Detailed analysis (imagine dragons)
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Detailed analysis of music videos Use the below table to help structure your notes when analysing music video. High grade responses make sustained reference to appropriate theory. Andrew Goodwin - 7 key ideas to identify 1. Music videos demonstrate genre characteristics (e.g. Stage performances in metal videos, dance routines for boy/girl bands) 2. There is a relationship between the lyrics and the visuals (Either illustrative, amplifying or contradicting) 3. There is a relationship between the music and the visuals (Either illustrative, amplifying or contradicting) 4. The demands of the record label will include the need for lots of close-ups of the artist and the artist may develop motifs which recur across their work (e.g. A visual style) 5. There are frequent references to the notion of looking (screens within screens, telescopes, etc) and particularly voyeuristic (sexual) treatment of the female body 6. There is often intertextual references (to films, TV programmes, other music videos, etc) 7. Whether the video is primarily performance-based, narrative-based or concept-based and how element of each is used in it Artist: IMAGINE DRAGONS Song title: DEMONS Concept/narrative: BATTLES IN LIFE PEOPLE FACE Features Observations Examples Genre characteristics Followed: Commercially successful soundtrack Live performance of band/artist (usually LS) Dark colouring with bright tones of blues Skinny jeans, t- shirts Instruments MS/CU of lead singer
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Transcript of Detailed analysis (imagine dragons)
Detailed analysis of music videos
Use the below table to help structure your notes when analysing music video. High grade responses make sustained reference to appropriate theory.
Andrew Goodwin - 7 key ideas to identify
1. Music videos demonstrate genre characteristics (e.g. Stage performances in metal videos, dance routines for boy/girl bands)
2. There is a relationship between the lyrics and the visuals (Either illustrative, amplifying or contradicting)
3. There is a relationship between the music and the visuals (Either illustrative, amplifying or contradicting)
4. The demands of the record label will include the need for lots of close-ups of the artist and the artist may develop motifs which recur across their work (e.g. A visual style)
5. There are frequent references to the notion of looking (screens within screens, telescopes, etc) and particularly voyeuristic (sexual) treatment of the female body
6. There is often intertextual references (to films, TV programmes, other music videos, etc)
7. Whether the video is primarily performance-based, narrative-based or concept-based and how element of each is used in it
Artist:IMAGINE DRAGONS
Song title:DEMONS
Concept/narrative:BATTLES IN LIFE PEOPLE FACE
Features Observations Examples
Genre characteristics
Followed: Commercially successful
soundtrack Live performance of
band/artist (usually LS) Dark colouring with bright
tones of blues Skinny jeans, t-shirts Instruments MS/CU of lead singer
Relationship between lyrics and visuals ‘Look into my eyes, it’s where my
demons hide.’
Relationship between music and visuals
Shots tend to cut on the second beat
Cuts are always on beats When the music builds up,
on the beat something exciting happens in the visuals (bottle smashing).
Are there close ups of the artists and star image motifs?
Several Close ups of lead singer singing as well as others in the
band. No star motifs.
Is there reference to the notion of looking?
Through the crowd’s arms Through a mirror
Are the examples of intertextual references?
None
Is the video category illustration, amplification or contradicting? How much of each?
80% Amplification, 20% Contradicting
‘Demons’ = battles in life
Like Tyler Robinson’s battle with cancer (who the song was made to remember)
