Decreasing marketing; Increasing Sales
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Decreasing Marketing; Increasing Sales Link to Blog on slide 4…
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Most companies I help receive incoming enquiries – via the telephone line, emails, exhibitions, the list goes on. None of these companies convert 100% of those enquiries into a sale. Of course, 100% conversion is pushing it a bit! However – there’s no doubt that all of these companies had potential to increase their conversion rate, in many cases by a considerable amount. The moral of the story? Don’t spend massive amounts of money on marketing when all you have to do is make better use of the leads that you’re already getting – sales success will follow. How to increase conversion rates? Here are a few pointers.
Transcript of Decreasing marketing; Increasing Sales
Decreasing Marketing; Increasing Sales
Link to Blog on slide 4…
Most companies I help receive incoming enquiries – via the telephone line, emails, exhibitions, the list goes on.
None of these companies convert 100% of those enquiries into a sale. Of course, 100% conversion is pushing it a bit! However – there’s no doubt that all of these companies had potential to increase their conversion rate, in many cases by a considerable amount.
The moral of the story?
… Don’t spend massive amounts of money on marketing when all you have to do is make better use of the leads that you’re already getting – sales success will follow…
How to increase conversion rates?
Full blog here…
http://leighashton.wordpress.com/2014/07/01/decreasing-marketing-increasing-sales-2/
