DES: Metamarkets Tech Talk: Real-Time Advertising Analytics
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Tom Lorek DIRECTOR OF STRATEGIC PARTNERSHIPS @ METAMARKETS
description
While the programmatic advertising systems perform at sub-second speeds, reporting and data insights can take hours, days, and weeks, resulting in slow business decisions and lost revenue. With real-time advertising analytics from Metamarkets, publishers, ad exchanges and DSPs are able to gain clear visibility into their entire trading systems and understand their revenue drivers. Find out how customers like MoPub and FinancialTimes.com are using Metamarkets to quickly grow their businesses. Presenter: Tom Lorek, director of strategic partnerships, Metamarkets @metamarkets
Transcript of DES: Metamarkets Tech Talk: Real-Time Advertising Analytics
Tom LorekDIRECTOR OF STRATEGIC PARTNERSHIPS
@ METAMARKETS
The NEED for SPEED.satisfying
MMX Discovery Feed
Notification for
data anomalies
Favorites
Multiple
selections can
be saved in a
Favorite
customer examples“Using the Metamarkets dashboard, I immediately
justified a 33% price increase- all over the phone, no
follow-ups necessary.”
Jon Slade
Director, Digital and Strategic Advertising Sales
Financial Times/ FT.com
“It’s amazingly simple and fast to see our
marketplace data in the Metamarkets application.”
Jim Payne
CEO and Co-Founder
MoPub
Tom Lorek
Director of Strategic Partnerships
www.METAMARKETS.com - @METAMARKETS
Thank you!