Design Jam Riga Jurmala 2014

10

DESIGN JAMSESSIoNS RIGA & JURMALA

sep 22-30, 2014

DesIG

NJAM

RIGA

& JU

RMAL

A 201

4

Design Jam

SeSSion 1.

DeSign of information anD USability in e-environment.

22-24.09 201424.09 preSentation DUring the ConferenCe Cont_aCt riga

201430.09. at 19.00 riga meetUp event, mill plaCe

SeSSion 2.

JUrmala City’S iDentity in the Context of rainiS anD aS-paziJa 150-year anniverSary.

22-27.09 2014 (29.09 preSentation)

JAM WORKSOF RIGA & JURMALA

Compiled by Daina Vitolina and Martin Foessleitner

Liene Bērziņa, nina Mahringer & beatrix SCholtz: Design BasiCs

aStra aSafreJa, agneSe vitola, KriStiana KelaSe, liene berzina,

KriStine freiberga & ieva bertUSe: iDenTiTY OF LaTVia.LV

brigita ŠivKa, maiJa Spire, anniJa leimane, gUna poga & elina Usova: aniTa s s s s

agrita laUDUrga, Dagmara rUSmane, ineSe Klovina, Katrina erta, linDa aboltina,

liga maDne & monta tigereliva: Rainis - asPaZiJa = ?

DaCe aBOLiņa, SanDra ŽVagina, aleKSeJS DonKa, mariS mortUKanS

& arVĪDS enDziņŠ: CULTURa as a naVigaTiOn

ieva paStare, anete Šele, albertS viegliŠ,KriStapS SUna: TRain OF FeeLings

Liene Bērziņa, nina Mahringer & beatrix SCholtz: Design BasiCs

aStra aSafreJa, agneSe vitola, KriStiana KelaSe, liene berzina,

KriStine freiberga & ieva bertUSe: iDenTiTY OF LaTVia.LV

brigita ŠivKa, maiJa Spire, anniJa leimane, gUna poga & elina Usova: aniTa s s s s

agrita laUDUrga, Dagmara rUSmane, ineSe Klovina, Katrina erta, linDa aboltina,

liga maDne & monta tigereliva: Rainis - asPaZiJa = ?

DaCe aBOLiņa, SanDra ŽVagina, aleKSeJS DonKa, mariS mortUKanS

& arVĪDS enDziņŠ: CULTURa as a naVigaTiOn

ieva paStare, anete Šele, albertS viegliŠ,KriStapS SUna: TRain OF FeeLings

RIGA

JURMALA

JAM RIGADeSIGn OF InformatIon and UsabIlIty In e-envIronment.

design of information and usability. research of public servises of public administration institutions in e-environment. analysis, offer a new solutions for the improvement or redesign.

DESIGN OF INFORMATION AND USABILITY IN E-ENVIRONMENT

Design Jam

LIENE BERZINA NINA MAHRINGER BEATRIX SCHOLTZ

COMPOSITION PERCEPTION

NAVIGATIONREADABILITY

Harmonious color code

Color supports content

Warm colors have more attraction

OVERVIEW FINDINGS

WARNING WARNING

Color Codes

Grids

TESTING

OVERVIEW FINDINGSImportant info: left side on the top

Balance between text & graphics

Text: less is more

Red line - Logo & page - Eyecatcher

ADJUSTMENTS

+A -A

Anita

TESTING

OVERVIEW FINDINGSWhere Am I ?

Intuitive

Follow common design rules

ABC vs. Numbers

Dead End

TESTING

FAMILY

OVERVIEW FINDINGSLine length: 8-12 words

Text-columns: better too small than too big

Contrast: min. 70%

Font Size

Adjustments

TESTING

ArT AcADEmY OF LATVIA

LATVIAN AcADEmY OF cuLTurE

Astra Asafreja Agnese Vitola

Kristiana Kelase Liene Berzina

Kristine Freiberga Ieva Bertuse

Our TEAm

IDENTITYOF LATVIA.LV

LATVIA.LV ?

None of our team used it daily or even knew about latvia.lv website. And we are not the only ones. We wanted to find out where is that problem. Latvia.lv should be very important for Latvian citizens. The aim of the website is to ensure quick and convenient access to the services provided by Latvian State institutions and municipalities.

Our focus was on the visual aspects of latvia.lv website. Threw exploration and conversations, we came to a conclusion, that latvija.lv do not represent itself as an official national website. Firstly it do not include national symbols and secondly it’s colour code have no connection to our traditional colours (which we consider to be maroon and white). As our time was limited, we focused on and tried to solve those two main things.

NO NATIONAL SYMBOLS

NO NATIONAL COLOURS

RIGA

BLACK BREAD

FOLK DANCES

FOLK SONGS

HOCKEY

ICE FISHING

We started with defining the identity symbols of Latvia. As a result we got some main key words which are highlighted, and they were – flag of Latvia, coat of arms of Latvia, folk dances, folk songs, Riga, Baltic sea, forests, icefishing, black bread, hockey and “Lielvarde’s” belt.

IDENTITYOF LATVIA

“LIELVARDE’S” BELT

COAT OF ARMS

FLAG

FORESTS

BALTIC SEA

AMBER

HONEY

COUNTRYSIDE

IDENTITYOF LATVIA

“LIELVARDE’S” BELT

COAT OF ARMS

FLAG

BALTIC SEA

From all symbols we choosed the ones which in our opinion could represent latvia.lv as best as possible, not to mention, that it have to look official, trustfull and representative, so we choosed coat of arms of Latvia, flag of Latvia, Baltic sea and “Lielvarde’s” belt.

We* made different examples of latvija.lv first page (including previosly mentioned identity symbols of Latvia), examples we divided in 5 categories: official, LV symbols, grid of pictures, grid of icons and nature background.

*special thanks to our girls from Latvian Academy of Culture, who also made very good and creative examples, without knowledge in graphic design! :)

cATEGOrIES

NATURE BACKGROUND

SYMBOLS OF LATVIA

OFFICAL

GRID WITH PICTURES

GRID WITH ICONS

We tested them on the potential users. They had to choose the ones which would work better for latvia.lv.

NATurE BAcKGrOuND

In this example we included such identity symbols as the coat of arms of Latvia and the Baltic sea in the background.

This is the winner example (chosen by 17 of 24 people) in category “nature background” as the first page of latvija.lv.

COAT OF ARMS OF LATVIA

BALTIC SEA

OFFIcIAL

In this example we included such identity symbols as the coat of arms of Latvia and the colours of flag of Latvia, such as white and maroon.

This is the winner example (chosen by 18 of 24 people) in category “official”.


NATIONAL COLOURS

In this example we included such identity symbols as the coat of arms of Latvia, the colours of flag of Latvia and the flag of Latvia itself.

This is the winner example (chosen by 19 of 24 people) in category “Symbols of Latvia”.

SYmBOLS OF LATVIA

COAT OF ARMS OF LATVIALATVIAN FLAG

GrID WITHPIcTurES

In this example we included such identity symbols as the coat of arms of Latvia, colours of flag of Latvia, some pictures with latvian identity to illustrate each category of the list.

This is the winner example (chosen by 17 of 24 people) in category “Grid with pictures”.

PICTURES OF LATVIANS

NATIONAL COLOURS


In this example we included such identity symbols as the coat of arms of Latvia, colours of flag of Latvia and some icons to illustrate each category of the list.

This is the winner example (chosen by 23 of 24 people) in category “Grid with icons”.

GrID WITHIcONS

ICONS

NATIONAL COLOURS


TOP 3

From previosly showed winner examples in all categories, the most highlighted winners were “nature background”, “grid with pictures” and “grid with icons”.

As a conclusion of our example’s test winner and majority opinion to include “Lielvarde’s” belt, we made the resultative example, which included such identity symbols as the coat of arms of Latvia, colours of flag of Latvia, icons to illustrate each category of the list and “Lielvarde’s” belt.

cONcLuSION

ICONS

NATIONAL COLOURS


“LIELVARDE’S BELT”

PrESENTATION

We had the great pleasure to present our work at international conference “CONT_ACT RIGA 2014: E‑Government CONTent and ACTions – Effective Public Services” in Riga. Participants of the conference gave feedback‑face to face and on Twitter.

FEEDBAcK

a n i t a s s s s s s s s

ANITA’S TEAM

STUDENTS FROM ART ACADEMY OF LATVIA

Brigita Šļivka

Maija Spīre

Annija Leimane

Guna Poga

Elīna Usova

a n i t a s s s s s s s s

design jam22.-24.09.2014

CONTENT

STUDENTS FROM ART ACADEMY OF LATVIA

Brigita Šļivka

Maija Spīre

Annija Leimane

Guna Poga

Elīna Usova

investigation

briefings

process

final result

cont_act riga

conclusions

feedback

problem defining solution searchingrecheking

remarks

Research about e-government services /www.latvija.lv/ Summarizing pros and cons, sharing thougts, brainstorming.

Going at the place. Checking, testing and just observing e-service providers.

INVESTIGATION

pre-workshop

Showing our research about e-services in presentations, discuss-Finding focus points and problems

Research about e-government services /www.latvija.lv/ Summarizing pros and cons, sharing thougts, brainstorming.

Going at the place. Checking, testing and just observing e-service providers.

BRIEFING

DAY 1

Working together with Martin

We find out that there is a problem with administra-tive officers, who provide e-services at the place. There is many people who still choose to use govern-ment servies ‘’face to face’’ and administrative officers do not have convenient possibilieties to tell them about these services in easy, clear and fully understandable way.

PROCESSPROBLEM DEFINING

administrative officers in Latvija

people still choose to use government services “face to face”

DAY 1

THE BRIEF

Change a situation to a better one for

administrative officers, who provide e-services at the place.

Anita - one of 3000 administrative officers ir Latvija.

There are so many Anitas who needs a ‘helping hand’in their daily working process.

Anita

DAY 1


Find possibilities that improve communication between anitas, users and e-services / latvija.lv /

anita

user latvija.lv

Anita - one of 3000 administrative officers ir Latvija.

There are so many Anitas who needs a ‘helping hand’in their daily working process.

DAY 1


We made some tools which could possibly change a situation to

a better one for Anitas.

Is there a way to help Anita?

NEZINI UZZINI LIETO ZINI

www.latvija.lv

Visual story about one service from latvija.lv

DAY 2

Easy readable poster [could also be used as banner] with main icons


Brochure with main information and steps

Pop-up installation with one specific service step by step explanation

DAY 2


We visited Office of Citizenship and Migration Affairs, Library, Riga City building authority and other offices in Riga. Via phone we also spoke with some ‘Anitas’ to better know the situation in other cities, not only in Riga.We talked with lady from ministry.

DAY 2

PROCESSRECHECKING

We realized, that there are quite opposite views about information that shoud go thru administrative officers and what really goes. About information that administrative officers shoud know about latvia.lv page and what they really know.

DAY 2

PROCESSRECHECKING

ministry

“There has already been some PR campaigns about latvija.lv page.”

“Library workers had seminars about using latvija.lv. This is enough.”

“Brochures become outdated in short time. It is not an effective way of showing information.”

anitas

“We know latvija.lv page and use it often. And we also tell people about possibilities in it. ”

“I have learned about latvia.lv page by myself.”

“Brochures is very neccessary in our work. We make them ourselves, writing by hand, because people need them.”

DAY 2

PROCESSRECHECKING

FINAL RESAULT

Our final resault is an open discussion...

DAY 2

What can we do?How to organize a system for both -

anitas and ministry?

CONT_ACT RIGA

DAY 3

It’s a huge experience of

presentation art. It’s a new poinf of wiev. It’s a luck to be here. We wanted to

pay attention to common administrative officer, that is working to help Latvia citizen. To focus on the importance of “eye to eye” contact,

to speak to real people and to trust him. We understand, that it’s a new age to turn all

information from paper to digital, but ewerybody should understand that

computer can’t replace real Anitas smile.

In the future there

should be initiated some methods, which improve better

communication between administrative officers and

ministry.

CONCLUSIONS

DAY 3

Most of the adminis-trative officers with whom

we talked supported tool (bro-chure, banner etc.) idea. This shows that existing problem is

actual and there is necessity to deal with the situation.

At the end we do not have one specific answer to the

existing problem. But as we under-stood most important thing is to start

‘melting the ice’ and bring some important questions into the discussion. This is needed for all involved sides - adminis-

trative offices, ministies and of course also for us - e-ser-

vices users.

FEEDBACKS

after-workshop

What we got from all of this?

- new experience together with Martin

- it is good to have acknowledgment paper after all of this

I liked to be on ohter side. Usually I'm just a random citizen, but now I had this possibility to look what happens in the otnher side of governments walls.

This made me think... If people on the one side think that they have done their work by showing one presentation, but people on other side think that it was just for their information - there something is disconnected. If you give some information for anybody, check twice - Did he understand it correctly.

I'm just thinking about timing. It was interesting. I think it was too short, but might be that, if it would be longer we wouldn’t be so concentrated and wouldn’t get so far.

Thank you, Martin!Maija

FEEDBACKS

after-workshop

Concept which includes fact that we must go on the streets and ask people (Anitas) what they think about our idea seems valuable for me. At the first moment it does not make you feel very comfortable to go out of comfort zone, but at the end it is meaningful. We watch people reactions, speak with them and let them speak and all this gives deeper sense for the Project. It is not about what we think they need, but really understand what are true needs for those people.

Maybe the time was too short for our group, we would like to make a deeper investigation to speak with more people and have even better understanding of all this situation with real Anitas.

At the end, I can say that this was great time together and great teamwork with, firstly, with my group partners and, secondly, with all workshop members. The atmosphere was very friendly and cheery and this made all this workshop journey joyful. Also the final result maybe at the first time was something different of what we expected, but after CONT_ACT conference and feedback we understood that our main goal was to start asking questions to the audience and let them think about the situation with Anitas.

FEEDBACKS

after-workshop

"Coming together is a beginning. Keeping together is progress. Working together is success." --Henry Ford

The difference between success and failure is a great team. The atmosphere created was very comfortable and conducive to students growth as an individuals and we will go back as a motivated persons. You have created a positive difference. It was a wonderful experience being a part of this workshop. It was an effective blend of theory, analogies, stories and prac-tice where Martin has been very patient and has done an excel-lent job at ‘lighting a spark’ in all of us. It has been an eye-open-ing workshop, a wonderful training. Effective examples and stories to download information in a very simple manner. We also had an amazing team work. Being able to work in a team is important in today's work environment. There are many skills involved in effective teamwork. No matter how smart, talented, driven, or passionate you are, your success depends on your ability to build and inspire a team, to work better together toward a common vision and goals.

FEEDBACKS

after-workshop

This is a platform / interface for YOUR additional future feedback and remarks

REMARKS

NOW

JAM JURMALARAInIS & ASPAZIJA

the 2015 UnesCo proclaimed rainis and aspazija (poets) 150-years anniversary. Jurmala is proud with the memorial sites of these giants and would be interested in ideas related to commemoration of both poets and their visibility in the urban environment.

Ieva Pastare LMAAnete Šķēle LKAAlberts Viegliņš LMAKristaps Sūna LMA

Rainis - Aspazija workshop in Jūrmala

/Train of feelings/



/Train of feelings/Ieva Pastare LMAAnete Šķēle LKAAlberts Viegliņš LMAKristaps Sūna LMA


/Train of feelings/



/Train of feelings/



/Train of feelings/

brie�ngs

The key of this jam was that we needed to be very open-minded to create new ideas for new design platforms. We had three days, two groups of people with a di�erent studying experience, Rainis and Aspazia, Jurmala like a place for something more than relaxing SPA and sea. We also had very well structured topics from Martin about how we are recommended to work. Mix like we think that it’s better, create how much we can without any borders. But at the same time cut, cut, cut everything that our project make too big for our resources. That wasn’t easy!

pre-workshop survey

Before this workshop Rainis and Aspazia for us actually was well known �gures. But at the same time it is the main reason for that you actually don’t know anything more. Every of us came there with some large issues about them what we clarify before we came in the house of Aspazia – our �rst day meeting point. One came with historical and structured presentation about poets, stories about their literature obligatory reading at school and their personalities, another came with Aspasia sweets from Skriveri and the magazine with fashion pictures from shooting in the same place we had-only before restoration.



/Train of feelings/

the process and steps within the workshop

In our group we were three students from Latvian Academy of Art and one from Latvian Academy of Culture. It was enough to create di�erent ideas and also search for their developments in a various ways. First evening in 15 minutes we came out with idea about comics! That was bang idea to make special train using posters with special series of drawing and modern designed comics what being like a chat between Rainis and Aspazia. Modern way how to let know about this personalities for those who are not very interested in literature or exactly this authors. After �rst day spending in the house of Aspazia we had a lot of background information about their life. We had a touch especially for their love letters. Also we had a chance to get copies from some of them. Second day we knew that for us this is the main value of this people what we want to tell about to others from or in Jurmala not only in 2015 but also always.They writhed to each other for 35 years in more than 2400 letters - no matter where they was or how they was feeling Rainis and Aspazia was trying to tell about things and feelings what they care about in a speci�c type of language – so sensitive and deep that people from outside even don’t understand it. We wanted to let people get known them from more personal and intimate aspect than we do it in school; let them know about letters what is included in UNESCO heritage in a discipline of Memory of the World from 2009. We started to read fragments from their correspondence and cute out some peaces that make short conversations between them. We were surprised how unusual the letters are.



/Train of feelings/



Second day we had to �ght about our project in away how to cut down lot of details what we wanted to include like a one. We were thinking about the train where people can hear love letters like a audio, also we wanted to let people know about this possibility form outside (doors, windows, chairs, walls) with a using of posters and stickers like they statures, also we were thinking about how to create special image for train stop where stops a �rst couch. We wanted to make good interior design too – to let people feel comfortable and special while they are listening their dialogs. And one more thing – we wanted to cooperate with Latvijas Pasts (latvian post o�ce) to let passengers write and send a postcards across all over the world (on the one side you can write what you want to tell to other, but other is a space for a sentences from Rainis and Aspazia) to connect their love with people what you care about.To make this process more real we did some practical things what also helped to us in third day – when we worked with people trying to test our project. That was very good experience and for sure this was the most important part of our design jam – because only when you tell about your idea to target audience than you can get some aspects and di�erent fresh additions about what you haven’t think before and �nally know what and why this is all about.





/Train of feelings/

the students evaluation

In three days we create projects what in a normal, usual condition could take several months. Very useful area and place changing. Great team work skills and learning how to create better and more e�ective (also to see di�erences what and why some exercises make someone calm, another nervous). To dare tell about your idea to others especially do it in other language. If we would make this design jam in Riga it seems that we never get to those result what we had now. Chance that we were able to spend and taste three days in Jurmala was an amazing starting point and resource to continue and at the end came out with ideas like this - made so close and natural ideas about them of the reason about aspect of authentic environment.

the experience and feedback at the various presentations

Because that we had a di�erent skills and background of our studies and also division of jam groups the results and the topics about what people talked and discussed in the presentations was really diverse. One prepared icons of design, other platform for discussions (that was the result of really open-mind thinking) and we – place for feelings in a way of the value of Latvian units of culture.This was three days workshop actually where all what we had was about people and their needs or abilities in away of make it shown in design, creative details and functions.



/Train of feelings/

In a billion words on the paper they made 2499 letters

1154

1345

Full of passion, sense, pain, regret, confession,emotion, truth, sweetness...

create a platforminterface for additional future feedback and remarks

This interface was very helpful because otherwise we haven’t met and thought about Rainis and Aspazia so saturated that after you have feeling that you know them well.Remember, at the start there was said something about well known �gures about people at the same time knows all and nothing... Putting together art and culture students it was a space, �eld where ideas come across di�erent solutions. And also you started to arise connections, collaboration about what we even haven’t visualized and concede before.



/Train of feelings/

...in a three di�erent languages.

LATVIAN

RUSSIAN

GERMAN

It will be train of the feelings where people can listen an audio with recorded love letters.

Presentation



/Train of feelings/

For people nowadays the deepness and magic of these letters still remains undiscov-ered, thereby losing an irreplaceable value.

From 2009 - their letters are included in UNESCO heritage in a discipline of “Memory of the World”



/Train of feelings/

For

- local people and guests

- for those who already knows Rainis and Aspazija and those who want to discover their personalities not only their poems

- also for people who like authenticity of love and nontra-ditional experiments.

To let people to �nd out, to know, to meet, to feel, to dream, to sense, to live,to experience ...

There will beaudio �les in three original languagesin one special couch direction to Riga – Dubulti – Rigatwo weeks in 2015 (Rainis birthday is in September 7 – 13th /Aspazia birth-day is in March 16 – 22th)two times per day

...and visualizations

Two brilliant poets - at the same time two ordinary people

1154

1345

Full of

passion;sense;pain;regret;confession;emotion;truth;sweetness.

In a billion words on the paper they sent 2499 letters to each other since 1894 till 1929.

Rainis Aspazija

Train of feelings

In a three different languages - latvian, russian and german.

35 yearsin



/Train of feelings/

...and

that 96 % of our respondents who are using train in this direction are ready to interact in this project and hear letters by speakers

Because we know that

Rainis and Aspazia are more than poetsand love is more than words.



/Train of feelings/

...and

that 96 % of our respondents who are using train in this direction are ready to interact in this project and hear letters by speakers

the �nal result

From concept of tRainis and comics we made a project The train of feelings. Two weeks in 2015 (Rainis birthday is in September 7 – 13th /Aspazia birthday is in March 16 – 22th) there will be one train going direction to Riga – Dubulti – Riga with a one special coach. Two times a day people who came in our coach could listen Rainis and Aspazia love letters in audio �les in speakers while they are going to their stop in a three di�erent languages (original writhed in latvian, german and russian).We made demo video by our selves talking like Rainis and Aspazia. And when you hear how he call her like a my lovely sunbeam (..).It is clear than love is more than words!...

DACE ĀBOLIŅASANDRA ŽVAGINAALEKSEJS DONKAMĀRIS MORTUKĀNSARVĪDS ENDZIŅŠ

CULTURE AS A NAVIGATIONCULTURE OF NAVIGATION

THE GREAT THINKERHighlight the values that are

imperishable.

Thoughts are powerful:you are what you think.

We live for real only as long aswe meet ourselves, our work and our loved ones.

Mēs dzīvojam īsti tikai tik daudz,cik satiekamies ar sevi,savu darbu un saviem mīļajiem.

Domas ir spēki:ko tu domā,tas tu esi.

RAINIS

ASPAZIJA

• Jānis Pliekšāns• poet• playwriter• interpreter• teacher• politician

• Johanna Emilija Lizete Rozenberga/ Elza Pliekšāne• poet• playwriter• interpreter• feminist-activist• politician

Rainis and Aspazija?Why R&A?What is the meaning of R&A for latvians and Latvia?What are the associations of R&A?What do we know about R&A?What do we think of R&A now, in year of 2014?

1EXPLORE

THE GREAT THINKERHighlight the values that are

imperishable.

Thoughts are powerful:you are what you think.

We live for real only as long aswe meet ourselves, our work and our loved ones.

Mēs dzīvojam īsti tikai tik daudz,cik satiekamies ar sevi,savu darbu un saviem mīļajiem.

Domas ir spēki:ko tu domā,tas tu esi.

RAINIS

ASPAZIJA

• Jānis Pliekšāns• poet• playwriter• interpreter• teacher• politician

• Johanna Emilija Lizete Rozenberga/ Elza Pliekšāne• poet• playwriter• interpreter• feminist-activist• politician

2014

COMPULSORY LITERATURE

THE GREAT THINKERHighlight the values that is imperishable.

Katrā cilvēkā iemītmākslinieks, un viela,

kas viņam jāveido, ir dzīve.Būtu ļoti bēdīgi, ja viņš to atstātu ikdienišķā negatavībā un neradītu no tās ko lielāku,

skaistāku un vienmēr jaunu.

There is an artist in each one of us,and the substance to make, is life. It would be very sad, if he left it in a daily lack of readiness and wouldn't create anything bigger, more beautiful and always new from it

knowledge of life

way of thinking

keywords for inspiration

value for the present

and future

WHY RAINIS & ASPAZIJA?

Mums jāsaudzē tāds mazs puisītis – Prieciņš. Mēs viņu maz pazīstam.

We need to cherish that little man -Joy.We know him too little

2014

COMPULSORY LITERATURE

SOCIAL ACTIVE RAINIS

FEMINIST & DON JUAN• Aspazija and Rainis - modern personalities• Aspazija - first Latvian feminist• supported women’s rights and emancipation• Rainis - communicative, attractive for ladies• was cheating Aspazija (more than once)

• socialist • national leader of the Revolution of 1905• Latvian presidental candidate in 1922• minister of Education• head of the Latvian National Theatre• founder and head of “Daile” theater• editor in chief of “Dienas Lapa” newspaper• activist of “The New Current” movement

Pastāvēs, kas pārvērtīsiesThe one who changes will remain

SOCIAL ACTIVE RAINIS

FEMINIST & DON JUAN• Aspazija and Rainis - modern personalities• Aspazija - first Latvian feminist• supported women’s rights and emancipation• Rainis - communicative, attractive for ladies• was cheating Aspazija (more than once)

• socialist • national leader of the Revolution of 1905• Latvian presidental candidate in 1922• minister of Education• head of the Latvian National Theatre• founder and head of “Daile” theater• editor in chief of “Dienas Lapa” newspaper• activist of “The New Current” movement

2

1. BEFORE LOVING SOMETHING, YOU HAVE TO GET TO KNOW IT.Jurmala - resort city in Latvia with potential and qualities:- nature, beach- historical heritage (city of Rainis and Aspazija)- rehabilitation resorts- location, infrastucture- traditions (Jomas street celebration)- tourist attraction

2. USE WHAT EXISTS TO CREATE WHAT IS TO BE.Next year (2015) Jurmala will be the city of Rainis and Aspazija. We think of not forcing Rainis and Aspazija and cul-ture on Jurmala’s visitors and habitants. Culture has to be present in a smart and well designed way.

3. THINKING OUT OF THE BOX.Before the culture we thought of people. Where are they? What is the value of Jurmala for them? And we got one answer - BEACH. So we don’t have to bring people to culture, bet bring culture to them. To the beach.

4. HOW TO FIND THE WAY FOR THE NEW SOCIAL PLAFORM?We found ourselves lost in the Jurmala beach and Rainis and Aspazija compulsory literature. So we developed idea of “culture navigation” and “culture of navigation”. We imagine Rainis and Aspazija as a navigators from people’s beloved beach to cultural sights. And we hope that no children would be lost on beach if the culture of navigation improved.

MAKE

IMAGINE RAINIS...to be something to

sit on47% park bench26% rocking chair16% throne

...to be a sea animal

34% crab16% oyster16% octopus

IMAGINE ASPAZIJA...to be a toy

35% kaleidoscope20% domino15% kit for the young chemists

...to be a light source

40% candle20% torch15% flashlight15% sun

2

1. BEFORE LOVING SOMETHING, YOU HAVE TO GET TO KNOW IT.Jurmala - resort city in Latvia with potential and qualities:- nature, beach- historical heritage (city of Rainis and Aspazija)- rehabilitation resorts- location, infrastucture- traditions (Jomas street celebration)- tourist attraction

2. USE WHAT EXISTS TO CREATE WHAT IS TO BE.Next year (2015) Jurmala will be the city of Rainis and Aspazija. We think of not forcing Rainis and Aspazija and cul-ture on Jurmala’s visitors and habitants. Culture has to be present in a smart and well designed way.

3. THINKING OUT OF THE BOX.Before the culture we thought of people. Where are they? What is the value of Jurmala for them? And we got one answer - BEACH. So we don’t have to bring people to culture, bet bring culture to them. To the beach.

4. HOW TO FIND THE WAY FOR THE NEW SOCIAL PLAFORM?We found ourselves lost in the Jurmala beach and Rainis and Aspazija compulsory literature. So we developed idea of “culture navigation” and “culture of navigation”. We imagine Rainis and Aspazija as a navigators from people’s beloved beach to cultural sights. And we hope that no children would be lost on beach if the culture of navigation improved.

MAKE

where isculture?

CULTURE OF/AS A NAVIGATION

CULTURE OFNAVIGATION

CHILDREN AND PARENTSVISITORSLIFEGUARDS AND EMERGENCY

POTENTIAL OF CULTURE

SEASONAL CHARACTERISTICSIDENTITY/FACE

ADDED VALUE

Vaiva

ri

VAIVARI

Asari

Melluži

Pumpuri

JaundubuIti

Dubulti

Majori

Dzintari

Bulduri

Lielupe

ASA

RI

MELL

UŽI

PUMPURI

JAUNDUBULT

IDUBULT

IMAJO

RI

DZIN

TARI

BULD

URI

LIELU

PE

interviews.

TESTING. OBSERVATIONS.INTERVIEWS.

3CHECK

interviews.

measuring system.meeting point.

measuring system.

happy for experience!

NAVIGATION = SAFETY

conclusion

CULTURE = ADDED VALUE

happy for experience!

FEEDBACKCOMMENTSAND EXTENSIONS

Vislielāko atsaucību izpelnījās ideja par pludmales

zonas aktīvāku iekļaušanu pilsētvides organizēšanā –

tā ir visvairāk apmeklētā vieta Jūrmalā, kurā pulcējas

vislielākais pilsētnieku un tūristu skaits

vasaras mēnešos.

Jūrmalas pilsēta ir priecīga, ka studenti šeit guvuši

iedvesmu jaunām idejām, un ir atvērta jauniem un

interesantiem sadarbības piedāvājumiem arī turpmāk!

Agnese Miltiņa

Jūrmalas pilsētas domes Kultūras nodaļas vadītāja

Event highlighted a particular perspective of creative

industries — design and design thinking as an e�ective

instrument for creating and

strengthening new partnerships.

Presentation of the results were highly evaluated by

more than 120 conference participants, and results

were taken back to the public institutions and private

companies for further development.

Lilita Sparane

Executive Director, Latvian IT Cluster

I hope after this workshop – design thinking will be

part of professional performance of culture

management students. Very valuable was also the

network of involved institutions –

thanks to all supporters!

Agnese Hermane

Head of Culture Management and

Creative Industries programme

Latvian Academy of Culture

It is important for unitary identity to be recognizable,

foreseeable, as a result providing clarity, reliability and

visual purity. It is also indicative of foreseeable and

clear public administration and demonstrates concern

for the user.

Ingūna Elere

Art Academy of Latvia

Did you ever had a situation that you are felling

into the sleep while driving the car? And what do you

do? One is opening the window, other one is taking

the nap or drinking strong co�ee. This I could call

ENERGY INJECTION.

If we transfer this idea to design education, then short

workshops as Design Jam we should take as DESIGN

INJECTIONS, to load ourselves with short, strong,

sweet and simple design essences.

Ilze Kundziņa


The good thing what created a spillover e�ect is

the"after-process" when the results were introduced to

the large-scale audience at the conference as well at

the Mill.

Daina Vītoliņa

Design Information Centre

Culture alone can’t save the city, but all together - the

culture, human orientated services and accessible

environment once could manage it.

Barbara Ābele


I liked and why

“I was very inspired because of that feeling that three

days you can be away from everyday rhythm.”

Anete

”Unusual, unexpected way of thinking,

creating, generating useful ideas; lots of fun.”

Kristīne

“I did like the whole concept of the design jam - having

to work together with so many di�erent people and

opinions”

Liene Bērziņa

“Content was very structured.”

Māris Mortukāns

This made me think…

“...that modern way of design is first of all

design thinking. And method. This made me think

about information design.”

Kristaps Sūna

“...that more often we need to cooperate with people

who live or think di�erent - that helps ourselves to

create new, fresh formulas of how we do, act and

think.” Anete

“About the fact how many things can be done in such a

short period of time if something is already planned in

advance”

Liene Bērziņa

“Hearing doesn´t mean understanding...”

Agnese

What I have experienced I could link it with …

“Think, do, talk, learn more.”

Maija Spire

I didn´t like and why

“My feelings were uncomfortable because of time limits

for some exercises and also because of

presenting in English (but that was very good training)”

Anete

What I have experienced I could link it with …

“Group work - it´s always hard to do that,

but it´s worth it!”

Arvīds

This was too short, please more on …

“socializing (between groups and between academies),

exchanging experiences.”

Kristīne

Something else that I would like to mention …

“You´re doing great job, I´ve taken lots of good ideas

and advises from this workshop!”

Kristīne

“ich habe mir, wenn ich ehrlich bin, mehr fachlichen

input erwartet. ”

...

“Thanks. It was great experience.”

Māris Mortukāns

EIROPAS KULTŪRAS GALVASPILSĒTA

NOTIKUMS

Design Jamizstāde un radošās darbnīcas

exhibition and workshops

Izstāde “Design Jam” sniedz ieskatu dizaina tapšanas

procesā, apliecinot, ka labs dizains ir cieši saistīts ar

sadarbību starp dizaineru un tā radītā produkta

lietotāju. Izstāde ir stāsts par atšķirīgām metodēm,

kuras, lietotas dažādās situācijās, kalpo kā noderīgs rīks,

lai pārbaudītu dizaina risinājumus pirms to ieviešanas

praksē. Ikviens tiek iesaistīts, jo dizaina tapšanas pamatā

ir līdzdarbības princips, ideju testēšana un

eksperimentēšana.

Šajā izstādē reprezentēti IDeALL platformas labākie

piemēri un sniegts ieskats Sent-Etjēnas Cite du Design

darbībā. Sent-Etjēna kā inovatīva dizaina pilsēta ir

augstu novērtēta ne tikai Francijā, bet arī globāli, jo

pilsēta ir gan starptautiski nozīmīgās dizaina biennāles

rīkotāja, gan līdzās 10 citām pasaules dizaina

zvaigznēm - UNESCO radošo pilsētu tīkla dizaina

pilsēta. Francijas piemēri stāsta par izcilu sadarbību

starp dizaineriem, skolām, pašvaldībām, par pilsētām,

kuras notic un uzticas dizainam, kā risinājumam, kas

sniedz labāku dzīves kvalitāti ikvienam.

Līdzās starptautiskajam izstādes kodolam, sniegta

Latvijas jauno dizaineru pieredze dizaina tapšanas

izziņā. Arī Latvijā notikšās radošās darbnīcas gan

2013. gada oktobrī Rīgā, gan šoruden Jūrmalā un Rīgā,

veidotas pēc līdzīga uzstādījuma - izmantota metode,

kas dizaina risinājumam atbildes meklē sadarbībā ar

lietotāju - vai tas būtu muzeja darbinieks, vai valsts

ierēdnis, vai pilsētnieks, vai tūrists.

Radošajās darbnīcās, kuras vadīja Austrijas informācijas

dizaina eksperts Martins Fosleitners (Martin Fößleitner),

tika pētīti atšķirīgi jautājumi - piem. e-vides

pakalpojumi valsts sektorā, 2015. gads - Raiņa un

Aspazijas jubilejas gads. Darbnīcu dalībnieki - dizaina

un kultūras menedžmenta studenti. Darbnīcas tapa

sadarbībā ar Barbaru Ābeli, (Latvijas Mākslas akadēmija)

un Agnesi Hermani, (Latvijas Kultūras akadēmija).

9. un 10. decembrī arhitektūras un dizaina studijā

xcelsior Rīgā, Raņķa dambī 1, notiks radošās darbnīcas

valsts pārvaldes vadošajiem darbiniekiem. Vietas izvēle

nav nejauša – xcelsior rūpīgi atjaunotajā, slavenā Rīgas

pilsētas arhitekta Reinholda Šmēlinga projektētajā

skolas ēkā. Te jau vairāk kā divus gadus xcelsior sniedz

iespēju ikvienam interesentam iepazīties ar arhitektūru

un dizainu lekciju, semināru un izstāžu formā. Ēka

atrodas līdzās jaunatvērtajai Latvijas Nacionālajai

bibliotēkai – vietā, kas iezīmē jauna Rīgas radošā

kvartāla potenciālu. Arī šobrīd, pateicoties Rīga 2014, te

skatāmas pasaules dizaina zvaigznes – Vitra dizaina

muzeja (Vācija) izstāde “Slēptie varoņi” un Sent-Etjēnas

Cite du Design (Francija) ekspozīcija “Design Jam”.

Izstāde “Design Jam” ir Rīga 2014 notikums un iekļauta

10. starptautiskā festivāla Dizains.Nākotne 2014

programmā. Festivāls notiek Rīgā

no 01.09. līdz 31.12.2014. un tā programmu veido

Latvijas un ārvalstu mūsdienu dizaina izstādes, lekcijas,

radošās darbnīcas.

www.dizainsnakotne.com

www.facebook/dizainsnakotne

Izstādes “Design Jam” starptautiskais kodols tapis

Sent-Etjēnas Cite du Design (Francija) sadarbojoties ar

Grācas dizaina mēneša (Austrija) programmu.

Ekspozīcijas dizains: Marija Negrau (Maria Negrao) un

Izabella Reihela (Isabel Reichel), FH Johanneum

Lietišķās zinātnes universitātes Grācā (Austrija)

maģistrantūras studenti, dizaina profesores Erikas

Tummelas (Erika Thűmmel) vadībā.

Izstādes “Design Jam” plakāta grafikas autore:

Dārta Losāne.

Izstādes iekārtojums: Gints Mālderis, “Pieci Ezeri”.

Foto: Gints Mālderis, “Pieci Ezeri”.

10

DESIGN JAMSESSIoNS RIGA & JURMALA

sep 22-30, 2014

DesIG

NJAM

RIGA

& JU

RMAL

A 201

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Design Jam Riga Jurmala 2014

Documents

Transcript of Design Jam Riga Jurmala 2014