Data.com Connect Presents: John Barrows - The Balance Between Quantity and Quality Prospecting
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Transcript of Data.com Connect Presents: John Barrows - The Balance Between Quantity and Quality Prospecting
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PROSPECTING
The Quantity/Quality BalancePresented by:
and
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Science vs. Art
© j.barrows LLC
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Your Target Accounts
Quality
Quantity
Practice
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Quality vs. Quantity
Customized Messaging
22%
Targeted Messaging
8%
Templates
2%
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Set Up Your Systems
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Executive quotes about….
Executive priorities
Hiring /Growth
Promotions
New products
New Client
Awards
Mission/Goals/Vision
Finding A Reason
What?
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Messaging Matrix – Quality
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Acquisition
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Daily
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TOP
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Quantity
CFO CEO VP of Sales
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Messaging Matrix – Quantity
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Focus
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Track & Measure
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Science vs. Art
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www.jbarrows.com/blog
@JohnMBarrows
www.SalesFromTheStreets.com
Q & A
© j.barrows LLC 2013