Design thinking in startups slideshare version

Presentation DesignBy simon galicoBy simon galico

300 million persons300 million persons

300 million persons300 million persons

trying to start abouttrying to start about 150 million businesses…

1/3 WILL BE LAUNCHED!

WILL BE1/3

WILL BE LAUNCHEDLAUNCHED

5o million new = firms birth per

yearyear

WILL BE5o million new

1/3WILL BE LAUNCHED =

5o million new firms birth

LAUNCHEDper year

137,000 per day

death rates are about equal...death rates are about equal...

death rates are about equal...death rates are about equal...

120,000 probably terminate trading each day

H h lHow may we help th li ?them live?

K d:Key word:

K d:CREATIVITYKey word:CREATIVITY

Tool:Tool:

Tool:DESIGN

Tool:G

THINKINGH NK NG

why design thinking?


because is:because is:

Simple



Creative



Different



Appealing

Simple:

Lets analyze our teamLets analyze our team...

Creative Problem Solving Profiles:

Creative Problem Solving Profiles:g

Strong Generator

Strong Conceptualizer

Strong Optimizer

Strong Implementer

Strong • Initiator• Comfortable with ambiguity

Generator Comfortable with ambiguity• Very sensitive to the surrounding environment• Likes to get things started

StrongConceptualizer

• Idea developer• Patient thinker• Able to put pieces to form the “big picture”Conceptualizer • Able to put pieces to form the big picture• Develops understanding

T ti d i tiStrong

Optimizer

• Testing and experimenting• Practical solutions• Thorough analysis• Confirms ideas and notions

Strong

• Creating step‐by‐step plans

• Gaining acceptance from others for changes• Making changes work and stickStrong

Implementer• Making changes work and stick• Will do anything and try anything to make the solution work• Experiments and alters plans to make them work in the ‘real’world


O SFIND THE PROFILES IN YOUR TEAMYOUR TEAM


&

combine themcombine them


FIND THE PROFILES IN YOUR TEAMFIND THE PROFILES IN YOUR TEAM

&



Si l !!!!

FIND THE PROFILES IN YOUR TEAM

Simple!!!!

FIND THE PROFILES IN YOUR TEAM

&


Creative

Diverge

Creative

&

Converge

&

Converge

Creative

Diferent

Use Post-Its

Post-Its

Write the ididea

Post-Its

R i itReview it with the teamteam

Post-Its

Why Post Its?

Post-Its

Because iits cool!

Post-Its

& effective

Appealing

Involve your team i th h l in the whole

processprocess

Appealing

TEAMWork

Appealing

Makes the DREAM Work!!!

Data: http://www moyak com/papers/business-startups-entrepreneurs htmlhttp://www.moyak.com/papers/business-startups-entrepreneurs.html

PICS:http://blog.innovationcreation.us/2006/06/innovation-tip-divergence-and.html

http://www.graymaine.org/Pages/GrayME RecNews/I0314FBC5.0/sad%2Bface.jpg

http://why-create.com/wp-content/uploads/2010/11/6a00d8341d4dc653ef0133f43f55ad970b-500wi.png

http://www.deinterfaz.com/blog/design-thinking-estrategia-empresarial-que-piensa-en-el-diseno

http://www.graymaine.org/Pages/GrayME_RecNews/I0314FBC5.0/sad%2Bface.jpg

http://3.bp.blogspot.com/_gVwha6ZQ_0o/TMvrO0GijEI/AAAAAAAABmc/gitwd5T5sI4/s1600/thats-all-folks.jpg

Design thinking in startups slideshare version

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