Bundled Packages That Save You Even MoreDealer Recommended, OEM Approved

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(877) 534-1152tkmkt.com/fca

INCLUDES ALL THE ESSENTIAL DIGITAL SERVICES

SEO ESSENTIALSEM ESSENTIALSOCIAL ADVERTISING ESSENTIAL

SOCIAL CONTENT MANAGEMENTSOCIAL REPUTATION MANAGEMENT

ESSENTIAL PACKAGE INCLUDES:

ASK TO ADD-ON:

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TURNKEY PACKAGE

THE

ESSENTIALMOST POPULAR!

INCLUDES ALL THE PREMIUM DIGITAL SERVICES

SEO PREMIUMSEM PREMIUMSOCIAL ADVERTISING PREMIUM

SOCIAL CONTENT MANAGEMENTSOCIAL REPUTATION MANAGEMENT

THE

TURNKEY PACKAGEPREMIUM

PREMIUM PACKAGE INCLUDES:

ASK TO ADD-ON:

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Search, Display & Video Marketing

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(877) 534-1152tkmkt.com/fca

FEATURES

Essential Premium

SEM

Model Campaigns

Brand Campaigns

Enhanced Ad Extensions

Bid and Budget Management

Keyword and Query Research

Smart Retargeting

Dynamic Phone Dynamic Phone Swapping

Display Campaigns

Fixed Ops Campaigns

Video Pre-Roll

Dynamic Ads

Dedicated Performance Manager

Reach down funnel prospects with purchase intent on the Google

network.

Maximum reach of down funnel prospects with purchase intent and ultra rened display to drive awareness on the Google search and display

networks.

Get in front of your prospects when they are prime to make a purchase decision. Our integrated digital advertising approach helps drive awareness, impact demand and capture more opportunities for your dealership.

#1

Search Ads Dynamic RetargetingCapture Intent based searches Retain engaged prospects with

our exclusive smart retargeting

Display & VideoCaptivate shoppers withrich media experiences

Search is the #1 place people go to research a vehicle

76%

Of car buyers use search engines

Search is the #1 place where buyers choose their dealer

Transaction based marketing

ABC Motors

ABC Motors

STORE VISITS, LEAD ADS AND MORE...

www.abcmotors.com/Dodge-Cha...

www.abcmotors.com

Social Advertising

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KEY FEATURES

Essential Premium

Reach more people and generate more opportunities with our integrated Facebook Advertising Program. Includes complete campaign management, ad design, targeting, list management, integrated Google Analytics tracking and performance tracking.

Social Advertising

78%

Comprehensive retargeting

Unique ad creation and formats

Proactive A/B testing

Integrated with dealership CRM

Transparent reporting and metrics

Enhanced Data & Targeting

FiFixed ops component

Custom ad creation & formats including use of video

Dynamic Facebook ads and Marketplace syndication

Compartmentalized ad formats and campaigns

Dedicated Performance Manager

Reach fresh prospects and retarget website visitors on Facebook and

Instagram.

Maximum reach and acquisition of fresh prospects and retarget website visitors on Facebook and Instagram through a comprehensive social

advertising strategy.

Dynamic Inventory Retargeting Fixed Ops AdsReach fresh prospects and retarget website visitors on

Facebook and Instagram.Set more service appointments.

Immersive Experience AdsAccelerate the acquisition of fresh prospects and retarget website visitors on Facebook and Instagram.

Find social media useful when deciding on new automobile

purchase

63%

Discover new automobiles online

8x

Your customers spend 75% of their time on social media platforms when browsing the

web.

Match social shoppers directly to sales

Search Engine Optimization

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(877) 534-1152tkmkt.com/fca

KEY FEATURES

Essential Premium

SEO

Organic website optimization

Audit of SEO related items

Fresh content each month

Title tag and meta optimization

Directory management

Site speed and 404 redirect optimization

TTransparent reporting and metrics

High value backlinking and citations

Integration with dealership Forensic SEO

Enhanced Content

Dedicated Performance Manager

Enhanced website optimization for organic reach.

Completely manage all aspects of organic search through enterprise level comprehensive SEO.

We specialize in Automotive SEO and help make sure that our client’s site is ranking as high as it can in relation to their competitors, 3rd party sites and even the 1st and 2nd tier sites.

50%

Searches will be voice searches by 2020

85%

85% of searchers click on an organic result

Organic traffic is the highest performing traffic source

Market share growth driver

VIP Pages Directory ManagementIndividual vehicle model details Manage and update over 70+ major directories

Comparison PagesCompares two vehicle models on key features

Social Management

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KEY FEATURES

ADD-ONSocial M

anagement

Execute an engagement-based content strategy

Cover photo and profile image/video optimization

Social pages audit and clean up

Consistent posting based on data and dealership objectives

Respond to post comments, questions and social reviews

Enhanced targeting

CCommunicate with prospects via English and Spanish

Competitor and fan growth analysis

Integrated with dealership CRM

Custom album creation and management

Transparent reporting and metrics

Dedicated Performance Manager

Increase engagement, reach fresh prospects and grow awareness.

2.2B+

Build your dealership brand Engage your local community

4xImprove Client Retention Engaged Customers do more

business

Online Reputation Management

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(866) 534-1152tkmkt.com/fca

KEY FEATURES

Online Reputation

Custom responses for each positive & negative review

Liaison with dealer and consumer regarding responses to

negative reviews

Review management on four sites that are most important to the dealership

Review platform cleanup and enhancements

Transparent reporting and review metrics

Dedicated PerDedicated Performance Manager

Custom program management

Generate more reviews on the review sites that matter most to your dealership.

85% 77% 7%

consumers trust online reviews as much as personal

recommendations

Consumers think that reviews older than 3 months aren’t relevant

Influence on rankings Engaged Customers do more business

ABC Motors

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ABC Motors