Department of International Trade and Business

T.C. Yeditepe University

Department of International

Trade and Business

INTERNATIONAL TRADE AND BUSINESS INTERNATIONAL TRADE AND BUSINESS

CHAIR BOLOGNA PROCESS COORDINATOR

PROF. MUSTAFA FAZIL GÜLER ASST. PROF. AYŞE BEGÜM TANYER

e-mail:[email protected] e-mail:[email protected]

PROGRAMME INFORMATION

Aim: The purpose of this program is educating students in both business concepts as well as specializing in

foreign trade concepts while having an understanding of two or more foreign languages and prepare them to

mid to senior level manager positions in the national and international markets effectively.

Target: Main target in this program is providing the business world, whom is seeking, students with collective

skills of being able to acknowledge the theoritical necessities and be able to incorporate these neccessities to

the business environment.

PROGRAM LEARNING OUTCOMES

Knowledge

1- Gaining knowledge of business terms and applying these to institutions and business administrations. With this knowledge being able to analyze problems, and come up with creative solutions.

4- Review of the economic and legal problems of organizations, and application of creative solutions.

8- Analyzing the great economies of the world and apprehending in what dimension added value for multinational and financial firms is created.

11- Assessment of countries’ international economical policies on the bases of regional and foreign polices.

13- In the process of collecting and analyzing data, under the guidance of social responsibility, understanding ethical principals and knowing how to implement them.

Skills/capability

2- Commenting on the effects of social behaviour, personality and organizational culture at the global level.

5- Being able to correctly investigate and interpret government policy effects on foreign trade.

6- Analyzing global order economically and politically, in addition being able to analyze the geographical affects of this perspective.

7- In organizational analysis being able to see unethical situations in advance and prevent them from occurring, also gaining the ability to apply these traits in functional areas.

10- To provide management, control and decision-making abilities and to use these in social and professional relationships.

12- Understanding of statistical data, being able to implement and complete projects based on this data.

16- Under the guidance of international relationships being able to analyze Turkey’s foreign policies and added value. In this perspective being able to interpret international and supra-national politics

17- Providing the information learned in a computing environment in order to provide functional values and analytical skills.

18- Gaining a fair understanding of national and international markets and having the skills to analyze the consumer affects in a common market. Being able to identify the right consumers

Compete

3- Applying knowledge acquired in the field.

9- Presenting international marketing bases and gaining the necessary traits to become a brand and develop better communication strategies.

14- Using the projects generated for the betterment of society and sharing them with sensitivity.

15- Being able to take and implement strategic decisions on issues generated by cross cultural differences in international trade.

Education Methods and Techniques

The teaching - learning methods and strategies are selected in a way that aims the individual developments of the

students and that will increase the skills such as lifelong learning, teaching to others, presentation, creative and

critical thinking, cooperative working, effective utilization from the technology.

Methods

Techniques Characteristics aimed to be developed

Characteristics related to

the teaching

environment

Lecture Cognitive characteristics such as listening, interpretation and commenting and proficiencies specific to the affective field such as awareness development and value system formation

Standard classroom

technologies, multimedia tools, projector, computer, overhead projector

Question –

answer Cognitive characteristics such as listening, interpretation and

commenting and proficiencies specific to the affective field such as awareness development and value system formation

Discussion Cognitive characteristics such as listening, interpretation and

commenting and proficiencies specific to the affective field such as awareness development and value system formation

Standard classroom

technologies, multimedia tools, projector, computer, overhead projector

Simulation Cognitive characteristics such as listening, interpretation and

commenting and proficiencies specific to the affective field such as awareness development and value system formation; psychomotor characteristic such as imitation and skill development.

Real or virtual area for observation

Case study Cognitive characteristics such as listening, interpretation and commenting and proficiencies specific to the affective field such as awareness development and value system formation; psychomotor characteristic such as imitation and skill development.

Testing Cognitive characteristics such as listening, interpretation and commenting and proficiencies specific to the affective field such as awareness development and value system formation; psychomotor characteristic such as imitation and skill development.

Presentation Cognitive characteristics such as listening, interpretation and commenting and proficiencies specific to the affective field such as awareness development and value system formation; psychomotor characteristic such as imitation and skill development.

Homework Cognitive characteristics such as listening, interpretation and commenting and proficiencies specific to the affective field such as awareness development and value system formation; psychomotor characteristic such as imitation and skill development.

Internet and library databases, e-mails

Project Cognitive characteristics such as listening, interpretation and


İnternet and library databases, e-mails, discussion forums

Laboratory Cognitive characteristics such as listening, interpretation and


RELATION OF PROGRAMME OUTPUTS WITH THE COURSE OUTPUTS

Course PÇ1

PÇ2

PÇ3

PÇ4

PÇ5

PÇ6

PÇ7

PÇ8

PÇ9

PÇ10

PÇ11

PÇ12

PÇ13

PÇ14

PÇ15

PÇ16

PÇ17

PÇ18

MANAGEMENT AND INTERNATIONAL TRADE

5 5 5 3 3 3 4 3 4 5 3 1 1 2 2 2 2 4

ECONOMIC GEOGRAPHY

4 4 5 2 3 5 5 5 4 3 5 3 2 5 4 5 4 4

INTERNATIONAL BUSINESS

4 4 1 2 4 5 2 5 1 1 5 1 1 1 5 3 1 4

PRINCIPLES OF

FINANCIAL ACCOUNTING

5 3 4 4 1 3 1 4 1 5 1 1 1 1 1 1 3 2

INTERNATIONAL ECONOMICS

1 1 1 1 5 4 1 2 1 1 3 1 1 1 1 3 1 1

STATISTICS 5 2 5 1 1 1 2 1 5 5 3 5 5 1 1 1 3 5

EUROPEAN ECONOMIES

2 3 1 3 4 5 1 5 1 2 5 1 2 1 5 3 1 4

INTRODUCTION TO MARKETING

3 5 4 3 3 5 2 4 3 2 3 3 3 4 3 4 5 4

ADVANCED STATISTICS APPLICATIONS

5 2 5 1 1 1 3 1 5 5 3 5 5 1 2 1 3 5

MANAGERIAL ACCOUNTING

5 3 4 4 1 1 1 4 1 5 1 1 1 1 1 1 3 2

INTRODUCTION TO LAW I

1 4 3 5 1 2 2 1 1 2 1 1 1 1 1 2 1 1

EXPORT AND IMPORT MANAGEMENT

3 3 5 3 5 3 3 3 5 4 4 4 2 4 4 3 4 5

FINANCIAL MANAGEMENT

5 1 4 2 1 1 1 1 1 3 1 4 1 1 1 1 4 2

ASIAN ECONOMIES

5 5 4 4 5 5 3 5 2 3 5 4 3 3 3 5 3 5

FOREING TRADE FINANCE

4 3 5 4 4 3 3 3 4 4 3 2 2 2 4 4 3 4

HUMAN RESOURCES MANAGEMENT

5 4 5 3 3 2 4 2 2 5 2 1 2 4 4 2 2 3

THE TURKISH FOREIGN TRADE REGIME AND CUSTOMS REGULATIONS

3 1 5 4 5 5 2 4 3 4 5 5 2 2 2 5 2 5

RISK MEASUREMENT AND MANAGEMENT IN INTERNATIONAL TRADE

5 5 5 3 5 5 4 5 4 5 5 1 1 3 5 5 1 3

THE APPRAISAL OF REAL ESTATE

3 3 5 1 2 4 1 4 3 4 4 4 2 2 1 3 5 5

GLOBAL TRADE AND INVESTMENT

5 2 3 1 4 5 5 5 3 3 4 4 3 1 1 3 5 5

ORGANIZATIONAL BEHAVIOUR

5 5 5 4 1 1 5 1 1 5 1 4 4 5 4 1 1 1

AND BUSINESS APPLICATIONS

BUSINESS STRATEGY

5 5 5 5 5 5 4 3 5 5 3 2 3 3 5 2 2 5

TURKISH INDUSTRY

5 5 4 4 2 4 3 3 1 2 3 2 3 3 3 5 3 5

BUSINESS PERFORMANCE ANALYSIS

5 5 4 5 3 3 5 5 4 5 3 5 5 5 5 3 5 5

THE TURKISH TAX SYSTEM

2 1 3 2 1 1 1 1 1 3 1 3 1 1 1 1 4 2

CROSS CULTURAL ISSUES IN BUSINESS

5 5 5 4 3 5 4 5 5 5 5 4 3 5 5 5 3 5

CONSUMER BEHAVIOUR

3 5 4 3 3 5 2 4 3 2 3 3 3 4 3 4 5 4

COST ACCOUNTING

5 3 4 4 1 1 1 4 1 5 1 1 1 1 1 1 3 2

SEMINAR IN MARKETING

4 2 4 3 3 4 3 2 5 4 4 3 3 4 5 2 2 5

Degree to be obtained: This department is subject to the first stage degree system having 240 ECTS credits in the field of the International Business and Trade in higher education. When the program is completed successfully and the program proficiencies are satisfied, the undergraduate degree in the field of the tourism and hotel management is obtained. Acceptance Conditions: The student wanting to register to the department is obliged to complete the processes determined by ÖSYM (SSPC) within the framework of the academic and legal legislation of the university / to succeed in the examinations. A student starting his/her education in domestic or foreign equivalent program can apply for undergraduate transfer. The acceptance of the students is examined before the term starts by considering the conditions of each student and the degree to which they apply and is evaluated specially. More detailed information regarding the entrance to the university is available in the Corporation Introduction Catalogue. The students coming from abroad within the content of the student exchange programs approved by the university and whose constraints are determined with an agreement can take the courses given in English. If the student has the Turkish grammar proficiency, s/he can also register to any Turkish course mentioned in the Course Plan. Employment opportunities of the graduates and transition to the upper level: Graduated students from our department can have a chance to find a job in Foreign Trade companies,

multinational corporations, banks and insurance companies, retail, advertising agencies and logistics companies

as the mid and upper-level managers.

Graduation Conditions:

In order to get the degree/complete the program, there is no exam or special end-of-semester exam that is supposed to be taken at the end of the academic year. However, following the end of each semester there are final exams for two weeks. In addition, in order to graduate student must complete 130 credits of course, 30 days of summer (First+ second) internship successfully. The experience they will gain with internship, workload that is required in the content of the courses implementation and workloads are taken into account in the program.

Course Category List ECTS

Support Courses

ACADEMIC ENGLISH I 4

ONE COMPULSORY FOREIGN LANGUAGE I/II/III 9

PRINCIPLES OF MICROECONOMICS, PRINCIPLES OF MACROECONOMICS 14

BASIC MATHEMATICS, ADVANCED MATHEMATICS 10

STATISTICS, ADVANCED STATISTICS APPLICATIONS 10

PRINCIPLES OF FINANCIAL ACCOUNTING 6

INTRODUCTION TO LAW I 4

Total 57

Basic Vocational Courses

INTRODUCTION TO MARKETING 6

MANAGEMENT AND INTERNATIONAL TRADE 8

FINANCIAL MANAGEMENT 6

HUMAN RESOURCES MANAGEMENT 6

MANAGERIAL ACCOUNTING 6

INTERNATIONAL ECONOMICS 8

THE APPRAISAL OF REAL ESTATE 6

ECONOMIC GEOGRAPHY 6

INTERNATIONAL BUSINESS 7

ORGANIZATIONAL BEHAVIOUR AND BUSINESS APPLICATIONS 6

BUSINESS STRATEGY 6

Total 71

Expertise / Field Courses

EXPORT AND IMPORT MANAGEMENT 7

FOREING TRADE FINANCE 6

TURKISH FOREIGN TRADE REGIME AND CUSTOMS REGULATIONS 7

INTRODUCTION TO MARKETING 6

EUROPEAN ECONOMIES 6

ASIAN ECONOMIES 6

RISK MEASUREMENT AND MANAGEMENT IN INTERNATIONAL TRADE 7

GLOBAL TRADE AND INVESTMENT 6

BUSINESS PERFORMANCE ANALYSIS 6

THE TURKISH TAX SYSTEM 6

CROSS CULTURAL ISSUES IN BUSINESS 6

SEMINAR IN MARKETING 6

TURKISH INDUSTRY 6

CONSUMER BEHAVIOUR 6

COST ACCOUNTING 6

Total 93

Human, Communication and Management Skills Courses

HISTORY OF TURKISH REVOLUTION I/II 4

HUMANITIES 3

CRITICAL THINKING 3

TURKISH LANGUAGE AND LITERATURE I/II 4

Total 14

ECTS Total of all courses 235

Learning Outcomes Program Learning

Outcomes Teaching Methods Assessment Methods

To become familiar

with the range of

decisions implicit in

strategic marketing

management and

planning, and to

develop skill in using

a variety of analytical

frameworks for

making such

decisions

7, 8 1, 2, 3, 5 A,C

COURSE INFORMATON

Course Title Code Semester L+P Hour Credits ECTS

Introduction to

Marketing ATD132 2 3 + 0 3 6

Prerequisites -

Language of

Instruction English

Course Level Bachelor's Degree (First Cycle Programmes)

Course Type Compulsary

Course Coordinator Associate Prof. Dr. Altan Kar

Instructors Associate Prof. Dr. Altan Kar

Assistants

Goals

The course is concerned with the development, evaluation, and

implementation of marketing management in complex

environments. The course deals primarily with an in-depth

analysis of a variety of concepts, theories, facts, analytical

procedures, techniques, and models.

Content

Marketing. Traditional Marketing Scope. Modern Marketing

Scope. Market and Market Criteria. Product Knowledge. Factors

Affecting Export Marketing, Marketing Research, Marketing

Strategies, Marketing Politics

To develop skills in

planning a variety of

marketing

management tools,

ranging from new

product entry

strategy to

international market

product life cycle

management and

strategy

6, 9, 10 1, 2, 3, 5 A, C


organizing for

effective strategic

marketing and in

implementing the

market planning

process

15, 16, 18 1, 2, 3, 5 A, C

Teaching Methods:

1: Lecture, 2: Question-Answer, 3: Discussion, 4: Simulation, 5: Case Study

Assessment Methods:

A: Testing B: Presentation, C: Homework, D: Project, E: Laboratory

COURSE CONTENT

Week Topics Study

Materials

1 Understanding Marketing Management

Defining marketing for the 21.century Textbook

2 Adapting Marketing to The New Economy Textbook

3 Scanning the Marketing Environment Textbook

4 Analysing Consumer Markets and Buyer Behaviour Textbook

5 Dealing With the Competition Textbook

6 Identifying Market Segments and Selecting Target Markets Textbook

7 Positioning the Market Offering Through the PLC Textbook

8 Midterm Examination Textbook

9 Designing Global Market Offerings Textbook

10 Setting the Product and Branding Strategy Textbook

11 Managing Marketing Channels Textbook

12 Managing Retailing, Wholesaling, and Logistics Textbook

13 Designing and Managing Integrated Marketing

Communication Textbook

14 General overview of the course

RECOMMENDED SOURCES

Textbook Principles of Marketing, Philip Kotler & Gary Armstrong, Global,

Pearson Education International, Pearson, Prentice Hall

Additional

Resources

Students are expected to read assigned readings from textbook

or from the other additional sources.

MATERIAL SHARING

Documents PPT of the Lecture

Assignments Case studies in related area

Exams Preparation before the exams

ASSESSMENT

IN-TERM STUDIES NUMBER PERCENTAGE

Mid-terms 1 70

Quizzes

Assignment 1 30

Total 100

CONTRIBUTION OF FINAL EXAMINATION TO

OVERALL GRADE

100

40

CONTRIBUTION OF IN-TERM STUDIES TO OVERALL

GRADE 60

Total 100

COURSE CATEGORY Expertise/Field Courses

COURSE'S CONTRIBUTION TO PROGRAM

No Program Learning Outcomes Contribution

1 2 3 4 5

1

Gaining knowledge of business terms and applying these to

institutions and business administrations. With this knowledge being

able to analyze problems, and come up with creative solutions.

X

2 Commenting on the effect's of social behavior, personality and

organizational culture at the global level. X

3 Applying knowledge acquired in the field. X

4 Review of the economic and legal problems of organizations, and

application of creative solutions. X

5 Being able to correctly investigate and interpret government policy

effects on foreign trade. X

6 Analyzing global order economically and politically, in addition being

able to analyze the geographical affects of this perspective. X

7

In organizational analysis being able to see unethical situations in

advance and prevent them from occurring, also gaining the ability

to apply these traits in functional areas.

X

8

Analyzing the great economies of the world and apprehending in

what dimension added value for multinational and financial fırms

is created.

X

9

Presenting ınternational marketing bases and gaining the necessary

traits to become a brand and develop better communication

strategies.

X

10 To provide management, control and decision-making abilities and

to use these in social and professional relationships. X

11 Assessment of countries’ international economical policies on the

bases of regional and foreign polices. X



1 2 3 4 5

12

Understanding of statistical data, being able to implement and

complete projects based on this data.

X

13

In the process of collecting and analyzing data, under the guidance

of social responsibility, understandıng ethical principals and knowing

how to implement them.

X

14 Using the projects generated for the betterment of society and

sharing them with sensitivity.

X

15 Being able to take and implement strategic decisions on issues

generated by cross cultural differences in international trade. X

16

Under the guidance of ınternational relationships being able to

analyze Turkey’s foreign policies and added value. In this

perspective being able to interpret international and supra-national

politics

X

17 Providing the information learned in a computing environment in

order to provide functional values and analytical skills. X

18

Gaining a fair understanding of national and international markets

and having the skills to analyze the consumer affects in a common

market. Being able to identify the right consumers.

X

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE

DESCRIPTION

Activities Quantity Duration

(Hour)

Total

Workload (Hour)

Course Duration (Including the exam week: 15x Total course hours)

15 3 45

Hours for off-the-classroom study (Pre-study, practice)

15 4 60

Mid-terms 2 10 20

Homework 14 1 14

Final examination 1 10 10

Total Work Load 149

Total Work Load / 25 (h) 5,96

ECTS Credit of the Course 6

COURSE INFORMATON


Management and

International Trade ATD 141 1 3 + 0 3 8

Prerequisites -

Language of Instruction

English


Course Type Compulsory

Course Coordinator

Instructors Assoc. Prof. Dr. Füsun Bulutlar. Assoc.Prof.Dr.James Darby

Assistants

Goals

Primary goals of the course are:

1. To give information about the building blocks of management

and basic managerial functions for organizatons under domestic

and international settings.

2. To understand and criticize overall organizational performance

by focusing on organizational level issues and problems such as

how an organization should be designed (e.g., centralized or

decentralized), what strategy it should follow (e.g., integrated

or diversified).

3. To learn about how to enhance individual and group

effectiveness.

Content This course is an introduction to basic managerial functions, concepts

and approaches for organizations operating in domestic or

international settings. The course is designed to give information

about basic managerial functions and issues including planning,

organizing, leading, controlling and strategic management.

Learning Outcomes

Program

Learning Outcomes

Teaching Methods

Assessment Methods

1.To introduce the central management theories and frameworks

1,2,4,7 1,2,3,5 A,C

2.To apply of those theories and

frameworks to analyze and address real life managerial problems

1,2,3,4,7,10,15 1,2,3,5 A,C

3.To provide a better basis for

understanding and evaluating

organizations and their management

1,2,3,4,7,10,15 1,2,3,5 A,C

4.To analyze management problems

and develop appropriate solutions

1,2,3,4,7,10,15 1,2,3,5 A,C

5.To provide an understanding of

strategies and structures for

hypercompetitive conditions

1,2,3,4,7,10,15

1,2,3,5 A,C

6.To provide an understanding

of managing complex global

enterprises, shaping corporate culture,

motivating employees who are more

mobile than ever, designing attractive

incentive systems

1,2,3,4,6,7,10,15

1,2,3,5 A,C

Teaching

Methods:

1: Lecture, 2: Question-Answer, 3: Discussion, 4: Simulation, 5:

Case Study

Assessment Methods:

A: Testing, B: Presentation, C: Homework, D: Project, E: Laboratory

COURSE CONTENT

Week Topics Study Materials

1 Introduction Basics of management

2 The Historical Roots of Current International Management

Practice Basics of management

3 Planning and Decision Making Goal setting and

planning

4 Strategic International Management Developing strategies

5 Strategic International Management Execution of strategies

6 Technology and the Design of Work Processes:

Organization Design Basics of organizing

7 Using Structural Design to Achieve Strategic Goals Contingency approach

8 MIDTERM EXAM

9 Social Responsibility and Business Ethics Corporate governance,

values, morality, ethics

10 International Managing Change Planned and emergent

11 Multinational Organizations Trans/multi/international

strategies

12 Motivating Contemporary

approaches

13 Leading Current issues

14 Organizational Culture Different values

15 Final Exam Real life applications

RECOMMENDED SOURCES

Textbook Management (3rd. edition). Hitt, Black & Porter. Prentice Hall.

Additional Resources Management (any edition). Richard Daft. Dryden Press.

MATERIAL SHARING

Documents Course slides, cases, additional reading material

Assignments Homework, quizzes, term project, presentations

Exams Midterm Exam, Final Exam

ASSESSMENT


Mid-terms 1 40

Quizzes 1 20

Assignment 1 40

Total 100

CONTRIBUTION OF FINAL EXAMINATION TO OVERALL GRADE

1 40

CONTRIBUTION OF IN-TERM STUDIES TO OVERALL GRADE

60

Total 100




1 2 3 4 5

1




x

2 Commenting on the effects of social behaviour, personality and

organizational culture at the global level. x

3 Applying knowledge acquired in the field. x


application of creative solutions. x


effects on foreign trade. x


able to analyze the geographical affects of this perspective. x

7


advance and prevent them from occurring, also gaining the ability to

apply these traits in functional areas.

x

8


what dimension added value for multinational and financial firms is

created.

9

Presenting international marketing bases and gaining the necessary


strategies.


to use these in social and professional relationships. x


bases of regional and foreign polices. x



1 2 3 4 5

12



13


of social responsibility, understanding ethical principals and knowing


x




generated by cross cultural differences in international trade. x

16

Under the guidance of international relationships being able to



politics


order to provide functional values and analytical skills.

18




x


DESCRIPTION


(Hour)

Total

Workload (Hour)

Course Duration (Including the exam week: 15x Total

course hours) 15 5 75


15 3 45

Mid-terms 1 10 10

Homework 8 6 48


Total Work Load 190

Total Work Load / 25 (h) 7.6


COURSE INFORMATON


International Business ATD234 4 3 + 0 3 7

Prerequisites -None

Language of

Instruction English



Course Coordinator Assoc. Prof. Dr.James Darby

Instructors Assoc. Prof. Dr.James Darby

Assistants None

Goals To introduce all topics relevant to the international business process.

Content Lectures, Class Tests, Mid-Term and Final Exams.

Learning Outcomes Teaching Methods Assessment

Methods

Assessment of countries’ international economical

policies on the bases of regional and foreign

polices.

Lecture Testing

Ability to correctly investigate and interpret

government policy effects on foreign trade. Lecture Testing

Ability to comment on the effect's of

organizational culture at the global level. Lecture Testing

Ability to analyze global order economically and

politically, in addition being able to analyze the

geographical affects of this perspective.

Lecture Testing

Gaining knowledge of business terms and applying

these to institutions and business administrations.

With this knowledge being able to analyze

problems, and come up with creative solutions.

Lecture Testing

Teaching

Methods: 1: Lecture

Assessment

Methods: A: Testing

COURSE CONTENT


1 Introduction Textbook

2 Business Forms and Strategies

3 The Global Economy

4 National Economies

5 Economic Systems

6 Cultural Environment for Business

7 Labour and Society

8 Government and Business

9 Business and Law

10 Global Trade

11 Technology

12 Global Finance

13 Environment Issues

14 Development Issues

RECOMMENDED SOURCES

Textbook Janet Morrison The International Business Environment London: Palgrave (2006)

Additional

Resources None

MATERIAL SHARING

Documents

Assignments

Exams

ASSESSMENT


Mid-terms 1 25

Quizzes 13 25

Assignment 0 0

Total 50

CONTRIBUTION OF FINAL EXAMINATION TO OVERALL

GRADE 0 50

CONTRIBUTION OF IN-TERM STUDIES TO OVERALL GRADE 0 50

Total 100

COURSE CATEGORY Expertise Course



1 2 3 4 5

1

Gaining knowledge of business terms and applying these to institutions

and business administrations. With this knowledge being able to

analyze problems, and come up with creative solutions.

X










7




X

8

Analyzing the great economies of the world and apprehending in what

dimension added value for multinational and financial fırms is

created.

X

9 Presenting ınternational marketing bases and gaining the necessary

traits to become a brand and develop better communication strategies. X

10 To provide management, control and decision-making abilities and to

use these in social and professional relationships. X





1 2 3 4 5

12



X

13

In the process of collecting and analyzing data, under the guidance of

social responsibility, understandıng ethical principals and knowing how

to implement them.

X

14 Using the projects generated for the betterment of society and sharing

them with sensitivity. X



16

Under the guidance of ınternational relationships being able to analyze

Turkey’s foreign policies and added value. In this perspective being

able to interpret international and supra-national politics

X

17 Providing the information learned in a computing environment in order

to provide functional values and analytical skills. X

18

Gaining a fair understanding of national and international markets and

having the skills to analyze the consumer affects in a common market.

Being able to identify the right consumers.

X

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION


(Hour)

Total

Workload (Hour)




15 5 75

Mid-terms 1 15 15

Homework


Total Work Load 165



COURSE INFORMATON


Managerial

Accounting ATD 242 4 3 + 0 3 6

Prerequisites AFN 132 Principles of Financial Accounting


English


Course Type Elective

Course Coordinator

-

Instructors Prof.Dr.Engin Yarbaşı, Asst.Prof. Begüm Tanyer

Assistants -

Goals

Accounting is a course which is designed to provide students with a

basic understanding of how managers use accounting information in

making decisions, planning the future activities of the firm and

controlling the actions of other members within the firm. In this

respect, the course aims to build a theoretical framework to

understand internal accounting systems and to equip students with

the necessary techniques as to how this framework is used to solve

actual real world managerial decision problems.

Content

Cost Terms and Classification; Job Order Costing; Process

Costing,; Cost Behaviour Analysis and Use; Cost Volume Profit

Analysis,; Profit Planning ; Master Budget



1.Can use relevant

information in making

decisions

1,3,8,10

1-2-3 A-C

2.Can explain cost

terms, concepts and

classifications.

1,3,4,10

1-2-3 A-C

3. Can explain the

purpose of various

costing systems

1,3,10

1-2-3 A-C

4. Can calculate

costs for job costing

and process costing.

1,3,8,10

1-2-3 A-C

5.Can prepare a

master budget and a

flexible budget,

1,3,10

1-2-3 A-C

6. Can prepare and

interpret a cost-

volume profit graph.

1,3,4,8,10

1-2-3 A-C

7. Can compute the

break-even point and

determine the level of

sales needed to

achieve a desired

target profit.

1,3,4,8,10

1-2-3 A-C

Teaching

Methods:


Case Study

Assessment

Methods: A: Testing B: Presentation, C: Homework, D: Project, E: Laboratory

COURSE CONTENT

Week Topics Study

Materials

1 - Introduction to Managerial Accounting

2 - Cost Terms, Concepts and Classifications

3 -Job Order Costing

4 - Problems of Overhead Applications

5 - Process Costing

6 - General Review Problems

7 - Mid-Term Exam-1

8 - Cost Behaviour Analysis and Use

9 Cost -Volume -Profit Analysis

10 Mid-Term Exam-2

11 Activity-Based Costing: A Tool to Aid Decision Making

12 Profit Planning

13 Master Budget

14 General Review

15 Final Exam

RECOMMENDED SOURCES

Textbook

Managerial Accounting by Garrison, Noreen, Brewer,

13thEdition, McGraw-Hill Companies, 2010.

Additional Resources

MATERIAL SHARING

Documents

Assignments

Exams

ASSESSMENT


Mid-terms 2 80

Quizzes 2 20

Assignment

Total 100


1 50


50

Total 100




1 2 3 4 5

1




x

2 Commenting on the effect's of social behaviour, personality and









7




x

8


what dimension added value for multinational and financial fırms is

created.

x

9



strategies.

x







1 2 3 4 5

12



x

13




x


sharing them with sensitivity. x



16




politics

x


order to provide functional values and analytical skills. x

18




x


DESCRIPTION


(Hour)

Total

Workload (Hour)



Hours for off-the-classroom study (Pre-study, practice) 15 3 45

Mid-terms 2 10 20

Quiz 3 5 15

Home Work 5 3 20


Total Work Load 150

Total Work Load / 25 (h) 6


COURSE INFORMATON


International

Economics ATD243 3 3+0 3 8

Prerequisites ECON 111/ECON 122 Principles of Micro-Macro Economics


English



Course Coordinator Prof. Dr. Aslı Alıcı

Instructors Prof. Dr. Aslı Alıcı

Assistants -

Goals

This course aims to provide theoretical explanations for basis of

and gains from international trade, the motives of trade policy

and international finance. Specificly;the course introduces the

main concepts and methods of international trade and illustrates

them with applications drawn from the real world. In the second

part of the course, international finance topics essential to the

understanding of today’s global economy will be covered at an

introductory level.

Content

International Trade: Theories of international trade, multilateral

and regional trade agreements, the patterns of trade, effects of

trade on income distribution, protectionism, the political and

economic aspects of trade barriers; International Finance: The

balance of payments, foreign exchange markets, exchange rate

regimes, international capital flows and speculation.

Learning Outcomes Program

Learning Outcomes

Teaching Methods

Assessment Methods

1) be familiar with the

role of the WTO in

world trade and

understand the

economic effects of

free trade agreements

and other types of

preferential trade

agreements,

5,6 1, 2, 3 A,B

2) Understand the

relationship between

factor endowments, the

location of production,

and international trade,

5 1, 2, 3 A,B

3) Develop an

understanding of a

variety of issues in

international trade

including the links

between trade and

wage inequality and

the effects of trade

policy,

5,6 1, 2, 3 A,B

4) be familiar with the

major instruments of

trade policy such as

tariffs and subsidies

and how their

economic impacts can

be analyzed,

5,6,8 1, 2, 3,4 A,B

5) be familiar with

balance of payments

accounting,

11 1, 2, 3,4 A,B

6) understand how the

foreign exchange

market works and how

11,16 1, 2, 3 A,B

the foreign exchange

rates are determined,

7) use and adapt

economic models to

address key issues in

international finance.

11,16 1,2,3 A,B

Teaching Methods:


Assessment Methods:


COURSE CONTENT


1

Introduction-

International Economic Institutions since World

War II

Textbook, Online resources

2 Comparative Advantage and the Gains from Trade Textbook

3 Modern Trade Theories Textbook

4 Imperfect Competition and International Trade Textbook

5 Review

6 The Theory of Tariffs and Quotas Textbook, Article

7 Foreign Trade Policy Textbook, Online

resources, Article

8 International Trade and Labor and Environmental

Standards

Textbook, Article

9 The Balance of Payments Textbook, Online

resources, Lecture Notes

10 Exchange Rates and Exchange Rate Systems Textbook

11 Exchange Rates and Exchange Rate Systems Textbook

12 An Introduction to Open Economy

Macroeconomics

Textbook

13 An Introduction to Open Economy

Macroeconomics

Textbook

14 General Review

15 Final

RECOMMENDED SOURCES

Textbook

MAIN TEXT Gerber J. (2011). International Economics,

5th edition, Pearson / Addison-Wesley.

Krugman P.R. and M. Obstfeld (2003). International

Economics, 6th edition, Pearson / Addison-Wesley.

Additional Resources Course website, lecture notes, articles, online resources.

MATERIAL SHARING

Documents Guidelines and additional examples for Lecture Topics and Homework

Assignments.

Assignments Homework Assignments

Exams Midterm Exam and Final Exam

ASSESSMENT


Homework Assignments and their mini-presentations 8 50

Midterms 1 50

Total 100


OVERALL GRADE 60


GRADE 40

Total 100




1 2 3 4 5

1






3 Applying knowledge acquired in the field.


application of creative solutions.





7




8



created.

x

9



strategies.


to use these in social and professional relationships.



12



13







generated by cross cultural differences in international trade.

16 Under the guidance of international relationships being able to

analyze Turkey’s foreign policies and added value. In this x


politics


order to provide functional values and analytical skills.

18






(Hour)

Total

Workload (Hour)




15 5 75

Mid-terms 1 15 15

Homework 10 3,5 35


Total Work Load 190



COURSE INFORMATON


European Economies ATD255 3 3 + 0 3 6

Prerequisites -


English



Course Coordinator

Instructors Assoc. Prof. Dr. James Darby

Assistants None

Goals

To understand the transformation of Central and Eastern

European economies since 1990 in the context of interaction

with the European Union and recent EU enlargement of

membership plans.

Content Lectures, Class Tests, Mid-Term and Final Exams.

Learning Outcomes Course Program Contributions Teaching Methods

Assessment

Methods

Assessment of countries’

international economical

policies on the bases of

regional and foreign polices.

11. Assessment of countries’

international economical policies

on the bases of regional and

foreign polices.

1

A

Ability to analyze major

economies and how larger

firms operate within them.

8. Analyzing the great economies

of the world and apprehending in

what dimension added value for

multinational and financial fırms

is created.

1

A

Ability to analyze global order

economically and politically,

and to analyze the

geographical affects of this

perspective.

6. Analyzing global order

economically and politically, in

addition being able to analyze the

geographical affects of this

perspective.

1

A

Gaining an understanding of

national and international

markets and cross cultural

differences in international

trade.

15. Being able to take and

implement strategic decisions on

issues generated by cross

cultural differences in

international trade.

1

A

Teaching

Methods:

1: Lecture, 2: Question, 3: Discussion0, 4: Simulation, 5: Case

Study

Assessment Methods:


COURSE CONTENT

Week Topics Study

Materials

1 Introduction Textbook

2 History of EU Enlargement

3 The Eastern Enlargement

4 Poland

5 Central European States

6 Baltic States

7 Romania, Bulgaria

8 Russsia, Ukraine, Belarus

9 Agriculture, Regional Policy

10 Immigration, The Euro

11 Justice and Home Affairs and Security

12 The FormerYugoslavia

13 South-east Europe

14 The Limits of Europe

15 Final Exam

RECOMMENDED SOURCES

Textbook Peter A. Poole Europe Unites: The EU’s Eastern

Enlargement London: Praeger (2003)

Additional Resources Library of Congress Country Studies

MATERIAL SHARING

Documents

Assignments


ASSESSMENT


Mid-terms 1 25

Quizzes 13 75

Assignment 0 0

Total 100


50


50

Total 100




1 2 3 4 5

1




X










7




X

8



created.

X

9



strategies.

X







1 2 3 4 5

12



X

13




X


sharing them with sensitivity. X



16




politics

X



18




X


Activities Quantity Duration (Hour)

Total

Workload

(Hour)


15 3 45

Hours for off-the-classroom study (Pre-study,

practice)

15 8 100

Mid-terms 1 5 3

Homework


Total Work Load 150



COURSE INFORMATON


Consumer Behaviour ATD

285 3 3+0 3 6

Prerequisites -


English


Course Type Area Elective

Course Coordinator

Instructors Assoc. Prof. Dr. Altan KAR

Assistants

Goals

This course introduces students to the influence that consumer

behaviour has on marketing activities. Students will apply

theoretical concepts to marketing strategies and decision making.

Topics include consumer and marketing segments, environmental

influences, individual determinants, decision processes, and

information research and evaluation

Content

Upon successful completion of this course, students should be able

to:Explain and apply the key terms, definitions, and concepts used

in the study of consumer behaviour.Demonstrate how as a

marketer you can use your knowledge of consumer behaviour

concepts to develop better marketing programs and strategies to

influence those behaviours.Critically evaluate the effectiveness of

various advertisement and promotions and their attempts to

influence the behaviours of individuals.Complete a project that

demonstrates both your working knowledge and analytical skills in

assessing the consumer decision-making process.Analyze the

trends in consumer behaviour, and apply them to the marketing of

an actual product or service.


Learning

Outcomes

Teaching Methods

Assessment Methods

Explain and apply the key

terms, definitions, and

concepts used in the study of

consumer behaviour.

3,5,14

1,2,3 C

Demonstrate how as a

marketer you can use your

knowledge of consumer

behaviour concepts to

develop better marketing

programs and strategies to

influence those behaviours.

4,8,14,15

1,3 A,C

Critically evaluate the

effectiveness of various

advertisement and

promotions and their

attempts to influence the

behaviours of individuals.

6,10,14

1,3,4 A,C

Complete a project that

demonstrates both your

working knowledge and

analytical skills in assessing

the consumer decision-

making process

5,7,12

1,3,5 A,C

Analyze the trends in

consumer behaviour, and

4,9,7,13 1,2,3 A,C

apply them to the marketing

of an actual product or

service.

Teaching

Methods:


Case Study

Assessment

Methods: A: Testing, B: Presentation, C: Homework, D: Project, E: Laboratory

COURSE CONTENT

Week Topics Study

Materials

1 Introduction to Consumer Behaviour

Textbook,

Articles,

Excerpts

2 Consumer Research T,A,E

3 Consumer Behaviour and Marketing Strategy T,A,E

4 Motivation and Involvement T,A,E

5 Personality, Self-Image, and Life Style T,A,E

6 Consumer Perception T,A,E

7 Consumer Learning T,A,E

8 Consumer Attitude Formation and Change T,A,E

9 Communication and Consumer Behaviour T,A,E

10 The Influences of Culture on Consumer Behaviour T,A,E

11 Subcultures and Consumer Behaviour T,A,E

12 Social Class and Consumer Behaviour T,A,E

13 Reference Groups and Family T,A,E

14 Consumer Influence and the Diffusion of Innovations T,A,E

15 Final Exam

RECOMMENDED SOURCES

Textbook: İnstructor course notes

Additional Resources :

MATERIAL SHARING

Documents :

Articles written by instructor

Assignments :

Current hot topics

Exams :

Midterm Exam, Final Exam

ASSESSMENT


Mid-terms 1 60

Quizzes 2 20

Assignment 1 20

Total 100


60


40

Total 100




1 2 3 4 5

1




X










7




X

8



created.

X

9



strategies.

X







1 2 3 4 5

12



X

13




X





16




politics

X



18




X



Total

Workload (Hour)




15 5 75

Mid-terms 1 10 10

Quizes 2 5 10


Total Work Load 150



COURSE INFORMATON


Internship I ATD 290 4 0+6 3 9

Prerequisites ATD 141


English



Course Coordinator

-

Instructors

Assoc.Prof.Dr. Füsun Bulutlar

Assistants -

Goals The purpose of the course is to teach how to practise in trade and business.

Content Actual working with in an international/national organisation for 30

working days



1. Students learn how to

practise real life

1,3,8,10

1-2-3 A-C

2. Students learn

company culture

1,3,4,10

1-2-3 A-C

3. Students learn

technical details

1,3,10

1-2-3 A-C

4. Can learn company

politics.

1,3,8,10

1-2-3 A-C

5.Can focus on interests

in company field.

1,3,10

1-2-3 A-C

6. Can improve personal

interest.

1,3,4,8,10

1-2-3 A-C

7. Can establish


companies.

1,3,4,8,10

1-2-3 A-C

Teaching Methods:


Assessment Methods:


COURSE CONTENT

Week Topics Study

Materials

1 - Orientation training


3 -Workplace observation

4 - Workplace observation

5 - Actual working (30 days)

6 - Workplace analyses ( swot analysis)

7 - Approval internship reports by the employer

8 - Employe’s evaluation report

9 Completion of internship report.

10 Presentation

RECOMMENDED SOURCES

Textbook -

Additional Resources -

MATERIAL SHARING

Documents

Internship Guide, Work Flow, SWOT Analysis and Management

Evaluation Documents, Internship reports and Workplace Evaluation Files

and other sample Documents

Assignments

Exams

ASSESSMENT


Mid-terms

Quizzes

Assignment 4 100

Total 100


1 50


GRADE 50

Total 100




1 2 3 4 5

1




x










7




x

8



created.

x

9



strategies.

x







1 2 3 4 5

12



x

13




x





16




politics

x



18




x



Total

Workload (Hour)

Course Duration (Including the exam week: 15x Total course hours) (Seminar/ Tutorial)

15 1 15


Mid-terms

Quiz

Internship 30 6 180/2

Home Work (Preparation of Internship Report) 30 4 120


Total Work Load 226



COURSE INFORMATON


Export Import

Management ATD311 5 3 + 0 3 7

Prerequisites -


English



Course Coordinator

Instructors Asst.Prof.Tülay Yazar Öztürk

Assistants

Goals

This course is designed to enable the students to have a good

understanding of main concepts in international marketing,

selection of target market, export entry mode strategies and

export and import transactions. Not only the above mentioned

knowledge, but also related regulation will be outlined. A project,

which covers the stages of export procedure, is also prepared.

Content

Basic concepts related with international marketing, selection of

target market, adaptation of marketing mix, Incoterms 2010,

related foreign trade documents, the types of export, and main

steps in export and import transactions, export promotions.

Learning Outcomes Teaching Methods Assessment Methods

1) A clear understanding of

major concepts in

foreign trade, customs,

foreign exchange

market and foreign

exchange legislation.

1,2,3 A,C

2) Understanding of the

importance of export

management and

adaptation of the

knowledge to country

conditions.

1,2,3 A,C

3) Ability to compare the

delivery terms by means

of Incoterms 2010 and

to be able to measure

the risks of foreign trade

transaction risks

accordingly.

1,2,3 A,C

4) Understanding the

foreign trade

documents.

1,2,3 A,C

5) Understanding of the

export and import

procedure and ability to

apply them in real life.

1,2,3 A,C

6) Understanding of foreign

trade regulations and

export promotions.

1,2,3 A,C

Teaching

Methods:


Case Study

Assessment

Methods: A: Testing, B: Presentation: ,C: Homework, D:Project, E:Laborotary

COURSE CONTENT

Week Topics Study

Materials

1 International Marketing and Exporting Textbook

2 Bases of International Marketing Textbook

3 International Environment and Export Market Selection Textbook

4 Information for International Marketing Decisions Textbook

5 Export Entry Modes Textbook

6 Determining Price and Product Policy for Export Textbook

7 Incoterms 2010 Textbook

8 Documents used in International Trade Textbook

9 Review & MIDTERM

10 Export Transactions Textbook

11 Import Transactions Textbook

12 Alternative Foreign Trades and Export Promotion Activities Textbook

13 Review

14 Presentation of the projects Alternative

Sources

15 Final Exam

RECOMMENDED SOURCES

Textbook

International Marketing and Export Management

Gerald Albaum and Edwin Duerr

2011, Seventh Edition, Prentice Hall


Yeni İşim Dış Ticaret

Hakan Akın

2008, 7. Basım, Elma Yayınevi

Dış Ticaret İşlemleri Yönetimi

Dr. Ferudun Kaya

2008, Beta Yayınevi

Uygulamalı Uluslararası Ticaret İşlemleri

Doç.Dr. Mehmet Melemen

2012,2.Baskı,Türkmen Kitapevi

MATERIAL SHARING

Documents ‘Intel’s TR Project’ Foreign Trade Animation

Assignments Project related with the export of an industrial good


ASSESSMENT


Mid-terms 1 50

Quizzes 2 15

Assignment 1 35

Total 100


OVERALL GRADE 40


GRADE 60

Total 100




1 2 3 4 5

1




X










7




X

8



created.

X

9



strategies.

X





12



X

13




X





16




politics

X



18




X



(Hour)

Total

Workload (Hour)




15 4 60

Mid-terms 2 1.5 3

Homework 1 40 40


Total Work Load 150



COURSE INFORMATON


Foreign Trade Finance ATD312 6 3 + 0 3 6

Prerequisites ATD 311

Language of

Instruction English



Course Coordinator

Instructors Asst. Prof. Tülay Yazar Öztürk ; Asst. Prof. Ayşe İlgan Necipoğlu

Assistants

Goals In this course, the students have knowledge about foreign Exchange

legislation and how foreign trade financing techniques are used for import

and export transactions. Besides that, foreign trade risks, the relationship

between the parties and the relevant International Chamber of Commerce

rules are also examined.

Content Foreign Exchange Legislation, Foreign Trade Financing Techniques,

Eximbank, UCP 600, Guarantees.


Outcome Teaching Methods Assessment Methods

1) A clear

understanding of the

importance of banks in

foreign trade

transaction.

5,8 1,2,3 A,C

2) Ability to understand

foreign exchange

legislation and the types

of payments in foreign

trade.

3,8 1,2,3 A,C

3) Ability to evaluate

foreign exchange risks

and to apply hedging

techniques in business

life in order to avoid

them.

3,8,11 1,2,3 A,C

4) Understanding the

role of Eximbank in

foreign trade area.

3,5,11

1,2,3 A,C


alternative foreign trade

financing techniques

and apply accordingly in

business life.

3,8,11 1,2,3 A,C

Teaching

Methods: 1: Lecture, 2: Question-Answer, 3: Discussion, 4: Simulation,5: Case Study

Assessment


COURSE CONTENT


1 Foreign Trade & Banks Textbook

2 Documents Used in Foreign Trade Textbook

3 Foreign Exchange Legislation Textbook

4 Financing Techniques of Foreign Trade Textbook

5 UCP 600 ICC Publications

6 UCP 600 ICC Publications

7 Review & Midterm Exam Textbook

8 Financing of Export and Import Textbook

9 Eximbank Short ,Medium and Long Term Credits Website

10 Eximbank Guarantees and Export Credit Insurance Website

11 International Guarantees and Foreign Exchange Risk Management Textbook

12 Alternative Financing Techniques Textbook

13 Prevention of Fraud in International Finance Textbook

14 Presentation of Article Evaluation and Review Textbook

RECOMMENDED SOURCES

Textbook

FINANCE OF INTERNATIONAL TRADE

ERIC BISHOP

ELSEVIER Ltd.


Dış Ticaret ve Finansmanı

Ferudun Kaya

Beta Basım 2011

MATERIAL SHARING

Documents ‘Intels TR’ Foreign Trade Animation

Assignments Evaluation of Foreign Trade Finance articles


ASSESSMENT


Mid-terms 1 50

Quizzes 2 25

Assignment 1 25

Total 100


GRADE 50

CONTRIBUTION OF IN-TERM STUDIES TO OVERALL GRADE 50

Total 100




1 2 3 4 5

1

Gaining knowledge of business terms and applying these to institutions and

business administrations. With this knowledge being able to analyze


X




4 Review of the economic and legal problems of organizations, and application

of creative solutions. X

5 Being able to correctly investigate and interpret government policy effects

on foreign trade. X

6 Analyzing global order economically and politically, in addition being able to

analyze the geographical affects of this perspective. X

7

In organizational analysis being able to see unethical situations in advance

and prevent them from occurring, also gaining the ability to apply these

traits in functional areas.

X

8 Analyzing the great economies of the world and apprehending in what

dimension added value for multinational and financial firms is created. X

9 Presenting international marketing bases and gaining the necessary traits to

become a brand and develop better communication strategies. X

10 To provide management, control and decision-making abilities and to use

these in social and professional relationships. X

11 Assessment of countries’ international economical policies on the bases of

regional and foreign polices. X



1 2 3 4 5

12

Understanding of statistical data, being able to implement and complete

projects based on this data.

X

13

In the process of collecting and analyzing data, under the guidance of social

responsibility, understanding ethical principals and knowing how to

implement them.

X

14 Using the projects generated for the betterment of society and sharing them

with sensitivity. X

15 Being able to take and implement strategic decisions on issues generated by

cross cultural differences in international trade. X

16

Under the guidance of international relationships being able to analyze

Turkey’s foreign policies and added value. In this perspective being able to

interpret international and supra-national politics

X

17 Providing the information learned in a computing environment in order to

provide functional values and analytical skills. X

18




X



(Hour)

Total

Workload

(Hour)




Mid-terms 1 10 10

Homework 5 5 25


Total Work Load 150



COURSE INFORMATON


Cross-Cultural Issues

in Business

ATD

315 5 3 + 0 3 6

Prerequisites -


English



Course Coordinator

Instructors Assoc. Prof. Dr. Füsun BULUTLAR

Assistants

Goals The course emphasizes how the variable of culture interacts with

other national and international factors to affect managerial

processes and behaviors.

Content

The concept of culture. The layers of culture. Cultural Variables.

Subcultures. Influences on National Cultures. Developing

Cultural Profiles. Culture and Management Styles Around the

World



1)

Students will be

asked to focus

more heavily on

the comprehensive

cases that

conclude each part

of the book and to

complete the term

9, 13 1, 2, 3, 5 A, C

project in greater

detail

2)

Applicants will be

familiar with the

management of

different cultures

18 5, 3, 2 A, C

3)


analysing foreign

markets due to the

cultural heritage

18, 1 1, 5, 3, 2 A, C

Teaching Methods:


Assessment Methods:


COURSE CONTENT

Week Topics Study

Materials

1 An Introduction to Culture Textbook

2 The Meaning of Culture Textbook/Movie

3 Relationship and Rules Textbook

4 The Group and the Individual Textbook

5 Feeling and Relationships Textbook/Movie

6 How Far We Get Involved? Textbook

7 How we Accord Status and How we Manage Time? Textbook

8 How we Accord Status and How we Manage Time? Textbook/Movie

9 Cross - Cultural Marketing Management Textbook

10 Cross - Cultural Marketing Management Textbook/Movie

11 Working on the Preparation of Term Projects Textbook

12 Evaluation of each groups term projects Textbook

13 Evaluation of each groups term projects Textbook/Movie

14 General Overview of the Course Textbook

15 Final Exam

RECOMMENDED SOURCES

Textbook Riding the Waves of Culture - Fons Trompenaars – Charles

Hampden –Turner – McGraw-Hill

Additional Resources Readings- Geert Hofstede – Cultural Dimensions

MATERIAL SHARING

Documents PPT / Handbook for Case Studies

Assignments Articles and web sites in related subjects

Exams Presentation skills/example project analysis

ASSESSMENT


Mid-terms 1 70

Quizzes

Assignment 2 30

Total 100


60


40

Total 100




1 2 3 4 5

1




X










7




X

8



created.

X

9



strategies.

X







1 2 3 4 5

12



X

13




X





16




politics

X



18




X



Total

Workload (Hour)




15 4 60

Mid-terms 2 10 20

Homework 15 1 15


Total Work Load 150



COURSE INFORMATON


Economic Geography ATD 316 6 3+0 3 6

Prerequisites -


English

Course Level Bachelor's Degree (First Cycle Programm

es)


Course Coordinator

Instructors Prof. Dr. Veysel Ulusoy, Prof. Dr. Turan Yay

Assistants

Goals

The Course’s aim is to contribute to all students gaining a

perspective on global economic activity, understanding structural

and geographical driven-forces, infra-structure and improving

analytical views and practices on a global and regional basis.

Content

To understand world geography as a game creator and in

accordance with that perspective to comment on new

developments.

Learning Outcomes

Program Learning


1. To understand the

World, to explain.

5,12,14 1,2,3,5 A,B,C

2. To comment on

new

developments,

5,9,13 1,2,3,5 A,B,C

3. To transfer and

translate the

course of

economic activity,

dynamically

3,7,12

1,2,3,5 A,B,C

4. To acquire an

assessment model

of regions,

countries and

cities

8,10,17

1,2,3,5 A,B,C

5. To discuss the

origin of

competition and

its’ prerequisites

2,4,9

1,2,3,5 A,B,C

6. To interpret the

industry services,

4,9,11 1,2,3,5 A,B,C

IT sectors on a

country basis.

Teaching Methods:


Assessment Methods:


COURSE CONTENT

Week Topics Study

Materials

1 General Introduction Understanding

the World

2 World Economy Economical View

3 Criteria of Geographical Position Positioning

4 Countries According to Courses and Infrastructures Big economic

Perspective

5 Understanding the Competition Appraisals and

Comparisons

6 Generation of Industrial Revolution Narration of the

processes

7 Appraisal of Industrial Clusters Conceptual

Framework

8 A Fordist Era Beginning for Mass Production Analysis of the

process

9 Post-Fordist Era and Toyota’s Way

Competition of

Different

Geography

10 The Revolution of Information Technology Birth of IT why?

How? Where?

11 Understanding of Silicon Valley Special Case 1

12 Emergence of Asia (China, India,Vietnam etc..) Special Case2

13 3 D Printer, Back To The Future Debate on the

Next

14 Turkey As A Global And Regional Competitor Our country’s

situation

15 Final Exam

RECOMMENDED SOURCES

Textbook

Economic Geography

Erol Tümertekin,

Global Shift Prof.

Peter Dicken


World is Flat Thomas Friedman

MATERIAL SHARING

Documents

Assignments

Exams

ASSESSMENT


Mid-terms 1 40

Quizzes 2 30

Assignment 1 30

Total 100


OVERALL GRADE 60


GRADE 40

Total 100




1 2 3 4 5

1




x










7




x

8



created.

x

9



strategies.

x







1 2 3 4 5

12



x

13




x





16




politics

x



18




x



Total

Workload (Hour)


15 3 45


15 6 90

Mid-terms 1 7 7

Homework 1 7 7


Total Work Load 155



COURSE INFORMATON


Asian Economies ATD 318 6 3 + 0 3 6

Prerequisites -None

Language of

Instruction English



Course Coordinator Assoc. Prof. Dr.James Darby

Instructors Assoc. Prof. Dr.James Darby

Assistants None

Goals Understanding contemporary East Asian economies.

Content Lectures, Class Tests, Mid-term and Final Exams.

Learning Outcomes Teaching Methods Assessment Methods

Analyzing the great

economies of the world and

apprehending in what

dimension added value for

multinational and financial

firms is created.

Lectures. Testing

An ability to analyze global

order economically,

politically, and in a

geographical perspective.

Lectures Testing

An ability to interpret

government policy effects on

foreign trade.

Lectures Testing

Ability to assess countries’

international economical

policies on the bases of


Lectures Testing

Teaching

Methods: 1: Lecture

Assessment

Methods: A: Testing

COURSE CONTENT


1 Introduction

2 Chinese Economy Before 1978

3 Demographics, Migration and Urbanization; Agriculture.

4 Economic Reform after 1978; State-Owned Enterprises.

5 The Special Economic Zones; Regional Problems.

6 Energy and Mining; Banking and Finance.

7 Manufacturing and Autos; Trade and Investment.

8 Hong Kong, Macao and Taiwan.

9 Japan’s Post-War Economic Miracle.

10 Keiretsu, MITI; Protected Sectors.

11 Employment; Transport, Energy and Mining.

12 The Electronics and Auto Industries.

13 Lost Decade(s) and the Asset Price Bubble; Japan and China.

14 The South Korean Economy.

RECOMMENDED SOURCES

Textbook Library of Congress Country Studies (China; Japan, Korea)

Additional Resources Web-Based Article Search

MATERIAL SHARING

Documents

Assignments

Exams

ASSESSMENT


Mid-terms 1 25

Quizzes 13 25

Assignment 0 0

Total 50


GRADE 50


Total 100




1 2 3 4 5

1

Gaining knowledge of business terms and applying these to institutions

and business administrations. With this knowledge being able to

analyze problems, and come up with creative solutions.

X










7




X

8


dimension added value for multinational and financial firms is

created.

X

9 Presenting ınternational marketing bases and gaining the necessary

traits to become a brand and develop better communication strategies. X







1 2 3 4 5

12



X

13


social responsibility, understandıng ethical principals and knowing how

to implement them.

X





16




X



18




X



Total

Workload (Hour)


16 3 48


16 5 80

Mid-terms 1 10 10

Homework

Final examination

Total Work Load 1 12 12



COURSE INFORMATON

Course Title Code Semester L+P

Hour Credits ECTS

Seminar in Marketing ATD 321 5 3+0 3 6

Prerequisites

Language of

Instruction English



Course

Coordinator Doç.Dr. Altan Kar, Instructor Sabiha Tuğcu Vurkaç

Instructors

Assistants

Goals

The purpose of the course is to apply acquired marketing

knowledge to real cases and develop students’ skills in the

marketing area.

Content

The technical content of the programme will cover the

applicable marketing tools used to solve the complex

marketing problems in the real life situations.


Outcomes

Teaching

Methods

Assessment

Methods

1) To explain the historical

development of

marketing.

1,6,14,16,18 1,2,3,12 A,C

2) To explore the strategic

nature of marketing.

2,4,5,7,9,15,18 1,2,3,12 A,C

3) To conduct marketing

plans.

3,4,5,9,10,14,15,17,18 1,2,3,12 A,C

4) To identify the market

entrance strategies with

their advantages and

disadvantages.

6,9,15,16,18 1,2,3,12 A,C

5) To explain the

importance of

positioning and pricing.

5,6,8,9,15,16 1,2,3,12 A,C

6) To explain brand and

branding strategies.

3,9,10,13,15,18 1,2,3,12 A,C

7) To define promotions

mix and provide

information about

advertising.

3,9,10,13,15,18 1,2,3,12 A,C

Teaching

Methods:


Case Study

Assessment


COURSE CONTENT


1 Marketing milestones and historical development of

marketing concept.

New economy and

marketing

2 Marketing environment and introduction to strategic

marketing.

New economy and

marketing

3 Product life-cycle in all its aspects. Marketing and

management

4 Market entrance methods.

Economics,

politics, marketing

and management

5 Channel and distribution strategies.

Economics,

marketing and

management

6 Marketing research and information systems.

Marketing,

statistics and

management

7 Branding strategies and brand management. Marketing and

branding

8 New product development process.

Marketing,

branding, research

and development

9 Positioning and pricing strategies. Marketing and

economics

10 Evaluating the social, ethical, and economic aspects of

advertising and promotion.

Marketing,

economics, ethics

11 Retailing and shelf management.

Marketing,

management,

chain stores

12 Group case presentations

Marketing,

effective

presentation skills


Marketing,

effective

presentation skills


Marketing,

effective

presentation skills

15 Final Exam

RECOMMENDED SOURCES

Textbook Donald N. Thompson, Marketing Management in Turkey:

Cases and Challenges, Gazi Kitabevi, Ankara, 2010


MATERIAL SHARING

Documents Lecture slides, short case analysis.

Assignments Short case analysis.

Exams Group presentations and final exam

ASSESSMENT


Mid-terms 25

Quizzes 25

Final 50

Total 100


OVERALL GRADE 50


GRADE 50

Total 100




1 2 3 4 5

1


institutions and business administrations. With this knowledge

being able to analyze problems, and come up with creative

solutions.

X








6 Analyzing global order economically and politically, in addition

being able to analyze the geographical affects of this perspective. X

7




X

8


what dimension added value for multinational and financial fırms

is created.

X

9

Presenting ınternational marketing bases and gaining the

necessary traits to become a brand and develop better

communication strategies.

X





12

To be able to evaluate concepts, ideas and data in the tourism

sector with scientific methods, identify complicated problems and

topics to analyze and discuss them and come up with solutions

based on research and evidence.

X

13

In the process of collecting and analyzing data, under the

guidance of social responsibility, understandıng ethical principals

and knowing how to implement them.

X





16



perspective being able to interpret international and supra-

national politics.

X



18




X


DESCRIPTION


(Hour)

Total

Workload

(Hour)




practice) 15 5 75

Mid-terms 1 10 10

Homework 1 5 5

Quiz 1 5 5


Total Work Load 150



COURSE INFORMATON


Cost Accounting ATD 323 5 3 + 0 3 6

Prerequisites AFN 132 Financial Accounting

Language of

Instruction English



Course Coordinator

-

Instructors Prof. Dr. Engin Yarbaşı

Assistants -

Goals

Cost accounting, as an internal information system, is a course

which is designed to provide students with a basic understanding of

how managers use cost information in making decisions, planning

within the firm. In this respect, the course aims to build a theoretical

framework to understand internal accounting systems and to equip

students with the necessary techniques as to how this framework is

used to solve actual real world managerial decision problems.

Content

Cost Terms and Classification; recording methods in Uniform

Accounting System; Direct Material Costs; Direct Labor Costs;

Overheads; Job Order Costing; Process Costing; Contemporary

Costing Methods.



1.Can use relevant

information in making

decisions

1,3,8,10

1-2-5 A

2.Can explain cost

terms, concepts and

classifications.

1,3,4,10

1-2-5 A

3. Can explain the

purpose of various

costing systems

1,3,10

1-2-5 A

4. Can calculate costs

for job costing and

process costing.

1,3,8,10

1-2-5 A

5.Can prepare a master

budget and a flexible

budget,

1,3,10

1-2-5 A

6. Can prepare and

interpret a cost-volume

profit graph.

1,3,4,8,10

1-2-5 A

7. Can compute the

break-even point and

determine the level of

sales needed to achieve

a desired target profit.

1,3,4,8,10

1-2-5 A

Teaching Methods:


Assessment Methods:


COURSE CONTENT

Week Topics Study

Materials

1 - Introduction to Cost Accounting

2 - Turkish Uniform Accounting System and Cost Records

3 -Direct Material Inventory Control and Evaluation

4 - Direct Labor Costs and Payroll Application

5 - Overheads and Allocations

6 - Overheads, Allocations and Cost Computing

7 - Mid-Term Exam-1

8 - Job Order Costing

9 Job Order Costing

10 Mid-Term Exam-2

11 Process Costing

12 Process Costing

13 Contemporary Costing Methods

14 General Review

15 Final Exam

RECOMMENDED SOURCES

Textbook

Cost Accounting by Charles T. Horngren, Srikant M. Datar,

14th Edition, Prentice Hall, 2012.


Uygulamalı ve TFRS Uyumlu Maliyet Muhasebesi, Doç.Dr.

Engin Yarbaşı, Detay Yayıncılık, 2013.

Turkish Financial Reporting System, Engin Yarbaşı PhD.,

Literatür Yayıncılık, 2008

MATERIAL SHARING

Documents

Assignments

Exams

ASSESSMENT


Mid-terms 2 100

Total 100


1 60


40

Total 100




1 2 3 4 5

1




x










7




x

8



created.

x

9



strategies.

x







1 2 3 4 5

12 x



13




x





16




politics

x



18




x


DESCRIPTION


(Hour)

Total

Workload

(Hour)


course hours)

15 3 45


Mid-terms 1 18 18

Homework 1 20 20


Total Work Load 153



COURSE INFORMATON


Turkish Industry ATD 324 6 3+0 3 6

Prerequisites ECON 122 Principles of Macroeconomics

Language of

Instruction English



Course Coordinator Prof.Dr. F.Ömer Gökay

Instructors Prof.Dr. F.Ömer Gökay

Assistants

Goals

The class aims to introduce students to the field of political

economy in general and a select set of contemporary issues

related to Turkish industry within the larger context of

development

Content

Specifically, the class can highlight major structural economic

transformations and political developments in the Republican era

with particular emphasis on the role of the Turkish industry, and

explore state-business relationships within the larger context of

development. The class emphasizes substantive puzzles that

draw scholars, students and practitioners to the study of

Turkish political economy. It also aims to provide students a

variety of theories, frameworks, and models, including “-isms”

that can be applied to a wide variety of topics.


Learning Outcomes

Teaching Methods

Assessment Methods

The primary objective of

this class is to improve

students’ skills to analyze

issues and contemporary

debates on Turkey’s

development by providing

the necessary historical

background, and

providing different

1,2,16,18

1, 2, 3, 4 A

theoretical perspectives

and analytical tools

utilized to explain puzzles

surrounding Turkey’s

development.

Teaching Methods:


Assessment Methods:

A: Testing, B: Homework C: Presentation D: Project E: Laboratory

COURSE CONTENT

Week Topics Study

Materials

1 Introduction to Class and Coursework

2 Political Economy as a Discipline, and the Ottoman Industrial

Legacy

3 Inception of the Republic and Modernization

4 Social and Industrial Transformation, and the Multi-Party

Period

5 Planning and ISI Period (1946-1960)

6 Midterm #1

7 Economic Crises, Liberalization, and Export-led Growth

8 Financial Crises, and Development

9 Financial Crises, and Development (Continued)

10 Midterm #2

11 State-Business Relations and Contemporary Issues

12 State-Business Relations and Contemporary Issues

(Continued)

13 The last Decade: 2000-2010 AKP Period

14 The last Decade: 2000-2010 AKP Period

15 Final Exam

RECOMMENDED SOURCES

Textbook

- Feroz Ahmad, The Making of Modern Turkey (London:

Rutledge, 1996)

- Ayse Bugra, State and Business in Modern Turkey (Albany,

N.Y.: State University of New York Press, 1994)

- Henri Barkey, The State and the Industrialization Crisis in

Turkey (Boulder, West view Press, 1990)

- Erik J. Zürcher, Turkey – A Modern History (London: I.B.

Tauris, 1997)

- Ziya Önis. 1998. State and Market: The Political Economy of

Turkey in Comparative Perspective (Istanbul: Bogaziçi

University Press)

Additional Resources Per the syllabus

MATERIAL SHARING

Documents

Assignments In-class presentation on class readings


ASSESSMENT


Mid-terms 1 75

Quizzes 0

Assignment 1 25

Total 100


OVERALL GRADE 40


60

Total 100




1 2 3 4 5

1

Gaining knowledge of business terms and applying these two



X










7




X

8


what dimension added value for multinational and financial forms

is created.

X

9



strategies.

X




bases of regional and foreign policies. X



1 2 3 4 5

12 X



13


of social responsibility, understanding ethical principles and knowing


X





16




politics

X



18




X


DESCRIPTION


Total

Workload

(Hour)


15 3 45


15 4 60

Mid-terms 2 10 20

Homework 3 5 15


Total Work Load 150



COURSE INFORMATON


Financial

Management ATD345 5 3+0 3 6

Prerequisites AFN 132 Financial Accounting


English



Course Coordinator

Instructors Asst. Prof. Dr. Sema Dube, Asst. Prof. Dr.Müge Tiryakioğlu

Assistants -

Goals

This course is designed to introduce, to students in commerce,

the fundamental concepts and technical tools necessary to

understand, and make the best financial decisions for

corporations.

Content

Topics discussed include Financial Management Overview;

Financial Statements and Cash Flow; Analysis of Financial

Statements and Financial Planning; Time Value of Money and

Discounted Cash Flow Valuation; Bond Valuation, Interest Rates

and Risk Factors relevant for Interest Rates; Equity Markets,

Efficient Market Theory, Distributions to Shareholders and Stock

Valuation; Capital Budgeting and Investment Decisions; Risk-

Return and Asset Pricing; and Capital Structure and Cost of

Capital.



1. A clear

understanding of the

core financial

1,3,12,17 1, 2, 3, 9 A,C

concepts and

methods used for

financing or

investment decision

making in

corporations.

2. Ability to apply the

fundamental concepts

and technical tools

learned in class to

real life corporate

finance decisions.

1,3,4,10,12,17 1, 2, 3 A,C

3. Ability to solve

real-life time value of

money problems.

1,3,12,17 1, 2, 3 A,C

4. Ability to value

financial assets and

corporate investment

projects.

1,3,4,10,12,17 1, 2, 3 A,C

5. Understanding of

financial planning

process and

determination of

funds needed for

growth.

1,3,4,10,12 1, 2, 3 A,C

6. Ability to evaluate

corporate investment

projects and firm

performance.

1,3,10,12 1, 2, 3 A,C

Teaching Methods:


Assessment Methods:


COURSE CONTENT


1 Financial Management Overview Textbook Chapter 1

2 Financial Statements and Cash Flow Textbook Chapter 2

3 Financial Planning Lecture Notes

4 Analysis of Financial Statements Textbook Chapter 3

5 Analysis of Financial Statements Textbook Chapter 3

6 Money Value of Time Textbook Chapter 4

7 Discounted Cash Flow Valuations Textbook Chapter 5

8 Interest rates and Bond Valuation Textbook Chapter 6

9 Interest rates and Bond Valuation Textbook Chapter 6

10 Equity Markets and Stock Valuation Textbook Chapter 7

11 Capital Budgeting & Investment Decisions Textbook Chapter 8

12 Capital Budgeting & Investment Decisions Textbook Chapter 9

13 Risk and Return & Cost of Capital Textbook Chps. 10,11,12

14 Risk and Return & Cost of Capital Textbook Chps. 10,11,12

15 Final Exam

RECOMMENDED SOURCES

Textbook Essentials of Corporate Finance by Ross, Westerfield and

Jordan, 7e, McGraw-Hill.


Course website, lecture notes, financial markets lab, virtual

portfolio management program, scientific calculator, online

resources, and spreadsheet software.

MATERIAL SHARING

Documents Guidelines and additional examples for Lecture Topics and Homework

Assignments, virtual portfolio management program.

Assignments Homework Assignments


ASSESSMENT


Homework Assignments and their mini-presentations 14 66

Midterms 1 34

Total 100


40


60

Total 100




1 2 3 4 5

1




X










7




X

8



created.

X

9



strategies.

X





12



X

13




X





16




politics

X



18




X



Total

Workload (Hour)


15 3 45


practice) 15 4 60

Mid-terms 1 13 13

Homework 10 2,5 25


Total Work Load 153



COURSE INFORMATON


Human Resources

Management

ATD

374 6 3+0 3 6

Prerequisites -


English



Course Coordinator

Instructors

Assistants

Goals

This course is designed to help students to form a brief

understanding of organizations and the important points in

managing the HR function of organizations. Therefore the course

starts with the definition of strategic human resources, HR

functions and focuses on different aspects of HR today.

Content

Introduction to Human Resources; Strategy and Management in

general ;Strategic Human Resource Management ;HR Planning

Job Analysis; Motivation; Communication; Training,

Development & Coaching; Performance Management;

Compensation ;Leadership; New Trends in HR: Corporate

Universities, Work-Life Balance and Talent Management

Learning Outcomes

Program

Learning Outcomes

Teaching Methods

Assessment Methods

1.Understand the structure of

organizations

6,9,15,3,2 1,2,3 A,C

2. Explains the important points in

management in general

4,8,12,9,1 1,2,3 A,C

3. Explores the HR function of

organizations.

4,9,11,16,17 1,2,3 A,C

4. Defines the ethical aspect of people

management.

5,7,1,9 1,2,3 A,C

5. Focuses on different aspects and

approaches of people management today.

4,6,8,1 1,2,3 A,C

6. Discusses current debates on people

issues In organizations.

11,14,16 1,2,3 A,C

Teaching

Methods:


Case Study

Assessment


COURSE CONTENT

Week Topics Study

Materials

1 Introduction to Human Resources

2 Strategy and Management in general

3 Strategic Human Resource Management

4 HR Planning

5 Job Analysis

6 Recruitment

7 Selection

8 Motivation, Teamwork

9 Communication

10 Training, Development & Coaching

11 Performance Management

12 Compensation

13 Leadership

14 New Trends in HR: Corporate Universities, Work-Life Balance,

Talent Management

15 Final Exam

RECOMMENDED SOURCES

Textbook Dessler, Gary, Human Resource Management, International

Edition, Prentice Hall, 2013.


MATERIAL SHARING

Documents

Assignments


ASSESSMENT


Mid-terms 40

Quizzes

Assignment 60

Total 100


60


40

Total 100




1 2 3 4 5

1




x










7




x

8



created.

x

9



strategies.

x





12



x

13




x





16




politics

x



18




x


DESCRIPTION


Total

Workload (Hour)


15 3 45


15 4 60

Mid-terms 1 15 15

Homework 2 6 12


Total Work Load 150



COURSE INFORMATON


Internship II ATD 390 6 0+6 3 4

Prerequisites ATD 290 INTERNSHIP I


English



Course Coordinator

-

Instructors Asst.Prof.Dr. Tülay Yazar Öztürk

Assistants -

Goals The purpose of the course is to teach how to practise in trade and business.

Content Actual working with in an international/national organisation for 30

working days



1. Students learn how to

practise real life

1,3,8,10

1-2-3 A-C

2. Students learn

company culture

1,3,4,10

1-2-3 A-C

3. Students learn

technical details

1,3,10

1-2-3 A-C

4. Can learn company

politics.

1,3,8,10

1-2-3 A-C

5.Can focus on interests

in company field.

1,3,10 1-2-3 A-C

6. Can improve personal

interest.

1,3,4,8,10

1-2-3 A-C

7. Can establish


companies.

1,3,10 1-2-3 A-C

Teaching Methods:


Assessment Methods:


COURSE CONTENT

Week Topics Study

Materials



3 -Workplace observation

4 - Workplace observation

5 - Actual working (30 days)

6 - Workplace analyses ( swot analysis)

7 - Approval internship reports by the employer

8 - Employe’s evaluation report

9 Completion of internship report.

10 Presentation

RECOMMENDED SOURCES

Textbook -

Additional Resources -

MATERIAL SHARING

Documents

Internship Guide, Work Flow, SWOT Analysis and Management

Evaluation Documents, Internship reports and Workplace Evaluation Files

and other sample Documents

Assignments

Exams


ASSESSMENT


Mid-terms

Quizzes

Assignment 4 100

Total 100


1 50


50

Total 100



1 2 3 4 5

1




x










7




x

8



created.

x

9



strategies.

x







1 2 3 4 5

12



x

13




x





16




politics

x



18




x



Total

Workload (Hour)

Course Duration (Including the exam week: 15x Total course hours) (Seminar/ Tutorial)

15 1 15


Mid-terms

Quiz

Internship 30 6 180/2

Home Work (Preparation of Internship Report) 30 0,5 4,5

Final examination (presentation and exam) 1 1 1

Total Work Load 110,5



COURSE INFORMATON


The Turkish Foreign

Trade Regime and

Customs Regulations

ATD

413 7 3+0 3 7

Prerequisites ATD 311 EXPORT AND IMPORT MANAGEMENT


English



Course Coordinator

Instructors Asst. Prof. Dr. Tülay Yazar Öztürk, Asst. Prof. Dr. Ayşe İlgan

Necipoğlu

Assistants

Goals

This course aims to enable the students to have a good

understanding of the Turkish foreign trade regime and customs

regulations

Content

The meaning of integration and the different types of

integration, the customs union theory, the relations of Turkey

with the EU and the establishment of the customs union in

industrial goods, the WTO, the characteristics of the Turkish

foreign trade regime and customs regulations in industrial and

agricultural goods



1. The global system

will be analyzed

within the economic

and political context

5,6,8,11,12,16

1,2,3 A,C

2. The role of the

multinational

companies and

financial companies

within the global

system will be well

understood

5,6,8,11,12,16

1,2,3 A,C

3. Students will be

able to comment on

the statistical data.

3,5,6,8,11,12

1,2,3 A,C

4.The role of the

government on

foreign trade will be

well understood

5,11,12,16

1,2,3 A,C

Teaching Methods:


Assessment Methods:


COURSE CONTENT

Week Topics Study

Materials

1

Different types of integration and what

is

needed in order to have a successful

integration

Recommended

Sources (RS)

2 Customs Union Theory RS

3 Customs Union Theory RS

4

The Relations of Turkey with the

EU and the Establishment of the CU

in industrial goods

RS

5 The Effects of the CU on the Turkish

Economy RS

6 Review

7 Midterm

8

The Turkish foreign trade regime in

industrial goods

RS

9 The Turkish foreign trade regime in

industrial goods RS

10 The Turkish foreign trade regime in

agricultural goods RS

11 The WTO RS

12 The WTO RS

13 The WTO RS

14 Review

15 Final Exam

RECOMMENDED SOURCES

Textbook

- Canan Balkır and M.Demirci, International

Economic Integration and the EC, Filiz Publications, Istanbul,

1989

- Richard Baldwin and Charles Wyplosz, The

Economics of European Integration, McGraw Hill

Education,Berkshire, 2004

- Theo Hitiris, European Union Economics, Pearson

Education Ltd,Essex,2003

-Canan Balkır, Euro-Mediterranean

Partnership:From More Nostrum to Living

Together, Dokuz Eylül University Publications,Izmir,

2007


http:// www. europa.eu.int/

http://www.wto.org

Various Articles

MATERIAL SHARING

Documents Statistics

Assignments Each student picks up a sector and analyzes the effects of the

customs union on that sector


ASSESSMENT


Mid-terms 1 25

Quizzes 2 15

http://www.wto.org/

Assignment 1 10

Total 100


50


50

Total 100




1 2 3 4 5

1




solutions.

X



3 Applying knowledge acquired in the field.

X



5 Being able to correctly investigate and interpret government

policy effects on foreign trade. X



7




X

8


what dimension added value for multinational and financial

fırms is created.

X

9

Presenting ınternational marketing bases and gaining the



X

10 To provide management, control and decision-making abilities

and to use these in social and professional relationships. X





1 2 3 4 5

12



X

13




X





16




politics

X



18




X



Total

Workload

(Hour)


15 3 45


15 3 45

Mid-terms 1 5 5

Quizzes 2 1 2

Homework 1 65 65

Final 1 3 3

Total Work Load 165

Total Work Load/25 (h) 6,6


COURSE INFORMATON


Organization Behaviour and

Business Applications ATD 422 8 3 + 0 3 6

Prerequisites -

Language of Instruction English



Course Coordinator

Instructors Assoc. Prof. Dr. Füsun Bulutlar

Assistants

Goals

To furnish students with necessary knowledge to be able to understand

how and why people behave in a certain way under certain conditions.

To make students gain an insight into human behaviour.

To give an understanding of complexities of individual and group

behaviour and their effects upon organizational processes.

Content Perception, Attribution, Attitudes, Personality, Motivation, Leadership,

Groups and Teams, Communication, Power and Politics


Outcomes Teaching Methods

Assessment

Methods

1. Explains Basic

Organizational Behaviour

Theories

1,2,7 1,2,3,12 A,C

2.Emphasises application

of those theories

1,2,3,7 1,2,3,12 A,C

3. Enables understanding

human behaviour

1,2,3,7,10,11,12,13,14 1,2,3,12 A,C


and solving behavioural

problems

1,2,3,7,10,11,12,13,14 1,2,3,12 A,C

5. Explains perceptual

errors

1,2,3,7,10,11,12,13,14 1,2,3,12 A,C


power, politics, influence,

motivation and develops

leadership skills

1,2,3,7,10,11,12,13,14 1,2,3,12 A,C

Teaching Methods: 1: Lecture, 2: Question-Answer, 3: Discussion, 9: Simulation, 12: Case

Study

Assessment Methods: A: Testing, B: Presentation, C: Homework, D: Project, E: Laboratory

COURSE CONTENT


1 Introduction: Fundamentals of Behaviour Behaviour in general

2 Diversity in Organizations Diversity, Creativity

3 Work Related Attitudes Attitudes and Behaviour

4 Emotions and Moods Six main emotions, affectivity

and moods

5 Personality and Values Work related values and

personality

6 Perception and Decision Making Perception, perceptual errors,

decision making models

7 Motivation Motivation Theories

8 Midterm Examination

9 Groups and Teams Foundations of group

behaviour, types of teams

10 Leadership Theories of leadership and

various leadership styles

11 Power and Politics Social influence, individual

power

12 Organizational Culture Culture theories, definition

13 Organizational Change Reactive and Planned

14 Stress Management Stress definition, overcoming

15 Final Exam

RECOMMENDED SOURCES

Textbook Robbins, S. P., Judge, T. A. (2013). Organizational Behaviour. 15th

ed. Prentice Hall, New York

Additional Resources McShane, Steven and Von Glinow, Mary (2009). Organizational

Behaviour, 5th eddition. New York, NY: McGraw Hill.

MATERIAL SHARING

Documents Course slides, cases, additional reading material

Assignments Homework, quizzes, term project, presentations


ASSESSMENT


Mid-terms 1 30

Quizzes 2 20

Assignment 1 50

Total 100


GRADE 50


Total 100




1 2 3 4 5

1

Gaining knowledge of business terms and applying these to institutions and

business administrations. With this knowledge being able to analyze


X




4 Review of the economic and legal problems of organizations, and application

of creative solutions. X

5 Being able to correctly investigate and interpret government policy effects

on foreign trade.

6 Analyzing global order economically and politically, in addition being able to

analyze the geographical affects of this perspective.

7

In organizational analysis being able to see unethical situations in advance

and prevent them from occurring, also gaining the ability to apply these

traits in functional areas.

X

8 Analyzing the great economies of the world and apprehending in what

dimension added value for multinational and financial fırms is created.

9 Presenting ınternational marketing bases and gaining the necessary traits to

become a brand and develop better communication strategies.

10 To provide management, control and decision-making abilities and to use

these in social and professional relationships. X

11 Assessment of countries’ international economical policies on the bases of




1 2 3 4 5

12

Understanding of statistical data, being able to implement and complete

projects based on this data.

X

13

In the process of collecting and analyzing data, under the guidance of social

responsibility, understandıng ethical principals and knowing how to

implement them.

X

14 Using the projects generated for the betterment of society and sharing them

with sensitivity. X

15 Being able to take and implement strategic decisions on issues generated by

cross cultural differences in international trade. X

16


Turkey’s foreign policies and added value. In this perspective being able to

interpret international and supra-national politics

17 Providing the information learned in a computing environment in order to

provide functional values and analytical skills.

18






(Hour)

Total

Workload

(Hour)


course hours)

15 3 45


Mid-terms 1 18 18

Homework 1 20 20


Total Work Load 153



COURSE INFORMATON


Risk Measurement

and Management in

International Trade

ATD426 8 3+0 3 7

Prerequisites ECON 122 PRINCIPLES OF MACRO ECONOMICS


English

Course Level Bachelor's Degree


Course Coordinator

Instructors

Assistants

Goals

The aim is to give a practical manual and an understanding of

International trade risks and precautions and methods to be

used to alleviate their impacts.

Content

Various types of risks e.g. risks of delivery & payment, transport

risks, credit risks, political risks, currency risks and tools and

methods that being used in risk management; e.g., bonds, L/C,

SDLL, insurance


Learning Outcomes

Teaching Methods

Assessment Methods

Give the ability and practice as to the

examination& management of trade

risks and their impact on company’s

financial tables/soundness

5,8,123

1, 2,3 A

Complete a task-specific risk

assessment

4,7,14,3 1,2,3 A

Determine priorities for future action 8,14,16,8 1, 2,

3 A

Teaching

Methods:


Case Study

Assessment

Methods: A: Testing, B: Homework, C: Ödev, D: Proje, E: Laboratuar

COURSE CONTENT

Week Topics Study

Materials

1 Risks in general (political, economical, social, operational, etc)

Notes&real

documents’

copies

2 Trade Risks and Risks Assesment

Notes&real

documents’

copies

3 Methods of payment

Notes&real

documents’

copies

4 Bonds, guarantees and standby letter of credit

Notes&real

documents’

copies

5 Currency Risk Management

Notes&real

documents’

copies

6 Expert credit insurance

Notes&real

documents’

copies

7 Trade finance

Notes&real

documents’

copies

8 Structured trade finance

Notes&real

documents’

copies

9 Terms of payment

Notes&real

documents’

copies

10 International tax environment

Notes&real

documents’

copies

11 Expert credit insurance

12 Trade finance

13 Terms of payment

14 Review

15

Final Exam

RECOMMENDED SOURCES

Textbook Students notes prepared by Dr.Ahmet Naim Oktay


Anders Grath International Trade and Finance - Vahit Doğan,

Banka Teminat Mektupları - Coşkun Yeni, Uluslararası

Ticarette Ödeme Yöntemleri - Mehmet Karagil, Berfu İlter, Dış

Ticaret İşlemleri ve Muhasebesi - Nihat Turhan, Dış Ticaret ve

Akreditifli İşlemlerin Uluslararası Klavuzu - Mehmet Bolak,

Risk ve Yönetimi - Ümit Ataman, Hakkı Sürer, Dış Ticaret

İşlemleri ve Muhasebesi - Özgür Savaş, Küresel Vergi

Rekabeti ve Ulusal Vergi Politikaları - CII, Insurance of

Transpotation

Garanties sur Demande - ICC Chambre de commerce

international - Janette Charlery, International Trade Law –

Tayyar Arı, Uluslararası İlişkiler ve Dış Politika - Mehmet

Gönlübol, Uluslararası Politika – Halil Seyidoğlu, Uluslararası

İktisat – Salvatore, International Economics – ICC Drafting

Contracts – Mahfi Eğilmez, Makro Ekonomi, Küresel Kriz, ICC

İncoterms -

MATERIAL SHARING

Documents Lecturer’s Printed notes, Samples of contracts, L/C’s, SBCC’s,

Bonds, bill of exchange, promissiory notes BS’s

Assignments


ASSESSMENT


Mid-terms 1 75

Quizzes (4 times in a semester) 4 25

Assignment 0

Total 100


60


40

Total 100




1 2 3 4 5

1




x










7




x

8



created.

x

9



strategies.

x







1 2 3 4 5

12 x



13




x





16




politics

x



18




x


DESCRIPTION


Total

Workload

(Hour)


15 4 60


15 5 75

Mid-terms 1 8 8

Homework 1 8 8


Total Work Load 165



COURSE INFORMATON


The Appraisal of Real

Estate ATD 428 8 3 + 0 3 6

Prerequisites -


English



Course Coordinator

Instructors Asst. Prof. Dr. Tülay Yazar Öztürk

Assistants

Goals

:This course is designed to give education about real estate

appraisal. It also covers some parts of real estate finance. It

provides essential information for the profession and preparation

for the licencing examination.

Content

The Real Estate Appraisal Techniques, : Zoning Law,

Condemnation Law Property Law, Tax Law, Real Estate Finance,

Mortgage, Application Real Estate Report


Outcomes Teaching Methods

Assessment Methods

1) A clear understanding

of main concepts in real

estate market

6,8 1,2,3 A,C


the real estate appraisal

techniques

12,17 1,2,3 A,C

3) Ability to study and

research legal

dimensions of real

estate

6,8 1,2,3 A,C

4) Ability to make

decision about buying

and selling real estate

3,10,12,17

1,2,3 A,C

5)Ability to decide

about financing

alternatives of real

estate

3,12,17

1,2,3 A,C

6)Ability to interpret

the appraisal report

1,3,10 1,2,3,12 A,C

Teaching Methods:


Assessment Methods:

A: Testing, B: Presentation: ,C: Homework, D:Project, E:Laborotary

COURSE CONTENT

Week Topics Study

Materials

1 The Real Property and The Appraisal Business Textbook

2 The Formal Appraisal Process Textbook

3

Applications of Valuation Approach Applications of Sales

Comparison Approach

Textbook

4

Applications of Valuation Approach Income Capitalization

Approach

Textbook

5 Applications of Valuation Approach Yield Capitalization

Approach Textbook

6 The Law and Regulations : Zoning Law Textbook

7 The Law and Regulations :Condemnation Law Textbook

8 The Law and Regulations Property Law Textbook

9 Review & Midterm Exam

10 The Nature of Real Estate Finance Textbook

11 Mortgage Textbook

12 The Special Topics in The Appraisal of Real Estate Textbook

13 The Appraisal Report Report

14 Applications Report

15 Final Exam

RECOMMENDED SOURCES

Textbook

The Appraisal of Real Estate

Appraisal Institute

Twelfth Edition


Real Estate Finance Theory and Practice

Clauretie&Sirmans

Thomson

Fifth Edition

MATERIAL SHARING

Documents The Law and Regulations related with Real Estate, website

Assignments The Study related with Real Estate Appraisal Report


ASSESSMENT


Mid-terms 1 50

Quizzes 2 30

Assignment 1 20

Total 100


OVERALL GRADE 50


GRADE 50

Total 100




1 2 3 4 5

1




X










7




8



created.

X

9



strategies.

X







1 2 3 4 5

12



X

13




X




generated by cross cultural differences in international trade.

16




politics

X



18




X


DESCRIPTION


Total

Workload (Hour)


15 3 45


15 3 45

Mid-terms 1 10 10

Homework 5 7 35


Total Work Load 150



COURSE INFORMATON


Business

Performance Analysis

ATD

454 8 3+0 3 6

Prerequisites AFN 132 FINANCIAL ACCOUNTING


English


Course Type : Elective

Course Coordinator :

Instructors :

Assistants

Goals :

Understanding and the usage of the total performance

management at firm level considering the balancing the values

created for the all stakeholders

Content: Performance concept, models, an emphasis on Lynch-Cross

pyramid, other models

Learning Outcomes

Program

Learning Outcomes

Teaching Methods

Assessment Methods

Understanding the

system approach at firm

level with an emphasis on

stakeholders interests

1, 10 1,2,3 A,C

Ability of designing and

using a value based

management chain

1, 10 1,2,4,5 A,C

Ability to formulate the

vision and mission

1, 10 1,2,3,4,5 A,C

Understanding and using

ability of performance

dimensions

1, 10 1,2,3,4,5 A,C

Ability of application of a

performance model in a

1,2,3,4,5 A,C

company considering

cascading

1, 10

Ability of developing a

sustainable company as

ecological and social as

economic

6, 8 1,2,3,4,5 A,C

Teaching Methods:


Assessment Methods:


COURSE CONTENT

Week Topics Study

Materials

1 Systems approach, knowledge information and the firm based

on a stakeholders approach

2

Managerial and the organizational functions of the firm: firm

matrix and the value concept: value based management, value

chain (physical&virtual)

3 Performance modelling; the vision and the mission

4 L&C Performance dimensions (1) : market

5 Performance dimensions (2) : financial

6 Performance dimensions (3) : customer satisfaction

7 Performance dimensions (4) : flexibility

8 Performance dimensions (5) : productivity

9 Performance dimensions (6) : quality

10 Performance dimensions (7) : delivery

11 Performance dimensions (8) : cycle time

12 Performance dimensions (9) : waste

13 Balanced Scorecard-Norton&Kaplan

14 Other models and a general review

15 Final Exam

RECOMMENDED SOURCES

Textbook : Measure Up, 2/e, Richard L.Lynch and Kelvin F. Cross,

Blackwell Pub., 1994.

Additional Resources :

References related to other performance models (e.g.

Balanced Scorecard-Kaplan&Norton) and specific performance

dimensions (quality, productivity etc.)

MATERIAL SHARING

Documents : Articles written by lecturer

Assignments : Presentations by students for each brick in L&C pyramid model

Exams : Midterm Exam and Final Exam

ASSESSMENT


Mid-terms 1 40

Quizzes

Assignment 1 60

Total 100


60


40

Total 100




1 2 3 4 5

1




X










7




X

8



created.

X

9



strategies.

X







1 2 3 4 5

12



X

13




X





16




politics

X



18




X



Total

Workload (Hour)


15 3 45


15 5 75

Mid-terms 1 10 10

Homework 2 5 10


Total Work Load 150



COURSE INFORMATON


The Turkish Tax Systems ATD 457 7 3 + 0 3 6

Prerequisites -

Language of

Instruction English



Course

Coordinator

Instructors Prof. Dr. Engin Yarbaşı, Öğr. Gör. Nuri Aslan

Assistants

Goals

To provide a conceptual framework of the system approach in

general and the tax system of Turkey in particular. Other

points of interes are interactions among other systems and

subsystems, the conception and developmen of Turkish Tax

System, main rules and salient futures of legal framework and

last but not least multifacor analysis of the system.

Content

Topics discussed include Features and Dynamics of Systems;

Turkish Tax System: Other systems and sub-systems;

Development of the TTS, Historical Backgorund and The effect

of EU on the Deveopment of the TTS; Tax Revenues: How do

they change over time;Double Taxation: International

Aggreements; Legal Framework of the TTS: Rax

Procedures;Main Features of Income Tax; Corporation Tax:

Transfer Pricing, Implicit Capital and Profit Distributions and

these transactions.

Learning Outcomes

Program

Learning

Outcomes

Teaching

Methods

Assessment

Methods

1. Gaining the skill of analyzing social

and economical problems in a more

wholistic and multifactorial approach

1,3,7,9 1,2,3 A,B,C

2. Developing insights for inter-

relationships among social and economic

phenomenon.

4,5,7 1,2,3 A,B,C

3. Improving presentation and research

skills

1,2,3,9,11 1,2,3 A,B,C

4. Perceiving the effects of taxes on the

decision making process at micro and

macro level.

5,7,8,1,9 1,2,3 A,B,C

Teaching

Methods:


Case Study

Assessment

Methods:

A: Testing B: Presentation, C: Homework, D: Project, E:

Laboratory

COURSE CONTENT

Week Topics Study

Materials

1 System Approach

2 Features and Dynamics of Systems

3 Turkish Tax System: Other systems and sub-systems.

4 Development of the TTS, Historical Backgorund and The

effect of EU on the Deveopment of the TTS.

5 Tax Revenues: How do they change over time?

6 Double Taxation: International Aggreements

7 Legal Framework of the TTS: Tax Procedures

8 Main Features of Income Tax

9 Corporation Tax: Transfer Pricing, Implicit Capital and Profit

Distributions and these transactions

10 Value Added Tax

11 Judicial Process

12 Main Problems of TTS 1

13 Main Problems of TTS 2

14 Evaluation

15 Fınal Exam

RECOMMENDED SOURCES

Textbook AB Yolunda Mali Dünyamız Okan Müderrisoğlu et al.

Additional Resources www.systems-thinking.org

MATERIAL SHARING

Documents

Assignments


ASSESSMENT


Mid-terms 1 60

Quizzes 2 20

Assignment (Presentation) 1 20

Total 100


OVERALL GRADE 60


GRADE 40

Total 100




1 2 3 4 5

1




X










7




X

8


dimension added value for multinational and financial firms is

created.

X

9



strategies.

X





12



X

13


social responsibility, understanding ethical principals and knowing how

to implement them.

X





16

Under the guidance of international relationships being able to analyze



X



18




X


DESCRIPTION


(Hour)

Total

Workload

(Hour)




practice) 15 4 60

Mid-terms 1 10 10

Homework (presentations) 4 4 16


Total Work Load 151



COURSE INFORMATON


Global Trade and

Investment ATD473 7 3+0 3 6

Prerequisites ECON 122 PRINCIPLES OF MACRO ECONOMICS


English



Course Coordinator

Instructors Prof. Dr. Turan YAY

Assistants

Goals

Discussing the impacts of economic (international trade and

immigration) and financial (foreign direct investment, portfolio

investment) globalization on developed and developing

countries.

Content International Trade and Investment in the Globalization Era.

Learning Outcomes

Program Learning Outcomes

Teaching Methods Assessment Methods

To be able to

understand the

development and

interaction of

international goods,

1,6,7,8

1,2,3 A,C

services, labour

and capital flows

To be able to

establish the

relationship

between

international trade

theory and real

world issues

1,6,7

1,2,3 A,C

Analysing the

relationship

between

international

financial

movements and

financial crises.

1,8 1,2,3 A,C

Ability of

Comparing the

impacts of

globalization on

developed and

developing

countries.

1,6,7 1,2,3 A,C

Discussion ability of

the international

finance architect

problem

1,6,7,8 1,2,3 A,C

To be able to

monitor the

literature on

globalization,

international trade

and finance.

1,6,7 1,2,3 A,C

To be able to

suggest solutions to

the problems

related with

globalization.

1,6,7,8

1,2,3 A,C

Teaching

Methods: 1: Lecture,2: Question-Answer,3: Discussion,4: Simulation, 5: Case Study

Assessment

Methods: A: Testing, B: Presentation C:Homework D:Project E: Laboratory

COURSE CONTENT


1 Introduction and Theoretical Framework

Dos(2010),

Brakman

(et.a)(2006)l

2 Globalization I: Various Dimensions, Issues and Historical

Development

Dos(2010),

Obstfeld and

Taylor(2006)

3 Globalization II: Benefits and Costs, International Capital

Movements. WTO (2008)

4 Globalization and Inequalities WTO(2008)

5 Globalization and Trade I: Traditional Approaches-Benefits of

Specialization WTO(2008)

6 Globalization and Trade II: “New” Trade Theory WTO(2008)

7 Globalization and Trade III: Trade, Localization of Production

and Industrial Organization of Firms WTO(2008)

8 International Capital Movements I: Foreign Direct

Investments and Multinational Corporations Moosa(2002)

9 International Capital Movements II: Theories of Foreign Direct

Investments Moosa(2002)

10 International Capital Movements III: The Effects of FDIs Moosa(2002)

11 International Capital Movements IV: International Capital

Budgeting Moosa(2002)

12 Generation and International Transfers of Technology. Kumar(2003)

13 International Capital Flows and Financial Crises Köse(et.al)(2006)

14 General Evaluation

15 Final Exam

RECOMMENDED SOURCES

Textbook There is no a specific textbook. Lecture Notes and following

sources can be used.


S. Brakman,S, H. Garretsen8et.al)(2006):Nations

and Firms in the Gloal Economy, Cambridge Un.

Presss,

Dilip K. Dos (2010): Financial Globalization, Palgrave

Macmillan

Aslı Demirgüç-Kunt, D. D. Evanoff and G. G. Kaufman

(2011): International Financial Crisis, World

Scientific.

World Trade Organization(2008): World Trade Report

2008 : Trade in Globalizing World,

James Gerber (2011): International Economics,

Fifth Edition, Pearson

Imad A. Moosa(2002): Foreign Direct Investment:

Theory, Evidence and Practice, NY: Palgrave

N. Kumar(2003): Globalization, Foreign Direct

Investment and Technology Transfers, Routledge

M. A. Köse, E. Prasad, K.Rogoff and SJ Wei (2006):

“Financial Globalization: A Reappaisal”, NBER,

WP,12484, August

(http://www.nber.org/papers/w12484 )

M. Obstfeld Alan M. Taylor (2002), “Globalization and

Capital Markets”, NBER WP 8846, March, (

http://www.nber.org/papers/w8846 )

Various Reports published by IMF, World Bank, UNCTAD

and WTO.

MATERIAL SHARING

Documents Power Point Presentations of the Course.

Assignments

1. What is the structure, aims and establishing process of

the World Trade Organization and its impacts on

international trade of the developing countries?

2. What is the meaning of the international financial

architect? Why this concept is needed? What are the main

arguments and suggestions in this regard?

3. What are the main aims and functions of the International

Monetary Fund (IMF) and the World Bank (WB) as an

international organization? What are the effects of the

global integration on these institutions?


ASSESSMENT


Mid-terms 1 50

Quizzes 2

Assignment 1 50

Total 100

http://www.nber.org/papers/w12484

http://www.nber.org/papers/w8846


50


50

Total 100




1 2 3 4 5

1

Gaining knowledge of business terms and applying these two



X










7




X

8


what dimension added value for multinational and financial forms

is created.

X

9



strategies.

X





12



X

13


of social responsibility, understanding ethical principles and knowing


X





16




politics

X



18




X



Total

Workload

(Hour)


15 3 45


practice) 15 4 60

Mid-terms 1 10 10

Homework 1 15 15


Total Work Load 150



COURSE INFORMATON

Course Title Code Semester L+P

Hour Credits ECTS

Business Strategy ATD424 8 3+0 3 6

Prerequisites

Language of

Instruction English



Course

Coordinator

Instructors

Assistants

Goals

The purpose of this course is to evaluate the strategic aspects

of the dynamic business environment and teach students to

formulate effective business strategies that create competitive

advantage against competitors.

Content A number of strategic analysis tools and techniques will be

introduced with the support of real life cases.


Outcomes

Teaching

Methods

Assessment

Methods

8) To define the

strategy term in all

its aspects.

1, 3, 17 1,2,3,12 A,C

9) To explain strategic

management

process.

4, 6, 7, 10, 11 1,2,3,12 A,C

10) To conduct internal

and external

analysis.

2, 6, 8, 11, 18 1,2,3,12 A,C

11) To explain the

methods of creating

competitive

advantage.

3, 9, 18 1,2,3,12 A,C

12) To identify the

strategic options.

7, 13, 15 1,2,3,12 A,C

13) To implement the

strategic choices.

5, 7, 9, 10 1,2,3,12 A,C

14) To teach how to

evaluate the results

strategic

implementations.

8, 9, 13, 14, 18 1,2,3,12 A,C

Teaching

Methods:


Case Study

Assessment

Methods:

A: Testing B: Presentation, C: Homework, D: Project, E:

Laboratory

COURSE CONTENT


1 New economy and the need for strategic thinking. New economy,

strategy

2 Strategy and strategic management process. Management and

strategy

3 The role of business in society, vision and mission

identification.

Management,

strategy and ethics

4 External assesment, environmental scanning and

industry analysis.

Economics,

sociology, politics,

management and

strategy

5 Internal assessment (SWOT) and competitive

advantage.

Economics,

management and

strategy

6 Corporate culture and change management Management and

strategy

7 Core competency and value chain analysis Management and

strategy

8 Analysing strategic capabilities and types of strategies Management and

strategy

9 Strategy formulation and choice Management and

strategy

10 Strategic implementation Management and

strategy

11 Strategic control and evaluation Management and

strategy

12 Group case presentations Strategy, effective

presentation skills


presentation skills


presentation skills

15 Final Exam

RECOMMENDED SOURCES

Textbook Fred David, Strategic Management: Concepts & Cases, 13th

Edition, Prentice Hall, 2010


J.L. Thompson & F. Martin, Strategic

Management:Awareness, Analysis and Change, 5th Edition,

Thomson, 2005

MATERIAL SHARING

Documents Lecture slides, short case analysis.

Assignments Short case analysis.

Exams Group presentations and final exam

ASSESSMENT


Mid-terms 25

Quizzes 25

Final 50

Total 100


OVERALL GRADE 50


GRADE 50

Total 100




1 2 3 4 5

1




solutions.

X










7




X

8


what dimension added value for multi-national and financial fırms

is created.

X

9

Presenting international marketing bases and gaining the



X





12 Understanding of statistical data, being able to implement and

complete projects based on this data. X

13

In the process of collecting and analyzing data, under the

guidance of social responsibility, understandıng ethical principals

and knowing how to implement them.

X





16



perspective being able to interpret international and supra-

national politics.

X



18




X


DESCRIPTION


(Hour)

Total

Workload

(Hour)




practice) 15 5 75

Mid-terms 1 10 10

Homework 1 5 5

Quiz 1 5 5


Total Work Load 150



Department of International Trade and Business

Documents

Transcript of Department of International Trade and Business