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Portals Enabling Composite ApplicationsMike LaFleurSenior Sales Consultant

Agenda

• What is a portal?• What is a composite application?• What does a composite application look like?• Questions?

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Portal Primer

Introduction to Enterprise Portals

Consumer Portals

• Search Internet

• Browse Web directory

• Personalize page of Internet services

• Unite groups and communities

• Integrate Internet services

• Internet applications platform (finance.yahoo.com, weather.yahoo.com)

Corporate Portals

• Search corporate repositories

• Browse document/knowledge directory

• Personalize page of Corporate services

• Unite groups and communities

• Integrate application services

• Enterprise applications platform (HR portal, Sales Productivity Application)

The Portal as User Interface Paradigm

Portal Primer

• Serve audience in a contextually relevant way

• Adapt incrementally to business changes

• Portlets offer componentized and reusable building blocks; standards future-proof investment

• Portal services unify authentication, availability of resources, profiling, navigation for every incremental application

Enterprise Portal Use Cases - Gartner

B2E/G2E

• Still the most popular type of enterprise portal

• Knowledge portals

• Dashboards

• Next-generation intranets

• Primary gateway to employee resources

• Access to LOB processes

• Self-service

B2C/G2C

• E-business portals

• Constituent portals

• Home page upgrades and e-business site replacements

• Self-service

• Desktop portals

B2B/G2B

• Supplier portals

• Distributor portals

• Design partner portals

• B2B transactions for SMBs

What Makes Portal a Portal?User Experience Services

• Personalization and contextualization:• Delivering individual and relevant experiences to users saves

time and boosts productivity

• Communities:• Packaging content and services for users with common

interests and needs creates business unit resource centers and natural application deployment platform

• Multiple User Experiences:• Turns the portal from a single application into a multi-

application framework

What Makes Portal a Portal?Content Services

• Content Publishing:• Democratize the tools for contributing to the portal and

applications

• Content Management:• Gather content from, and store content to, multiple

repositories

• Search:• Everything indexed, categorized, organized and findable

What Makes Portal a Portal?Integration Services

• Portlets:• Standardize on reusable building block fro user experiences

and applications

• Composite Applications:• Capture collaborative business processes that involve legacy

systems

• Development and Business User Tools:• Provide tools for every level of participant, from hard-core

developer to business user

Why Portals Matter to Users

• Application personalized to user’s role and business responsibilities• Single point of access to all information, people and applications• Single password• Available from anywhere• Consistent look-n-feel and navigation across all applications and resources,

easier to learn and use• Ability to work across systems without changing application interface• Integrated search and directory for quick access to information• Integrated role and task-oriented interface, with everything you need to

work productively

Why Portals Matter to IT

• Unified Infrastructure:• Security, Profiling, Management and Governance, Analytic

• Integrated architecture:• Identity, Content, Data

• Reusability of application assets• Out-of-the-box UI:

• on-the-glass composite

• Economies of scale• Each new app inherits underlying benefits

• Development costs decrease for each additional app

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Composite Applications

Portals Evolve

IT Portal:Presentation

IT ResourcesCorporate Communications

Business Process

PlumtreeCollaboration

Business Portal:Participation

Content Submission Portlet Development

Collaboration Collaboration

Documents

Portal: New Home for Web 2.0 “Mash-Up’s” in the Enterprise - Gartner

•Web 2.0•Next evolution of the Web

•Greater user participation

•Openness

•Lightweight technology

•Decentralized, distributed process

•Mash-up•Essentially, a composite application

•Will move from consumer to enterprise

•Led by vendors like Google

•Intermingling of the consumer world with the enterprise world?

Functional Portal

Applications

Audience Focused

CommunityApplications

Project Teams, User Groups

Composite Applications

Integrated Enterprise,Extended Enterprise

Portal Technology Drives Multiple Solutions

MY.FORD.COM

MyFord for all employees…

Collaborative portal for engineers…

ENGINEERING PORTAL

Dealership mgmt applications…

DealerConnection

Increasing IT and Business Value

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Portal Demonstration

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Questions? Answers.