Demi lovato give your heart a break analysis
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- 1. Demi Lovato Give Your Heart a Break (http://www.youtube.com/watch?v=1zfzka5VwRc)This music video has different elements of both a performance video and a narrative video. Theactual artist of the song is featured as the protagonist within the narrative, and she also performssections of the song too. The video is mainly based around the performance aspect, however inbetween parts, there is some sort of love story shown, which is then highlighted by the song itself.The most common theme of narrative videos is love, which is clearly what this video is basedaround. There is a girl and boy featured, and there are shots of photographs of them both togetherthroughout the video, enhancing the ideology of love.The video begins with shot reverse shot of the boy and the girl. There is a long shot of bothcharacters, which then cuts to a close up, then to a medium shot of the girl hanging up the phone,which has been done to show their conversation and that something is wrong. Their facialexpressions look quite upset, suggesting that there is some heartbreak within this video, which is aconvention of pop videos. Also in the second shot, there are photographs framed on the wall and onthe desk of the two characters, again, suggesting a love story. The lighting within the shots of thefemale is quite soft , and the room appears to be very neat, tidy and feminine. However the settingaround the boy seems to be quite metallic and harsh, showing the masculinity.The video then moves on and cuts to various shots of the female sat in the same position as before,however she is performing the song, which shows aspects of a performance video. She is wearingquite dark colours, which is not usually a connotation of love, suggesting some sort of problem.There are then cuts between the performance by the artist and the narrative side of things, showingthe girl and the boy painting together. Within the shots of them painting, both characters look veryhappy, this is showing their relationship, and suggesting they were happy before, which is aconvention of the pop genre. The paint used is the same colour of the females home, in which she issitting in, showing that the couple painted her home, and enhancing this idea of love.
2. It then cuts to a shot of the male sittingdown, looking upset. It shows him pickingup a photograph of him and the female,and then putting it face down so he cannot see it. This enhances the theme of heartbreak, as it issuggested that they have fallen out or has some sort of argument. The lighting in the males home isquite soft, which is parallel to his emotions, showing his feminine side. However, the furniture inhis home is mainly black, which contrasts and shows his masculine side.The video then cuts to a different setting where the artist is performing the song again. There is onesingle spotlight on the artist, which is similar to how a live performance would look on a stage,relating back to the performance video type. The artist is wearing black clothing, which contrastswith the bright lighting to make her appear clearer. In between different shots of her performing,there are various close up shots of her collecting photographs of the couple, and looking throughthem. She turns one of the photographs over and it has the words the day we met written on theback, ending with a heart symbol. This is highlighting the theme of love, and this is quite a commontechnique used within pop videos. The handwriting looks like stereotypical female writing,emphasising her femininity.It then shows a long shot of the female walking away from her chair, shortly after, a cut is used toshow her walking down the street, whilst performing the song. This shows that she is goingsomewhere, and the audience will assume it is to restore the equilibrium. There are close up shotsof the couple hugging and holding hands, which re-emphasises this theme of love, and it comesacross as a flash back, similarly to the shots of them both painting earlier in the video. Both thefemale and the male are wearing the colour white, which represents innocence and purity, and it isalso a connotation of love as it is a light-hearted colour. The lighting in the performance shots is verydark and the artist is surrounded by metallic objects, however in the flashback shots of them, thereis a lot of natural light surrounding them, and there are flowers and brightly coloured objects in thebackground, showing the contrast between their emotions in each shot.The camera shots in this section cut back and forth between the artist performing the songsurrounded by dark objects and dull lighting, and shots of the couple with each other, hugging andlooking happy, in which these shots are brightly lit, creating a clear contrast in emotions. 3. The rest of the video cuts between shots of the artist performing the song, flashback shots of thecouple looking happily in love, and shots of the artist sticking photographs of them on a wall as acollage. In the flashback shots, the lighting is very high key, and the characters facial expressions lookhappy as they are constantly smiling and laughing together. Whereas, in the shots of the artiststicking photographs on a wall, and the performance shots, the lighting is very low key and slightlydepressing, giving off a gloomy feel. This suggests that they were in love, and are going through arough patch in their relationship, which is a very common narrative within pop genre music videos.Therefore, making many features within this video conventional of the genre, and exactly what theaudience will be expecting to see from this kind of genre.Also, the clothing that is worn in every shot of the couple together is white, or a very pale colour.This is a connotation of love, as it could resemble white doves. Light colours also suggest happinessand innocence; conventional features of a pop video. However, in the shots of the artist on her own,she wears black clothing, giving off a moody, depressed feel, suggesting she is not happy without theboy.There are then close up shots of the photographs stuck on the wall the artist isorganising, and it then cuts to the memories behind each photograph. Similar to before, thememories are shown with high key lighting, lightly coloured clothes and happy facial expressions,showing the love story between the two characters, which is a conventional feature of the popgenre.There is then a close up shot of the females legs walking away, which cuts toa medium shot of the male character looking out of his window with ashocked expression on his face. It is then revealed that the female has stuckall the photographs of them together into a collage to make one large photoon the wall, which is the photo of when they first met. This shows that theequilibrium has been resolved and that the couple are still in love, suggestingthat everything will be fine after this scene. From a pop video, the audiencewill definitely expect something like this to happen, therefore making itconventional.