Designing a Personal Logo. What is a LOGO… A Graphical Mark that represents something.
Designing the logo
Transcript of Designing the logo
Thinking of the company’s brand name and designing its logo
VASE
6th Primary School of Pyrgos
•You must think of a memorable name linked to the productsWhat should be
the company’s brand name?
•It would be better not to give a brand that sounds confined or it is referred to the name of your area
What should I avoid?
•You shouldn’t choose a long, difficult name which is confusing or a tongue twister
What should I take into
consideration?
Logos are everywhere. A logo is a visual representation of what your business stands for. It is very important to attract attention and to be
easily recognized.
What is a logo?
There are three kinds of logos:• The logos which illustrate the brand name in a
special font
the logos which illustrate what the company does or produces
and, finally, there are abstract graphic symbols which are linked to a company’s brand
How many logos can you
recognize?
How can you design a successful logo?
Look carefully at the logos of well known and successful businesses
Focus on your message and make the logo memorable and distinctive
Be very careful with the shape, the font, the colours
You have to use all your imagination and
creativity!