Design for corporate transformation
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Transcript of Design for corporate transformation
![Page 1: Design for corporate transformation](https://reader031.fdocuments.in/reader031/viewer/2022030213/589bdfea1a28aba5108b55cd/html5/thumbnails/1.jpg)
Design for corporate transformation
![Page 2: Design for corporate transformation](https://reader031.fdocuments.in/reader031/viewer/2022030213/589bdfea1a28aba5108b55cd/html5/thumbnails/2.jpg)
![Page 3: Design for corporate transformation](https://reader031.fdocuments.in/reader031/viewer/2022030213/589bdfea1a28aba5108b55cd/html5/thumbnails/3.jpg)
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Disruptors are setting a new level of expectation
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but the real market remain the “old one”
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Market segments
LEADERSEARLY FOLLOWERSFOLLOWERSLATE FOLLOWERS STARTUPS
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Players on the market
LEADERSEARLY FOLLOWERSFOLLOWERSLATE FOLLOWERS STARTUPS
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LEADERSEARLY FOLLOWERSFOLLOWERSLATE FOLLOWERS STARTUPS
Value per customer
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LEADERSEARLY FOLLOWERSFOLLOWERSLATE FOLLOWERS STARTUPS
Business strategy
Disrupt existing markets
Build exponential organizations
Try to transform their business
Try to survive
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LEADERSEARLY FOLLOWERSFOLLOWERSLATE FOLLOWERS STARTUPS
Business strategy
Build exponential organizations
Try to transform their business
Try to survive
Disrupt existing markets
![Page 11: Design for corporate transformation](https://reader031.fdocuments.in/reader031/viewer/2022030213/589bdfea1a28aba5108b55cd/html5/thumbnails/11.jpg)
The business transformation
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implement leaders models
reshape the internal service & org. model
use technology to empower workforce
the transformation challenge
convert into exponential
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Future marketHuman expectations
Technological opportunities
Business transformation
Past Now Soon Tomorrow Future
ARTIFICIAL INTELLIGENCE
WEB
MOBILE
SMAC
ROBOTICS
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Future marketHuman expectations
Technological opportunities
Business transformation
Opportunity space
ARTIFICIAL INTELLIGENCE
WEB
MOBILE
SMAC
ROBOTICS
![Page 15: Design for corporate transformation](https://reader031.fdocuments.in/reader031/viewer/2022030213/589bdfea1a28aba5108b55cd/html5/thumbnails/15.jpg)
The “human” issue
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THE HUMAN ISSUE
how to change organization and introduce technology in the real context
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design & business transformation
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a totally new role for design
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support the transformation process across silos
services touchpoints processes organizations
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UNDERSTAND
players and natural processes
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FACILITATE
explicit collaboration and communication
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MAP
the real world complexity
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SET
Vision in front of key peoples
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BALANCE
technology and human experience
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DESIGN
new internal service models
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to build the magic age in professional context