Design that Sells

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DESIGN THAT SELLS

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Ask for the sale -- show the BUY button! Design for e-commerce needs to be simple and clear. These are the basics.

Transcript of Design that Sells

Page 1: Design that Sells

DESIGNTHAT SELLS

Page 2: Design that Sells

BUY

Page 3: Design that Sells

ASK FOR THE SALE

Page 4: Design that Sells

BUYLearn more

LEARNING MORE IS JUST AN OPTION

Page 5: Design that Sells

WHAT ARETHE NEEDS

Page 6: Design that Sells

FUNCTIONAL IS BEAUTIFUL

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BADLow Contrast

Reversed Thin Type

Hard to Read Fonts

More Words than Necessary

GOODHigh Contrast

BOLD TYPE

Clear Fonts

Few Words

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NOBODY READS

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DON’T MAKE ME THINK

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HIGHLIGHT DESIRED ACTION

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SALES WINS ARGUMENTS