Design Thinking and Visualization in Cross-Cultural Communication
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Design Thinking for multi-cultural decentralized workforce A creative process which fosters nnovation and helps connecting ideas.
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In cultural diversity and cross cultural work flow, you have to visualize your ideation process, if you want to create empathy and a creative knowledge transfer.It's another challenge for global workers, if they want also take advantage of the the global connectivity. Instant communication, decentralized hubs, but how to proceed efficiently when you want to aggregate knowledge? How to get access to informal knowledge, skills and know-how in cross-cultural diversity? How to set up design thinking processes in real life, visual, intelligible beyond the languages? Visualized Thinking is creating a meta-language. By breaking your ideation process down into a sketch note or an image, you are synthesizing your idea. You step out of your own mind set.
Transcript of Design Thinking and Visualization in Cross-Cultural Communication
Design Thinking for multi-cultural decentralized workforce
A creative process which fosters innovation and helps connecting ideas.
1.Design thinking converts need into demand.
It’s a human-centered approach to problem solving that helps people to become more innovative and creative.
Design Thinking Business Model Generation
Visualization Storytelling
Design Thinking
& Visual Communication
provide a powerful competence cluster crossing the boundaries
When do you need this Design Thinking?
Cross Cultural Knowledge ManagementOpen InnovationCreative MarketingContent Marketing
Guerilla Marketing e-MarketingNiche-MarketingProject Management
Design Thinking is a tool not « the » Magic Potion
Ok. Looks a little bit messy, but it’s the visualization of a complex process:
.
2. Let’s make it simple …and a design.
Visual Thinking is
Just a permanent cycle to and fro, a perpetuum mobile.
The Look outside the box:
Design Thinking as tool & method: Why & For Whom? Let’s connect the dots.
Visualization as fine-tuning of ideas and ideation processs How & With Whom? Make it intellisible.
What happens between
Design Thinking
&
Visual Communication?
Know-how, creativity.
The taste of excellence.
The added value for Design Thinking and Visualization in Cross-Cultural Communication?
① Idea & information aggregation, instantly.
② Instant connectivity & interaction, glocally.
③ Interactivity inside a communication hub, decentralized.
Visual Communication doesn’t needwords and sounds. It’s cross-lingual.
Everybody understands the message.
the last tree gone
for some
You want to know how to aggregate useful data, information & knowledge
and to convert them into intellisible content in a Design Thinking Process?
Translate them into intellisible content in real time?
Design Thinking Process for Creative Cross Cultural Business Strategies is creating interaction …visible interaction.
• Create empathy
• Mental Layer
Design as expression
• Connectivity
• Call To Action
Design as Interaction • How ideation
brings ideas to life• communication
loop Design as Process
This interaction requires a follow-up: Storytelling for creative empathy.Cross-Cultural, if possible, for viral efficiency.
"And you who wish to represent by words the form of man and all the aspects of his membrification, relinquish that idea.
For the more minutely you describe the more you will confine the mind of the reader, and the more you will keep him from the knowledge of the thing described.
And so it is necessary to draw and to describe."
Leonado da Vinci.1506
① Synthezing Process
② Sketch Notes
③ Infograph software
④ Html Graph
⑤ Tweet Spectrum
⑥ Wordle/Tagxedo
⑦ Google Public Data Explorer
Design Thinking ✓ Visual Communication ✓
3. Storytelling
Digital Storytelling
Transmedia StorytellingDr.Angelica LaurençonCross-Cultural Diversity Management.2013. FBS.
We’ll keep all this richcontent for you… and for the next session.
And how to create a compellingdynamic story with these tools…Angelica Laurençon
Cross-Cultural Diversity Management.2013. FBS.
3. Storytelling
Let the pictures tell the story and create
interaction.
