Decade of Excellence Communication...tenth year of the industry’s global awards for telecoms...

Decade of Excellence

World Communication AwardsFor global communications providers26th November 2008 The London Hilton on Park Lane

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Decade ofExcellence

A big thanks to everyone who entered the World Communication Awards in 2008, the tenth year of the industry’s global awards for telecoms service providers. Providers includes people, and this year’s entries feature individuals and teams strongly among the many categories. They include Yazid Chir at Orange Business Services for his inspirational work in mentoring, Steve Jobs as the acclaimed person of the decade, and the eGRAM team at Bharti Airtel, but we should also recognise the customer care teams at Macquarie and Deutsche Telekom for outstanding efforts, as well as all the staff at Safaricom and Turkcell—the latter is consistently impressive in the WCAs. This year’s big operator trophies have been swept by Orange, Belgacom and Etisalat, but as ever the competition was just as close as could be. France Telecom’s global services arm flexed every muscle in its efforts to impress the judges, and succeeded in conveying a determination to work on behalf of customers and people all over the world. Our congratulations to them, and to all the finalists listed in this brochure who made the judging so difficult.

David Molony

4 Meet the Judges 6 Sponsorship Profiles 9 Best Brand Sponsored by NTT Communications

11 Best Content Service 13 Best Customer Care Sponsored by COLT Telecom

15 Best Managed Service Sponsored by Total Telecom

17 Best Mobile Operator Sponsored by TeliaSonera International Carrier

19 Best New Service Sponsored by HSBC Insurance Brokers

21 Best Operator in a Developing Country Sponsored by Carriers World

23 Best Project Management 25 Best Technology Foresight Sponsored by PCCW Global

27 Best Wholesale Carrier Sponsored by Orange Business Services

29 Best Global Operator Sponsored by Belgacom ICS

31 Best International Carrier Sponsored by World Telecoms Council

33 Green Award Sponsored by Easynet

35 Best Changemaker 37 Person of the Decade Sponsored by Arqiva

38 Roll of Honour 2008

Chairman’s Report

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4 World Communication Awards 2008 www.worldcommsawards.com

Decade ofExcellence

Chairman David Molony Principal analyst, IP Enterprise Practice, Ovum

David Molony researches and reports on global managed services providers and multinational corporate users at Ovum. He was formerly editor in chief of Total Telecom, and was awarded the title International Business Editor of the Year by the Association of Online Publishers in 2003.

Meet the Judges

Sean Collins Director, Global Comms and Media Practice, KPMG

Sean Collins has led assignments for major European telecoms companies in areas such as financial management, M&A, bid defence, flotations and new investments. He is responsible for the global position of KPMG’s accounting, audit, tax, advisory and lead services in telecoms and media.

Frederick Knops Vice president and partner, Booz Allen Hamilton

Fred Knops is a partner in the Global IT business and leads the Communication and IT Infrastructure team. He has experi-ence consulting to government agencies, mobile and fixed telecoms enterprises and equipment companies in Europe, North America, and Latin America.

Manoj Menon Analyst, Frost & Sullivan (Singapore)

Manoj Menon manages Frost & Sulli-van’s operations in South-east Asia, and spearheads the company’s ICT Prac-tice research and consulting business throughout Asia Pacific. He has consulted on projects for multinational companies, regulators and government bodies.

Michael Bartholomew Director, ETNO

Michael Bartholomew is a public affairs specialist in telecoms, audiovisual, multi-media, trade and technology issues. As director of ETNO he is responsible for running the Brussels-based secretariat. He oversees all working groups and develops public policy for Europe’s largest telecoms companies.

John Hibbard CEO, Hibbard Consulting

John Hibbard spent most of his career with Telstra and OTC in Australia. He was managing director, Telstra Global Wholesale, and was chairman of Australia Japan Cable, having conceived the project. He is also a member of the Advisory Council of the Pacific Telecommunications Council.

Audrey Mandela Director, Mandela Associates

Audrey Mandela is a consultant on strategy, market and competitor analysis projects. Formerly a senior VP at the Yankee Group, her areas of expertise include global networking, carrier strategies and alliances, international comms regulation, managed network services and e-commerce.

Kenneth Cukier Japan business correspondent, The Economist

Kenneth Cukier is the Japan business correspondent at The Economist. He also covers technology, and was previously its IT and telecoms writer in London. He has also been the technology editor of The Wall Street Journal Asia in Hong Kong and the European editor of Red Herring magazine.

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Robert Millington Head of telecoms strategy, Grupo Santander

Robert has over 20 years of experience researching and investing in the telecoms industry at BZW, CSFB and Government of Singapore Investment Corporation. He has been ranked Best of the Buy Side, and was also number 1 ranked for European telecoms Sell Side research.

Anne Morris Editor, Total Telecom

Total Telecom is the world’s only integrated print and online information service for the telecoms industry. Anne Morris was previ-ously editor of the online service, and prior to that worked on CommunicationsWeek International, and as a business translator and editor at Reuters for seven years.

Jaap van Till Professor, HAN University of Applied Science

Jaap van Till is a consultant to CTOs and corporate telecoms managers and a former network architect. He is senior partner at Stratix Consulting, professor at the HAN University in Arnhem, and director of the Institute for Network Quality. He works at the cutting edge of disruptive technologies.

Janet Watkin Director and founder, Telemark Services

Janet Watkin is an expert in setting up and running customer satisfaction and loyalty programmes, particularly international IP-VPN and related data offerings. The Telemark benchmark has become a standard for perception measurement and competitive comparisons in the global VPN market.

Annette Nabavi Founder, Anchusa Consulting

Annette Nabavi has held a range of senior management positions, principally in the telecoms and IT industries. She is an expert in corporate strategy and planning, and in financing and growth strategies for small businesses, and was a founding director of XchangePoint Holdings Ltd.

Ed Vonk CEO, EVUA

Ed Vonk is CEO of the enterprise communications user group the EVUA. He was formerly telecoms manager at the Royal Dutch Shell Group and worked for KPN. He has been active in telecoms for almost 35 years, and has developed a number of large networks internationally for the oil industry.

Marlene Sellebraten Editor, Telekom Online

Marlène Sellebråten is the editor of Telekom Online, a daily trade newsletter dedicated to covering Swedish and Nordic telecoms. She has reported on the telecoms industry for over 10 years and is a former associate analyst at Gartner and senior editor at Communications Week International.

Anil Prakash Chairman and founder, India Resource Center

Anil Prakash has been a specialist in govern-ment relations, regulatory and policy frame-work, supporting business development in India for 30 years. He has helped to estab-lish telecoms user groups and trade bodies, and is currently chairman of the telecoms/IT consulting company he founded.

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Decade ofExcellence

Sponsor Profiles

SILVER SPONSOR

COLTCOLT is a leading European provider of business communications, specialising in providing data, voice and managed services to major businesses, SMEs and wholesale customers. COLT operates a 13-country, 25,000-kilometre network that includes metropolitan area networks in 34 major European cities with direct fibre connections into 15,000 buildings and 18 COLT data centres. COLT Telecom Group S.A. is listed on the London Stock Exchange (COLT). Information about COLT and its services can be found at www.colt.net.

CATEGORY SPONSOR

EasynetEasynet Global Services is an international managed networks, hosting and telepresence company. Owning extensive global network and hosting infrastructure, the company sets itself apart through customer service excellence. Easynet has 20 global offices, customers in 50 countries and can deliver solutions in 194. Customers include Sky, the Ford Motor Company, Kia Motors, Calor, Tchibo and Kellogg Italia.

CATEGORY SPONSOR

Belgacom International Carrier ServicesBelgacom International Carrier Services is a leading global carrier of voice, data and value added services to more than 500 wireless, wireline and service providers. Belgacom ICS is at the forefront of the international communications industry, acting as a catalyst for growth, both in terms of traffic and reach. The company aims to enable global interworking across all networks, technologies and services. For more information, please visit www.belgacom-ics.com

CATEGORY SPONSOR

HSBC Insurance BrokersHSBC Insurance Brokers is one of the largest international insurance broking, risk management and employee benefits organisations in the world. At HSBC Insurance Brokers we strive to provide our clients with the confidence and certainty to pursue their objectives. We are the only major insurance broker that forms part of a global banking group. As members of the HSBC Group we share an international network with offices in countries and territories in Europe, the Asia-Pacific Region, the Americas, the Middle East and Africa.

CATEGORY SPONSOR

ArqivaArqiva is a leader in broadcast and mobile communications and at the forefront of network solutions and services in an increasingly digital world. The company provides much of the infrastructure behind television, radio and wireless communications in the UK, with a growing presence in Ireland, Europe and the USA. Arqiva’s recent merger with National Grid Wireless means the company can provide an even greater range of locations and services.

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Sponsor Profiles


SILVER SPONSOR

NTT CommunicationsNTT Communications, a Nippon Telegraph and Telephone (NTT) company, delivers high-quality voice, data and IP services to customers around the world. The company is renowned for its diverse information and communication services, expertise in managed networks, hosting and IP networking services, and industry leadership in IPv6 transit technology. Its expertise in cutting-edge technology, accumulated through experience and R&D, continues to add value to customers’ global businesses. For details, please visit www.ntt.com.

CATEGORY SPONSOR

Orange Business ServicesOrange Business Services is the France Telecom group’s worldwide banner for services to businesses. Orange Business Services manages and integrates the complexity of international communications, freeing its customers to focus on strategic initiatives that drive their businesses. With a portfolio available in 220 countries and territories, and people in 166, Orange Business Services supports 3,700 multinational companies worldwide, including two out of three of the top Global 100 companies. Orange Business Services totalled 7.7 billion euros of revenues in 2007.

CATEGORY SPONSOR

TeliaSonera International CarrierTeliaSonera International Carrier is a global provider of cross-border communication services. We offer innovative solutions that help operators, carriers, service providers, content providers and other large-scale users exploit new business opportunities. Through intelligent use of our extensive network and high-quality technology, we deliver a wide range of standardised and customisable voice, IP and capacity services. We also provide the online gaming and media industries with services adapted to their specific needs. For more information, please visit our website www.teliasoneraic.com

CATEGORY SPONSOR

PCCW GlobalPCCW Global designs, builds and manages IP, fibre, satellite and voice communica-tions worldwide, while enabling service providers to take their business overseas and run operations across regions. Able to reach virtually any part of the world, PCCW Global addresses markets from a presence in the Americas, Europe, the Middle East and Africa, as well as in mainland China and other parts of Asia.

PRE-DINNER RECEPTION SPONSOR

Invest Northern IrelandNorthern Ireland’s vibrant ICT sector includes international investors like Fujitsu, Citi, SAP and Cybersource. Recent research by the Financial Times on global inward investment reveals that Northern Ireland is the leading region in the UK for software development projects over the past 5 years. As the region’s primary agency for economic development, Invest Northern Ireland provides business and financial support to assist companies to establish quickly and successfully, and to grow profitably. For details please contact Patrick McIlroy (020 7222 0599) or visit www.investni.com/invest.

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NTT, NTT Communications, and the NTT Communications logo are registered trademarks or trademarks of NIPPON TELEGRAPH AND TELEPHONE CORPORATION and/or its affiliates. All other referenced product names are trademarks of their respective owners. ©2008 NTT Communications Corporation

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Decade ofExcellence

“Outstanding partner

testimonials”

Sponsored by

TurkcellA closely fought contest saw Turkcell, Turkey’s leading GSM operator by subscribers, beat off other entries. In 2005 it launched ‘gnctrkcll’, a brand that stands for young Turkcell, reflecting the fact that young subscribers do not use vowels in their text messages. “Outstanding testimonials from marketing partners show the depth of commercial consumer impact that Turkcell has achieved,” said one judge, while another pointed to its “success in developing the critical youth brand”. Brands take time to build, but Turkcell now claims over 14 million members to gnctrkcll in just three and a half years. “Over the years Turkcell has demonstrated a strong brand image and brand vision,” said one of the panel. “A good focus on the target market with clever use of co-branding and good testimonials,” said another. A strong mix of metrics and customer endorsement was summed up with: “The entry has been done well and demonstrates the ability to leverage the brand for effective business results.”

Bharti AirtelIn just over a decade since its launch, Airtel has built up a base of 65 million subscribers, and it is still growing fast in India and in international markets. “Airtel remains one of the most outstanding brands globally with constant campaigns to drive its message to its consumers,” said one judge. “Leading market position in India is a testament to the strength of the company’s branding,” said another. Some judges called for better tesimonials, but overall they agreed that this is a “powerful brand”.

Winner

HiGHLY COMMenDeD

MobinilAnother strong entry led one judge to say that Egypt’s Mobinil has “captured the hearts of its customers and sustained their loyalty”, adding that “there are lessons for many to learn from the approach and success of Mobinil.” Another said: “They obviously pride themselves on the company and the brand.” The operator’s CSR programme underpins the whole brand (it has a partnership with Unicef), and the panel consistently pointed to Mobinil’s “strong and original social responsibility programme”.

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etisalatThe Emirates Telecommunications Corporation operates under the Etisalat brand in the UAE, Egypt, Afghanistan and Nigeria. “Etisalat is an extremely well-known brand globally,” said one judge. “International expansion has helped impressive brand development despite a tiny home market,” said another, a point picked up by a third member of the panel: “An entry that shows how the company has understood the importance of international branding in helping growth plans for the operating division.”

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MTsMobile TeleSystems (MTS) lays claim to being the leading mobile operator in Russia and the CIS with over 89 million subscribers. One judge noted “an impressive entry by the Russian brand into a ranking of the top 100 most powerful brands” in the world. And it had backing from some big names: “Good customer testimony from a company knowing what it means to have a brand name (Coca Cola).” MTS has launched tariffs targeting segments such as students, migrating workers and women.

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Best Brand

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Decade ofExcellence

“Contributes to wider

prosperity”

Bharti Airtel“A very good example of what this award should be for: useful for the community, but also creating a new revenue stream for the carrier,” said one judge of Bharti Airtel’s Farmer Information Dissemination Platform. Others described it as a “well targeted niche application”, “valuable” and “of great use to the rural farming community.” Bharti says 70% of people in India live in rural areas, of which about 65% are involved with agriculture. So it came up with a system to create localised content and deliver it to the relevant consumers on mobile phones. The platform aggregates content from over 38,000 IFFCO (Indian Farmers Fertilizer Co-operative Limited) societies and delivers it to consumers who live in the nearby area. “This service stands out because it can so clearly be seen to contribute to wider economic prosperity,” said another judge. “The Indian agricultural sector is huge and important and this service breaks through the problems of distance and poverty to help improve productivity.”

OrangeOrange says its Sport service is the first European television service created specifically for multi-platform broadcasting on TV, Internet and mobile. It was variously described by the judges as “a sophisticated product with great potential”, “very impressive” and an “interesting multi-platform application”. One judge said: “A first here: a multi-platform, targeted TV channel. That’s what TV should be in the future.”

Winner

HigHly COmmended

OmnifoneMusicStation is a subscription-based, unlimited music download service that works on a wide range of mobile phones and that is being rolled out by operators across Europe. “An innovative and groundbreaking service that offers an alternative to pay-as-you-go options and enables mobile phones to challenge the iPod dominance,” said one judge. Others pointed to “good high level testimonies” but a lack of statistics.

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tata CommunicationsThe Live Darshan service enables people to make a “virtual” visit to religious temples from anywhere in the world, by providing a live video/audio feed accessible by mobile phone, PC or TV. One of the judges scored it highly for “identifying a customer segment which, although obvious, is hardly tapped into yet”, and another for “broadcasting of religious content to everyman in India”.

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Best Content service

Peperoni softwareGerman company Peperoni specialises in mobile social networking platforms. Its entry was described by one judge as “a very interactive social networking service”, while another said it is “succeeding in a future growth area”. Peperoni says it provides mobile Web 2.0 solutions to operators including T-Mobile and O2. “Impressive suite of social networking and hosting services,” added another judge.

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turkcellTurkcell’s hospital reservation service using SMS was described by one judge as a “good practical application of widely available technology”. Another called it “very interesting”. The system has been in use since 2006, and testimonials pointed to savings through reduced management and staff costs. A flexible and reliable service that provides “24/7 customer and technical support” said one doctor.

finAlist

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Decade ofExcellence

“A fantastic customer

retention rate”

Sponsored by

Macquarie Telecom“The focus on personal accountability and acceptance of responsibility provides the edge” for Macquarie Telecom among some strong entries, said one of the judges. Another pointed out that “a customer retention rate of 95% is fantastic. A good entry, with good testimonials.” Macquarie, founded in 1992, competes to provide business services with bigger operators in Australia. “Customer service has to be at the core of the proposition for a small player like Macquarie competing in the premier league,” said one judge. “A strong reputation for customer retention against significant odds, mainly because of customer service,” said another. Among other winning factors were the company’s “personal attention” and “no-nonsense programme”.

Deutsche TelekomScored highly due to a “massive and successful investment” in one of Europe’s largest call centres. “A great effort to unify customer services under one roof and take advantage of best practices,” said one judge. “Some good testimonials on how these services have improved the customer perception.” Another pointed to a “real change of culture”. Combining the T-Mobile and T-System helpdesks “is forward looking and it is already generating improvement,” said another. “Joined-up thinking to help the consumer get a better deal.”

Winner

HiGHLY COMMenDeD

BT Global Services“A 90%-plus satisfaction level across a massive customer base is testament to continued high levels of service,” said one judge. One noted that BT produced “a very good entry, with some excellent testimonials from customers and analysts”, while another concluded: “International thinking at last.” In general, the entry “demonstrated the investment and thought given to customer service”, and was described as “bottom-up, process-driven, comprehensive.” But the panel also pointed to a lack of statistics to back up the entry.

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Cable & Wireless“Great testimonials in support of a very down-to-earth approach to delivering cus-tomer care,” said one of the judges. High-lighting improvements, others described C&W as “a nice turn-around story” and presenting “dramatic improvement fig-ures”. They pointed to “impressive efforts to turn round its customer care” in the past two years and said it “is constantly seeking to raise the bar”. “C&W submit-ted some good testimonials that highlight its improved reputation with customers.”

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Best Customer Care

roshanAfghanistan’s leading mobile operator Roshan demonstrated “extraordinary devotion to quality service” according to one judge, while another said it was “clearly working hard to provide excellent customer care”. Many pointed to its achievements in the face of “difficult circumstances”. One stand-out factor was its programme to provide walk-in centres to serve customers who would otherwise find it difficult to communicate with the operator using technology.

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nTT Communications“Customer care is part of the culture and long-term philosophy at NTT Com and not simply an initiative or programme,” said one judge, while another added: “It is clear that customer service is deeply embedded in the culture”. The company was singled out as doing “an excellent job for global corporates”, and it provided very good testimonials. But the judges said some of those testimonials focused more on network reach and quality than on customer service.

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www.totaltele.com

Total Telecom is proud to sponsor the Best Managed Service award 2008

News, research and commentary for the global communications industry

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Decade ofExcellence

“Comprehensive service

portfolio”

Sponsored by

PCCW GlobalManaging infrastructure is a complex, difficult, and often an unpredictable task. PCCW Global proved that it is more than up to that challenge, having provided the judges with “strong references and independent endorsement of its managed service proposi-tion”, as well as “demonstrating double-digit growth, a comprehensive service portfolio and broad geographic coverage”. The judges were impressed by the company’s cus-tomer service philosophy, substantial IT/telecoms experience and expertise, and high-quality project management capabilities. “A lot of great testimonals for a very focused managed service provider,” said one.

Orange Business ServicesOrange’s Business Together with Microsoft is an excellent ex-ample of two industry leaders leveraging their complementary skills and expertise. One judge said the service is “an excellent example of a collaboration between two specialists with some hard revenue expectations for the coming years”. The panel generally agreed that the service helps users to achieve the difficult goal of unified communications. Orange has “made the most progress in offering the UC stack of Microsoft to global customers”, said another judge. Orange says it already serves 150,000 end users with Business Together with Microsoft.

Winner

HiGHLY COMMenDeD

nTT Communications“The importance of managing security can never be underesti-mated,” said one judge; the panel agreed that NTT Com’s Global Security Operation Services represent a “truly comprehensive service to tackle global security concerns”. “This shows com-prehensive commercial thinking from NTT Com,” said another judge, “providing the customer with protection against leakage of information inside the organisation, not just hacking or oth-er attacks. The entry shows good examples of where this had worked extremely effectively for the buyer.”

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Best Managed Service

VirtelaVirtela provides managed services as a hybrid virtual network operator, giving multinational customers the benefits of an asset-based carrier while combining the flexibility of the VNO model. “Virtela has made a big impact in global managed ser-vices this year. It has focus and commitment,” said one judge. Another was impressed by the company’s customer testimoni-als, and “clear demonstrations of success,” but others said the model could prove difficult to sustain.

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easynetEasynet posted a strong entry with its managed network service. Its IP-based network solution supporting data, voice, telepres-ence solutions and video is now delivered to 600 international corporate customers with sites in at least three countries. The judges said Easynet’s entry had “some great testimonials for a service that seeks to offer a one-stop shop wherever a customer happens to be based”. As another judge put it, Easynet offers a “service that works, is successful, benefits customers and is evolving”, but others looked for greater differentiators.

FinALiST

WCA Best Managed Service.indd 1 11/13/08 6:02:56 PM

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Decade ofExcellence

“This operator is continuously

innovating”

Sponsored by

OrangeOrange is one of the world’s largest mobile operators, with a mobile footprint that includes Europe, Africa, the Middle East and the Caribbean. It scooped the winner in this category because, as one judge said, “Orange has been consistently growing revenue and subscribers; entering new markets and achieving number one or number two positions and introducing innovative services.” Another judge remarked that Orange is “not resting on its previous successes; the operator is continuously innovating, be it in the corporate arena (converging solutions), the consumer space (iPhone) or even purely on innovation (NFC, WiMAX).” Overall, the judges agreed that “Orange stands out because of its scale and continued innovation.”

TelstraTelstra is Australia’s leading telecoms and information services company, with one of the best-known brands in the country. The company’s flagship 3GSM 850MHz mobile network, known as Next G, was described by one of the judges as a “deep and feature-rich network in Australia”. The Telstra entry demonstrated “some nice examples of innovative services on this platform,” another judge said. “Next G is a real differentiator and is providing data services across the country in areas where it normally would not be available,” said another.

Winner

HiGHLY COMMenDeD

SK TelecomSK Telecom was South Korea’s first mobile service provider, and is now moving into the US, through its Helio service, and China, through a strategic alliance with China Unicom. SK Telecom is the “performance and innovation leader in South Korea”, said one judge. Another noted that “SKT continues to play a leading role in bringing new products and services to market.” Other judges cited the company’s “innovative services” and the fact that it is often “ahead of the pack with new network developments”. SK Telecom has certainly set “an interesting example for the rest of the world to watch”.

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Best Mobile Operator

MTSMobile TeleSystems (MTS) is the largest mobile operator in Russia, one of the world’s most competitive and fastest-growing markets. The judges applauded MTS for its performance “across an enormous geographic region and in dozens of different languages”. The company has been doing an excellent job of growing revenues from voice and data services, and became the first Russian mobile operator to roll out a pan-regional 3G network this year. One judge summed it up by saying: “MTS is solid as a rock and the brand of choice for Russians.”

FinALiST

WCA Best Mobile Operator.indd 17 11/17/08 12:11:30 PM

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Decade ofExcellence

“Outstanding mobile

service”

Sponsored by

O2O2’s Bluebook is a free service that enables customers to store data—texts, picture messages, contacts—from their mobile phone. It has been available since 2006 but was relaunched this year. “An improved version of an outstanding mobile service,” said one judge. “Fixed ISPs don’t offer this level of user content security, even in managed email.” Another described it as a “really well targeted product serving an obvious need”. Bluebook uses NewBay’s LifeCache solution to provide network-initiated message backup, blogging features, personalisation tools and integration with the O2 portal address book. Contacts are backed up using SynchML technology. “People always have good intentions about backing up data, but too often risk it, only to regret it later,” concluded another judge. “O2 has recognised this and gives users peace of mind as well as hassle free back-up.”

Bharti AirtelBharti’s mChek service is a mobile payment system for financial transactions, money transfers, bill payment and mobile top-ups. One judge said it is “an important product in places where there is limited fixed access to the Internet. Looks like a great product for India.” According to the operator, mChek on Airtel receives over 40,000 hits and over 12,000 requests for registrations every day. And it claims more than 220,000 transacting customers. “Very good take-up figures for a short period of time,” commented one judge.

Winner

HiGHLY COMMenDeD

3UK3’s launch of a mobile Skypephone brought voice over IP calls into the domain of mobile users. “The Skypephone could change the mobile landscape,” said one judge, while another said it is “certainly unique, and has seen relatively rapid take-up”. 3 says it is seeing well over 100,000 minutes of Skype calls being made across its network on a daily basis “The first mobile operator to really embrace a mobile VoIP-like service with a fully integrated offering, and teaming up with one of the best-known names in the VoIP industry,” said another judge.

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turkcellIstePosta is a service launched with Google to provide Turkish companies with a Web site presence and fixed and mobile email services. One judge described it as a “simple alternative to Microsoft Outlook. Fantastic for small businesses with poor IT/comms support.” The service is free for the first two years, and Turkcell says only 20% of companies in Turkey have a Web site. “An interesting solution to a local problem,” said another judge.

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Best new service

Orange Business servicesIT Plan is a hosted, software-as-a-service (SaaS) solution for small and medium-sized businesses, giving workers access to applications and services hosted on the Orange network. “A daring launch of hosted managed services for SMEs,” said one judge. Launched this year in France, OBS plans to extend coverage across Europe. “If Orange is able to deliver this on a large scale, it might shake the market,” said another judge.

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Bharti AirtelJob Search on Mobile uses search engines to scan job postings from content partners and alert users to appropriate vacant positions. “Excellent response to local needs,” said one judge, and a “very good take-up in a very short time”. Another said: “Bharti Airtel has shown social and business acumen once again. The entry shows they have researched and understood the market context in which this service is operating.”

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WCA Best New Service.indd 19 11/17/08 12:13:14 PM

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Where carriers are king

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• 450+ executives explore next generation technologies and emerging opportunities

• Created by, and delivered by international carriers, mobile and alternative operators

• 15 year track record of over 300 delegates annually

• 15 hours more networking then any other capacity conference

• All the major global wholesale communications providers

Book now, call +44 (0)20 7242 2324 or online at www.terrapinn.com/2009/cw

28 September - 1 October 2009, Victoria Plaza Hotel, London, UK

Past speakers include:

Sally Davis CEO BT Wholesale

Kathryn Morrissey SVP, Global Wholesale AT&T

Sanjiv Aiyar CEO, Global Markets & WholesaleSingTel

Bjorn Iversen CEO Telenor Global Services

Daniel Kurgan CEO Belgacom International Carrier Services

Ajay ChitkaraCOO, Global Data BusinessBharti Airtel

BOOK NOW!15th Annual Carriers WorldTel: +44 (0) 20 7242 2324 or

Fax: +44 (0) 20 7242 2320 or atwwww.terrapinn.com/2009/cw

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Decade ofExcellence

“High on innovation”

Sponsored by

SafaricomSafaricom, formed in 1997, now lays claim to being Kenya’s leading mobile operator with over 11 million subscribers. Among its recent innovations is the M-Pesa mobile payment solution, aimed at customers without a bank account, that enables simple financial transactions including person-to-person money transfer. It is also the first mobile operator to build a 3G network in Kenya. “High on innovation, high on providing rural communities with access to telecoms,” was how one judge described the operator. Another said: “This is a tough category with many really strong submissions from telcos operating in tough environments. In that context, Safaricom’s M-Pesa product is a leader, really well suited for an under-banked, under-developed market.” Safaricom is now 40% owned by Vodafone, and that could serve it well for future expansion. “The company has gained a strong private, international partner in the form of Vodafone and this should help it spread its wings further in the coming years,” said one judge.

RoshanSince it was founded in 2003, mobile operator Roshan has put its corporate social responsibility programme at the heart of its business in Afghanistan. “Roshan is an excellent example of a carrier that understands and addresses its market’s needs, and goes beyond that to meet its country’s needs,” said one judge. The panel pointed out that among its considerable CSR achievements are programmes to employ women and funding for schools and medical facilities. “Roshan always impresses with its business performance and promotion of laudible social goals,” said one judge. Roshan has 2 million subscribers, covering 56% of the population.

WinneR

HiGHLY COMMenDeD

Viettel Corporation“True progress in a genuine developing market,” was how one judge described Vietnam mobile operator Viettel. Since launching in October 2004, Viettel has built up a base of 20 million subscribers, some 50% of the market and around a quarter of the country’s population. Indeed, the panel pointed to the fact that the operator has helped to drive up telecoms penetration, becoming “one of the critical enablers of rapid growth in Vietnam”. “Ultimately a good demonstration of how a new entrant can take market share by offering attractive prices and introducing innovative services that meet local requirements,” said one judge.

FinALiST

Best Operator in a Developing Country

iBurst South AfricaWireless broadband Internet service provider iBurst has a simple aim: to provide affordable broadband to a larger proportion of the South African population and to make services available in areas where there is limited or no fixed-line infrastructure. It is the only broadband operator in some townships. “A very good example of the right technology and approach for local market conditions,” said one judge. iBurst has launched a 40 MB package priced at R49 per month (about E4), and government-funded organisations such as schools receive discounted services. “An innovative service solving a real problem in an emerging market,” one judge said.

FinALiST

WCA Best Operator in a Developing Country.indd 21 11/17/08 12:15:09 PM

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Decade ofExcellence

“A very good and worthy

project”

Bharti AirtelBharti Airtel partnered with the Government of Gujarat in the eGRAM Connectivity Infrastructure Project to provide telecoms services to rural villages. The VSAT-based solution, completed in just six months, provides last mile connectivity to link 13,716 village Panchayats (local government bodies) and Common Service Centres located in the remotest corners of the state. It opens up video, voice and data services in areas such as agriculture, e-governance, health and education. This combination of factors made it the stand-out project for several judges. “The Airtel project has additional di-mensions: political oversight, high public profile and expectations of contributing to the digital divide,” said one. “To complete within timetable and budget on a project such as this is an achievement indeed.” Another described it as “a very good and worthy project.” Bharti says village people helped with the rollout, and the government is in the process of giving an expansion order for another 4,300 sites.

Alcatel-LucentAlcatel-Lucent is migrating Telstra’s voice and broadband access networks to an IP-based infrastructure, while providing a con-solidated service assurance solution, as part of a five-year pro-gramme begun in 2005. “The geography of Australia has made this project an even greater achievement,” said one judge. Another described it as “an impressive project”. The second phase of the project is now in progress, with the ultimate aim of providing customers across Australia with next-generation com-munications and entertainment services.

Winner

HiGHLY COMMenDeD

easynetThe aim of the Low Emission Zone project devised by Transport for London was to improve air quality and to lower pollution risk in the city. Easynet delivered a fully managed MPLS network, providing IP connectivity to Low Emission Zone number plate recognition cameras across London and the Home Counties, connecting them to a fully resilient core network. “Excellent re-sults from an important environmental project,” said one judge. Easynet used its unbundled network to deliver the managed IP services, described by one judge as “a tricky project.”

finAList

ComverseComverse migrated 35 million subscrib-ers of Russian operator MTS from nine different systems and four different ven-dors across nine sites—all in the space of just 27 days. “Well that is what I call a project!,” said one judge. The aim was to harmonise IN platforms using Comverse’s Real-Time Billing Solution. “Harmonising existing IT infrastructure, in this case pre-pay systems, is an enormous technical challenge, in this case executed extreme-ly well,” said another judge.

finAList

Best Project Management

teO ABBaltic Data Center (BDC), owned by TEO AB, is undertaking one of the largest out-sourcing projects in the Baltic States: the implementation of new IT infrastructure for the DnB Nord Banking Group. One judge described it as a “well executed mission critical data centre project”, although still in progress. Five different banking sys-tems in six countries are being replaced with one core system that includes a sin-gle data centre. “A critical and high-profile project,” said another judge.

finAList

Orange Business servicesOrange deployed a messaging, Web ser-vices, data centre and fixed and voice infrastructure for Numonyx in just a few months. The infrastructure now connects approximately 7,000 employees across some 20 sites, with major locations in China, Israel, Italy, Malaysia, Philippines, Singapore and the US. “Launching Ex-change email services over the weekend without a glitch is a pretty impressive testament to the initial success of this project,” said one judge.

finAList

WCA Best Project Management.indd 23 11/17/08 12:17:06 PM

To connect & serve

PCCW GlobalConnected with your worldPCCW Global designs, builds and manages IP, Fiber, Satellite and Voice communications worldwide, while enabling service providers to take their business overseas and run operations across regions.

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Decade ofExcellence

Sponsored by

VNLThe judges hailed VNL’s WorldGSM solar-powered base station as an “outstanding” development and a “big breakthrough”. VNL says its system enables operators to build a sustainable business model to provide voice and SMS services to remote rural villages where ARPUs are less than $5 a month. The system is being trialled by opera-tors in India and has caught the attention of the GSMA development fund. “Bringing mobility to rural areas using a green technology is to be saluted,” said the judges.

WiNNer

Best Technology Foresight

AT&TThe AT&T BusinessDirect Web portal is used by AT&T’s business customers to perform eServicing tasks online. One judge said: “Good use of technology, com-bining personal convenience with cost- effectiveness which belies its simplicity.”

FiNALisTCeragon NetworksFibeAir IP-MAX2 is a native microwave Ethernet solution using full-range adap-tive coding and modulation technology. One judge called it a “promising solution to counter the growing wireless backhaul bottlenecks of today”.

FiNALisT

TelcordiaReal-Time Charging is a next-generation, IMS-compliant mobile charging system using modular components. “It showed foresight, because consumer use of tele-coms/mobile services has become much more real-time,” said one judge.

FiNALisT

NXP semiconductorsNXP Semiconductors and Mobilkom Aus-tria launched a set of NFC deployments last year, to enhance mobile services like ticketing, parking and m-commerce offer-ings. “A simple easy concept; connectivity achieved by proximity,” said one judge.

FiNALisT

TelstraTelstra’s broadband network, a combined 3G and IP infrastructure, “is ahead of other areas in the world”, said one judge. “Radical, novel,” said another. “They have shown acumen in getting results on their NGN as quickly as any major operator.”

FiNALisTQualcommThe Gobi Global Mobile Internet uses Qualcomm chipsets to deliver wireless connectivity for notebook computers via 3G wireless networks. “A fantastic solution to really help drive the global broadband phenomenon,” said one judge.

FiNALisTBharti TelesoftBharti’s Monet Hub interconnects dispa-rate mWallet platforms to provide a se-cure, multi-currency international mobile money transfer service. Some thought it “a really good advance in technology” which has “a high impact on millions”.

FiNALisT

Orange Business servicesThis Near Field Communications entry won top marks from two judges, but others questioned if it was truly innovative or showed enough foresight to win. “Like any technology, the proof of value comes out in the way it is implemented, and in this case Orange has good examples to show that it has thought about the whole package,” one judge said. “Benefts for both end-users and Orange,” said another.

HiGHLY COMMeNDeD

DotMobiDeviceAtlas, a database of mobile device information for mobile Web applications developers, was described as “useful”. “A good example of a state-of-the art service needed to boost mobile Internet applications,” said one judge.

FiNALisTWayfinderWayfinder Access is a text-to-speech navigation solution, a mobile navigation aid for visually impaired people. “A nice application,” said one judge, while another described it as “the killer GPS application of the year.”

FiNALisT

AeponaThe Telecom Web Services Platform en-ables network abstraction. “Through opening up operator networks to devel-opers, the platform makes a business proposition that embraces changes in the telco/Web space,” said one judge.

FiNALisT

NextWave WirelessThe developer of broadcast mobile TV technology TDtv scored well with some judges. One said: “A really great idea that now seems to be gaining more traction as operators go into trials.” But some said it is still not proven commercially.

FiNALisTOrga systemsA mix of responses for this co-operative mobile location-based services project was summed up by judges’ comments that this is “a good, innovative idea” but “not all of the technology used here is Orga’s own work”.

FiNALisT

spinvoxSome judges said this voice to text conversion system showed technology foresight, but others questioned if it is still innovative some four years after launch. But “they got the technology and the package right,” said one judge.

FiNALisT

WCA Best Technology Foresight.indd 25 11/14/08 5:05:55 PM

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Decade ofExcellence

“Excellent customer

testimonials”

Sponsored by

Belgacom International Carrier ServicesMore than 10 years ago incumbent operator Belgacom created a carrier and wholesale business unit with the goal of serving national and international operators. Now its International Carrier Services (ICS) business provides voice, data and value added services to over 500 wireless and fixed operators and service providers. “The wholesale and carrier markets have long been a strong focus for Belgacom, which is reflected in this submission,” said one judge. Belgacom ICS has shown consistent growth in difficult wholesale market conditions. “Innovative services; good stats and growth figures; excellent testimonials,” said another judge. Indeed several pointed to “great customer testimonials”. In recent years it has established a joint-venture agreement with Swisscom and put greater emphasis on mobile and IP services. Others on the panel noted a “well executed” joint venture with Swisscom and a “strong financial performance”.

BT WholesaleBT says it now provides wholesale services to more than 1,000 customers in over 170 countries worldwide, including many of the biggest global operators. “This company is making serious efforts to expand its services area outside of traditional wholesale services and into managed services and outsourcing,” said one judge. Underpinning BT’s strategy is its 21CN global, software-driven network that introduces a new portfolio of next-generation services. “Such a professional and refreshing approach to wholesale,” said another judge.

WInner

HIGHLY COMMenDeD

Tata CommunicationsBringing together the former operations of VSNL, Teleglobe and Cipris, Tata Communications boasts considerable international network infrastructure including strong IP and submarine cable assets. One judge said the group “presents the first new serious threat to existing global wholesalers worldwide”. Another pointed to a “global footprint with formidable strength in India”. Tata continues to strengthen its managed service and data centre offerings. “Strong in the IP access space which is the key wholesale market,” said one of the panel.

fInALIST

TeliaSonera IC“Continues to impress with market leading growth based on a successful business communities strategy,” said one judge of TeliaSonera International Carrier. TeliaSonera IC has 43,000 route kilometres of optical fibre, majoring on global IP transit, and says it has more than 1,000 service provider/operator customers. Customer retention was 97% in 2007, according to the company. One judge pointed to “good growth” and an “innovative approach to segmentation”.

fInALIST

Best Wholesale Carrier

iBasisiBasis specialises in international voice over IP network services. In 2007 iBa-sis says it carried approximately 24 bil-lion minutes of international voice traffic, and the same year it acquired KPN’s in-ternational voice business, Global Car-rier Services. One judge described iBasis as “very comprehensive, innovative, fo-cused”. Another pointed to “truly global client commendations which support the reach and sheer number of top-tier cus-tomers” which also total over 1,000.

fInALIST

AT&T WholesaleAT&T in recent years has evolved into a leading carrier of IP traffic, providing MPLS-based services in 143 countries with over 3,900 service nodes. “Simply one of the leading global players,” pointed out one judge, while others cited good customer testimonials. AT&T’s huge international portfolio includes strengths in access, data, IP/VoIP, consulting and managed application services. “A world class network with broad service range,” concluded one judge.

fInALIST

WCA Best Wholesale Carrier.indd 27 11/17/08 12:18:38 PM

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Thanks to the loyal clientele of 500 wireline, wireless and service providers through-out the world, Belgacom International Carrier Services is now one of the largest wholesale voice carriers and a world leader in data transit services. continuously investing in the all-IP solutions of the future, Belgacom ICS has become one of the leading players in the global carrier market. Want to know more about Belgacom ICS? Our website www.belgacom-ics.com is a good place to start. Get to know our award-winning product portfolio and discover that Belgian entrepreneurship has more great things to offer than chocolates alone.


Decade ofExcellence

“Good global credentials”

Sponsored by

Orange Business ServicesOrange Business Services presented an array of impressive statistics and proof points to illustrate its global reach, extensive IP network infrastructure and level of market penetration worldwide, as well as describing accomplishments in emerging markets. One judge said: “In a step-by-step way, Orange Business Services demonstrated how they actually achieved their successes to date. Accomplishments were supported by facts and figures presented along with strong testimonials and case examples. Furthermore, they shared their plans for growth in a clear, concise and measurable manner.” Another judge said: “Impressive service expansions by Orange Business Services into new markets deserves recognition, such as Russia where it is building a whole new network and where it has won its own access codes.” Among the winning aspects that helped capture votes from the judges were its “explicit focus on enterprises” and “good global credentials”. In addition, “clear evidence of how they were able to leverage their core competencies to outpace the market level of growth for ICT was striking.”

BT Global ServicesIlustrating that this was a close contest, one judge summed up BT Global Services as: “An excellent entry: very good testimonials; impressive statistics (revenue growth outside the UK and in the enterprise sector); customer satisfaction ratings; evolving services to meet market needs.” The judges pointed to the division as a “growth motor of BT”, achieving “an increased global footprint and greater emphasis on providing services”. That was achieved through “carefully considered acquisitions and mergers, in line with its strategy for gaining core competencies in IT networked services.” They also highlighted: “outstanding testimonials”, “a hugely global customer base, high satisfaction scores and very strong client comments”. But leaving room for improvement, the judges noted: “Recently some loss of financial momentum.”

Winner

HiGHLY COMMenDeD

AT&TAT&T’s list of services and products was described as “colossal” by one judge: “The scale and scope of its global MPLS-based services was well documented and is indeed impressive.” Another commented: “A very comprehensive entry showing good revenue growth, network investment and enhanced reach across the globe; and some excellent customer testimonials.” In fact the company’s scale was singled out by many: “AT&T has unrivalled global scale and innovation in their submission. Particularly well-balanced geographically.” But the judges also noted room for improvement: “The vast product portfolio needed to be condensed to either the truly global offerings or to be connected together to show how these are to be leveraged for strategic advantage globally.” Another said: “I would have liked more customer satisfaction information.”

FinALiST

Best Global Operator

nTT Communications“Very good testimonials and plenty of information on network coverage and enhancements as well as service evolution and innovation,” said one judge. Another judge said: “Formidable strength in Asia places NTT close to the front of the global super league.” The company’s growing international presence was highlighted: “NTT Com proved its global credentials by providing an impressive and detailed list of European testimonials from non-Japanese multinationals. The programmes in place to achieve the highest standards of service continuity, consistently, across boundaries are ambitious, yet these are backed up by investment, clear strategic direction and leadership. Despite a strong entry overall, some judges concluded that NTT Communications “is not mentioned with sufficient volume” by end user organisations in Europe.

FinALiST

WCA Best Global Operator.indd 29 11/17/08 12:20:35 PM

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Decade ofExcellence

“Comprehensive high-quality services”

Sponsored by

EtisalatEtisalat has grown from its small home market in the United Arab Emirates to a commanding position in the Middle East and Africa region. The judges applauded the group’s service quality and recognised the exceptional growth driven by rapid market share gains in the region’s larger economies like Egypt and Saudi Arabia. One judge pointed to “comprehensive high-quality services”, while another said it was exactly the kind of example they were looking for “of an aspiring telecoms operator with international ambitions”. A compound revenue growth of 29% per annum since 2005 places Etisalat amongst the world’s fastest growing network operators. The judges said it is fitting that the most technologically advanced operator in the Middle East is gaining due recognition on the international stage.

Belgacom ICSBelgacom International Carrier Services has made considerable progress in a short period of time, with its initial focus on emerging markets and establishing its first physical presence outside of Europe as recently as 2001. Successful global expansion has enhanced the company’s growth and helped it to diversify away from the competitive carrier wholesale market. The judges were impressed by the excellent and very detailed customer testimonials, and one judge singled out its “formidable global presence” in spite of a small home market.

WInnEr

HIGHLY COMMEnDED

COLT TelecomThe judges pointed to a successful business redesign and rapid growth in premium data segments as strong reasons for COLT being shortlisted. They commended its particular strength in Europe and sustained investment, and cited excellent customer testimonials. “An important regional second-tier operator offering alternative solutions to businesses and operators in 13 countries,” said one judge. But overall the panel thought the entry lacked the focus of other competitors.

FInALIST

Best International Carrier

AES CommunicationsBased in Rio de Janeiro, AES Communications doesn’t have the scale of other entrants but it operates in a large home market offering services to carriers, ISPs and businesses. One judge pointed to the fact that AES has achieved “extraordinary 64% EBITDA margin and is at the forefront of liberalisation trends in Brazil and Latin America”. Another singled out “excellent testimonials, very good growth in revenue and profit, and innovative services”.

FInALIST

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WCA Best International Carrier.indd 31 11/14/08 10:50:56 AM

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Decade ofExcellence

“A thorough approach to CSR issues”

Sponsored by

BT GroupCorporate Social Responsibility features heavily in BT’s programmes, and judges liked the fact that not only are measurable environmental objectives set at the Group but also that they are delivered on. One judge described its strategy as “a broad, thorough and international approach to environmental and CSR issues.” Since 1996, BT has reduced its UK carbon footprint by 58% and it retains a stretch target of 80% reduction by 2020. BT’s initiatives are not just about numbers, and the judges applauded the company’s aspirations to create the best working environment for its employees and its commitment to a wide range of charitable initiatives. “An excellent entry with plenty of statistics and supporting information,” said one.

TelstraOnce the detail gets down to waterless urinals you know that a company is taking green initiatives seriously. The adoption of a formal company-wide CSR programme in 2003 gave a major impetus to Telstra’s efforts. “Telstra displays strong leadership in the CSR and environmental areas,” commented one judge, while another said: “An excellent entry with plenty of information and statistics.”

Winner

HiGHLY COMMenDeD

TeliaSonera intl. CarrierThe judges were impressed overall by a clear presentation of green credentials by TeliaSonera International Carrier. Between 2001 and 2007, the operator reduced its carbon dioxide emissions in Sweden by over 70%. Business travel was replaced whenever possible by remote meetings, and office space per employee was cut from 45 to 23 square metres per employee. “Energy conservation is part of the company’s DNA,” said one judge.

FinALiST

Green Award

Orange/France TelecomThe judges pointed to a good overall entry for the French operator, but one that ultimately did not provide as much evidence as the other finalists. Nevertheless, one judge pointed to “clear company-wide efforts to be green”. One of the Group’s ongoing initiatives is to employ staff to create the most environmentally friendly packaging for its products.

FinALiST

WCA Green Award.indd 33 11/17/08 12:22:33 PM

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Decade ofExcellence

“Vision and leadership in

action”Yazid Chir, Orange Business ServicesYazid Chir, now a president at Orange Business Services, launched desktop virtualisation company Citrix in 1991. His vision was that centralised IT infrastructure would provide security, flexibility and cost-effectiveness to enterprises. Chir is also president and founder of Nos Quartiers Ont des Talents (NQT), an organisation dedicated to helping people from disadvantaged areas of Paris to find work suited to their skills. “A motivating account of vision and leadership in action,” one judge said of the project. “Proof that latent talent needs opportunity, belief and perseverance to flourish.” Since it started in 2005, NQT Association has helped 2,000 young college graduates and gathered 500 sponsors (volunteer managers to coach candidates). In 2007, NQT enabled 330 recruitments in five months, and the concept has now been adopted nationally. “A true changemaker not just in telecoms and technology markets, but who has also made use of his knowledge and abilities to help socially disadvantaged people to gain skills in the industry,” said another judge.

Gourav Srivastava / Ayaz SiddiquiThe highly commended spot went to two content and applications managers from Tata Communications: the Live Darshan (Blessings) team of Gourav Srivastava and Ayaz Siddiqui. The judges used words such as “innovative” and “challenging” to describe the project, in which Srivastava and Siddiqui drove the development and installation of live and fully integrated video streams from six of the most important religious sites in India. “Very impressive project management,” said one, while another praised them for “looking at customer segmentation in a new way”.

Winner

HiGHLY COMMenDeD

Best Changemaker

Carsten SchindlerCarsten Schindler, head of innovation projects at Deutsche Telekom ICSS, leads a team which aims to address the special needs of content and applications providers, tier-2 and tier-3 carriers, and virtual providers without their own infrastructure. The unit says it aims to bring together the worlds of PSTN, mobile and Web 2.0. “A key driver in turning a traditional wholesale business into a business that now aims to cater for the growing world of IP and content services,” said one judge. “A very impressive portfolio of changes,” said another.

finALiSt

WCA Best Changemaker.indd 35 11/14/08 10:56:07 AM

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Arqiva is a leader in broadcast and mobilecommunications and at the forefront ofnetwork solutions and services in anincreasingly digital world.The company provides much of the infrastructure behind television,radio and wireless communications in the UK, with a growingpresence in Ireland, Europe and the USA. As the largest independentprovider of radio sites in the UK and Ireland, Arqiva’s recent mergerwith National Grid Wireless means the company can provide aneven greater range of locations and services.

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Decade ofExcellence

Sponsored by

Steve JobsSteve Jobs is the CEO of Apple, which he co-founded in 1976. Apple is one of the major innovators in the communications industry, with its award-winning Macintosh computers, OS X operating system, and consumer and professional applications software. Apple has also led the way in the digital music revolution, having sold over 110 million iPods and over three billion songs from its iTunes online store. Apple entered the mobile phone market this year with its revolutionary iPhone. Jobs also co-founded Pixar Animation Studios, which has created eight of the most successful animated films of all time. Pixar has won 20 Academy Awards and its films have grossed more than US$4 billion at the worldwide box office to date. Pixar merged with The Walt Disney Company in 2006 and Jobs now serves on Disney’s board of directors.

Winner

Person of the Decade

John Chambers, CeOCisco Systems

Bill Gates, chairmanMicrosoft

Sir Christopher Gent, former CeOVodafone

Jorma Ollila, former CeONokia (now non-executive chairman)

Larry Page, founderGoogle

Viviane reding, eU CommissionerInformation society and media

Arun Sarin, former CeOVodafone

Ben Verwaayen, CeOAlcatel-Lucent (formerly CEO at BT)

niklas Zennstrom, founderSkype (now co-chairman at Joost)

HiGHLY COMMenDeD in ALPHABetiCAL OrDer

WCA Person of the Decade.indd 37 11/14/08 10:58:13 AM


Decade ofExcellence

CAtegory Winner FinAlists

roll of Honour 2008

Best Brandsponsored by ntt Communications

turkcell Bharti Airtel (highly commended), etisalat, Mts, Mobinil

Best Content service Bharti Airtel orange (highly commended), omnifone, tata Communications, Peperoni software, turkcell

Best Customer Care sponsored by Colt telecom

Macquarie telecom Deutsche telekom (highly commended), Bt global services, roshan, Cable & Wireless, ntt Communications

Best Managed servicesponsored by total telecoms

PCCW global orange Business services (highly commended), ntt Communications, Virtela, easynet

Best Mobile operatorsponsored by teliasonera international Carrier

orange telstra (highly commended), sK telecom, Mts

Best new servicesponsored by HsBC insurance Brokers

o2 Bharti Airtel mChek (highly commended), 3 UK, turkcell, orange Business services,Bharti Airtel Job search

Best operator in aDeveloping Countrysponsored by Carriers World

safaricom roshan (highly commended), Viettel Corporation, iBurst south Africa

Best Project Management Bharti Airtel Alcatel-lucent (highly commended), easynet, Comverse, teo AB, orange Business services

Best technology Foresightsponsored by PCCW global

Vnl orange Business services (highly commended), nXP semiconductors, telstra, Qualcomm, Bharti telesoft, DotMobi, Wayfinder, Aepona, nextWave Wireless, orga systems, spinvox, At&t, Ceragon networks, telcordia

Best Wholesale Carriersponsored by orange Business services

Belgacom international Carrier services

Bt Wholesale (highly commended), tata Communications, teliasonera interna-tional Carrier, iBasis, At&t Wholesale

Best global operatorsponsored by Belgacom international Carrier services

orange Business services Bt global services (highly commended), At&t, ntt Communications

Best international Carriersponsored by World telecoms Council

etisalat Belgacom international Carrier services (highly commended), Colt telecom, Aes Communications

green Awardsponsored by easynet

Bt group telstra (highly commended), teliasonera international Carrier, orange/France telecom

Best Changemaker yazid Chir gourav srivastava & Ayaz siddiqui (highly commended), Carsten schindler

Person of the Decadesponsored by Arqiva

steve Jobs John Chambers, Bill gates, Chris gent, Jorma ollila, larry Page, Viviane reding, Arun sarin, Ben Verwaayen, niklas Zennstrom

WCA Roll of Honour 2008.indd 1 11/17/08 12:27:26 PM

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Decade of Excellence Communication...tenth year of the industry’s global awards for telecoms...

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