Hundreds of automotive retailers and repair shops nationwide generate an average monthly response rate of

12% using new mover marketing programs. New movers are also 90% more likely than established residents to

buy a car within the first year after their move.

THE KEY TO MOVER MARKETING IS TARGETING AT THE PRECISE MOMENT A HOUSEHOLD IS MAKING THE BUYING DECISION

www.DataMentors .com | 813-960-7800 | info@datamentors .com

FOR AUTOMOTIVE

DataMentors offers four mover data solutions specifically tailored for automotive companies.

RELEVATE PREMOVERTarget homeowners at the moment the home is placed on the market, and make

contact before the competition. Nationwide Counts: 170,000 leads weekly and

597,000 leads monthly.

RELEVATE PREMOVER UNDER CONTRACTTarget homeowners when their home has a contract pending, and they enter the

critical 1-6 week period that they’re making valuable vendor decisions. This is the

only nationwide, pending home sale data available. Nationwide Counts: 137,000

leads weekly and 400,000 leads monthly.

RELEVATE PREMOVER+Includes Premover and Premover Under Contract data with additional elements

available such as automotive ownership details including VIN, make, and model and

building details like square footage of home and lot, year of home, dwelling unit

and new construction indicator. Also includes additional sales information including

reduction in sales price date, foreclosure indicator, short-sale indicator, bank owned

indicator, Auction Indicator, and more. Nationwide Counts: 102,000 leads weekly and

371,000 leads monthly.

RELEVATE NEW MOVERTarget prospects once they are in their new home. An essential targeting time

for local businesses, vehicle dealerships, and automotive repair and maintenance

services. Nationwide Counts: 500,000 leads weekly and 2,000,000 leads monthly.

www.DataMentors.com | 813-960-7800 | info@datamentors.com

FOR AUTOMOTIVE

Purchasing behavior of Pre-movers before and after their move date. Relevate Mover Solutions allow you to target consumers during the opportune moments of their move.

Pre-movers, who will eventually

become New Movers, spend

6x’s more than established

residents on products and

services.

54% of movers need auto repair

within 6 months after moving.

64% of movers own at least

2 vehicles.

70%-90% of spending

decisions are made before the

mover has left their current

residence.

New movers are 90% more

likely than established residents to

purchase a car within the first year

of their move.

Auto dealers and repair shops

rank among the top five most-sought-after gift certificates

included within new mover

marketing welcoming packages.

Auto-focused new mover offers

like “one free oil change” and

“one free car wash” rank among

the top 10 best-performing

offers.

Hundreds of auto retailers

and repair shops nationwide

generate an average monthly

response rate of 12% using

new mover marketing programs.

Movers are 5x’s more likely to become long-term

customers if you reach them

first.

Mover Statistics

New Homeowners spend more

within the first 6 months

than the average consumer

spends in 3 years.