December 2014 Newsletter

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LOCAL KNOWLEDGE, GLOBAL PERSPECTIVE. Lets Connect! December 2014 GOING BEYOND TRADITIONAL METRICS IN THE SITE LOCATION PROCESS TO FIND A PERFECT “FITTHE LOOP Coldwell Banker Commercial Atlantic Newsletter Marlena Franklin, CCIM of Coldwell Banker Commercial Atlantic represented the Buyer, Dependable Paper LLC, in the Sale of a four-acre industrial space at 150 Royle Road in Ladson. Kip Bowman of Coldwell Banker Com- mercial Atlantic represented the Seller, Palmetto Interiors, in the Sale of a 13,000 SF industrial building at 3538 Meeks Farm Rd on Johns Island. Recent Transactions: Employee Spotlight: Name: Kathleen Boswell Title: Commercial Broker Specialty: Land Experience: 15 years in the biz Favorite News Publication: The Digitel Charleston “Outside of work, you’re most likey to find me...”: “...walking on the beach!” Let’s Chat: [email protected] Market Watch: Land Northwoods Blvd. Sale Price: $1,400,000 MLS: 1421854 Brent Case 843-270-4192 Warehouse 1871 King St. Extension Sale Price: $1,375,000 MLS: 1427266 Tradd Varner 843-532-1684 Community: In November our office filled the Lowcoun- try Food Bank barrel with donations! Selecting a site can become quite the process.Variables such as workforce, real estate, taxes, local regulations and utility qualification come into play when making an educated decision. In a recent Area Development article, Justin T. Bickle explains that going through the motions of a site selection process is simply not enough; traditional methods are out, and finding the perfect fit is in! Bickle offers great insight on how to go beyond traditional metrics in the site location process to find a perfect fit: 1. Identify Responsibility Identifying roles early on will create a clear direction and bring multiple personalities and backgrounds to the table. 2. Appoint a “Project Champion” Appointing a person who will advocate for the project on your behalf is crucial. This person should have institutional knowledge of items such as “potential permitting obstacles or zon- ing restrictions and understanding the personalities of local stakeholders can be invaluable to the evaluation of a community, which is what makes defining a champion a necessary component of the process” (Bickle). 3. Establish a Community Fit If time allows, make frequent visits to the site. It will familiarize you with the locals and will foster nontraditional methods in site selection. Questions like “will my investment be safe in the community long-term?” and “how can we ensure approval to meet project deadline?” will be answered during this step. 4. Service After Sale This simply means avoiding surprises after a site is selected. In order to have the most successful experience in selecting a site one must look into the fi- nancials, real estate, and community. Cutting out one of these elements would not be doing justice to yourself or your company. Commercial real estate brokers can provide that much needed “Project Champion” expertise. To learn more about site selection or receive assistance in the site selection process please contact Mike Rose at [email protected] or by phone at 843-725-6391. Find the full article at www.areadevelopment.com/corporate-site-selection-factors/Q4-2014

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Coldwell Banker Commercial Atlantic's December Company Newsletter.

Transcript of December 2014 Newsletter

LOCAL KNOWLEDGE, GLOBAL PERSPECTIVE.

Lets Connect!December 2014

GoinG Beyond TradiTional MeTrics in The siTe locaTion Process To Find a PerFecT “FiT”

THE LOOPColdwell Banker Commercial Atlantic Newsletter

• Marlena Franklin, CCIM of ColdwellBanker Commercial Atlantic representedthe Buyer, Dependable Paper LLC, in theSale of a four-acre industrial space at 150Royle Road in Ladson.

• Kip Bowman of Coldwell Banker Com-mercial Atlantic represented the Seller, Palmetto Interiors, in the Sale of a 13,000SF industrial building at 3538 Meeks Farm

Rd on Johns Island.

Recent Transactions:

Employee Spotlight:Name: Kathleen BoswellTitle: Commercial BrokerSpecialty: LandExperience: 15 years in the bizFavorite News Publication: The Digitel Charleston“Outside of work, you’re most likey to find me...”:“...walking on the beach!”Let’s Chat:[email protected]

Market Watch:

Land Northwoods Blvd.

Sale Price: $1,400,000MLS: 1421854

Brent Case 843-270-4192

Warehouse1871 King St. Extension Sale Price: $1,375,000

MLS: 1427266Tradd Varner 843-532-1684

Community:

In November our office filled the Lowcoun-try Food Bank barrel with donations!

Selecting a site can become quite the process. Variables such as workforce, real estate, taxes, local regulations and utility qualification come into play when making an educated decision.

In a recent Area Development article, Justin T. Bickle explains that going through the motions of a site selection process is simply not enough; traditional methods are out, and finding the perfect fit is in! Bickle offers great insight on how to go beyond traditional metrics in the site location process to find a perfect fit:

1. Identify ResponsibilityIdentifying roles early on will create a clear direction and bring multiple personalities and backgrounds to the table. 2. Appoint a “Project Champion” Appointing a person who will advocate for the project on your behalf is crucial. This person should have institutional knowledge of items such as “potential permitting obstacles or zon-ing restrictions and understanding the personalities of local stakeholders can be invaluable to the evaluation of a community, which is what makes defining a champion a necessary component of the process” (Bickle). 3. Establish a Community FitIf time allows, make frequent visits to the site. It will familiarize you with the locals and will foster nontraditional methods in site selection. Questions like “will my investment be safe in the community long-term?” and “how can we ensure approval to meet project deadline?” will be answered during this step.4. Service After SaleThis simply means avoiding surprises after a site is selected.

In order to have the most successful experience in selecting a site one must look into the fi-nancials, real estate, and community. Cutting out one of these elements would not be doing justice to yourself or your company. Commercial real estate brokers can provide that much needed “Project Champion” expertise.

To learn more about site selection or receive assistance in the site selection process please contact Mike Rose at [email protected] or by phone at 843-725-6391.Find the full article at www.areadevelopment.com/corporate-site-selection-factors/Q4-2014