Delhi Exhibition

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BRINGING WORLDWIDE FLAVOURS TOGETHER

2 – 4 December 2010Pragati MaidanExhibition Grounds, NewDelhi

www.indiafooddrinkexpo.com

SALES BROCHURE 2010



THE PLATFORMFOR YOUR BUSINESS GROWTH

INTERNATIONAL FOOD & DRINK EXPO INDIA 20102-4 DECEMBER | PRAGATIMAIDAN EXHIBITIONGROUNDS, NEWDELHI

BUYERS WHO ATTENDED IN 2009:

INDIA: EMERGING OPPORTUNITIES

Rising disposable incomes in the affluent middle class sector (estimatedto be 30% of the population), increased urbanisation and an aspiring younger generation are just a few of the factors driving consumerdemand for food and beverages. This sector dominates the retail

industry, with both international and local cuisine now on the menu

for many people.

The International Food & Drink Expo 2010 will provide your business with

the best possible platform to promote your products to India’s buyers, who

are ultimately responsible for meeting the ever changing demands of thecountry’s consumer base.

Following a hugely successful launch in 2009, thesecondedition of theInternationalFood&Drink Expo India will return to thePragati MaidanExhibition Grounds in New Delhi, 2 – 4 December 2010.

The International Food & Drink Expo India is the proven platform forglobal food

and beverage suppliers to make contact with anddo business with India’smost

influential industry professionals and buyers.

Whether youare an International company who is interested in approaching the

Indian market forthe first time, or a local supplier whowants to make sure your

portfolio is visible to theindustry, exhibiting at the International Food & Drink Expo India 2010 is thebest routeto market foryour business.

Over three days youwill be able to meet with importers, wholesalers, distributors,

hotels, restaurants, retailers and more, allof whom will be keen to source new

products and innovations to keep their businesses at the forefront of the industry.

Importers, Wholesalers

& Distributors

General MillsQuattro

Beverages

Max Foods

Park Exim

Venus Enterprises

Epicure FrozenFoods

Bharat Marketing

Dugar Overseas

Aspri Spirits

American Agencies

Euro Brands

UB Group

Natures Bounty

HemaConnoisseurs

FineWinesnMore

Sri Roda FoodsEdans

Eppur Impex

Mohan Brothers

Unifrutti

Vardani Marketing

RP Gourmet Foods

Sunbeam Ventures

Bajoria Foods

L-Comps & Impex

Dhall Food &Beverages

SV DistributorsGlobal Tax Free

Traders

Kapoor Agencies

Capital Overseas

Munjral Brothers

BMS Enterprises

Pegasus Imports

DP Garg Impex

Cerena Imports

Suresh Kumar &Co

Future Group

ANWPL GroupMass Impex

Fresh ‘n Frozen

Pernod Ricard

Five Star Hotels

Jaypee Group

IHHR Hospitality

Oberoi Hotels &Resorts

Trident Hotels

Radisson Hotels

The Claridges

The Imperial

The LeelaCrowne Plaza




INTERNATIONAL FOOD & DRINK EXPO INDIA 20102-4 DECEMBER | PRAGATI MAIDAN EXHIBITIONGROUNDS, NEWDELHIDESTINATION INDIA

G India is the4th largest economy

(PPP GDP) in theworld

G India’s population of 1.2 billion is the

secondlargest consumer marketin the

world, behind China

G TheWorld Bank hasprojected 8% growthforIndia in 2010, makingit thefastest

growing economy for thefirsttime

G Thefood and grocery market in India isthe6th largest in theworld

G The Indian consumer market is likelyto grow four times by 2025

G Thefood market in India is worth morethan US$182 billion andaccountsfor two

thirds of thetotal Indian retail market

G Consumer spend on food in 2010 willreach US$240 million

G Foodservicesector in Indiais valued atUS$11 billion andwill have 48% growth

over thenext two years

G Franchisingsector in Indiais growing at38% per annum and will be worthUS$20

billion by 2013

G Food hasthe largest consumption in theIndian economy andwill remain the

single largest category

EXHIBITION FACTS 2009

G 2145 unique trade visitors

G 61% of visitors had direct

purchasing authority

G 22% of visitors could

influence purchasing decisions

G Buyers attended from Indiaand 24 other countries

G 107 exhibitors and 24 media

partners from 15 countries

G 75% international exhibitors

G 25% local Indian exhibitors

G International support fromleading trade associations /group organisers including Austrade, International Olive

Council, Italian TradeCommission, ÒperaConsortium, Promos, Sopexa,SUSTA, Trade & InvestmentSouth Africa and the USDA

G National support from theMinistry of Food ProcessingIndustries, Indian GrapeProcessing Board, NationalMeat & Poultry Board and

CoffeeBoardof India

BUYERS WHO ATTENDED IN 2009 (CONT):

Five Star Hotels(cont)

Shangri-La

Aman

The Lalit

The Park

The Metropolitan

Hyatt Regency

Le Meridien

Pullman Hotels &Resorts

ITC Maurya

Retailers

DLF Emporio

Marks & Spencers

Reliance Industries

Carrefour Group

Reliance Dairy

TATA Group

FoodworldSupermarkets

SpencersModi Goods &

Retails Services

Twenty Four Seven

Retail Stores

Daily Life

Spar/ Max Hypermarket

Hyper City Retail

Other Key Names

JF Hillebrand

AB Inbev India

Ramada Plaza

Lite Bite FoodsDish Hospitality

Good Health HighSpirits

Café Coffee Day

Cobra

Dominos

Premier Foods

United Biscuits

Air India

Capitol

U-Turn Distilleries

Focus Brands

Globus SpiritsParle Agro

Amul

Olive Bar & Kitchen

CleassensInternational

Haldiram’s

SAB Miller

Lufthansa

FieldFresh Foods

Amalgam Foods

Ibis Hotels

Lodhi

Godrej GroupNewport Coffee Co

Oberoi FlightServices




GENERAL FOOD & DRINK

G Processed food sales account

for 32% of the market

G Packaged food sales will

increase by 67.5% in 2010 to

reach US$21.7 billion

G Ready to eat food industry is

growing at 20%per annum

G High quality, convenience and

long life productsare popular

with consumers

ALCOHOLIC BEVERAGES

JOIN THE GLOBAL MENUINTERNATIONAL FOOD & DRINK EXPO INDIA 20102-4 DECEMBER | PRAGATIMAIDAN EXHIBITIONGROUNDS, NEWDELHI

G India is the fourthlargest wine

market in theworld, withInternational brands dominating

the premium segment

G Wine consumption is expectedto

grow 25 – 30% annuallybetween

2009 and2012

G India has the largest population

of whisky drinkersin the world

G 300 million cases of beer,

820,000 cases of wine and 90million cases of spirits consumed

2007 to 2008

“We have taken some really serious enquiries fromlocal manufacturers. We have also furthered ourknowledge of the Indian Food & Beverage Industry”

Yuvraj Singh Ahuja, Executive Director,Modular Tanks Pvt Ltd

More than 100 companieschose to participate at theInternational Food & Drink Expo India 2009. The 2010 edition of theshowexpectsto attract 200+ exhibitors

from alloverthe world. Here are just a few of thekey sectors that will be showcased:




SNACKS & CONFECTIONARYHOSPITALITY & CATERING NON ALCOHOLIC BEVERAGESHEALTH & WELLNESS

G Health and wellnessfood sector

was worth US$610million in

2008 and has an annual growth

rate of over 25%

G Fruit consumption will grow at

CAGRof 4.33% 2007 – 2011

G Health considerations

significantly influence 80% of

Indian consumers in their choice

of food and beverages

G Almost every organised retail

outlet hasan organic section

G 90,000 hotel rooms willbe added

acrossthe country in thenextfive

yearsto meet demand

G Travel and tourism demand is

expected to grow 8.2% 2010 – 2019,

placing India third in theworld

G Indiaremains a popular destination

for multinationalfood service

brands

G Increasing numbers of

establishments are requiringequipmentand supplies which will

enhance the performance of their

businesses

G Non-alcoholic beverage market was

worth US$4.7 billion in 2008 andis

expected togrow ata CAGRof 15%

2009– 2012

G Fruit/ vegetable juicemarket is

forecasted to growth at a CAGR of

around30% in valuetermsduring

2009-2012

G US$1 billion energyand sportsdrink

market willdouble in thenexttwo

years

G Coffeesalesforecast to rise an

impressive 52% to reachUS$2.1

billion in 2014

G Branded snack market is estimated

to be worth aroundUS$ 1.34 billion,

growing at15- 20% a year

G People livingin urban areas

consume 10 times more snack

products than theirrural

counterparts

G India is thelargest sugar consumer

in theworld

G Confectionery market is valued at

US$664 million and will increase22% invalueby 2011

INTERNATIONAL FOOD & DRINK EXPO INDIA 20102-4 DECEMBER | PRAGATI MAIDAN EXHIBITION GROUNDS, NEW DELHIEXHIBITTODAY AND YOUWILL PUT YOUR BUSINESSDIRECTLY IN FRONT OF INDIA’S MOST ACTIVE FOOD, BEVERAGE AND HOSPITALITYBUYERS!




INTERNATIONAL FOOD & DRINK EXPO INDIA 20102-4 DECEMBER | PRAGATIMAIDAN EXHIBITIONGROUNDS, NEWDELHI INTERACT. INNOVATE. EDUCATE.

The International Food& DrinkExpo India 2010 will notonly deliver a world classexhibiting communityto India’s eager food, drinkand hospitality professionals, but itwill

also showcase a number of features and attractions, designed to facilitate interactive

education and networking opportunities.

CHEF ESSENTIALSThis newand excitingedition to theshow

programme is designed with India’s professional

chef communityin mind. A dedicated area at the

exhibitionwill display kitchen equipmentand

otherproduct options fromleading suppliers to

this importantsector.

COOKING DEMONSTRATIONS

TheInternational Food& DrinkExpo India 2009hosted excitingfood workshops Including

sessions from theUSA andItaly.Manyof the

exhibitors chose to hold demonstrations on their

standsthroughout theshow, givingbuyers the

opportunity to taste a range of their culinary

creations.

FOOD INDUSTRY FORUMLeading food industry professionals will convene

to present anddiscuss thetopics andissues that

areat theforefrontof thefoodindustry today,

andthosewhichwill impactand shape thefutureof this rapidly evolving sector.

WHERE INDIA’S PROFESSIONALS MEET

The International

Food& DrinkExpo

India 2009attracted buyers from acrossthefood, drink andhospitality sectors.

Café/Sandwich Bar 5%

Distributor 11%

Exporter 6%

Government Body/ Trade 6% AssociationHotel 11%

Importer 15%

Manufacturer 10%

Pub/ Club/ Bar 4%

Retailer 7%

Restaurant 10% Wholesaler 7%

Other 8%

“The International Food & Drink Expo India 2009 wasan excellent show. Our importers had a good exposureto quality products from so many different countries.”

Atul Kumar, PresidentIndian Importers Association

INDIAN SOMMELIER CHAMPIONSHIPNowin itsthirdyear, theIndian Sommelier

Championship is theonly eventof itskind in

thecountry. Thebest sommeliersIndia hasto

offer will be tested on their knowledgeat both

theoryand practical levels, by a panel of wine

experts,in front of a live audience.

MEET THEBUYER

International exhibitors will havetheopportunity to takepart in one-on-one

meetings with a variety of importers,

distributorsand retailers, whowill be keen to

find outmore about theproducts that are

availableto them.

WINE WONDERS OF THEWORLDIndia’s leading Sommelier,Magandeep Singh

andhis team, will conduct a creativeschedule

of tastings which will allow showattendees to

experience thevarietyof wines on display at

the exhibition,from acrossthe globe.

Visitors by Business Activity (total unique visitors: 2145)




INTERNATIONAL FOOD & DRINKEXPO INDIA 20102-4 DECEMBER | PRAGATIMAIDAN EXHIBITIONGROUNDS,NEW DELHIJOIN THE GLOBAL GATHERING

G Position your business at the forefront

of themarket

G Develop personal and direct relationships

with newand existing contacts

G Letbuyers use all five senses to fully

appreciate your products

G Get immediate feedback on your

products and their performance

G Generate salesleads andinterestin

your products

G Raise your profile in theindustry and

addvalue to your brands

G Registration Area

G Official Evening Reception

G Visitor Attractions / Show Features

G Visitor Badges / Lanyards

G Catalogue

G Directional Signage

STAND OUT FROM THE CROWD

Asan increased numberof suppliers from acrossthe globe look towards India for businessopportunities, it is more important than ever before to make sure yourproducts are seen first! Take advantage of one of the following sponsorship

opportunities andyou will ensureyour business is onestep ahead of your competitors:

Over three days,the International Food& DrinkExpo India 2010 will provide you with

an unrivalled opportunity to:

Alternatively, we would be happy to discuss alternativesponsorship options you may

havein mind, in order to create a tailor made package to meet the needsof your business.

If you areinterested in a sponsorship opportunity, please contact:

Lauren Morrey, Project Manager, Tel: +44 2088462772 or Email: [email protected]

The International Food & Drink Expo India 2010 will showcase a diverse mix of both

national and international exhibitors. The event has already received support from a

number of leading international government bodies and trade promotion organisations.

They have expressed keen interest in organising group participations which will

demonstrate the variety of products their countries have to offer.

If youareinterested in joiningyournational group, or exhibiting independently, contact:

Lauren Morrey, Project Manager, Tel: +44 20 8846 2772 or Email: [email protected]

“The International Food & Drink Expo India 2009 wasa wonderful show. It was very well managed and the

team was very helpful throughout the event. We madegood contacts and overall it was a great experience”

Anadi Seth, Assistant Manager

Promotions, The SCS-Group




INTERNATIONAL FOOD & DRINK EXPO INDIA 20102-4 DECEMBER | PRAGATIMAIDAN EXHIBITIONGROUNDS, NEWDELHI

“TheInternational Food & Drink Expo India 2009 hasbeen agreatsuccess forour business.After exhibiting at a numberof exhibitionswe have come to appreciate howhard people work behindthescenes. Theefforts of theorganisers and the Australian Trade Commission are very much appreciated.”

Andrew Ashton, Chief Financial Officer,

Beverage Holdings Pty Ltd

ABOUT US

Tarsus Group Limited is an international b2b media company with aportfolio of exhibitions, conferences, publications and online mediathat spanacrossthe Americas, Europe, Asia and theMiddle East. With

itshead officein London, UK, Tarsus also hasoffices in Paris (France),

Milwaukee and Boca Raton (USA), Shanghai (China) and Dubai (UAE).

Theprincipalstrategy of Tarsus Group is to build a business that

facilitates the development of relationships between buyers and

sellers, helping them to do business in their respective markets

efficiently and profitably.Tarsusseeks to achieve this by owning and

managing thekey exhibitions, conferences, print and online media in

each sectorin which it operates.

For further information please go to www.tarsus-group.com

CONTACT DETAILS

Lauren MorreyProject Manager

Tel: +44 20 88462772

e: [email protected]

Kavneet SahniSales Manager – India

Tel: +91 9910 421 104


Vicky Aitken

Marketing CoordinatorTel: +44 20 88462903


The International Food & DrinkExpo India 2010 Team also

works with a worldwide

network of promotion

representatives. To find out

who the local contact is in your

country, please email

[email protected]


Sources: rncos.com,marketresearch.com,

ibef.org, just-drinks.com, fnbnews.com,

qtefoodconsultants.com,euromonitor.com,

economywatch.com,chillibreeze.com

Disclaimer:All contents in this brochurewas correctand verifiedat thetime of going toprint

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