Designing Stories

download Designing Stories

of 74

Transcript of Designing Stories

  • 8/11/2019 Designing Stories

    1/74

    S ORIE

    Chris Ware as the Intersection

    of Comics and Graphic Design

    LITA LEDESMA

  • 8/11/2019 Designing Stories

    2/74

  • 8/11/2019 Designing Stories

    3/74

  • 8/11/2019 Designing Stories

    4/74

  • 8/11/2019 Designing Stories

    5/74

    DESIGNINGSTORIES

    Chris Ware as the Intersectionof Comics and Graphic Design

    LITA LEDESMA

  • 8/11/2019 Designing Stories

    6/74

    VI

  • 8/11/2019 Designing Stories

    7/74

    For my brother, Ben, who

    LET ME STEAL HIS comics.

  • 8/11/2019 Designing Stories

    8/74

  • 8/11/2019 Designing Stories

    9/74

    The disciplines of graphic designers and comic

    book artists share many similarities. While

    their histories and purposes are very different,

    both mediums aim to express a direct messageto an audience using forms and text. Both

    serve a dual purpose of communication and

    aesthetic qualityand ideally, these two things

    enhance one another. Popular and celebrated

    in both elds, Chris Ware deftly utilizes the

    techniques of traditional graphic design to

    inform and enhance his work as a comic book

    artist. His highly controlled, geometric forms

    are constructed in harmony with elaborate,

    hand-lettered type in a masterful expression

    of self-discipline and rigor more frequently

    associated with graphic design, not comic

    books. The work of Chris Ware is particularly

    exemplary of the close relationship between

    comic art and graphic design and the ways in

    which the tools and techniques of the latter

    bene t the comics medium.

    comic books as

    design

    Left: detail fromcover of JimmyCorrigan: theSmartest Kid onEarth . Next page:detail from thecover of ActionComics No. 1 ,which was therst example of aSuperhero comic.

  • 8/11/2019 Designing Stories

    10/74

  • 8/11/2019 Designing Stories

    11/74

    A brief HISTORY of

    To understand and better appreciate Wares

    particular style, and indeed, comics as a

    whole, one must have a clear understanding

    of the de nition of comics and at least

    brie y consider the origins of this type ofartwork. In his book Understanding Comics ,

    Scott McCloud devotes an entire chapter to

    an analysis of the de nition of comics. His

    illustrated explication is useful in noting

    that while comics are generally accepted

    to have certain characteristics, like any

    art form, their de nition is malleable. Still,

    for the purposes of formal analysis, his

    description seems an excellent starting

    point: comics (komiks) N. plural in form,

    used with a singular verb. 1. Juxtaposed

    comics

  • 8/11/2019 Designing Stories

    12/74

    6 pictorial and other images in deliberate

    sequence, intended to convey information

    and/or to produce an aesthetic response

    in the viewer. (Conscious of the sterility ofhis cautious de nition, McCloud includes

    three alternate de nitions that riff on

    dominant stereotypical ideas of comics: 2.

    Superheroes in bright colorful costumes,

    ghting dastardly villains who want to

    conquer the world in violent sensational

    pulse-pounding action sequences!! 3. Cute

    cuddly bunnies, mice and roly-poly bears,

    dancing to and fro, hippity hop, hippity hop.

    4. Corruptor of our Nations Youth. (9).

    When we comb backward in history, we can

    nd no obvious moment when fully realized

    comic books suddenly appeared ex nihilo.

    Rather, as is the case with many other

    linguistic modes of communicationand

    there are some, Ware included, who would

    consider comics a kind of languageit

    would seem that comics evolved over

    time, eventually taking on the distinctive

    and consistent characteristics they have

    presently. While McCloud includes ancient

    hieroglyphics as among some of the

    earliest examples of proto-comics, other

  • 8/11/2019 Designing Stories

    13/74

    comic historians such as Art Spiegelman

    tend to point to an event in time far more

    closely connected to our own. In 1837,

    a Swiss man by the name of Rudolphe

    Tpffer published an illustrated story,

    Histoire de M. Vieux Bois . Distinctive in its

    method of employing a sequential pictorial

    narrative, this work of Tpffer is seen as

    the predecessor to the comic book medium

    as we know it. Spiegelman notes in his

    historical essay on the origins of commix,

    that Tpffer made brilliant use of his

    limited drawing ability to create a kind ofshorthand picture-writing (61). Before

    Tpffers work, there had been books with

    illustrations to accompany them, but his

    work differed in its intentionality; Tpffers

    Above: Tpffersearly comicworks showed aninnovative useof sequential artto tell a story,such as thisexample fromHistoire de M.

    Vieux Bois .

  • 8/11/2019 Designing Stories

    14/74

    8

  • 8/11/2019 Designing Stories

    15/74

    9images were using sequencing as a method

    of expressing time to further his story. This

    language of signs as Tpffer dubbed it,

    was hard to de ne but easy to understand.They were simple enough that all who

    saw them immediately understood them...

    Tpffers picture stories were powered not

    by individual signs but by combinations

    of signs working together in sequence

    (Raeburn, Chris Ware 7). As an aside,

    despite the art forms present-day struggle

    for a place of legitimacy in the realms of art

    and literature, the famous author Goethe

    was an early endorser of comic books;

    Tpffer sent his work to the ailing author

    when he was on his deathbed, and received

    high praise from Goethe for the work, whobelieved that the form had a tremendous

    amount of potential, particularly if the

    subject matter were elevated to something

    beyond mere amusement (McCloud 17).

    Tpffers seminal work would go on to

    inspire a great deal of early 20th Century

    comic artists, including Rudolf Dirk,

    the artist behind the comic strip The

    Katzenjammer Kids . Publishing magnate

    William Randolph Hearst took a liking to

    KatzengammerKids was one of theearliest serializedcomics which servedas inspiration for

    later artists suchas Chris Ware.Next page: detailfrom Little Nemo inSlumberland.

  • 8/11/2019 Designing Stories

    16/74

    10 his comics, and chose to feature Dirks

    work regularly in his newspapersa

    marriage that would further the popularity

    of comics, but also solidify the notion ofcomics as throwaway ephemeral art.

    Despite this dubious place of honor in

    print, many comics artists of the period

    were highly skilled illustrators and writers,

    engaging in sophisticated work which

    explored and expanded the boundariesof this relatively new medium. Winsor

    McCay, the creator of Little Nemo in

    Slumberland , was a masterful illustrator,

    but more importantly, as Spiegelman notes

    in his analysis, McCay understood the

    storytelling possibilities of the comic strips

    unique formal elements: the narrative as

    well as design signi cance of a panels

    size and shape, and how these individual

    panels combined to form a coherent

    visual whole (64). The work of early comic

    artists such as McCay bene tted from a

    relative freedom from expectation; the

  • 8/11/2019 Designing Stories

    17/74

    1

    McCay understoodthe storytellingpossibilities of the

    comic strips uniqueformal elements.

    format was still a frontier in many respects,

    and thus artists working in this medium

    were able to de ne it for themselves.

    In 1918, the long-lasting serial comic

    Gasoline Alley appeared on the funnies

    scene. This lighthearted family-themed

    strip concealed behind its simplicity a

    subtle sophistication. Frank King, its

    creator, frequently experimented with

  • 8/11/2019 Designing Stories

    18/74

    12

    layouts and color to great effect, and more

    uniquely, created a real-time narrative for

    his characters, such that they aged overtime along with the comics audience.

    Tintin , rst published in 1929, is also

    notable in the history of the medium.

    Created by Georges Remil, professionally

    known as Herg, this world-beloved series

    is distinctive for its clean, crisp lineand savvy storyline. Hergs illustration

    technique was also characterized by his

    detailed and highly realistic backgrounds

    in contrast to simpli ed character

    illustrations. This technique underscores

    the relationship that the comic book reader

    has with the characters; the shorthand

    character illustrations in Hergs work

    are characteristic of many comics, and

    are effective insofar as they allow the

    reader to better place him or herself in

    Hergs TinTin,pictured at right,had a cleanlook that wouldin uence Waresillustration style.

  • 8/11/2019 Designing Stories

    19/74

    1

  • 8/11/2019 Designing Stories

    20/74

    14 the storyline. When, for example, a face is

    simpli ed, the character in the story can

    become a sort of everyman, as McCloud

    notes in Understanding Comics (44).

    In 1938 the game-changing Action Comics

    made its debut to the world, introducing

    Superman for the rst time. The birth of

    this publication marked the beginning

    of the superhero genre of comics (Muir

    538). Characterized by simple dramaticstory arcs and cinematic pictorial styles,

    the superhero comic shares a close

    relationship to the action lm. This genres

    popularity would eventually engulf the

    comics world, de ning them for many

    creators and readers alike. Today the

    superhero genre is more popular than

    ever, with associated lms churning out

    of Hollywood at a breathless pace.

    Though the superhero genre certainly has

    had a powerful in uence on the comic

    book medium as a whole, early comic bookartists like Dirk, Frank and Herg have a

    much closer relationship to contemporary

    comic artists like Chris Ware, and it is in

    these pioneer comic artists that we see

  • 8/11/2019 Designing Stories

    21/74

    1

    Chris Wares coverillustration of LambiekNo. 30 , by McCloudstongue in cheek de ni -

    tion of comics, passeswith ying colors.

    more clearly the formal techniques of

    graphic design. Though Wares work does

    not dismiss the superhero comic genre

    (indeed, his work continuously references

    and parodies aspects of the genre), his

    narrative structures and illustration style

    are far more evocative of the work of

    these early 20th century comic artists.

  • 8/11/2019 Designing Stories

    22/74

    16

  • 8/11/2019 Designing Stories

    23/74

    1 THE UNDERGROUND

    REVOLUTIONIt would take a whole book to cover the historyof the underground comic movement alone,

    but it is necessary to mention a few key gures

    in this important revolution in the medium

    as they relate to Ware. Following the cultural

    tide of rebellion at the time, artists such as

    Robert Crumb, founder of the independent

    Zap Comics and the widely popular Fritz

    the Cat emerged in the late 1960s with a

    daring new approach to content and delivery

    within the comic milieu. Crumbs tense,

    aggressively sexualized characters inhabiteda dense world of emotionally expressive,

    culturally challenging images and stories.

    Left: Im not here to bepolite. Robert Crumbself-portrait from theR. Crumb Handbook .

  • 8/11/2019 Designing Stories

    24/74

    18 Later, Crumb would collaborate on a comic

    with his friend, Harvey Pekar. Pekar crafted

    bleak, confessional narratives on the

    banalities of the human condition, oftenwith no conciliatory resolution. Coupled

    with Crumbs anxious illustration style,

    their co-creation of American Splendor can

    certainly be seen as an important step in

    the realm of the graphic novel, particularly

    for the genre of literary, character-driven

    material exempli ed in Chris Wares oeuvre.

    Work of artists such as Crumb and Pekar

    recaptured signi cant territory from the

    likes of Marvel and D.C. Comics, allowing

    for other artists in their time, and future

    artists such as Chris Ware, to consider

    the medium apart from the formulaicnarrative and compositional conventions

    of the superhero genre (Cassel 39).

    What is the stylistic difference between

    superhero comics and underground or

    independent comics such as Crumbs

    and now Wares? They both have certain

    similar characteristics, to be sure. They

    are both sequential art, and combine word

    and image; both kinds of comics easily

    fall under McClouds de nition of comics.

  • 8/11/2019 Designing Stories

    25/74

    1

    Frequently, superhero comics are

    produced by teams of multiple people for

    a large publishing studio. One comic might

    include the efforts of one or more script

    writers, pencilers, inkers, colorists, and

    letterers. Of ten, the characters in the

    stories are owned by the publisher, as is

    the case for many of the more famous

    superheroes, like Batman of D.C. Comics

    fame, and thus control over the storyline

    and visual representation of the storyline

    must meet the approval of the publishingcompany. This scenario allows for much

    less innovation in narrative structure and

    technique, particularly as the end product

    is frequently serialized and intended for an

    Above: Crumbsillustrationfrom Pekars

    AmericanSplendor #4.

  • 8/11/2019 Designing Stories

    26/74

    their illustrations are boldlyexpressive, hyperbolic andcinematic in composition.

  • 8/11/2019 Designing Stories

    27/74

    2audience that expects a consistent product

    over an extended period of time. Generally,

    the stories in this genre of comic are

    action- lled con icts between archetypicalhero gures and their counterpart villains.

    The themes in such stories are typically

    man vs. man variations. Their illustrations

    are boldly expressive, hyperbolic and

    cinematic in composition. Typographical

    treatments of the words in this genre are

    simple and formulaic, expressive only

    within the conventions of the genre, and

    generally within the norms of the comics

    language; screams might be drawn with

    larger, jagged letterforms, for example.

    This type treatment is almost a form of

    punctuation or stage direction, and typedesign generally seems an afterthought

    to the images in the story (Khordoc 163).

    In contrast, comics that are not of the

    superhero genre are very broad in style

    and content, particularly those produced in

    Europe and the United States. (For example,

    Japanese manga comics bear a much

    closer relationship to superhero comics,

    though there are notable differences in

    narrative structure and style). Largely,

  • 8/11/2019 Designing Stories

    28/74

    22 these independent comics are created

    by a single person, who serves as the

    author, illustrator, and designer of the work.

    Somewhat less common for independentcomics is a collaboration between a writer

    and an illustrator. In the past, comics of this

    type have frequently been self-published

    or produced by small publishing houses.

    However, in the past two decades especially,

    independent comic book publishing

    companies have emerged and more

    recently, major book publishers have begun

    to include some comics in their catalog.

    Whether self-published (in print or on the

    web) or published by a major book house,

    the creators of these comics tend

    to have control over most if not all aspectsof the product. This distinction from

    traditional comic factory style studios

    allows independent comic artists freedom

    to explore the idiom of comics without the

    burden of conventional expectations in

    form or content, resulting in a broad rangeof unique works by artists with distinctive

    approaches to the formal qualities of comics.

    Facing page:an example ofa traditionalcontemporarysuperhero comic,

    in this case fromBatman #345 .

  • 8/11/2019 Designing Stories

    29/74

    2

  • 8/11/2019 Designing Stories

    30/74

    24

  • 8/11/2019 Designing Stories

    31/74

    2

    INTRODUCINGCHRIS WAREChris Ware emerged on the independent

    comic book scene in the early 1990s as a

    young college student. His rst published

    work, an experimental comic called

    Quimby the Mouse which was featured

    in the Daily Texan , explored and played

    with traditional comic book narrativestructures by manipulating time and

    continuity through layout and story. A

    tribute to George Herrimans long-running

    comic strip, Krazy Kat , Wares Quimby

    the Mouse is a clever juxtaposition of

    the classic funny pages comic genrewith a turbid emotional quality more

    common in formal literature. By combining

    these two contrasting aspects, Ware

    employs a visual and messaging irony that

    enhances the effect of each component.

  • 8/11/2019 Designing Stories

    32/74

    In addition to publishing his comics, Ware

    also had a brief stint as an art director for a

    newspaper. While not his calling, it proved

    useful and formative. In an interview, Warenotes that this taught [him] a lot about

    creating images for reproduction and

    about printingan invaluable experience...

    The full-time pressmen and production

    people working there as integral to [his]

    education as [his] professors were (Irving).

    The celebrated comic artist Art Spiegelman

    took notice of Wares work and invited him

    to contribute to his publication, Raw . One of

    Wares submissions to the publication,

    a wry send-off of the superhero genre

    entitled Thrilling Adventure Stories , displayed

    an impressively accurate visual parody of

    a typical 1940s superhero comic. On the

    surface, the strip appears to be about a

    classic hero who frequently rescues damsels

    from assorted evil villains. However, the

    text used to accompany these stories is

    unusual. Seemingly unrelated, the word

    bubbles describe the protagonists troubled

    relationship with his family members, who

    have distant or dif cult relationships with

    the person narrating. Using the images in

    26

  • 8/11/2019 Designing Stories

    33/74

    Above: excerpt fromWares Thrilling

    Adventure Stories .Previous page:portrait of Ware inhis home.

    each panel as a counterpoint to the text,

    Ware uses contrasting themes to enhance

    the message of his creation. Wares visual

    tropes serve as cues to the reader and

    convey the complicated dichotomy of the

    narrators emotional associations with

    the stories in this series. Since the stories

    being relayed are re ections on events

    from childhood, this dissonance (theprotagonist is both a child without power

    and an action hero with unusual power)

    allows the reader to infer the internal

    pathos of the protagonist (Kannenberg).

    2

  • 8/11/2019 Designing Stories

    34/74

    28 Years later, Ware would create his most

    celebrated work to date, Jimmy Corrigan:

    The Smartest Kid on Earth . Originally

    published as a serial comic for the Chicagopaper, New City, this comic saga spanning

    multiple generations of Corrigan men has

    received numerous accolades and awards,

    including the American Book Award and

    the British Guardian First Book Award (a

    rst for the comic genre), both in 2001.

    Praised by critics across the disciplines

    of literature, art, and design, Ware is

    considered by many to be the preeminent

    example of excellence and achievement

    in the contemporary comic arena.

    Illustration fromWares JimmyCorrigan: theSmartest Kidon Earth .

  • 8/11/2019 Designing Stories

    35/74

    2

  • 8/11/2019 Designing Stories

    36/74

    30

    CHRIS WARE AS

    DESIGNERAs part of Wares explorations with visual

    and typographical narratives, Ware has

    employed a number of graphic design

    techniques in his comics work. Steven

    Heller observes that Ware has re ned

    a unique illustrative and typographic

    language that bridges comic art and

    graphic design (Heller, Eye Magazine 20).

    Indeed, Chris Ware has brought the two

    disciplines together more uniquely and

    effectively than any other comic artist.

    Book displayconcept for WaresQuimby the Mouse.

  • 8/11/2019 Designing Stories

    37/74

    3

  • 8/11/2019 Designing Stories

    38/74

    32 In the body of work associated with Jimmy

    Corrigan (both the single volume and the

    individual, serialized books produced

    under the series title Acme Novelty Library ),Chris Ware implements many of the

    techniques of type designers to enhance

    and even become a part of the story:

    In the same ways that a typographer

    physically transforms the words in display

    and logo type to make them embody themeaning in the words themselves, Ware

    transformed the storylines of his strips

    into headlines, choosing colors, typefaces,

    and the occasional rebus to symbolize

    the emotions warranted by the words.

    He then used these headlines to move

    the story forwards, using typography to

    tell not only the verbal story but also the

    visual story. (Raeburn, Chris Ware 19).

    Immensely attuned to the nuances of

    typographical expression, Ware peppers

    CORRIGANS life is compact and controlled,frequently not by him, and he is not equipped

    to access the passion he craves.

  • 8/11/2019 Designing Stories

    39/74

  • 8/11/2019 Designing Stories

    40/74

    34 Ware insists that his desire is to generate

    empathy in the reader, emotion being the

    primary focus of his stories. Ware explains

    that his distinctive illustration style is forthe sake of clarity of comprehension:

    What Im hoping to do is just to make it

    a clear as possible whats going on in

    the page and make the images really

    not necessarily that interesting, but just

    easily readable so that the story can

    be as confusing and dif cult to sort out

    as my own experiences are (Alfano).

    As a counterweight to the at emotional

    effect of his structured illustration

    technique, which Ware feels is a sensible

    distance that, inspired by typographical

    disciplines, governs the way that he draws,

    (Bengal 1), Ware employs a star tling array

    of typographical designs in conjunction with

    these illustrations. Fascinated by hand-

    lettered typography, particularly from the

    mid-19th century and earlier, Ware is a self-

    taught typographer who uses the stylistic

    conventions of previous eras to evoke a

    sense of nostalgia and humanistic warmth:

    I steal constantly from all sorts of things,

    Right: Waresexperimentaltype treatmentsadd layers ofirony to his work

    in this excerptfrom Wares AcmeNovelty Library #4.

  • 8/11/2019 Designing Stories

    41/74

    3

  • 8/11/2019 Designing Stories

    42/74

    36

  • 8/11/2019 Designing Stories

    43/74

    especially when something emotionally

    affects me, either for reasons of color,

    composition, letterstylesometimes its

    even something as simple as an ascenderand descender width relative to each

    other. Im sure that if Id taken a class

    about this stuff Id know much better why

    it all works the way it does, and I wouldnt

    have to fumble around in the dark so

    much (Heller, Eye Magazine 326).

    Yet another formal graphic design element

    which Ware effectively employs in a fresh

    way is the infographic. Typically reserved

    the for the conveying of complex data in

    a visually concise, easy to understand

    manner, this diagrammatic method ofdepicting information is used by Ware

    throughout Jimmy Corrigan and his other

    works to further his narrative, esh out his

    characters, as well as play with the idea

    of infographics and diagrams themselves.

    In one illustration, we see the building

    that is the setting for much of his recently

    published work, Building Stories . Ware

    uses circles connected by lines, lled with

    small illustrations, which reveal details

    Left: infographictechniques carrythe narrativeforward in thisexample from

    Wares Build-ing Stories .

  • 8/11/2019 Designing Stories

    44/74

    38

    The small print onone such page reveals

    Wares sardonic sense

    of humor, as each ad

    undermines itself with

    A morbid twist.

  • 8/11/2019 Designing Stories

    45/74

    3about the buildings denizens. Rather

    than convey quanti able information, the

    circular panels serve as narrative elements.

    This clinical technique has an intriguingeffect, particularly when the material

    being explored is of a strong emotional

    content. By employing an illustration style

    that is associated with simple explanatory

    visualizations of factual information, Ware

    creates a formalistic barrier between

    the emotional content and the reader,

    which, interestingly, only serves to make

    those scenes that much more poignant.

    In a similar way, Ware has created a number

    of papercraft artworks for his comics.

    These complex, fully functional pagesonepart diagram, one part unrealized three-

    dimensional objectappear as narrative

    enhancements and entice the reader to

    participate in the protagonists experience

    in a tangible way. One such example of

    Wares papercraft illustrations can be

    found in Jimmy Corrigan. Here, the reader

    is invited to fabricate a zoetrope from his

    drawings, which, if made well, will animate

    a crutch-bearing robota metaphorical

  • 8/11/2019 Designing Stories

    46/74

    40

    representation of Jimmy. Ware notes that

    the act of cutting out and assembling such

    papercraft projects is inherently a task of

    isolation and relative futility, thus making

    it a tting activity to further imbue the

    reader with a sense of loneliness and ennui,

    much like the protagonist in the comic

    (Alfano). The instructions for this toy include

    several derogatory statements aimed

    at the reader (who, in this case, is also

    Jimmy) as well as stream-of-consciousnesstext concerning his estranged father.

    Thus, Ware knits pathos into his

    information design and diagrammatic

    illustrations with compelling results.

  • 8/11/2019 Designing Stories

    47/74

    4

    Ware also raids the design closet for

    clichs in the advertising and branding

    techniques employed by graphic designers

    and copywriters. Particularly fond of

    mid-twentieth century advertising, Ware

    frequently employs the kitschy sincerity

    of this period in his Acme Novelty Library.

    In one example, Ware parodies the back

    page advertisements often found in comic

    books from the 1960s and 1970s. Using

    period-appropriate typography, layoutsand copy language, Ware mimics the ads

    perfectly in the service of his message. A

    close reading of the small print on one

    such page reveals Wares sardonic sense

    Above: papercraftillustration from

    Jimmy Corrigan: TheSmartest Kid onEarth . Previous page:detail from WaresBuilding Stories .

  • 8/11/2019 Designing Stories

    48/74

  • 8/11/2019 Designing Stories

    49/74

    4of humor, as each ad undermines itself

    with a morbid twist. Much as in his earlier

    work, Thrilling Adventure Stories, here

    Ware relies on the readers exposure tothe design technique being parodied. In

    this case, the crowded page, primary

    colors, and plain typography all express

    a particular time and place for graphic

    design, and it is precisely this that

    Ware cleverly manipulates to enhance

    the readers experience of the story.

    Left: MakeMistakes GetChildren andForever Alter theFlavor of Your Life

    Wares parodyof mid-centurycomics-pagesadvertising from

    Acme Novel tyLibrary #3 .

  • 8/11/2019 Designing Stories

    50/74

    The exciting

    ConclusionComics artists would bene t greatly

    by following Chris Wares example and

    taking a more considered approach in

    their typographical and design choices.

    Though not a graphic designer by training,

    Chris Ware has been lauded by graphic

    designers all over the world for his comicwork, largely because of how well he

    implements the techniques of graphic

    designers in his comics.

  • 8/11/2019 Designing Stories

    51/74

    4

  • 8/11/2019 Designing Stories

    52/74

    46 By harvesting graphic design tools such

    as hand lettered and designed type,

    infographics, and traditional advertising

    and branding conventions, Ware isable to enhance his visual and textual

    narrative to great effect. With the skills

    and historical understanding of traditional

    graphic design techniques for creating

    form and content at his disposal, Chris

    Ware is able to communicate a richer,

    more sophisticated message to his

    audience within the comic medium. More

    clearly than perhaps any other comic

    artist, Chris Wares work demonstrates

    the close relationship that graphic design

    and comic books share. Furthermore,

    Ware has been a pioneer in exploitingthat connection and expanding upon its

    possibilities, pushing the boundaries of

    both disciplines to create a distinctive

    body of work that is unparalleled in the

    world of comics and graphic design.

    Right: in-storedisplay for JimmyCorrigan: TheSmartest Kidon Earth.

    Previous spread:detail fromBuilding Stories.

  • 8/11/2019 Designing Stories

    53/74

    4

  • 8/11/2019 Designing Stories

    54/74

  • 8/11/2019 Designing Stories

    55/74

    4INTERVIEW WITH

    CHRIS WAREIn an interview with Stephen Heller you

    mention that you have no interest in being

    a graphic designer, though you have

    done some graphic design (album covers,

    book jackets, et al.) Yet your comics work

    looks incredibly well-designed and has

    an aesthetic that resonates with graphic

    designers. Can you talk about your

    impressions/thoughts about the relationship

    your work has to graphic design, and what

    inspires your distinctive style?

    Whatever work Ive done as a graphicdesigner sort of follows a graph that roughly

    plots my need to pay my rent versus the

    time/tolerance I have available for it, with

    that curve rolling off over the past few

    years only into projects for friends (the

    occasional CD cover) graphic-design-asnecessity (my own weird periodical The Rag

    Time Ephemeralist ) and projects which I

    am happy to be involved with (the book

    and record set for the Paragon Ragtime

  • 8/11/2019 Designing Stories

    56/74

    50Orchestras orchestration of Scott Joplins

    Treemonisha.) None of them have

    anything to do with comics-writing, however,

    which, as an art of composition and nearly

    always reproduction, inevitably involves

    graphic design as an integral approach and

    component, but not as an end in itself.

    You mentioned in several interviews how much

    you love 19th century typography, particularlyfor its human, expressive character

    something which often lies in contrast to the

    controlled, clean linework of your illustrations.

    Can you discuss the reasons you choose to use

    typography in this way?

    Even if my artwork appears to be clean

    and controlled, its still hand-drawn and

    nowhere near as clean and controlled as

    the hand-drawn typography of the 19th

    century. I hand draw typography in my

    comics because its an expressive part of

    the comics themselves, and I want it as

    much as possible to be an unconscious

    part of the writing, as well; i.e. to be born

    at the same time as the drawing and the

    writing, not applied apart from it.

  • 8/11/2019 Designing Stories

    57/74

    5Chris Waresrecord labeldesign for Sub-Poprecords. Previousspread: detail from

    Wares illustrationfor the BrooklynComics andGraphics Festivalheld in 2012.

    I was just recently at a book fair in Germany

    and spent a good part of the time looking

    at modern publishers booths and their

    pleasantly-designed covers, but discovered

    a section of book dealers which left me

    astonished anew at the superiority of the

    work of one hundred years ago, especially

    the clarity, neness and beauty it embodied

    and which our time period almost entirely

    ignores, or more properly, lacks the facility

    to any longer fully understand.

  • 8/11/2019 Designing Stories

    58/74

  • 8/11/2019 Designing Stories

    59/74

    5

    Some of the lettering in your work is so small I

    need a magnifying glass to read it, and I have

    20/20 vision! Can you talk about this intriguingand amusing design choice?

    This is going to sound pretentious, but in a leaf

    of a tree one can see the structure, shape and

    growth of the tree itself, and

    I guess Im in some way trying to model the

    same recursiveness in the structure

    of my panel, pages and ultimately the books

    themselves. (I also dont like to waste space.)

    Much of your work references ads, signage and

    branding from previous decades, incorporating

    these ordinary and often beautifully kitschythings into your narrative in a lyrical way. Can

    you talk about the relationship that advertising

    and branding has to your storytelling methods?

    Well, aside form the fact that I loathe

    advertising, its also an integral, living part ofmy memories and my consciousness, just as it

    is for nearly everyone in the developed world.

    Its so dif cult in any urban area to not be free

    of something to read, or to compare oneself

  • 8/11/2019 Designing Stories

    60/74

    54 to, or to wonder about what it is exactly that

    these people who make these ads think will

    appeal to or sell something to a stranger.

    These images, phrases, typefaces, musicand lms linger in the consciousness,

    fester, take roots and infect real memories,

    leeching what should be honest nostalgia for

    people and places and then replacing it with

    a jingle or a clever camera trick. YouTube is

    full of television commercials that remind

    me of my parents and my grandparents,a whole relationship which is sinister and

    sickening. At the same time, I fondly and

    deeply remember so many of these ads,

    and few experiences other than opening the

    cabinet in which Ive kept all the objects I

    collected from my grandmothers house and

    inhaling the collective odor take me back to

    that time more fully. Lastly, the designers

    who work in advertising make fabulously

    serious amounts of money, so they assume

    If Ive potentially got all the graphic tools ofexpression at my fingertips, I should make useof as many of them as possible.

  • 8/11/2019 Designing Stories

    61/74

    5what they do must be important. And it is,

    ironically. Maybe its even the real art of our

    time, in a way. James Joyce employed the

    repeated banal phrase threading throughthe thoughts of Leopold Bloom in Ulysses

    to suggest advertisings insidious in ltration

    of experience, and that book is only set in

    1904; imagine how poisoned and bilge-

    choked our minds are now.

    You employ the use of infographic charts in

    your workmost recently in Building Stories.

    Can you talk about your reasons for using

    this technique as a narrative device?

    Its simply one way out of many to present

    relationships (whether between people,places, ideas or falsehoods) in a manner

    that is non-verbal; its another way of writing

    in pictures thats not theatrical, but spatial

    and relative. I gure that if Ive potentially

    got all the graphic tools of expression at my

    ngertips I should make use of as many ofthem as possible.

  • 8/11/2019 Designing Stories

    62/74

  • 8/11/2019 Designing Stories

    63/74

  • 8/11/2019 Designing Stories

    64/74

    58 Heller, Steven. Smartest Letterer on the Planet.Eye Magazine . Autumn 2002. Vol 12. Issue 45.18-25. Print.

    Heller, Steven and Louise Fili. Stylepedia: aGuide to Graphic Design Mannerisms, Quirks,and Conceits . San Francisco: Chronicle Books,2006. Print.

    Hodgman, John. Righteousness in Tights. NewYork Times . 24 April 2005. Web.

    Irving, Christopher. Chris Ware on Building a

    Better Comic Book. nycgraphicnovelists.com. 06 2012. Web. 17 Sept. 2012.

    Kidd, Chip. Please Dont Hate Him. PrintMagazine . May/June 1997. Vol. 51. Issue 3. 42-49. Web.

    Kannenberg Jr., Gene. Graphic Text, GraphicContext: Interpreting Custom Fonts and Hands

    in Contemporary Comics. Illuminating Letters:Typography and Literary Interpretation . Eds. PaulC. Gutjahr and Megan Benton. Amherst: Universityof Massachusetts Press, 2001. Print.

    Kerek, Rowan. Features Interview: Chris Ware.BBC Collective . 15 2005: Web. 23 Oct. 2012.

  • 8/11/2019 Designing Stories

    65/74

    5Khordoc, Catherine. The Comic BooksSoundtrack: Visual Sound Effects in Asterisk.The Language of Comics: Word and Image . Eds.Varnum, Robin, and Christina T. Gibbons. Jackson:

    University of Mississippi, 2001. Print.

    Lang, Kirsty, host. Chris Ware. Front Row:The Thick of It, Cerys Matthews, Lucy Liu inElementary . Prod. Claire Bartleet. BBC Radio 4: 28 2012. Web. 23 Oct 2012.

    McCloud, Scott. Understanding Comics .Northampton, MA: Kitchen Sink Press, 1993. Print.

    Mitchell, W.J.T. Word and Image. Critical Termsfor Art History . Eds. Robert S. Nelson and RichardShiff. Chicago: The University of Chicago Press,1993. Print.

    Muir, John Kenneth. The Encyclopedia ofSuperheroes On Film and Television . Jefferson,

    NC: McFarland & Company, 1998. Web.Nover, Ross. A Dose of Design Inspiration fromComic Strips. Refresh DC. nclud, Washington D.C.23 2012. Lecture.

    Peeters, Benot Chris Ware: Un Art de laMmoire. Comix . Arte TV: France, 29 January2005. Web. 23 Oct 2012.

    Peeters, Benot. Tintin and the Worlld of Herg: An Illustrated History . Boston: Bull nch Press,1988. Print.

  • 8/11/2019 Designing Stories

    66/74

    60 Pekar, Harvey. American Splendor . New York:Ballantine Books, 1987. Print.

    Pyman, James. Chris Ware. Art Monthly . Nov.

    2006: 37. Art Full Text. Web. 20 Sept. 2012.Raeburn, Daniel. Chris Ware . New Haven: YaleUniversity Press, 2004. Print.

    Raeburn, Daniel. The Smartest Cartoonist OnEarth. The Imp . 4 July 1999. Vol 1. No 3. Web.

    Roeder, Katherine. Seeing Inside-Out in theFunny Pages. American Art . Spring 2001, Vol 25,Issue 1. 24-27. Art Full Text. Web. 20 Sept. 2012.

    Schjeldahl, Peter. Words and Pictures: GraphicNovels Come of Age. The New Yorker . 17 October2005. Web.

    Spiegelman, Art. Commix: An IdiosyncraticHistorical and Aesthetic Overview. PrintMagazine . Nov./Dec. 1988: 61-73. Print.

    Strauss, Neil. Creating Literature, One ComicBook at a Time: Chris Wares Graphic Tales MineHis Own Life and Heart. The New York Times [New York] 04 Apr. 2001. Web. 20 Sept. 2012.

    Thompson, John. Graphic Novel. The ChicagoSchool of Media Theory Blog. 2012. 29 Aug

    2012. Web.

    Ware, Chris. The Acme Novelty Date Book: 1995-2002 . Montreal: Drawn and Quarterly, 2007. Print.

  • 8/11/2019 Designing Stories

    67/74

    6Ware, Chris. The Acme Novelty Library . New York:Pantheon Books, 2005. Print.

    Ware, Chris. The Acme Novelty Library 14 . Seattle:Fantagraphics Books, 2000. Print.

    Ware, Chris. The Acme Novelty Library 16 .Chicago: Acme Novelty Library, 2005. Print.

    Ware, Chris. The Acme Novelty Library #15: TheBig Book Of Jokes II . Seattle: FantagraphicsBooks, 2001. Print.

    Chris, Ware. (Untitled animation for This AmericanLife.) This American Life: The Cameraman .Episode 14. Host. Ira Glass. Showtime. 12 Apr.2007. Television.

    Ware, Chris. Building Storie s. New York: PantheonBooks, 2012. Print.

    Ware, Chris. Introduction. McSweeneysQuarterly Concern No. 13 . San Francisco:McSweeneys, 2004. Print.

    Ware, Chris. J immy Corrigan: The Smartest Kid onEarth . New York: Pantheon Books, 2000. Print.

    Ware, Chris. Lambiek Avontuur Strip #30 . Ed.Kees Kousemaker. Amsterdam: Galerie Lambiek.2003. Print.

    Wilk, Deborah. Studio View: Chris Ware. New ArtExaminer . May 1996, Vol. 23. 40. Print.

  • 8/11/2019 Designing Stories

    68/74

    62 Wivel, Matthias. Interview with Chris Ware Part 1of 2. The Comics Journal . 31 Jan. 2011. Web. 19Sept. 2012.

    Wivel, Matthias. Interview with Chris Ware Part 2of 2. The Comics Journal . 1 Feb. 2011. Web. 19Sept. 2012.

    Wolk, Douglas. A Portrait of the Artist as a YoungMan. Rev. of Acme Novelty Date Book, Krazy &Ignatz, 1929-1030: A Mice a Brick, a Lovely Night,and Quimby the Mouse. Print Magazine . Jan/Feb2004. 32-33, 122. Print.

    Wolk, Douglas. Inside the Box. Rev. of BuildingStories. The New York Times Sunday BookReview . [New York] 18 Oct. 2012: BR1. 24 Oct.2012. Web.

    Wolk, Douglas. Reading Comics . Cambridge: DaCapo Press, 2007. Print.

  • 8/11/2019 Designing Stories

    69/74

  • 8/11/2019 Designing Stories

    70/74

    64

    ! H G _ K Z M N E Z M B H G L

    U Y Z ! ! / L L Y R H N K Y A B

    & & / G Y K / P Z K & Y ? R Y

    O B L B M B G _ Y E B M Z E /

    & / L F Z X ! H F W L / ! K / M

  • 8/11/2019 Designing Stories

    71/74

    AcknowledgementsThis book is a thesis publication as part

    of the undergraduate program in Graphic

    Design at the Corcoran College of Art +

    Design in Washington D.C.

    Greatest thanks to Mr. Chris Ware, whograciously gave of his time for the interview.

    Much gratitude for the invaluable editorial

    and stylistic guidance of Antonio Alcal and

    Alice Powers, my thesis advisors for this book

    and its accompanying exhibition.

  • 8/11/2019 Designing Stories

    72/74

  • 8/11/2019 Designing Stories

    73/74

  • 8/11/2019 Designing Stories

    74/74