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Decoding the unusual enterprise innovation code
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Transcript of Decoding the unusual enterprise innovation code
DECODING The Unusual Enterprise Innovation Code
@MussabSharif Intrapreneurship Inside ™
Enterprises Should …
Find New Way’s To Innovate Their Business Alongside the current traditional business value proposition development
The Triangle Of Any New Business Concept …
IDEATOR
INNOVATOR CUSTOMER
Innovative Business Concepts Only Happen When …
IDEATOR
INNOVATOR CUSTOMER
Feasible Idea Founded
Desirable Value Delivered
Viable
Business Created
Innovation
IDEATOR
INNOVATOR CUSTOMER
Platforms for
Inspiration
Needs Probing
Execution Resources
Actors In The Triangle Need To Be Supported By…
Different Actions Need To Be Taken Based On Location …
IDEATOR
INNOVATOR CUSTOMER
Platforms for
Inspiration
Value Resources
Ideation (IDEATOR)
Value Co-Creation
(CUSTOEMR)
Business Development
(INNOVATOR)
Product �Development
Market�Development
Customer�Development
Different Actions Need To Be Taken Based On Location …
Transit Actions
Main Actions
What to be done?
INTERNAL
INNOVATION PLATFORMS
Different Platforms Can Provide Sourcing / Inspiration …
OPEN
INNOVAITON PLATFORMS
IDEATOR Platforms
of Inspiration
CORPORATE
R&D
PARTNERS
CUSTOMERS
EMPLOYEES
VENDORS
PEOPLE
Design Thinking
A HUMAN CENTRIC
problem solving approach that businesses can use to
achieve extraordinary outcomes
The Entrepreneur
No Pay Check
Business Orientation
Self Employed
Look For Resources
Create The Fire!
INNOVATOR
Execution Resources
Different Type Of Innovators Exist, Beware Of Them …
Organization
Locating The Innovator
Entrapreneur
Intrapreneur
The Intrapreneur
Gets a Pay Check
Skillful Personal
Work Within an Org.
Assigned Resources
Maintain The Flame!
Normal Business Units
INNOVATOR Execution Resources
Innovators Look For These Type Of Resources …
Financial Capital
Funding
Human Capital
Skilled personals - Team
Infrastructure
Technology – Hosting - Space
Intellectual
Brand value – Legal - IP support
Partnerships
Business Networks
Customers
Marketing - Access
Innovators Use Different Methodologies …
Design�Thinking
Lean�Thinking
Iterative�Dev.
Business �Development
Unkn
own
Solu
tion
s
Unkn
own
Prob
lem
s
Insi
ghts
R
ough
�Co
ncep
ts
Busi
ness
�M
odel
s
Com
plet
e �
Solu
tion
s
Idea
s W
orki
ng�
Prot
otyp
es
Ideator Limit
Innovator Limit
CUSTOMER Needs Probing
New Concepts, Follow The Diffusion Of Innovation Curve ...
CUSTOMER Needs Probing
Design Thinking Is The Method To Understand The Needs …
Design Thinking
What Is?
What If?
What
Wows?
What
Works?
What is: Current knowledge, needs iden1fica1on. What if: Gather insights from immersive research and customer stories. What wow’s: Synthesize and try to connect the dots. What works: Ra1onalize findings to something that is really relevant and feasible.
Methodology Business Development Lean Thinking Design Thinking
I
VC
I
VC
I
V C
1. Idea 2. Concept
3. Business Offering
Maturity High Medium Low
Business Action Scale Develop Create
Customers Main Stream Early Adaptors Innovators
Every Business Offering Has To Pass These Stages …
Not Present Partially Present Fully Present
Enterprises Should Give Space to Intrapreneur’s …