Delhi Food Awards ( Plan & Details)

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EXCELLENCE IN FOOD AWARDS Rewarding the food you love…

description

The presentation describes various event related issues & solutions for organizing a food award show in Delhi which would cover various food joints across categories. It includes the entire outlay & plan details to host such an award show

Transcript of Delhi Food Awards ( Plan & Details)

Page 1: Delhi Food Awards ( Plan & Details)

EXCELLENCE IN FOOD AWARDS

Rewarding the food you love…

Page 2: Delhi Food Awards ( Plan & Details)

ABOUT THE AWARDS

Recognize, felicitate & encourage F&B outlets in Delhi

Awards to be given out in fifteen different categories

To be judged by a panel of jury consisting of expert chefs

Page 3: Delhi Food Awards ( Plan & Details)

AWARD CATEGORIES

CUSTOMER CHOICE AWARDS

• Online voting• Short code SMS voting

JURY AWARDS

• Jury panelists from FOOD FOOD channel

• Panel of seven well renowned chefs

Page 4: Delhi Food Awards ( Plan & Details)

OUR SPONSORS

Associate sponsor for the event

Event powered by Zomato

Venue sponsor for the event

Broadcast partner for the event

Page 5: Delhi Food Awards ( Plan & Details)

JURY FOR THE EVENT

Page 6: Delhi Food Awards ( Plan & Details)

OUR CATEGORIES

Best Gujarati Best Modern Indian Best Japanese Best All Day Dining Best Mithai Shop Best Frozen Yoghurt Best Vietnamese Best Newcomer

Best Oriental Best Tea Lounge Best Confectionery Best Multi-Cuisine Best Italian Best Bengali Best Coastal Best Thai

Best North Indian Best Coffee Bar Best Ice cream Best Spanish Best European Best South Indian Best Kashmiri Best Chinese

Page 7: Delhi Food Awards ( Plan & Details)

OUR INTEGRATED APPROACH

Responsemanagement

Arrangement of event logistics

Onsite event management

Page 8: Delhi Food Awards ( Plan & Details)

RESPONSE MANAGEMENT

Database Management to drive attendance

Timely delivery of mailers

Follow up phone calls

Final list of delegates

Social Media management & detailingEnsuring credibility in selection procedure

Page 9: Delhi Food Awards ( Plan & Details)

EVENT LOGISTICS

VenueFood and Beverage ArrangementStage- Design, fabrication and set up

Branding Stage Backdrop Banners Podium Welcome Desk

Audio and Visual arrangementsPreparation of Kits and Badges

Page 10: Delhi Food Awards ( Plan & Details)

ONSITE MANAGEMENT

Welcome desk management

Distribution of Prestige kits & badges

Coordination with venue staff & vendors

Event Photography

Interaction with journalists, PR agency & others

Page 11: Delhi Food Awards ( Plan & Details)

DELIVERABLES FOR SPONSORS

Logo presence across communication including five ad spots

Two display corners at the event venue Literature about new prestige range will go as a kit to

the audience

Increased cyber traffic Special mention during radio spots New member

Page 12: Delhi Food Awards ( Plan & Details)

DELIVERABLES FOR SPONSORS

New entertainment property First big foray in event industry Increased channel TRP’s & new advertisers

PR mileage LIVE coverage on TV medium

Page 13: Delhi Food Awards ( Plan & Details)

EVENT PROMOTION

• Facebook page for Excellence in food awards• Event & updates regarding the entries and

contest• # EFA campaign• Trends to generate buzz and promote voting

• Mention during already running shows• Vote appeals

• Voting details in participating restaurants• Vote appeals

• Digital banners & advertisements• Platform to earn passes for the event

Page 14: Delhi Food Awards ( Plan & Details)

EVENT FLOW

PITCHING FOR SPONSORS(1, Nov 2013 – 15, Nov 2013)

FINAL APPROVAL

(15, Nov 2013 – 18, Nov 2013)

EVENTPLANNIN

G&

DETAILING

LAUNCH ON ZOMATO (15, Nov 2013 – 20, Nov 2013)

SCREENING OF FINALISTS (20, Nov 2013 – 5, Dec 2013)

TOP FIVE

FINALISTS

PROMOTION ACROSS

MEDIUMS

VOTING

CALCULATION

INVITES/ MAILERS

EVENTNIGH

T

POSTEVENTANALYS

IS(5, Dec 2013 – 20, Dec

2013)

(21, Dec 2013 – 23, Dec 2013) (28, Dec

2013)

>>

>>

Page 15: Delhi Food Awards ( Plan & Details)

BUDGET

Page 16: Delhi Food Awards ( Plan & Details)

S.no AREA Costs

     

1 BTL activities 73,000

2 Digital activities 45,000

3 SMS code package 4,000

4 Database Management 5,000

     

5 Stage set up & décor 25,000

6 Logistics 20,000

7 Photography 15,000

8 Food & Beverage 1,20,000

9 Gifts & Awards 23,000

10 Stage anchoring and management 1,80,000

11 Event coordinators 50,000

12 PR & related activities 10,000

     

13 Conveyance 5,000

14 Miscellaneous 20,000

     

15 Sponsorship from Prestige 8,00,000

     

16 Final Profit 2,05,000

Page 17: Delhi Food Awards ( Plan & Details)

POST EVENT ACTIVITY

Note of thanks through e-mailers

Feedback form from the participants & audience

Release of PR news kits and related items

Share and upload popular recipes campaign on

Facebook

Page 18: Delhi Food Awards ( Plan & Details)

THANK YOU

Rewarding the food you love…