Dave Smith, Dean 2015 Western Association of Collegiate Schools of Business Conference, October 4-6,...

Dave Smith, Dean2015 Western Association of Collegiate Schools of Business Conference, October 4-6, 2015Honolulu, Hawaii

Innovation in Graduate Business Education

SummaryImpetus for Change

Experiential Learning

Examples of Innovation

bschool.pepperdine.edu

Trends that Matter

• Pricing Ourselves out of the Market• Power Shifting to the Student• Is School still a Place?• Rise of the Credential• Future of Work

Elizabeth “Betsy” Ziegler, Chief Innovation Officer, Kellogg School of Management, AACSB Annual Accreditation Conference, September 22, 2015


Winners…..

• Experiment• Manage Product Portfolio• Adapt Curriculum• Invest in Partnerships• Collaborate

Elizabeth “Betsy” Ziegler, Chief Innovation Officer, Kellogg School of Management, AACSB Annual Accreditation Conference, September 22, 2015


Worth the Cost?• 2/3rds incurred a debt burden, median

of $30,000• ½ “strongly agree” their university

education was worth the cost• Experiential Learning increased

perceived ROI

Findings from the Second Gallup-Purdue Index , released September 29th, 2015


Education to Business (E2B) Program


E2B Elements• Live Case that runs in conjunction with

a class• Companies apply for program, commit

senior leadership engagement• 4-6 teams work on the same problem


E2B Outcomes• Over 300 projects completed• Built capacity to be able to conduct 40-

50 cases per year• Advancement opportunities• Case-publishing as an outgrowth


Going Global with Graziadio (G3)• E2B on steroids• One client who is introducing their

product to a global marketplace• Student Teams work on comprehensive

business plan


G3 Outcomes• Challenge: hard to scale to meet

student demand• Strong company interest• High Impact for those involved


Digital Information & Technology Concentration (DIIS)

• Meant to bridge the gap between business & technology

• Achieving alignment between business needs and technology resources

• Offered in a hybrid format to serve multiple programs

for


Digital Information & Technology Concentration (DIIS)


Socially, Environmentally, and Ethically Responsible (SEER) Certificate

• People, Profit, Planet + Product• Courses apply to be “SEER-certified”• Overlay of a concentration


SEER Outcomes

• SEER Conference• Linked with Entrepreneurship• Faculty buy-in necessary for

scalability

Dave Smith, Dean 2015 Western Association of Collegiate Schools of Business Conference, October 4-6,...

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