Waterslide

• Rank 4/5 Amenities

Towne Lake Charm “TLC”

• 300 Acre Lake Centerpiece, Community Connected by Water

• Rentable Party Rooms• Major Thoroughfares• Future Town Center will offer convenience to

Towne Lake• Rank 5/5 Amenities

Lakes on Eldridge & Lakes on Eldridge North

• $200K – $1MM+• 4 Recreational Centers• Gazebos• Pavillions

• Rank 4/5 Amenities

Blackhorse Ranch& Blackhorse Ranch South

• Resort-Style Community • Blackhorse Golf Club • Rank 4/5 Amenities

Riata Ranch

• Multipurpose Sports Fields• Annual Neighborhood Gatherings• Less than $300K Price Point• Rank 3/5 Amenities

NEW HOME FEATURES

New Home Features

• Changes in our family– Multi-generatioal households/Boomerang Kids

• Technology– Home Automation– Energy Efficiency– Plugs/Charging Portals– Hidden Outlets

More New Home Features• Floors to Live On–Don’t Scratch/Built for Animals

• Garage – Functional Area/Innovative Storage–Man Cave – Texas Attic/Windee Vent

• Energy savings

More New Home Features• Innovative Storage– Built in Cubbies/Mud Rooms– Kitchen Storage Features/Butler Pantries–Master Bathroom/Organized Closets– Built in Desks/Bookcases

FREE RESOURCES

“And will you succeed? Yes indeed, yes indeed! Ninety-eight and three-quarters percent guaranteed!” –Dr. Seuss

• Developer & Builder Websites• Welcome Centers• Builder Representatives• REALTORS• Chamber of Commerce

QUESTIONS?

Shannon Registers@rrea.com

For a copy of the slides, please visit RREA.us/cy-fair