Day 1 Social Media Engagement Trends at CES

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The Latest Social Media Trends from 2014 International CES Day 1 – Tuesday January 7, 2014 8am – 3pm PST

Transcript of Day 1 Social Media Engagement Trends at CES

Page 1: Day 1 Social Media Engagement Trends at CES

The Latest Social Media Trends from

2014 International CES Day 1 – Tuesday January 7, 2014 8am – 3pm PST  

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119035 Total Mentions of CES  

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183 Average of Posts Per Minute about CES  

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2014 International CES Social Engagement for Tuesday - 12:00am – 2:00pm PST

CES Total Mentions Timeline

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The peak of sharing happened at 10 am with 17790 posts.

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2014 International CES Social Engagement for Tuesday, January 7th

Top 5 Most Retweeted Users

@playstation 3798

@engadget 1571

@CNET 1479

@IntlCES 1451

@Logitech 1246

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2014 International CES Social Engagement for Monday, January 7th Top Brands

Sony reach the top position with over 10222 mentions of the brand on Day 1. Intel came in second for the second day in a row with 9686. We also witnessed the emergence of publishers within the list with Cnet, Engadget and Mashable. 3103  

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2014 International CES Social Engagement for Tuesday, January 7th

Top 5 Most Mentioned Users

@johnlegere 995

@marissamayer 777

@Intel 773

@IntlCES 1963

@YouTube 1963

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2014 International CES Social Engagement for Tuesday, January 7th Top Hashtags Mentioned

#CES2014 was by far the most mentioned hashtag with 62964. #CES came in second with 9280. Collectively CES made up for the majority of the hashtags mentioned with 72,244 of all hashtags

#ces2014  

#ces  

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2014 International CES Social Engagement for Tuesday, January 7th Top Product Types

For the second day, television reigned supreme in with just under 25000 mentions on Tuesday. We also witnessed the emergence of 3D Printing to the list of products. 0  

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2014 International CES Social Engagement for Tuesday, January 7th Keynote Engagement

Brian Kraznich of Intel led for the second day at CES with 1500 mentions. He “out-mentioned” Marissa Mayer by over 1000.

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2014 International CES Social Engagement for Monday, January 6th Top Celebrities

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Janelle  Monae  

Rohan  Marley  

Tim  Tebow  

Maria  Menounos  

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LeVar  Burton  

Anthony  PePs  

Nick  Cannon  

Shaquille  O’Neal  

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Thanks!