Desh: looking beyond - A study by FPS

11
Social Media study for ABP Magazine - Desh

Transcript of Desh: looking beyond - A study by FPS

  • Social Media study for ABP Magazine - Desh

  • Desh

    Website

  • Desh Website www.desh.co.in

  • Residents of West Bengal cannot access Desh Magazine online. However, on the ABP site, users can read up about all the magazines the above screenshot is what appears

    on selecting to read about Desh Magazine.

  • Users could, however, subscribe to Desh online, like any other magazine.

  • Facebook Analysis

  • Desh on Facebook

    Desh is officially not on Facebook.

  • Twitter Analysis

  • Desh on Twitter

    Desh is officially not on Twitter.

  • Desh Magazine does not have a remarkable presence on Social Media Twitter or Facebook. The website of its own too does not open to the residents of West Bengal.

    There is not much information which is available online to the readers. There isnt any specific competition to this niche magazine, which has content on Bengali literature an the

    likes. However, the parent product ABP does cross promote the magazine on its website, and so does all the

    other 4 magazines Unish Kuri, Anandamela, Anandalok and Sananda.

    Desh Key takeaways