Data Visualization - HorizonWatch 2015 Trend Report
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Transcript of Data Visualization - HorizonWatch 2015 Trend Report
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization 2015 HorizonWatch Trend ReportA bluemine original report ndash Client Version
Contact Bill Chamberlin Principal Client Research Analyst HorizonWatch Community Leader
January 27 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Purpose The slides provide an overview of the Data Visualization trend for IBM
clients
Content Summary information about the Data Visualization trend is provided along
with many links to additional websites and resources
How To Use This Report This report is best readstudied and used as a learning
document You may want to view the slides in slideshow mode so you can easily
follow the links
Available on Slideshare This presentation (and other HorizonWatch Trend
Reports for 2015) will be available publically on Slideshare at
httpwwwslidesharenethorizonwatching
Please Note This report is based on internal IBM analysis and is not meant to be a
statement of direction by IBM nor is IBM committing to any particular technology or
solution
About This Trend Report
2 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
3 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
4 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Trend Overview
5 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Drivers Huge growth in Big Datahellipboth structured and unstructured
Business Leaders need the insights presented in simple
visual formats that aid and speed decision making
Advanced Data Visualization applications and capabilities
with rich graphics and interactivity
Challenges Demand for easy to use self-service tools and dashboards
Implementing and embedding Analytic and Visualization
tools into daily activities and onto different mobile platforms
New processes = New skills required (eg storyteller)
Managing Data Quality
Implications The ability to present insights effectively can have a
significant impact on decision making
Requirements for future visualization tools
Very easy-to-use self service tools designed for
business users
Full integration with big data analytics platforms
Real time capability
Available on mobile devices
Embedded predictive and cognitive capability
ldquoThe key to effective analysis
of big data is the integration
of visualization into analytics
tools so that all kinds of
users can interpret big data
from a wide range of
sourcesmdashclickstreams
social media log files
videos and morerdquo IBM
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resource
6 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
1 Interest Grows In 2015 we will see increased
interest by LOB for all types of data discovery and
visualization tool information demos and case
studies
2 Spending Grows Too Many enterprises are
further along the purchase cycle Expect continued
spending growth in data discovery exploration and
visualization tools
3 Analytics Integration For mature users expect a
movement towards advanced big data amp analytic
platforms that have embedded visualization
capabilities rather than a separate visualization tool
on the backend
4 Real Time Increasingly execs are interested in
real-time analytics and visualizations Expect
increased interest in this area in 2015
5 Self Service Driven by consumerization self-
service is a key trend as users want to be able to
manipulate the data themselves simulating
expected changes in data in real-time to see impact
7 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
HBR Webinar The Visual
Organization
ldquoAdopters of interactive
visualization achieve faster
decision making greater data
access and stronger user
engagement in addition to
desirable results in several
other metricsrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
6 Mobile Users will expect to have data discovery and
visualization capabilities on they BYOD tablets and
smartphones And the expectation will be that all enterprise
apps will have visualization capabilities embedded as part
of the mobile application
7 Cognitive An emerging trend where users will expect that
the applications to interact with them and learn how that
user likes to discover analyze and visualize information
8 3D Visualizations Used in product development for
years 3D is being increasing applied to business analytics
as a way of helping decision makers understand insights in
big data
9 Story Telling Decision makers want the data to tell a
story that will help them arrive at a decision Visualization
tools will increasingly support that process and some will
even allow for video output as part of that capability
10 Broader Tool Set Advanced visualization tools are still an
emerging product area Expect vendors to announce new
versions with a broader set of smarter data integration
tools tighter integration with analytics platforms better
insight discovery tools and improved visualizations8 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoWidespread adoption of
mobile technology and
social computing has
driven interest in
visualization capabilities
and real-time analyticsrdquo Forrester
ldquoGood data visualization
practices help not just to
solve issues but also to
pose new questions
encouraging the discovery
and research process to
go beyond common tasks
to explore new patterns
and trends that can
potentially boost business
efficiencyrdquo TEC
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
11 Hall of Fame Vendors and media websites
highlight best of breed visualization examples to
help educate and sell
12 Implementation Challenges The main
challenges of skills culture and data quality will
impede the full rollout of data discovery and
visualization tools
13 MS Excel 2013 Many individuals and small
business users will discover that MS Excel offers
much of what they need without the need
14 Specialized Vendors Focused vendors like
Tableau Qlik and Spotfire continue to innovate
and grow at a rapid pace as decision makers
demand improved data visualization capability
15 Large Vendors Larger IT vendors will increase
investments in this market to complement Big
Data and Analytic capabilities They will focus on
integrating visualization and data discovery
capabilities into their analytic platforms
9 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoThe future of our universities
like the future of our cities our
social life and even our
thoughts and emotions is
increasingly defined by the
way we visualize datardquo Mark
Wigley Dean of GSAPP at Columbia
University
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
10 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The Data Visualization trend is all about presenting detailed insights in a visual way that helps individuals make faster amp better decisions
11 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Hans Rosling demonstrates the use of
advanced data visualization
techniques to draw out insights from
large amounts of data
Hans Rosling Video 200 Countries 200
Years 4 Minutes - The Joy of Stats
ldquoData visualization is the study of the visual
representation of data meaning information
that has been abstracted in some schematic
form including attributes or variables for the
units of informationrdquo Wikipedia
Image Source Wikipedia (link)
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution12 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe world is complex
dynamic multidimensional the
paper is static flat How are we
to represent the rich visual
world of experience and
measurement on mere
flatlandrdquo Edward R Tufte
University of Chicago Data Visualization Challenge 2014 - 1st
Place Winner Making Indonesia
Visualization tools allow users to explore and interact in order to draw insights out of the data
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data visualization tools lets users interact with big data to see patterns and insights they would not have seen otherwise
13 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoData visualizationmdashperhaps the most
important vehicle for delivering and
transforming data into knowledgemdashis
fundamental to gaining understanding of
increasingly complex business processes
and data as well as for encouraging better
decision makingrdquo TEC
IBM Watson Analytics
ldquoIf used correctly data visualization can help remove barriers to data comprehension by
providing a shared language that simplifies complex issues and increases mutual
understandingmdashno matter how big the big data becomesrdquo Accenture
ldquoEnterprises find advanced data visualization (ADV) platforms to be essential tools that
enable them to monitor business find patterns and take action to avoid threats and
snatch opportunitiesrdquo Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
A key driver of Data Visualization capabilities is that enterprises are finding it harder to leverage all the big data they collect
14 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoVisualization exploits the human visual system
to provide an intuitive immediate and language-
independent way to view and show your data It
is an essential tool for understanding
informationrdquo IBM
ldquoThe key to effective analysis of big data is the integration of visualization into analytics
tools so that all kinds of users can interpret big data from a wide range of sourcesmdash
clickstreams social media log files videos and morerdquo IBM
ldquoData is just data Its evolution depends on its
management How we present the
data knowledgeably and wisely is key to adding
real business valuerdquo TEC
ldquoTools for interactive data visualization form the
perfect companion to a complex data
environmentrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Successful implementation of Data Visualization can help companies create a competitive advantage
15 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoIdentifying patterns anticipating outcomes and proactively optimizing a response will
be the basis for competition in the future In the next 10 years the companies that dont
have analytics deeply embedded in their business model will most likely cease to existrdquo Gartner
ldquoThe jury is still out as to whether most
corporations will take full advantage of their
data for competitive purposes Companies that
do realize that being able to analyze many
forms of data at the same time in the form of
interactive visualizations have a competitive
advantagerdquo Data Visualization For Dummies
ldquoThrough 2015 85 of Fortune 500
organizations will be unable to exploit big data
for competitive advantagerdquo Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
All signs are pointing a bright future for data discovery and visualization tools
16 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forbes
Kristen Sosulsk NY Stern
ldquoToday people interact with visual depictions
through a mouse Tomorrow theyll be
touching swiping grasping feeling hearing
smelling and even tasting data The next big
thing is multisensory visualization that goes
beyond the desktoprdquo IEEE
ldquoVisual data discovery tools will be growing
25x faster than rest of the BI market
investing in this enabler of end-user self
service will become a requirement for all
enterprises by 2018rdquo IDC
ldquoNinety-one percent of business decision
makers predict the demand for data
visualization tools on mobile devices will
increase in the next five yearsrdquo SAP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
In 2015 expect visualization tools be become even easier to use so that all employees have the support they need to make decisions
17 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe rise of data discovery and interactive
visualization also increase the need for greater
comprehension A new style of analysis is
emerging helping users to do analytics via
storyboards analytics chains and guided
explorationrdquo Gartner
Gartner
ldquoThe ability to visualize data in real time or near real time can make or break a critical
decision Leading companies are using technology at the beginning of this process to
help integrate data in real time such that it can be displayed to the line-of-business
much quicker ultimately supporting more rapid data-driven decisionsrdquo Aberdeen
ldquoWell-designed visualizations will deliver the right
information to users who are also spared waiting
on IT to dig through raw data to produce digestible
analysisrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Aberdeen Research has shown there are real performance benefits for organizations who have real-time data visualization capabilities
18 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 26
increase in new pipeline accounts
identifiedrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 15
increase in cash generated from
operationsrdquo Aberdeen
Aberdeen
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
There are numerous benefits to enterprises implementing data visualization capabilities
19 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAdvanced technology can make a
significant difference in usersrsquo ability to
interface to large knowledge
repositoriesrdquo Gartner
ldquoOn average those using data
visualization tools report it would take
an average of nine hours longer to
see patterns trends and correlations
in their companyrsquos data without data
visualizationrdquo SAP
ldquoVisualization can play a key role by making the individual analytic components
understandable and by tying them together into a comprehensible ldquobig picturerdquo IBM
1 Absorb information in new and more
constructive ways
2 Visualize relationships and patterns between
operational and business activities
3 Identify and act on emerging trends faster
4 Manipulate and interact directly with data
5 Foster a new business language DataInformed
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Purpose The slides provide an overview of the Data Visualization trend for IBM
clients
Content Summary information about the Data Visualization trend is provided along
with many links to additional websites and resources
How To Use This Report This report is best readstudied and used as a learning
document You may want to view the slides in slideshow mode so you can easily
follow the links
Available on Slideshare This presentation (and other HorizonWatch Trend
Reports for 2015) will be available publically on Slideshare at
httpwwwslidesharenethorizonwatching
Please Note This report is based on internal IBM analysis and is not meant to be a
statement of direction by IBM nor is IBM committing to any particular technology or
solution
About This Trend Report
2 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
3 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
4 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Trend Overview
5 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Drivers Huge growth in Big Datahellipboth structured and unstructured
Business Leaders need the insights presented in simple
visual formats that aid and speed decision making
Advanced Data Visualization applications and capabilities
with rich graphics and interactivity
Challenges Demand for easy to use self-service tools and dashboards
Implementing and embedding Analytic and Visualization
tools into daily activities and onto different mobile platforms
New processes = New skills required (eg storyteller)
Managing Data Quality
Implications The ability to present insights effectively can have a
significant impact on decision making
Requirements for future visualization tools
Very easy-to-use self service tools designed for
business users
Full integration with big data analytics platforms
Real time capability
Available on mobile devices
Embedded predictive and cognitive capability
ldquoThe key to effective analysis
of big data is the integration
of visualization into analytics
tools so that all kinds of
users can interpret big data
from a wide range of
sourcesmdashclickstreams
social media log files
videos and morerdquo IBM
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resource
6 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
1 Interest Grows In 2015 we will see increased
interest by LOB for all types of data discovery and
visualization tool information demos and case
studies
2 Spending Grows Too Many enterprises are
further along the purchase cycle Expect continued
spending growth in data discovery exploration and
visualization tools
3 Analytics Integration For mature users expect a
movement towards advanced big data amp analytic
platforms that have embedded visualization
capabilities rather than a separate visualization tool
on the backend
4 Real Time Increasingly execs are interested in
real-time analytics and visualizations Expect
increased interest in this area in 2015
5 Self Service Driven by consumerization self-
service is a key trend as users want to be able to
manipulate the data themselves simulating
expected changes in data in real-time to see impact
7 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
HBR Webinar The Visual
Organization
ldquoAdopters of interactive
visualization achieve faster
decision making greater data
access and stronger user
engagement in addition to
desirable results in several
other metricsrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
6 Mobile Users will expect to have data discovery and
visualization capabilities on they BYOD tablets and
smartphones And the expectation will be that all enterprise
apps will have visualization capabilities embedded as part
of the mobile application
7 Cognitive An emerging trend where users will expect that
the applications to interact with them and learn how that
user likes to discover analyze and visualize information
8 3D Visualizations Used in product development for
years 3D is being increasing applied to business analytics
as a way of helping decision makers understand insights in
big data
9 Story Telling Decision makers want the data to tell a
story that will help them arrive at a decision Visualization
tools will increasingly support that process and some will
even allow for video output as part of that capability
10 Broader Tool Set Advanced visualization tools are still an
emerging product area Expect vendors to announce new
versions with a broader set of smarter data integration
tools tighter integration with analytics platforms better
insight discovery tools and improved visualizations8 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoWidespread adoption of
mobile technology and
social computing has
driven interest in
visualization capabilities
and real-time analyticsrdquo Forrester
ldquoGood data visualization
practices help not just to
solve issues but also to
pose new questions
encouraging the discovery
and research process to
go beyond common tasks
to explore new patterns
and trends that can
potentially boost business
efficiencyrdquo TEC
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
11 Hall of Fame Vendors and media websites
highlight best of breed visualization examples to
help educate and sell
12 Implementation Challenges The main
challenges of skills culture and data quality will
impede the full rollout of data discovery and
visualization tools
13 MS Excel 2013 Many individuals and small
business users will discover that MS Excel offers
much of what they need without the need
14 Specialized Vendors Focused vendors like
Tableau Qlik and Spotfire continue to innovate
and grow at a rapid pace as decision makers
demand improved data visualization capability
15 Large Vendors Larger IT vendors will increase
investments in this market to complement Big
Data and Analytic capabilities They will focus on
integrating visualization and data discovery
capabilities into their analytic platforms
9 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoThe future of our universities
like the future of our cities our
social life and even our
thoughts and emotions is
increasingly defined by the
way we visualize datardquo Mark
Wigley Dean of GSAPP at Columbia
University
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
10 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The Data Visualization trend is all about presenting detailed insights in a visual way that helps individuals make faster amp better decisions
11 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Hans Rosling demonstrates the use of
advanced data visualization
techniques to draw out insights from
large amounts of data
Hans Rosling Video 200 Countries 200
Years 4 Minutes - The Joy of Stats
ldquoData visualization is the study of the visual
representation of data meaning information
that has been abstracted in some schematic
form including attributes or variables for the
units of informationrdquo Wikipedia
Image Source Wikipedia (link)
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution12 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe world is complex
dynamic multidimensional the
paper is static flat How are we
to represent the rich visual
world of experience and
measurement on mere
flatlandrdquo Edward R Tufte
University of Chicago Data Visualization Challenge 2014 - 1st
Place Winner Making Indonesia
Visualization tools allow users to explore and interact in order to draw insights out of the data
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data visualization tools lets users interact with big data to see patterns and insights they would not have seen otherwise
13 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoData visualizationmdashperhaps the most
important vehicle for delivering and
transforming data into knowledgemdashis
fundamental to gaining understanding of
increasingly complex business processes
and data as well as for encouraging better
decision makingrdquo TEC
IBM Watson Analytics
ldquoIf used correctly data visualization can help remove barriers to data comprehension by
providing a shared language that simplifies complex issues and increases mutual
understandingmdashno matter how big the big data becomesrdquo Accenture
ldquoEnterprises find advanced data visualization (ADV) platforms to be essential tools that
enable them to monitor business find patterns and take action to avoid threats and
snatch opportunitiesrdquo Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
A key driver of Data Visualization capabilities is that enterprises are finding it harder to leverage all the big data they collect
14 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoVisualization exploits the human visual system
to provide an intuitive immediate and language-
independent way to view and show your data It
is an essential tool for understanding
informationrdquo IBM
ldquoThe key to effective analysis of big data is the integration of visualization into analytics
tools so that all kinds of users can interpret big data from a wide range of sourcesmdash
clickstreams social media log files videos and morerdquo IBM
ldquoData is just data Its evolution depends on its
management How we present the
data knowledgeably and wisely is key to adding
real business valuerdquo TEC
ldquoTools for interactive data visualization form the
perfect companion to a complex data
environmentrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Successful implementation of Data Visualization can help companies create a competitive advantage
15 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoIdentifying patterns anticipating outcomes and proactively optimizing a response will
be the basis for competition in the future In the next 10 years the companies that dont
have analytics deeply embedded in their business model will most likely cease to existrdquo Gartner
ldquoThe jury is still out as to whether most
corporations will take full advantage of their
data for competitive purposes Companies that
do realize that being able to analyze many
forms of data at the same time in the form of
interactive visualizations have a competitive
advantagerdquo Data Visualization For Dummies
ldquoThrough 2015 85 of Fortune 500
organizations will be unable to exploit big data
for competitive advantagerdquo Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
All signs are pointing a bright future for data discovery and visualization tools
16 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forbes
Kristen Sosulsk NY Stern
ldquoToday people interact with visual depictions
through a mouse Tomorrow theyll be
touching swiping grasping feeling hearing
smelling and even tasting data The next big
thing is multisensory visualization that goes
beyond the desktoprdquo IEEE
ldquoVisual data discovery tools will be growing
25x faster than rest of the BI market
investing in this enabler of end-user self
service will become a requirement for all
enterprises by 2018rdquo IDC
ldquoNinety-one percent of business decision
makers predict the demand for data
visualization tools on mobile devices will
increase in the next five yearsrdquo SAP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
In 2015 expect visualization tools be become even easier to use so that all employees have the support they need to make decisions
17 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe rise of data discovery and interactive
visualization also increase the need for greater
comprehension A new style of analysis is
emerging helping users to do analytics via
storyboards analytics chains and guided
explorationrdquo Gartner
Gartner
ldquoThe ability to visualize data in real time or near real time can make or break a critical
decision Leading companies are using technology at the beginning of this process to
help integrate data in real time such that it can be displayed to the line-of-business
much quicker ultimately supporting more rapid data-driven decisionsrdquo Aberdeen
ldquoWell-designed visualizations will deliver the right
information to users who are also spared waiting
on IT to dig through raw data to produce digestible
analysisrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Aberdeen Research has shown there are real performance benefits for organizations who have real-time data visualization capabilities
18 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 26
increase in new pipeline accounts
identifiedrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 15
increase in cash generated from
operationsrdquo Aberdeen
Aberdeen
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
There are numerous benefits to enterprises implementing data visualization capabilities
19 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAdvanced technology can make a
significant difference in usersrsquo ability to
interface to large knowledge
repositoriesrdquo Gartner
ldquoOn average those using data
visualization tools report it would take
an average of nine hours longer to
see patterns trends and correlations
in their companyrsquos data without data
visualizationrdquo SAP
ldquoVisualization can play a key role by making the individual analytic components
understandable and by tying them together into a comprehensible ldquobig picturerdquo IBM
1 Absorb information in new and more
constructive ways
2 Visualize relationships and patterns between
operational and business activities
3 Identify and act on emerging trends faster
4 Manipulate and interact directly with data
5 Foster a new business language DataInformed
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
3 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
4 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Trend Overview
5 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Drivers Huge growth in Big Datahellipboth structured and unstructured
Business Leaders need the insights presented in simple
visual formats that aid and speed decision making
Advanced Data Visualization applications and capabilities
with rich graphics and interactivity
Challenges Demand for easy to use self-service tools and dashboards
Implementing and embedding Analytic and Visualization
tools into daily activities and onto different mobile platforms
New processes = New skills required (eg storyteller)
Managing Data Quality
Implications The ability to present insights effectively can have a
significant impact on decision making
Requirements for future visualization tools
Very easy-to-use self service tools designed for
business users
Full integration with big data analytics platforms
Real time capability
Available on mobile devices
Embedded predictive and cognitive capability
ldquoThe key to effective analysis
of big data is the integration
of visualization into analytics
tools so that all kinds of
users can interpret big data
from a wide range of
sourcesmdashclickstreams
social media log files
videos and morerdquo IBM
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resource
6 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
1 Interest Grows In 2015 we will see increased
interest by LOB for all types of data discovery and
visualization tool information demos and case
studies
2 Spending Grows Too Many enterprises are
further along the purchase cycle Expect continued
spending growth in data discovery exploration and
visualization tools
3 Analytics Integration For mature users expect a
movement towards advanced big data amp analytic
platforms that have embedded visualization
capabilities rather than a separate visualization tool
on the backend
4 Real Time Increasingly execs are interested in
real-time analytics and visualizations Expect
increased interest in this area in 2015
5 Self Service Driven by consumerization self-
service is a key trend as users want to be able to
manipulate the data themselves simulating
expected changes in data in real-time to see impact
7 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
HBR Webinar The Visual
Organization
ldquoAdopters of interactive
visualization achieve faster
decision making greater data
access and stronger user
engagement in addition to
desirable results in several
other metricsrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
6 Mobile Users will expect to have data discovery and
visualization capabilities on they BYOD tablets and
smartphones And the expectation will be that all enterprise
apps will have visualization capabilities embedded as part
of the mobile application
7 Cognitive An emerging trend where users will expect that
the applications to interact with them and learn how that
user likes to discover analyze and visualize information
8 3D Visualizations Used in product development for
years 3D is being increasing applied to business analytics
as a way of helping decision makers understand insights in
big data
9 Story Telling Decision makers want the data to tell a
story that will help them arrive at a decision Visualization
tools will increasingly support that process and some will
even allow for video output as part of that capability
10 Broader Tool Set Advanced visualization tools are still an
emerging product area Expect vendors to announce new
versions with a broader set of smarter data integration
tools tighter integration with analytics platforms better
insight discovery tools and improved visualizations8 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoWidespread adoption of
mobile technology and
social computing has
driven interest in
visualization capabilities
and real-time analyticsrdquo Forrester
ldquoGood data visualization
practices help not just to
solve issues but also to
pose new questions
encouraging the discovery
and research process to
go beyond common tasks
to explore new patterns
and trends that can
potentially boost business
efficiencyrdquo TEC
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
11 Hall of Fame Vendors and media websites
highlight best of breed visualization examples to
help educate and sell
12 Implementation Challenges The main
challenges of skills culture and data quality will
impede the full rollout of data discovery and
visualization tools
13 MS Excel 2013 Many individuals and small
business users will discover that MS Excel offers
much of what they need without the need
14 Specialized Vendors Focused vendors like
Tableau Qlik and Spotfire continue to innovate
and grow at a rapid pace as decision makers
demand improved data visualization capability
15 Large Vendors Larger IT vendors will increase
investments in this market to complement Big
Data and Analytic capabilities They will focus on
integrating visualization and data discovery
capabilities into their analytic platforms
9 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoThe future of our universities
like the future of our cities our
social life and even our
thoughts and emotions is
increasingly defined by the
way we visualize datardquo Mark
Wigley Dean of GSAPP at Columbia
University
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
10 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The Data Visualization trend is all about presenting detailed insights in a visual way that helps individuals make faster amp better decisions
11 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Hans Rosling demonstrates the use of
advanced data visualization
techniques to draw out insights from
large amounts of data
Hans Rosling Video 200 Countries 200
Years 4 Minutes - The Joy of Stats
ldquoData visualization is the study of the visual
representation of data meaning information
that has been abstracted in some schematic
form including attributes or variables for the
units of informationrdquo Wikipedia
Image Source Wikipedia (link)
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution12 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe world is complex
dynamic multidimensional the
paper is static flat How are we
to represent the rich visual
world of experience and
measurement on mere
flatlandrdquo Edward R Tufte
University of Chicago Data Visualization Challenge 2014 - 1st
Place Winner Making Indonesia
Visualization tools allow users to explore and interact in order to draw insights out of the data
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data visualization tools lets users interact with big data to see patterns and insights they would not have seen otherwise
13 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoData visualizationmdashperhaps the most
important vehicle for delivering and
transforming data into knowledgemdashis
fundamental to gaining understanding of
increasingly complex business processes
and data as well as for encouraging better
decision makingrdquo TEC
IBM Watson Analytics
ldquoIf used correctly data visualization can help remove barriers to data comprehension by
providing a shared language that simplifies complex issues and increases mutual
understandingmdashno matter how big the big data becomesrdquo Accenture
ldquoEnterprises find advanced data visualization (ADV) platforms to be essential tools that
enable them to monitor business find patterns and take action to avoid threats and
snatch opportunitiesrdquo Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
A key driver of Data Visualization capabilities is that enterprises are finding it harder to leverage all the big data they collect
14 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoVisualization exploits the human visual system
to provide an intuitive immediate and language-
independent way to view and show your data It
is an essential tool for understanding
informationrdquo IBM
ldquoThe key to effective analysis of big data is the integration of visualization into analytics
tools so that all kinds of users can interpret big data from a wide range of sourcesmdash
clickstreams social media log files videos and morerdquo IBM
ldquoData is just data Its evolution depends on its
management How we present the
data knowledgeably and wisely is key to adding
real business valuerdquo TEC
ldquoTools for interactive data visualization form the
perfect companion to a complex data
environmentrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Successful implementation of Data Visualization can help companies create a competitive advantage
15 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoIdentifying patterns anticipating outcomes and proactively optimizing a response will
be the basis for competition in the future In the next 10 years the companies that dont
have analytics deeply embedded in their business model will most likely cease to existrdquo Gartner
ldquoThe jury is still out as to whether most
corporations will take full advantage of their
data for competitive purposes Companies that
do realize that being able to analyze many
forms of data at the same time in the form of
interactive visualizations have a competitive
advantagerdquo Data Visualization For Dummies
ldquoThrough 2015 85 of Fortune 500
organizations will be unable to exploit big data
for competitive advantagerdquo Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
All signs are pointing a bright future for data discovery and visualization tools
16 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forbes
Kristen Sosulsk NY Stern
ldquoToday people interact with visual depictions
through a mouse Tomorrow theyll be
touching swiping grasping feeling hearing
smelling and even tasting data The next big
thing is multisensory visualization that goes
beyond the desktoprdquo IEEE
ldquoVisual data discovery tools will be growing
25x faster than rest of the BI market
investing in this enabler of end-user self
service will become a requirement for all
enterprises by 2018rdquo IDC
ldquoNinety-one percent of business decision
makers predict the demand for data
visualization tools on mobile devices will
increase in the next five yearsrdquo SAP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
In 2015 expect visualization tools be become even easier to use so that all employees have the support they need to make decisions
17 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe rise of data discovery and interactive
visualization also increase the need for greater
comprehension A new style of analysis is
emerging helping users to do analytics via
storyboards analytics chains and guided
explorationrdquo Gartner
Gartner
ldquoThe ability to visualize data in real time or near real time can make or break a critical
decision Leading companies are using technology at the beginning of this process to
help integrate data in real time such that it can be displayed to the line-of-business
much quicker ultimately supporting more rapid data-driven decisionsrdquo Aberdeen
ldquoWell-designed visualizations will deliver the right
information to users who are also spared waiting
on IT to dig through raw data to produce digestible
analysisrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Aberdeen Research has shown there are real performance benefits for organizations who have real-time data visualization capabilities
18 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 26
increase in new pipeline accounts
identifiedrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 15
increase in cash generated from
operationsrdquo Aberdeen
Aberdeen
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
There are numerous benefits to enterprises implementing data visualization capabilities
19 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAdvanced technology can make a
significant difference in usersrsquo ability to
interface to large knowledge
repositoriesrdquo Gartner
ldquoOn average those using data
visualization tools report it would take
an average of nine hours longer to
see patterns trends and correlations
in their companyrsquos data without data
visualizationrdquo SAP
ldquoVisualization can play a key role by making the individual analytic components
understandable and by tying them together into a comprehensible ldquobig picturerdquo IBM
1 Absorb information in new and more
constructive ways
2 Visualize relationships and patterns between
operational and business activities
3 Identify and act on emerging trends faster
4 Manipulate and interact directly with data
5 Foster a new business language DataInformed
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
4 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Trend Overview
5 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Drivers Huge growth in Big Datahellipboth structured and unstructured
Business Leaders need the insights presented in simple
visual formats that aid and speed decision making
Advanced Data Visualization applications and capabilities
with rich graphics and interactivity
Challenges Demand for easy to use self-service tools and dashboards
Implementing and embedding Analytic and Visualization
tools into daily activities and onto different mobile platforms
New processes = New skills required (eg storyteller)
Managing Data Quality
Implications The ability to present insights effectively can have a
significant impact on decision making
Requirements for future visualization tools
Very easy-to-use self service tools designed for
business users
Full integration with big data analytics platforms
Real time capability
Available on mobile devices
Embedded predictive and cognitive capability
ldquoThe key to effective analysis
of big data is the integration
of visualization into analytics
tools so that all kinds of
users can interpret big data
from a wide range of
sourcesmdashclickstreams
social media log files
videos and morerdquo IBM
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resource
6 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
1 Interest Grows In 2015 we will see increased
interest by LOB for all types of data discovery and
visualization tool information demos and case
studies
2 Spending Grows Too Many enterprises are
further along the purchase cycle Expect continued
spending growth in data discovery exploration and
visualization tools
3 Analytics Integration For mature users expect a
movement towards advanced big data amp analytic
platforms that have embedded visualization
capabilities rather than a separate visualization tool
on the backend
4 Real Time Increasingly execs are interested in
real-time analytics and visualizations Expect
increased interest in this area in 2015
5 Self Service Driven by consumerization self-
service is a key trend as users want to be able to
manipulate the data themselves simulating
expected changes in data in real-time to see impact
7 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
HBR Webinar The Visual
Organization
ldquoAdopters of interactive
visualization achieve faster
decision making greater data
access and stronger user
engagement in addition to
desirable results in several
other metricsrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
6 Mobile Users will expect to have data discovery and
visualization capabilities on they BYOD tablets and
smartphones And the expectation will be that all enterprise
apps will have visualization capabilities embedded as part
of the mobile application
7 Cognitive An emerging trend where users will expect that
the applications to interact with them and learn how that
user likes to discover analyze and visualize information
8 3D Visualizations Used in product development for
years 3D is being increasing applied to business analytics
as a way of helping decision makers understand insights in
big data
9 Story Telling Decision makers want the data to tell a
story that will help them arrive at a decision Visualization
tools will increasingly support that process and some will
even allow for video output as part of that capability
10 Broader Tool Set Advanced visualization tools are still an
emerging product area Expect vendors to announce new
versions with a broader set of smarter data integration
tools tighter integration with analytics platforms better
insight discovery tools and improved visualizations8 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoWidespread adoption of
mobile technology and
social computing has
driven interest in
visualization capabilities
and real-time analyticsrdquo Forrester
ldquoGood data visualization
practices help not just to
solve issues but also to
pose new questions
encouraging the discovery
and research process to
go beyond common tasks
to explore new patterns
and trends that can
potentially boost business
efficiencyrdquo TEC
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
11 Hall of Fame Vendors and media websites
highlight best of breed visualization examples to
help educate and sell
12 Implementation Challenges The main
challenges of skills culture and data quality will
impede the full rollout of data discovery and
visualization tools
13 MS Excel 2013 Many individuals and small
business users will discover that MS Excel offers
much of what they need without the need
14 Specialized Vendors Focused vendors like
Tableau Qlik and Spotfire continue to innovate
and grow at a rapid pace as decision makers
demand improved data visualization capability
15 Large Vendors Larger IT vendors will increase
investments in this market to complement Big
Data and Analytic capabilities They will focus on
integrating visualization and data discovery
capabilities into their analytic platforms
9 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoThe future of our universities
like the future of our cities our
social life and even our
thoughts and emotions is
increasingly defined by the
way we visualize datardquo Mark
Wigley Dean of GSAPP at Columbia
University
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
10 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The Data Visualization trend is all about presenting detailed insights in a visual way that helps individuals make faster amp better decisions
11 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Hans Rosling demonstrates the use of
advanced data visualization
techniques to draw out insights from
large amounts of data
Hans Rosling Video 200 Countries 200
Years 4 Minutes - The Joy of Stats
ldquoData visualization is the study of the visual
representation of data meaning information
that has been abstracted in some schematic
form including attributes or variables for the
units of informationrdquo Wikipedia
Image Source Wikipedia (link)
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution12 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe world is complex
dynamic multidimensional the
paper is static flat How are we
to represent the rich visual
world of experience and
measurement on mere
flatlandrdquo Edward R Tufte
University of Chicago Data Visualization Challenge 2014 - 1st
Place Winner Making Indonesia
Visualization tools allow users to explore and interact in order to draw insights out of the data
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data visualization tools lets users interact with big data to see patterns and insights they would not have seen otherwise
13 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoData visualizationmdashperhaps the most
important vehicle for delivering and
transforming data into knowledgemdashis
fundamental to gaining understanding of
increasingly complex business processes
and data as well as for encouraging better
decision makingrdquo TEC
IBM Watson Analytics
ldquoIf used correctly data visualization can help remove barriers to data comprehension by
providing a shared language that simplifies complex issues and increases mutual
understandingmdashno matter how big the big data becomesrdquo Accenture
ldquoEnterprises find advanced data visualization (ADV) platforms to be essential tools that
enable them to monitor business find patterns and take action to avoid threats and
snatch opportunitiesrdquo Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
A key driver of Data Visualization capabilities is that enterprises are finding it harder to leverage all the big data they collect
14 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoVisualization exploits the human visual system
to provide an intuitive immediate and language-
independent way to view and show your data It
is an essential tool for understanding
informationrdquo IBM
ldquoThe key to effective analysis of big data is the integration of visualization into analytics
tools so that all kinds of users can interpret big data from a wide range of sourcesmdash
clickstreams social media log files videos and morerdquo IBM
ldquoData is just data Its evolution depends on its
management How we present the
data knowledgeably and wisely is key to adding
real business valuerdquo TEC
ldquoTools for interactive data visualization form the
perfect companion to a complex data
environmentrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Successful implementation of Data Visualization can help companies create a competitive advantage
15 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoIdentifying patterns anticipating outcomes and proactively optimizing a response will
be the basis for competition in the future In the next 10 years the companies that dont
have analytics deeply embedded in their business model will most likely cease to existrdquo Gartner
ldquoThe jury is still out as to whether most
corporations will take full advantage of their
data for competitive purposes Companies that
do realize that being able to analyze many
forms of data at the same time in the form of
interactive visualizations have a competitive
advantagerdquo Data Visualization For Dummies
ldquoThrough 2015 85 of Fortune 500
organizations will be unable to exploit big data
for competitive advantagerdquo Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
All signs are pointing a bright future for data discovery and visualization tools
16 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forbes
Kristen Sosulsk NY Stern
ldquoToday people interact with visual depictions
through a mouse Tomorrow theyll be
touching swiping grasping feeling hearing
smelling and even tasting data The next big
thing is multisensory visualization that goes
beyond the desktoprdquo IEEE
ldquoVisual data discovery tools will be growing
25x faster than rest of the BI market
investing in this enabler of end-user self
service will become a requirement for all
enterprises by 2018rdquo IDC
ldquoNinety-one percent of business decision
makers predict the demand for data
visualization tools on mobile devices will
increase in the next five yearsrdquo SAP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
In 2015 expect visualization tools be become even easier to use so that all employees have the support they need to make decisions
17 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe rise of data discovery and interactive
visualization also increase the need for greater
comprehension A new style of analysis is
emerging helping users to do analytics via
storyboards analytics chains and guided
explorationrdquo Gartner
Gartner
ldquoThe ability to visualize data in real time or near real time can make or break a critical
decision Leading companies are using technology at the beginning of this process to
help integrate data in real time such that it can be displayed to the line-of-business
much quicker ultimately supporting more rapid data-driven decisionsrdquo Aberdeen
ldquoWell-designed visualizations will deliver the right
information to users who are also spared waiting
on IT to dig through raw data to produce digestible
analysisrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Aberdeen Research has shown there are real performance benefits for organizations who have real-time data visualization capabilities
18 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 26
increase in new pipeline accounts
identifiedrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 15
increase in cash generated from
operationsrdquo Aberdeen
Aberdeen
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
There are numerous benefits to enterprises implementing data visualization capabilities
19 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAdvanced technology can make a
significant difference in usersrsquo ability to
interface to large knowledge
repositoriesrdquo Gartner
ldquoOn average those using data
visualization tools report it would take
an average of nine hours longer to
see patterns trends and correlations
in their companyrsquos data without data
visualizationrdquo SAP
ldquoVisualization can play a key role by making the individual analytic components
understandable and by tying them together into a comprehensible ldquobig picturerdquo IBM
1 Absorb information in new and more
constructive ways
2 Visualize relationships and patterns between
operational and business activities
3 Identify and act on emerging trends faster
4 Manipulate and interact directly with data
5 Foster a new business language DataInformed
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Trend Overview
5 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Drivers Huge growth in Big Datahellipboth structured and unstructured
Business Leaders need the insights presented in simple
visual formats that aid and speed decision making
Advanced Data Visualization applications and capabilities
with rich graphics and interactivity
Challenges Demand for easy to use self-service tools and dashboards
Implementing and embedding Analytic and Visualization
tools into daily activities and onto different mobile platforms
New processes = New skills required (eg storyteller)
Managing Data Quality
Implications The ability to present insights effectively can have a
significant impact on decision making
Requirements for future visualization tools
Very easy-to-use self service tools designed for
business users
Full integration with big data analytics platforms
Real time capability
Available on mobile devices
Embedded predictive and cognitive capability
ldquoThe key to effective analysis
of big data is the integration
of visualization into analytics
tools so that all kinds of
users can interpret big data
from a wide range of
sourcesmdashclickstreams
social media log files
videos and morerdquo IBM
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resource
6 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
1 Interest Grows In 2015 we will see increased
interest by LOB for all types of data discovery and
visualization tool information demos and case
studies
2 Spending Grows Too Many enterprises are
further along the purchase cycle Expect continued
spending growth in data discovery exploration and
visualization tools
3 Analytics Integration For mature users expect a
movement towards advanced big data amp analytic
platforms that have embedded visualization
capabilities rather than a separate visualization tool
on the backend
4 Real Time Increasingly execs are interested in
real-time analytics and visualizations Expect
increased interest in this area in 2015
5 Self Service Driven by consumerization self-
service is a key trend as users want to be able to
manipulate the data themselves simulating
expected changes in data in real-time to see impact
7 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
HBR Webinar The Visual
Organization
ldquoAdopters of interactive
visualization achieve faster
decision making greater data
access and stronger user
engagement in addition to
desirable results in several
other metricsrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
6 Mobile Users will expect to have data discovery and
visualization capabilities on they BYOD tablets and
smartphones And the expectation will be that all enterprise
apps will have visualization capabilities embedded as part
of the mobile application
7 Cognitive An emerging trend where users will expect that
the applications to interact with them and learn how that
user likes to discover analyze and visualize information
8 3D Visualizations Used in product development for
years 3D is being increasing applied to business analytics
as a way of helping decision makers understand insights in
big data
9 Story Telling Decision makers want the data to tell a
story that will help them arrive at a decision Visualization
tools will increasingly support that process and some will
even allow for video output as part of that capability
10 Broader Tool Set Advanced visualization tools are still an
emerging product area Expect vendors to announce new
versions with a broader set of smarter data integration
tools tighter integration with analytics platforms better
insight discovery tools and improved visualizations8 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoWidespread adoption of
mobile technology and
social computing has
driven interest in
visualization capabilities
and real-time analyticsrdquo Forrester
ldquoGood data visualization
practices help not just to
solve issues but also to
pose new questions
encouraging the discovery
and research process to
go beyond common tasks
to explore new patterns
and trends that can
potentially boost business
efficiencyrdquo TEC
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
11 Hall of Fame Vendors and media websites
highlight best of breed visualization examples to
help educate and sell
12 Implementation Challenges The main
challenges of skills culture and data quality will
impede the full rollout of data discovery and
visualization tools
13 MS Excel 2013 Many individuals and small
business users will discover that MS Excel offers
much of what they need without the need
14 Specialized Vendors Focused vendors like
Tableau Qlik and Spotfire continue to innovate
and grow at a rapid pace as decision makers
demand improved data visualization capability
15 Large Vendors Larger IT vendors will increase
investments in this market to complement Big
Data and Analytic capabilities They will focus on
integrating visualization and data discovery
capabilities into their analytic platforms
9 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoThe future of our universities
like the future of our cities our
social life and even our
thoughts and emotions is
increasingly defined by the
way we visualize datardquo Mark
Wigley Dean of GSAPP at Columbia
University
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
10 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The Data Visualization trend is all about presenting detailed insights in a visual way that helps individuals make faster amp better decisions
11 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Hans Rosling demonstrates the use of
advanced data visualization
techniques to draw out insights from
large amounts of data
Hans Rosling Video 200 Countries 200
Years 4 Minutes - The Joy of Stats
ldquoData visualization is the study of the visual
representation of data meaning information
that has been abstracted in some schematic
form including attributes or variables for the
units of informationrdquo Wikipedia
Image Source Wikipedia (link)
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution12 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe world is complex
dynamic multidimensional the
paper is static flat How are we
to represent the rich visual
world of experience and
measurement on mere
flatlandrdquo Edward R Tufte
University of Chicago Data Visualization Challenge 2014 - 1st
Place Winner Making Indonesia
Visualization tools allow users to explore and interact in order to draw insights out of the data
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data visualization tools lets users interact with big data to see patterns and insights they would not have seen otherwise
13 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoData visualizationmdashperhaps the most
important vehicle for delivering and
transforming data into knowledgemdashis
fundamental to gaining understanding of
increasingly complex business processes
and data as well as for encouraging better
decision makingrdquo TEC
IBM Watson Analytics
ldquoIf used correctly data visualization can help remove barriers to data comprehension by
providing a shared language that simplifies complex issues and increases mutual
understandingmdashno matter how big the big data becomesrdquo Accenture
ldquoEnterprises find advanced data visualization (ADV) platforms to be essential tools that
enable them to monitor business find patterns and take action to avoid threats and
snatch opportunitiesrdquo Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
A key driver of Data Visualization capabilities is that enterprises are finding it harder to leverage all the big data they collect
14 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoVisualization exploits the human visual system
to provide an intuitive immediate and language-
independent way to view and show your data It
is an essential tool for understanding
informationrdquo IBM
ldquoThe key to effective analysis of big data is the integration of visualization into analytics
tools so that all kinds of users can interpret big data from a wide range of sourcesmdash
clickstreams social media log files videos and morerdquo IBM
ldquoData is just data Its evolution depends on its
management How we present the
data knowledgeably and wisely is key to adding
real business valuerdquo TEC
ldquoTools for interactive data visualization form the
perfect companion to a complex data
environmentrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Successful implementation of Data Visualization can help companies create a competitive advantage
15 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoIdentifying patterns anticipating outcomes and proactively optimizing a response will
be the basis for competition in the future In the next 10 years the companies that dont
have analytics deeply embedded in their business model will most likely cease to existrdquo Gartner
ldquoThe jury is still out as to whether most
corporations will take full advantage of their
data for competitive purposes Companies that
do realize that being able to analyze many
forms of data at the same time in the form of
interactive visualizations have a competitive
advantagerdquo Data Visualization For Dummies
ldquoThrough 2015 85 of Fortune 500
organizations will be unable to exploit big data
for competitive advantagerdquo Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
All signs are pointing a bright future for data discovery and visualization tools
16 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forbes
Kristen Sosulsk NY Stern
ldquoToday people interact with visual depictions
through a mouse Tomorrow theyll be
touching swiping grasping feeling hearing
smelling and even tasting data The next big
thing is multisensory visualization that goes
beyond the desktoprdquo IEEE
ldquoVisual data discovery tools will be growing
25x faster than rest of the BI market
investing in this enabler of end-user self
service will become a requirement for all
enterprises by 2018rdquo IDC
ldquoNinety-one percent of business decision
makers predict the demand for data
visualization tools on mobile devices will
increase in the next five yearsrdquo SAP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
In 2015 expect visualization tools be become even easier to use so that all employees have the support they need to make decisions
17 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe rise of data discovery and interactive
visualization also increase the need for greater
comprehension A new style of analysis is
emerging helping users to do analytics via
storyboards analytics chains and guided
explorationrdquo Gartner
Gartner
ldquoThe ability to visualize data in real time or near real time can make or break a critical
decision Leading companies are using technology at the beginning of this process to
help integrate data in real time such that it can be displayed to the line-of-business
much quicker ultimately supporting more rapid data-driven decisionsrdquo Aberdeen
ldquoWell-designed visualizations will deliver the right
information to users who are also spared waiting
on IT to dig through raw data to produce digestible
analysisrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Aberdeen Research has shown there are real performance benefits for organizations who have real-time data visualization capabilities
18 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 26
increase in new pipeline accounts
identifiedrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 15
increase in cash generated from
operationsrdquo Aberdeen
Aberdeen
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
There are numerous benefits to enterprises implementing data visualization capabilities
19 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAdvanced technology can make a
significant difference in usersrsquo ability to
interface to large knowledge
repositoriesrdquo Gartner
ldquoOn average those using data
visualization tools report it would take
an average of nine hours longer to
see patterns trends and correlations
in their companyrsquos data without data
visualizationrdquo SAP
ldquoVisualization can play a key role by making the individual analytic components
understandable and by tying them together into a comprehensible ldquobig picturerdquo IBM
1 Absorb information in new and more
constructive ways
2 Visualize relationships and patterns between
operational and business activities
3 Identify and act on emerging trends faster
4 Manipulate and interact directly with data
5 Foster a new business language DataInformed
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resource
6 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
1 Interest Grows In 2015 we will see increased
interest by LOB for all types of data discovery and
visualization tool information demos and case
studies
2 Spending Grows Too Many enterprises are
further along the purchase cycle Expect continued
spending growth in data discovery exploration and
visualization tools
3 Analytics Integration For mature users expect a
movement towards advanced big data amp analytic
platforms that have embedded visualization
capabilities rather than a separate visualization tool
on the backend
4 Real Time Increasingly execs are interested in
real-time analytics and visualizations Expect
increased interest in this area in 2015
5 Self Service Driven by consumerization self-
service is a key trend as users want to be able to
manipulate the data themselves simulating
expected changes in data in real-time to see impact
7 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
HBR Webinar The Visual
Organization
ldquoAdopters of interactive
visualization achieve faster
decision making greater data
access and stronger user
engagement in addition to
desirable results in several
other metricsrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
6 Mobile Users will expect to have data discovery and
visualization capabilities on they BYOD tablets and
smartphones And the expectation will be that all enterprise
apps will have visualization capabilities embedded as part
of the mobile application
7 Cognitive An emerging trend where users will expect that
the applications to interact with them and learn how that
user likes to discover analyze and visualize information
8 3D Visualizations Used in product development for
years 3D is being increasing applied to business analytics
as a way of helping decision makers understand insights in
big data
9 Story Telling Decision makers want the data to tell a
story that will help them arrive at a decision Visualization
tools will increasingly support that process and some will
even allow for video output as part of that capability
10 Broader Tool Set Advanced visualization tools are still an
emerging product area Expect vendors to announce new
versions with a broader set of smarter data integration
tools tighter integration with analytics platforms better
insight discovery tools and improved visualizations8 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoWidespread adoption of
mobile technology and
social computing has
driven interest in
visualization capabilities
and real-time analyticsrdquo Forrester
ldquoGood data visualization
practices help not just to
solve issues but also to
pose new questions
encouraging the discovery
and research process to
go beyond common tasks
to explore new patterns
and trends that can
potentially boost business
efficiencyrdquo TEC
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
11 Hall of Fame Vendors and media websites
highlight best of breed visualization examples to
help educate and sell
12 Implementation Challenges The main
challenges of skills culture and data quality will
impede the full rollout of data discovery and
visualization tools
13 MS Excel 2013 Many individuals and small
business users will discover that MS Excel offers
much of what they need without the need
14 Specialized Vendors Focused vendors like
Tableau Qlik and Spotfire continue to innovate
and grow at a rapid pace as decision makers
demand improved data visualization capability
15 Large Vendors Larger IT vendors will increase
investments in this market to complement Big
Data and Analytic capabilities They will focus on
integrating visualization and data discovery
capabilities into their analytic platforms
9 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoThe future of our universities
like the future of our cities our
social life and even our
thoughts and emotions is
increasingly defined by the
way we visualize datardquo Mark
Wigley Dean of GSAPP at Columbia
University
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
10 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The Data Visualization trend is all about presenting detailed insights in a visual way that helps individuals make faster amp better decisions
11 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Hans Rosling demonstrates the use of
advanced data visualization
techniques to draw out insights from
large amounts of data
Hans Rosling Video 200 Countries 200
Years 4 Minutes - The Joy of Stats
ldquoData visualization is the study of the visual
representation of data meaning information
that has been abstracted in some schematic
form including attributes or variables for the
units of informationrdquo Wikipedia
Image Source Wikipedia (link)
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution12 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe world is complex
dynamic multidimensional the
paper is static flat How are we
to represent the rich visual
world of experience and
measurement on mere
flatlandrdquo Edward R Tufte
University of Chicago Data Visualization Challenge 2014 - 1st
Place Winner Making Indonesia
Visualization tools allow users to explore and interact in order to draw insights out of the data
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data visualization tools lets users interact with big data to see patterns and insights they would not have seen otherwise
13 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoData visualizationmdashperhaps the most
important vehicle for delivering and
transforming data into knowledgemdashis
fundamental to gaining understanding of
increasingly complex business processes
and data as well as for encouraging better
decision makingrdquo TEC
IBM Watson Analytics
ldquoIf used correctly data visualization can help remove barriers to data comprehension by
providing a shared language that simplifies complex issues and increases mutual
understandingmdashno matter how big the big data becomesrdquo Accenture
ldquoEnterprises find advanced data visualization (ADV) platforms to be essential tools that
enable them to monitor business find patterns and take action to avoid threats and
snatch opportunitiesrdquo Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
A key driver of Data Visualization capabilities is that enterprises are finding it harder to leverage all the big data they collect
14 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoVisualization exploits the human visual system
to provide an intuitive immediate and language-
independent way to view and show your data It
is an essential tool for understanding
informationrdquo IBM
ldquoThe key to effective analysis of big data is the integration of visualization into analytics
tools so that all kinds of users can interpret big data from a wide range of sourcesmdash
clickstreams social media log files videos and morerdquo IBM
ldquoData is just data Its evolution depends on its
management How we present the
data knowledgeably and wisely is key to adding
real business valuerdquo TEC
ldquoTools for interactive data visualization form the
perfect companion to a complex data
environmentrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Successful implementation of Data Visualization can help companies create a competitive advantage
15 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoIdentifying patterns anticipating outcomes and proactively optimizing a response will
be the basis for competition in the future In the next 10 years the companies that dont
have analytics deeply embedded in their business model will most likely cease to existrdquo Gartner
ldquoThe jury is still out as to whether most
corporations will take full advantage of their
data for competitive purposes Companies that
do realize that being able to analyze many
forms of data at the same time in the form of
interactive visualizations have a competitive
advantagerdquo Data Visualization For Dummies
ldquoThrough 2015 85 of Fortune 500
organizations will be unable to exploit big data
for competitive advantagerdquo Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
All signs are pointing a bright future for data discovery and visualization tools
16 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forbes
Kristen Sosulsk NY Stern
ldquoToday people interact with visual depictions
through a mouse Tomorrow theyll be
touching swiping grasping feeling hearing
smelling and even tasting data The next big
thing is multisensory visualization that goes
beyond the desktoprdquo IEEE
ldquoVisual data discovery tools will be growing
25x faster than rest of the BI market
investing in this enabler of end-user self
service will become a requirement for all
enterprises by 2018rdquo IDC
ldquoNinety-one percent of business decision
makers predict the demand for data
visualization tools on mobile devices will
increase in the next five yearsrdquo SAP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
In 2015 expect visualization tools be become even easier to use so that all employees have the support they need to make decisions
17 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe rise of data discovery and interactive
visualization also increase the need for greater
comprehension A new style of analysis is
emerging helping users to do analytics via
storyboards analytics chains and guided
explorationrdquo Gartner
Gartner
ldquoThe ability to visualize data in real time or near real time can make or break a critical
decision Leading companies are using technology at the beginning of this process to
help integrate data in real time such that it can be displayed to the line-of-business
much quicker ultimately supporting more rapid data-driven decisionsrdquo Aberdeen
ldquoWell-designed visualizations will deliver the right
information to users who are also spared waiting
on IT to dig through raw data to produce digestible
analysisrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Aberdeen Research has shown there are real performance benefits for organizations who have real-time data visualization capabilities
18 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 26
increase in new pipeline accounts
identifiedrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 15
increase in cash generated from
operationsrdquo Aberdeen
Aberdeen
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
There are numerous benefits to enterprises implementing data visualization capabilities
19 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAdvanced technology can make a
significant difference in usersrsquo ability to
interface to large knowledge
repositoriesrdquo Gartner
ldquoOn average those using data
visualization tools report it would take
an average of nine hours longer to
see patterns trends and correlations
in their companyrsquos data without data
visualizationrdquo SAP
ldquoVisualization can play a key role by making the individual analytic components
understandable and by tying them together into a comprehensible ldquobig picturerdquo IBM
1 Absorb information in new and more
constructive ways
2 Visualize relationships and patterns between
operational and business activities
3 Identify and act on emerging trends faster
4 Manipulate and interact directly with data
5 Foster a new business language DataInformed
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
1 Interest Grows In 2015 we will see increased
interest by LOB for all types of data discovery and
visualization tool information demos and case
studies
2 Spending Grows Too Many enterprises are
further along the purchase cycle Expect continued
spending growth in data discovery exploration and
visualization tools
3 Analytics Integration For mature users expect a
movement towards advanced big data amp analytic
platforms that have embedded visualization
capabilities rather than a separate visualization tool
on the backend
4 Real Time Increasingly execs are interested in
real-time analytics and visualizations Expect
increased interest in this area in 2015
5 Self Service Driven by consumerization self-
service is a key trend as users want to be able to
manipulate the data themselves simulating
expected changes in data in real-time to see impact
7 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
HBR Webinar The Visual
Organization
ldquoAdopters of interactive
visualization achieve faster
decision making greater data
access and stronger user
engagement in addition to
desirable results in several
other metricsrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
6 Mobile Users will expect to have data discovery and
visualization capabilities on they BYOD tablets and
smartphones And the expectation will be that all enterprise
apps will have visualization capabilities embedded as part
of the mobile application
7 Cognitive An emerging trend where users will expect that
the applications to interact with them and learn how that
user likes to discover analyze and visualize information
8 3D Visualizations Used in product development for
years 3D is being increasing applied to business analytics
as a way of helping decision makers understand insights in
big data
9 Story Telling Decision makers want the data to tell a
story that will help them arrive at a decision Visualization
tools will increasingly support that process and some will
even allow for video output as part of that capability
10 Broader Tool Set Advanced visualization tools are still an
emerging product area Expect vendors to announce new
versions with a broader set of smarter data integration
tools tighter integration with analytics platforms better
insight discovery tools and improved visualizations8 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoWidespread adoption of
mobile technology and
social computing has
driven interest in
visualization capabilities
and real-time analyticsrdquo Forrester
ldquoGood data visualization
practices help not just to
solve issues but also to
pose new questions
encouraging the discovery
and research process to
go beyond common tasks
to explore new patterns
and trends that can
potentially boost business
efficiencyrdquo TEC
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
11 Hall of Fame Vendors and media websites
highlight best of breed visualization examples to
help educate and sell
12 Implementation Challenges The main
challenges of skills culture and data quality will
impede the full rollout of data discovery and
visualization tools
13 MS Excel 2013 Many individuals and small
business users will discover that MS Excel offers
much of what they need without the need
14 Specialized Vendors Focused vendors like
Tableau Qlik and Spotfire continue to innovate
and grow at a rapid pace as decision makers
demand improved data visualization capability
15 Large Vendors Larger IT vendors will increase
investments in this market to complement Big
Data and Analytic capabilities They will focus on
integrating visualization and data discovery
capabilities into their analytic platforms
9 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoThe future of our universities
like the future of our cities our
social life and even our
thoughts and emotions is
increasingly defined by the
way we visualize datardquo Mark
Wigley Dean of GSAPP at Columbia
University
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
10 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The Data Visualization trend is all about presenting detailed insights in a visual way that helps individuals make faster amp better decisions
11 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Hans Rosling demonstrates the use of
advanced data visualization
techniques to draw out insights from
large amounts of data
Hans Rosling Video 200 Countries 200
Years 4 Minutes - The Joy of Stats
ldquoData visualization is the study of the visual
representation of data meaning information
that has been abstracted in some schematic
form including attributes or variables for the
units of informationrdquo Wikipedia
Image Source Wikipedia (link)
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution12 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe world is complex
dynamic multidimensional the
paper is static flat How are we
to represent the rich visual
world of experience and
measurement on mere
flatlandrdquo Edward R Tufte
University of Chicago Data Visualization Challenge 2014 - 1st
Place Winner Making Indonesia
Visualization tools allow users to explore and interact in order to draw insights out of the data
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data visualization tools lets users interact with big data to see patterns and insights they would not have seen otherwise
13 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoData visualizationmdashperhaps the most
important vehicle for delivering and
transforming data into knowledgemdashis
fundamental to gaining understanding of
increasingly complex business processes
and data as well as for encouraging better
decision makingrdquo TEC
IBM Watson Analytics
ldquoIf used correctly data visualization can help remove barriers to data comprehension by
providing a shared language that simplifies complex issues and increases mutual
understandingmdashno matter how big the big data becomesrdquo Accenture
ldquoEnterprises find advanced data visualization (ADV) platforms to be essential tools that
enable them to monitor business find patterns and take action to avoid threats and
snatch opportunitiesrdquo Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
A key driver of Data Visualization capabilities is that enterprises are finding it harder to leverage all the big data they collect
14 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoVisualization exploits the human visual system
to provide an intuitive immediate and language-
independent way to view and show your data It
is an essential tool for understanding
informationrdquo IBM
ldquoThe key to effective analysis of big data is the integration of visualization into analytics
tools so that all kinds of users can interpret big data from a wide range of sourcesmdash
clickstreams social media log files videos and morerdquo IBM
ldquoData is just data Its evolution depends on its
management How we present the
data knowledgeably and wisely is key to adding
real business valuerdquo TEC
ldquoTools for interactive data visualization form the
perfect companion to a complex data
environmentrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Successful implementation of Data Visualization can help companies create a competitive advantage
15 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoIdentifying patterns anticipating outcomes and proactively optimizing a response will
be the basis for competition in the future In the next 10 years the companies that dont
have analytics deeply embedded in their business model will most likely cease to existrdquo Gartner
ldquoThe jury is still out as to whether most
corporations will take full advantage of their
data for competitive purposes Companies that
do realize that being able to analyze many
forms of data at the same time in the form of
interactive visualizations have a competitive
advantagerdquo Data Visualization For Dummies
ldquoThrough 2015 85 of Fortune 500
organizations will be unable to exploit big data
for competitive advantagerdquo Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
All signs are pointing a bright future for data discovery and visualization tools
16 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forbes
Kristen Sosulsk NY Stern
ldquoToday people interact with visual depictions
through a mouse Tomorrow theyll be
touching swiping grasping feeling hearing
smelling and even tasting data The next big
thing is multisensory visualization that goes
beyond the desktoprdquo IEEE
ldquoVisual data discovery tools will be growing
25x faster than rest of the BI market
investing in this enabler of end-user self
service will become a requirement for all
enterprises by 2018rdquo IDC
ldquoNinety-one percent of business decision
makers predict the demand for data
visualization tools on mobile devices will
increase in the next five yearsrdquo SAP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
In 2015 expect visualization tools be become even easier to use so that all employees have the support they need to make decisions
17 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe rise of data discovery and interactive
visualization also increase the need for greater
comprehension A new style of analysis is
emerging helping users to do analytics via
storyboards analytics chains and guided
explorationrdquo Gartner
Gartner
ldquoThe ability to visualize data in real time or near real time can make or break a critical
decision Leading companies are using technology at the beginning of this process to
help integrate data in real time such that it can be displayed to the line-of-business
much quicker ultimately supporting more rapid data-driven decisionsrdquo Aberdeen
ldquoWell-designed visualizations will deliver the right
information to users who are also spared waiting
on IT to dig through raw data to produce digestible
analysisrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Aberdeen Research has shown there are real performance benefits for organizations who have real-time data visualization capabilities
18 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 26
increase in new pipeline accounts
identifiedrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 15
increase in cash generated from
operationsrdquo Aberdeen
Aberdeen
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
There are numerous benefits to enterprises implementing data visualization capabilities
19 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAdvanced technology can make a
significant difference in usersrsquo ability to
interface to large knowledge
repositoriesrdquo Gartner
ldquoOn average those using data
visualization tools report it would take
an average of nine hours longer to
see patterns trends and correlations
in their companyrsquos data without data
visualizationrdquo SAP
ldquoVisualization can play a key role by making the individual analytic components
understandable and by tying them together into a comprehensible ldquobig picturerdquo IBM
1 Absorb information in new and more
constructive ways
2 Visualize relationships and patterns between
operational and business activities
3 Identify and act on emerging trends faster
4 Manipulate and interact directly with data
5 Foster a new business language DataInformed
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
6 Mobile Users will expect to have data discovery and
visualization capabilities on they BYOD tablets and
smartphones And the expectation will be that all enterprise
apps will have visualization capabilities embedded as part
of the mobile application
7 Cognitive An emerging trend where users will expect that
the applications to interact with them and learn how that
user likes to discover analyze and visualize information
8 3D Visualizations Used in product development for
years 3D is being increasing applied to business analytics
as a way of helping decision makers understand insights in
big data
9 Story Telling Decision makers want the data to tell a
story that will help them arrive at a decision Visualization
tools will increasingly support that process and some will
even allow for video output as part of that capability
10 Broader Tool Set Advanced visualization tools are still an
emerging product area Expect vendors to announce new
versions with a broader set of smarter data integration
tools tighter integration with analytics platforms better
insight discovery tools and improved visualizations8 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoWidespread adoption of
mobile technology and
social computing has
driven interest in
visualization capabilities
and real-time analyticsrdquo Forrester
ldquoGood data visualization
practices help not just to
solve issues but also to
pose new questions
encouraging the discovery
and research process to
go beyond common tasks
to explore new patterns
and trends that can
potentially boost business
efficiencyrdquo TEC
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
11 Hall of Fame Vendors and media websites
highlight best of breed visualization examples to
help educate and sell
12 Implementation Challenges The main
challenges of skills culture and data quality will
impede the full rollout of data discovery and
visualization tools
13 MS Excel 2013 Many individuals and small
business users will discover that MS Excel offers
much of what they need without the need
14 Specialized Vendors Focused vendors like
Tableau Qlik and Spotfire continue to innovate
and grow at a rapid pace as decision makers
demand improved data visualization capability
15 Large Vendors Larger IT vendors will increase
investments in this market to complement Big
Data and Analytic capabilities They will focus on
integrating visualization and data discovery
capabilities into their analytic platforms
9 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoThe future of our universities
like the future of our cities our
social life and even our
thoughts and emotions is
increasingly defined by the
way we visualize datardquo Mark
Wigley Dean of GSAPP at Columbia
University
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
10 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The Data Visualization trend is all about presenting detailed insights in a visual way that helps individuals make faster amp better decisions
11 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Hans Rosling demonstrates the use of
advanced data visualization
techniques to draw out insights from
large amounts of data
Hans Rosling Video 200 Countries 200
Years 4 Minutes - The Joy of Stats
ldquoData visualization is the study of the visual
representation of data meaning information
that has been abstracted in some schematic
form including attributes or variables for the
units of informationrdquo Wikipedia
Image Source Wikipedia (link)
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution12 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe world is complex
dynamic multidimensional the
paper is static flat How are we
to represent the rich visual
world of experience and
measurement on mere
flatlandrdquo Edward R Tufte
University of Chicago Data Visualization Challenge 2014 - 1st
Place Winner Making Indonesia
Visualization tools allow users to explore and interact in order to draw insights out of the data
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data visualization tools lets users interact with big data to see patterns and insights they would not have seen otherwise
13 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoData visualizationmdashperhaps the most
important vehicle for delivering and
transforming data into knowledgemdashis
fundamental to gaining understanding of
increasingly complex business processes
and data as well as for encouraging better
decision makingrdquo TEC
IBM Watson Analytics
ldquoIf used correctly data visualization can help remove barriers to data comprehension by
providing a shared language that simplifies complex issues and increases mutual
understandingmdashno matter how big the big data becomesrdquo Accenture
ldquoEnterprises find advanced data visualization (ADV) platforms to be essential tools that
enable them to monitor business find patterns and take action to avoid threats and
snatch opportunitiesrdquo Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
A key driver of Data Visualization capabilities is that enterprises are finding it harder to leverage all the big data they collect
14 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoVisualization exploits the human visual system
to provide an intuitive immediate and language-
independent way to view and show your data It
is an essential tool for understanding
informationrdquo IBM
ldquoThe key to effective analysis of big data is the integration of visualization into analytics
tools so that all kinds of users can interpret big data from a wide range of sourcesmdash
clickstreams social media log files videos and morerdquo IBM
ldquoData is just data Its evolution depends on its
management How we present the
data knowledgeably and wisely is key to adding
real business valuerdquo TEC
ldquoTools for interactive data visualization form the
perfect companion to a complex data
environmentrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Successful implementation of Data Visualization can help companies create a competitive advantage
15 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoIdentifying patterns anticipating outcomes and proactively optimizing a response will
be the basis for competition in the future In the next 10 years the companies that dont
have analytics deeply embedded in their business model will most likely cease to existrdquo Gartner
ldquoThe jury is still out as to whether most
corporations will take full advantage of their
data for competitive purposes Companies that
do realize that being able to analyze many
forms of data at the same time in the form of
interactive visualizations have a competitive
advantagerdquo Data Visualization For Dummies
ldquoThrough 2015 85 of Fortune 500
organizations will be unable to exploit big data
for competitive advantagerdquo Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
All signs are pointing a bright future for data discovery and visualization tools
16 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forbes
Kristen Sosulsk NY Stern
ldquoToday people interact with visual depictions
through a mouse Tomorrow theyll be
touching swiping grasping feeling hearing
smelling and even tasting data The next big
thing is multisensory visualization that goes
beyond the desktoprdquo IEEE
ldquoVisual data discovery tools will be growing
25x faster than rest of the BI market
investing in this enabler of end-user self
service will become a requirement for all
enterprises by 2018rdquo IDC
ldquoNinety-one percent of business decision
makers predict the demand for data
visualization tools on mobile devices will
increase in the next five yearsrdquo SAP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
In 2015 expect visualization tools be become even easier to use so that all employees have the support they need to make decisions
17 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe rise of data discovery and interactive
visualization also increase the need for greater
comprehension A new style of analysis is
emerging helping users to do analytics via
storyboards analytics chains and guided
explorationrdquo Gartner
Gartner
ldquoThe ability to visualize data in real time or near real time can make or break a critical
decision Leading companies are using technology at the beginning of this process to
help integrate data in real time such that it can be displayed to the line-of-business
much quicker ultimately supporting more rapid data-driven decisionsrdquo Aberdeen
ldquoWell-designed visualizations will deliver the right
information to users who are also spared waiting
on IT to dig through raw data to produce digestible
analysisrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Aberdeen Research has shown there are real performance benefits for organizations who have real-time data visualization capabilities
18 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 26
increase in new pipeline accounts
identifiedrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 15
increase in cash generated from
operationsrdquo Aberdeen
Aberdeen
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
There are numerous benefits to enterprises implementing data visualization capabilities
19 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAdvanced technology can make a
significant difference in usersrsquo ability to
interface to large knowledge
repositoriesrdquo Gartner
ldquoOn average those using data
visualization tools report it would take
an average of nine hours longer to
see patterns trends and correlations
in their companyrsquos data without data
visualizationrdquo SAP
ldquoVisualization can play a key role by making the individual analytic components
understandable and by tying them together into a comprehensible ldquobig picturerdquo IBM
1 Absorb information in new and more
constructive ways
2 Visualize relationships and patterns between
operational and business activities
3 Identify and act on emerging trends faster
4 Manipulate and interact directly with data
5 Foster a new business language DataInformed
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization Trends for 2015
11 Hall of Fame Vendors and media websites
highlight best of breed visualization examples to
help educate and sell
12 Implementation Challenges The main
challenges of skills culture and data quality will
impede the full rollout of data discovery and
visualization tools
13 MS Excel 2013 Many individuals and small
business users will discover that MS Excel offers
much of what they need without the need
14 Specialized Vendors Focused vendors like
Tableau Qlik and Spotfire continue to innovate
and grow at a rapid pace as decision makers
demand improved data visualization capability
15 Large Vendors Larger IT vendors will increase
investments in this market to complement Big
Data and Analytic capabilities They will focus on
integrating visualization and data discovery
capabilities into their analytic platforms
9 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoThe future of our universities
like the future of our cities our
social life and even our
thoughts and emotions is
increasingly defined by the
way we visualize datardquo Mark
Wigley Dean of GSAPP at Columbia
University
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
10 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The Data Visualization trend is all about presenting detailed insights in a visual way that helps individuals make faster amp better decisions
11 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Hans Rosling demonstrates the use of
advanced data visualization
techniques to draw out insights from
large amounts of data
Hans Rosling Video 200 Countries 200
Years 4 Minutes - The Joy of Stats
ldquoData visualization is the study of the visual
representation of data meaning information
that has been abstracted in some schematic
form including attributes or variables for the
units of informationrdquo Wikipedia
Image Source Wikipedia (link)
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution12 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe world is complex
dynamic multidimensional the
paper is static flat How are we
to represent the rich visual
world of experience and
measurement on mere
flatlandrdquo Edward R Tufte
University of Chicago Data Visualization Challenge 2014 - 1st
Place Winner Making Indonesia
Visualization tools allow users to explore and interact in order to draw insights out of the data
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data visualization tools lets users interact with big data to see patterns and insights they would not have seen otherwise
13 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoData visualizationmdashperhaps the most
important vehicle for delivering and
transforming data into knowledgemdashis
fundamental to gaining understanding of
increasingly complex business processes
and data as well as for encouraging better
decision makingrdquo TEC
IBM Watson Analytics
ldquoIf used correctly data visualization can help remove barriers to data comprehension by
providing a shared language that simplifies complex issues and increases mutual
understandingmdashno matter how big the big data becomesrdquo Accenture
ldquoEnterprises find advanced data visualization (ADV) platforms to be essential tools that
enable them to monitor business find patterns and take action to avoid threats and
snatch opportunitiesrdquo Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
A key driver of Data Visualization capabilities is that enterprises are finding it harder to leverage all the big data they collect
14 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoVisualization exploits the human visual system
to provide an intuitive immediate and language-
independent way to view and show your data It
is an essential tool for understanding
informationrdquo IBM
ldquoThe key to effective analysis of big data is the integration of visualization into analytics
tools so that all kinds of users can interpret big data from a wide range of sourcesmdash
clickstreams social media log files videos and morerdquo IBM
ldquoData is just data Its evolution depends on its
management How we present the
data knowledgeably and wisely is key to adding
real business valuerdquo TEC
ldquoTools for interactive data visualization form the
perfect companion to a complex data
environmentrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Successful implementation of Data Visualization can help companies create a competitive advantage
15 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoIdentifying patterns anticipating outcomes and proactively optimizing a response will
be the basis for competition in the future In the next 10 years the companies that dont
have analytics deeply embedded in their business model will most likely cease to existrdquo Gartner
ldquoThe jury is still out as to whether most
corporations will take full advantage of their
data for competitive purposes Companies that
do realize that being able to analyze many
forms of data at the same time in the form of
interactive visualizations have a competitive
advantagerdquo Data Visualization For Dummies
ldquoThrough 2015 85 of Fortune 500
organizations will be unable to exploit big data
for competitive advantagerdquo Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
All signs are pointing a bright future for data discovery and visualization tools
16 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forbes
Kristen Sosulsk NY Stern
ldquoToday people interact with visual depictions
through a mouse Tomorrow theyll be
touching swiping grasping feeling hearing
smelling and even tasting data The next big
thing is multisensory visualization that goes
beyond the desktoprdquo IEEE
ldquoVisual data discovery tools will be growing
25x faster than rest of the BI market
investing in this enabler of end-user self
service will become a requirement for all
enterprises by 2018rdquo IDC
ldquoNinety-one percent of business decision
makers predict the demand for data
visualization tools on mobile devices will
increase in the next five yearsrdquo SAP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
In 2015 expect visualization tools be become even easier to use so that all employees have the support they need to make decisions
17 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe rise of data discovery and interactive
visualization also increase the need for greater
comprehension A new style of analysis is
emerging helping users to do analytics via
storyboards analytics chains and guided
explorationrdquo Gartner
Gartner
ldquoThe ability to visualize data in real time or near real time can make or break a critical
decision Leading companies are using technology at the beginning of this process to
help integrate data in real time such that it can be displayed to the line-of-business
much quicker ultimately supporting more rapid data-driven decisionsrdquo Aberdeen
ldquoWell-designed visualizations will deliver the right
information to users who are also spared waiting
on IT to dig through raw data to produce digestible
analysisrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Aberdeen Research has shown there are real performance benefits for organizations who have real-time data visualization capabilities
18 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 26
increase in new pipeline accounts
identifiedrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 15
increase in cash generated from
operationsrdquo Aberdeen
Aberdeen
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
There are numerous benefits to enterprises implementing data visualization capabilities
19 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAdvanced technology can make a
significant difference in usersrsquo ability to
interface to large knowledge
repositoriesrdquo Gartner
ldquoOn average those using data
visualization tools report it would take
an average of nine hours longer to
see patterns trends and correlations
in their companyrsquos data without data
visualizationrdquo SAP
ldquoVisualization can play a key role by making the individual analytic components
understandable and by tying them together into a comprehensible ldquobig picturerdquo IBM
1 Absorb information in new and more
constructive ways
2 Visualize relationships and patterns between
operational and business activities
3 Identify and act on emerging trends faster
4 Manipulate and interact directly with data
5 Foster a new business language DataInformed
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
10 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The Data Visualization trend is all about presenting detailed insights in a visual way that helps individuals make faster amp better decisions
11 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Hans Rosling demonstrates the use of
advanced data visualization
techniques to draw out insights from
large amounts of data
Hans Rosling Video 200 Countries 200
Years 4 Minutes - The Joy of Stats
ldquoData visualization is the study of the visual
representation of data meaning information
that has been abstracted in some schematic
form including attributes or variables for the
units of informationrdquo Wikipedia
Image Source Wikipedia (link)
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution12 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe world is complex
dynamic multidimensional the
paper is static flat How are we
to represent the rich visual
world of experience and
measurement on mere
flatlandrdquo Edward R Tufte
University of Chicago Data Visualization Challenge 2014 - 1st
Place Winner Making Indonesia
Visualization tools allow users to explore and interact in order to draw insights out of the data
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data visualization tools lets users interact with big data to see patterns and insights they would not have seen otherwise
13 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoData visualizationmdashperhaps the most
important vehicle for delivering and
transforming data into knowledgemdashis
fundamental to gaining understanding of
increasingly complex business processes
and data as well as for encouraging better
decision makingrdquo TEC
IBM Watson Analytics
ldquoIf used correctly data visualization can help remove barriers to data comprehension by
providing a shared language that simplifies complex issues and increases mutual
understandingmdashno matter how big the big data becomesrdquo Accenture
ldquoEnterprises find advanced data visualization (ADV) platforms to be essential tools that
enable them to monitor business find patterns and take action to avoid threats and
snatch opportunitiesrdquo Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
A key driver of Data Visualization capabilities is that enterprises are finding it harder to leverage all the big data they collect
14 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoVisualization exploits the human visual system
to provide an intuitive immediate and language-
independent way to view and show your data It
is an essential tool for understanding
informationrdquo IBM
ldquoThe key to effective analysis of big data is the integration of visualization into analytics
tools so that all kinds of users can interpret big data from a wide range of sourcesmdash
clickstreams social media log files videos and morerdquo IBM
ldquoData is just data Its evolution depends on its
management How we present the
data knowledgeably and wisely is key to adding
real business valuerdquo TEC
ldquoTools for interactive data visualization form the
perfect companion to a complex data
environmentrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Successful implementation of Data Visualization can help companies create a competitive advantage
15 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoIdentifying patterns anticipating outcomes and proactively optimizing a response will
be the basis for competition in the future In the next 10 years the companies that dont
have analytics deeply embedded in their business model will most likely cease to existrdquo Gartner
ldquoThe jury is still out as to whether most
corporations will take full advantage of their
data for competitive purposes Companies that
do realize that being able to analyze many
forms of data at the same time in the form of
interactive visualizations have a competitive
advantagerdquo Data Visualization For Dummies
ldquoThrough 2015 85 of Fortune 500
organizations will be unable to exploit big data
for competitive advantagerdquo Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
All signs are pointing a bright future for data discovery and visualization tools
16 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forbes
Kristen Sosulsk NY Stern
ldquoToday people interact with visual depictions
through a mouse Tomorrow theyll be
touching swiping grasping feeling hearing
smelling and even tasting data The next big
thing is multisensory visualization that goes
beyond the desktoprdquo IEEE
ldquoVisual data discovery tools will be growing
25x faster than rest of the BI market
investing in this enabler of end-user self
service will become a requirement for all
enterprises by 2018rdquo IDC
ldquoNinety-one percent of business decision
makers predict the demand for data
visualization tools on mobile devices will
increase in the next five yearsrdquo SAP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
In 2015 expect visualization tools be become even easier to use so that all employees have the support they need to make decisions
17 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe rise of data discovery and interactive
visualization also increase the need for greater
comprehension A new style of analysis is
emerging helping users to do analytics via
storyboards analytics chains and guided
explorationrdquo Gartner
Gartner
ldquoThe ability to visualize data in real time or near real time can make or break a critical
decision Leading companies are using technology at the beginning of this process to
help integrate data in real time such that it can be displayed to the line-of-business
much quicker ultimately supporting more rapid data-driven decisionsrdquo Aberdeen
ldquoWell-designed visualizations will deliver the right
information to users who are also spared waiting
on IT to dig through raw data to produce digestible
analysisrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Aberdeen Research has shown there are real performance benefits for organizations who have real-time data visualization capabilities
18 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 26
increase in new pipeline accounts
identifiedrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 15
increase in cash generated from
operationsrdquo Aberdeen
Aberdeen
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
There are numerous benefits to enterprises implementing data visualization capabilities
19 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAdvanced technology can make a
significant difference in usersrsquo ability to
interface to large knowledge
repositoriesrdquo Gartner
ldquoOn average those using data
visualization tools report it would take
an average of nine hours longer to
see patterns trends and correlations
in their companyrsquos data without data
visualizationrdquo SAP
ldquoVisualization can play a key role by making the individual analytic components
understandable and by tying them together into a comprehensible ldquobig picturerdquo IBM
1 Absorb information in new and more
constructive ways
2 Visualize relationships and patterns between
operational and business activities
3 Identify and act on emerging trends faster
4 Manipulate and interact directly with data
5 Foster a new business language DataInformed
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The Data Visualization trend is all about presenting detailed insights in a visual way that helps individuals make faster amp better decisions
11 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Hans Rosling demonstrates the use of
advanced data visualization
techniques to draw out insights from
large amounts of data
Hans Rosling Video 200 Countries 200
Years 4 Minutes - The Joy of Stats
ldquoData visualization is the study of the visual
representation of data meaning information
that has been abstracted in some schematic
form including attributes or variables for the
units of informationrdquo Wikipedia
Image Source Wikipedia (link)
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution12 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe world is complex
dynamic multidimensional the
paper is static flat How are we
to represent the rich visual
world of experience and
measurement on mere
flatlandrdquo Edward R Tufte
University of Chicago Data Visualization Challenge 2014 - 1st
Place Winner Making Indonesia
Visualization tools allow users to explore and interact in order to draw insights out of the data
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data visualization tools lets users interact with big data to see patterns and insights they would not have seen otherwise
13 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoData visualizationmdashperhaps the most
important vehicle for delivering and
transforming data into knowledgemdashis
fundamental to gaining understanding of
increasingly complex business processes
and data as well as for encouraging better
decision makingrdquo TEC
IBM Watson Analytics
ldquoIf used correctly data visualization can help remove barriers to data comprehension by
providing a shared language that simplifies complex issues and increases mutual
understandingmdashno matter how big the big data becomesrdquo Accenture
ldquoEnterprises find advanced data visualization (ADV) platforms to be essential tools that
enable them to monitor business find patterns and take action to avoid threats and
snatch opportunitiesrdquo Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
A key driver of Data Visualization capabilities is that enterprises are finding it harder to leverage all the big data they collect
14 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoVisualization exploits the human visual system
to provide an intuitive immediate and language-
independent way to view and show your data It
is an essential tool for understanding
informationrdquo IBM
ldquoThe key to effective analysis of big data is the integration of visualization into analytics
tools so that all kinds of users can interpret big data from a wide range of sourcesmdash
clickstreams social media log files videos and morerdquo IBM
ldquoData is just data Its evolution depends on its
management How we present the
data knowledgeably and wisely is key to adding
real business valuerdquo TEC
ldquoTools for interactive data visualization form the
perfect companion to a complex data
environmentrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Successful implementation of Data Visualization can help companies create a competitive advantage
15 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoIdentifying patterns anticipating outcomes and proactively optimizing a response will
be the basis for competition in the future In the next 10 years the companies that dont
have analytics deeply embedded in their business model will most likely cease to existrdquo Gartner
ldquoThe jury is still out as to whether most
corporations will take full advantage of their
data for competitive purposes Companies that
do realize that being able to analyze many
forms of data at the same time in the form of
interactive visualizations have a competitive
advantagerdquo Data Visualization For Dummies
ldquoThrough 2015 85 of Fortune 500
organizations will be unable to exploit big data
for competitive advantagerdquo Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
All signs are pointing a bright future for data discovery and visualization tools
16 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forbes
Kristen Sosulsk NY Stern
ldquoToday people interact with visual depictions
through a mouse Tomorrow theyll be
touching swiping grasping feeling hearing
smelling and even tasting data The next big
thing is multisensory visualization that goes
beyond the desktoprdquo IEEE
ldquoVisual data discovery tools will be growing
25x faster than rest of the BI market
investing in this enabler of end-user self
service will become a requirement for all
enterprises by 2018rdquo IDC
ldquoNinety-one percent of business decision
makers predict the demand for data
visualization tools on mobile devices will
increase in the next five yearsrdquo SAP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
In 2015 expect visualization tools be become even easier to use so that all employees have the support they need to make decisions
17 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe rise of data discovery and interactive
visualization also increase the need for greater
comprehension A new style of analysis is
emerging helping users to do analytics via
storyboards analytics chains and guided
explorationrdquo Gartner
Gartner
ldquoThe ability to visualize data in real time or near real time can make or break a critical
decision Leading companies are using technology at the beginning of this process to
help integrate data in real time such that it can be displayed to the line-of-business
much quicker ultimately supporting more rapid data-driven decisionsrdquo Aberdeen
ldquoWell-designed visualizations will deliver the right
information to users who are also spared waiting
on IT to dig through raw data to produce digestible
analysisrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Aberdeen Research has shown there are real performance benefits for organizations who have real-time data visualization capabilities
18 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 26
increase in new pipeline accounts
identifiedrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 15
increase in cash generated from
operationsrdquo Aberdeen
Aberdeen
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
There are numerous benefits to enterprises implementing data visualization capabilities
19 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAdvanced technology can make a
significant difference in usersrsquo ability to
interface to large knowledge
repositoriesrdquo Gartner
ldquoOn average those using data
visualization tools report it would take
an average of nine hours longer to
see patterns trends and correlations
in their companyrsquos data without data
visualizationrdquo SAP
ldquoVisualization can play a key role by making the individual analytic components
understandable and by tying them together into a comprehensible ldquobig picturerdquo IBM
1 Absorb information in new and more
constructive ways
2 Visualize relationships and patterns between
operational and business activities
3 Identify and act on emerging trends faster
4 Manipulate and interact directly with data
5 Foster a new business language DataInformed
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution12 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe world is complex
dynamic multidimensional the
paper is static flat How are we
to represent the rich visual
world of experience and
measurement on mere
flatlandrdquo Edward R Tufte
University of Chicago Data Visualization Challenge 2014 - 1st
Place Winner Making Indonesia
Visualization tools allow users to explore and interact in order to draw insights out of the data
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data visualization tools lets users interact with big data to see patterns and insights they would not have seen otherwise
13 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoData visualizationmdashperhaps the most
important vehicle for delivering and
transforming data into knowledgemdashis
fundamental to gaining understanding of
increasingly complex business processes
and data as well as for encouraging better
decision makingrdquo TEC
IBM Watson Analytics
ldquoIf used correctly data visualization can help remove barriers to data comprehension by
providing a shared language that simplifies complex issues and increases mutual
understandingmdashno matter how big the big data becomesrdquo Accenture
ldquoEnterprises find advanced data visualization (ADV) platforms to be essential tools that
enable them to monitor business find patterns and take action to avoid threats and
snatch opportunitiesrdquo Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
A key driver of Data Visualization capabilities is that enterprises are finding it harder to leverage all the big data they collect
14 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoVisualization exploits the human visual system
to provide an intuitive immediate and language-
independent way to view and show your data It
is an essential tool for understanding
informationrdquo IBM
ldquoThe key to effective analysis of big data is the integration of visualization into analytics
tools so that all kinds of users can interpret big data from a wide range of sourcesmdash
clickstreams social media log files videos and morerdquo IBM
ldquoData is just data Its evolution depends on its
management How we present the
data knowledgeably and wisely is key to adding
real business valuerdquo TEC
ldquoTools for interactive data visualization form the
perfect companion to a complex data
environmentrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Successful implementation of Data Visualization can help companies create a competitive advantage
15 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoIdentifying patterns anticipating outcomes and proactively optimizing a response will
be the basis for competition in the future In the next 10 years the companies that dont
have analytics deeply embedded in their business model will most likely cease to existrdquo Gartner
ldquoThe jury is still out as to whether most
corporations will take full advantage of their
data for competitive purposes Companies that
do realize that being able to analyze many
forms of data at the same time in the form of
interactive visualizations have a competitive
advantagerdquo Data Visualization For Dummies
ldquoThrough 2015 85 of Fortune 500
organizations will be unable to exploit big data
for competitive advantagerdquo Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
All signs are pointing a bright future for data discovery and visualization tools
16 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forbes
Kristen Sosulsk NY Stern
ldquoToday people interact with visual depictions
through a mouse Tomorrow theyll be
touching swiping grasping feeling hearing
smelling and even tasting data The next big
thing is multisensory visualization that goes
beyond the desktoprdquo IEEE
ldquoVisual data discovery tools will be growing
25x faster than rest of the BI market
investing in this enabler of end-user self
service will become a requirement for all
enterprises by 2018rdquo IDC
ldquoNinety-one percent of business decision
makers predict the demand for data
visualization tools on mobile devices will
increase in the next five yearsrdquo SAP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
In 2015 expect visualization tools be become even easier to use so that all employees have the support they need to make decisions
17 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe rise of data discovery and interactive
visualization also increase the need for greater
comprehension A new style of analysis is
emerging helping users to do analytics via
storyboards analytics chains and guided
explorationrdquo Gartner
Gartner
ldquoThe ability to visualize data in real time or near real time can make or break a critical
decision Leading companies are using technology at the beginning of this process to
help integrate data in real time such that it can be displayed to the line-of-business
much quicker ultimately supporting more rapid data-driven decisionsrdquo Aberdeen
ldquoWell-designed visualizations will deliver the right
information to users who are also spared waiting
on IT to dig through raw data to produce digestible
analysisrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Aberdeen Research has shown there are real performance benefits for organizations who have real-time data visualization capabilities
18 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 26
increase in new pipeline accounts
identifiedrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 15
increase in cash generated from
operationsrdquo Aberdeen
Aberdeen
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
There are numerous benefits to enterprises implementing data visualization capabilities
19 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAdvanced technology can make a
significant difference in usersrsquo ability to
interface to large knowledge
repositoriesrdquo Gartner
ldquoOn average those using data
visualization tools report it would take
an average of nine hours longer to
see patterns trends and correlations
in their companyrsquos data without data
visualizationrdquo SAP
ldquoVisualization can play a key role by making the individual analytic components
understandable and by tying them together into a comprehensible ldquobig picturerdquo IBM
1 Absorb information in new and more
constructive ways
2 Visualize relationships and patterns between
operational and business activities
3 Identify and act on emerging trends faster
4 Manipulate and interact directly with data
5 Foster a new business language DataInformed
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data visualization tools lets users interact with big data to see patterns and insights they would not have seen otherwise
13 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoData visualizationmdashperhaps the most
important vehicle for delivering and
transforming data into knowledgemdashis
fundamental to gaining understanding of
increasingly complex business processes
and data as well as for encouraging better
decision makingrdquo TEC
IBM Watson Analytics
ldquoIf used correctly data visualization can help remove barriers to data comprehension by
providing a shared language that simplifies complex issues and increases mutual
understandingmdashno matter how big the big data becomesrdquo Accenture
ldquoEnterprises find advanced data visualization (ADV) platforms to be essential tools that
enable them to monitor business find patterns and take action to avoid threats and
snatch opportunitiesrdquo Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
A key driver of Data Visualization capabilities is that enterprises are finding it harder to leverage all the big data they collect
14 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoVisualization exploits the human visual system
to provide an intuitive immediate and language-
independent way to view and show your data It
is an essential tool for understanding
informationrdquo IBM
ldquoThe key to effective analysis of big data is the integration of visualization into analytics
tools so that all kinds of users can interpret big data from a wide range of sourcesmdash
clickstreams social media log files videos and morerdquo IBM
ldquoData is just data Its evolution depends on its
management How we present the
data knowledgeably and wisely is key to adding
real business valuerdquo TEC
ldquoTools for interactive data visualization form the
perfect companion to a complex data
environmentrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Successful implementation of Data Visualization can help companies create a competitive advantage
15 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoIdentifying patterns anticipating outcomes and proactively optimizing a response will
be the basis for competition in the future In the next 10 years the companies that dont
have analytics deeply embedded in their business model will most likely cease to existrdquo Gartner
ldquoThe jury is still out as to whether most
corporations will take full advantage of their
data for competitive purposes Companies that
do realize that being able to analyze many
forms of data at the same time in the form of
interactive visualizations have a competitive
advantagerdquo Data Visualization For Dummies
ldquoThrough 2015 85 of Fortune 500
organizations will be unable to exploit big data
for competitive advantagerdquo Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
All signs are pointing a bright future for data discovery and visualization tools
16 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forbes
Kristen Sosulsk NY Stern
ldquoToday people interact with visual depictions
through a mouse Tomorrow theyll be
touching swiping grasping feeling hearing
smelling and even tasting data The next big
thing is multisensory visualization that goes
beyond the desktoprdquo IEEE
ldquoVisual data discovery tools will be growing
25x faster than rest of the BI market
investing in this enabler of end-user self
service will become a requirement for all
enterprises by 2018rdquo IDC
ldquoNinety-one percent of business decision
makers predict the demand for data
visualization tools on mobile devices will
increase in the next five yearsrdquo SAP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
In 2015 expect visualization tools be become even easier to use so that all employees have the support they need to make decisions
17 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe rise of data discovery and interactive
visualization also increase the need for greater
comprehension A new style of analysis is
emerging helping users to do analytics via
storyboards analytics chains and guided
explorationrdquo Gartner
Gartner
ldquoThe ability to visualize data in real time or near real time can make or break a critical
decision Leading companies are using technology at the beginning of this process to
help integrate data in real time such that it can be displayed to the line-of-business
much quicker ultimately supporting more rapid data-driven decisionsrdquo Aberdeen
ldquoWell-designed visualizations will deliver the right
information to users who are also spared waiting
on IT to dig through raw data to produce digestible
analysisrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Aberdeen Research has shown there are real performance benefits for organizations who have real-time data visualization capabilities
18 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 26
increase in new pipeline accounts
identifiedrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 15
increase in cash generated from
operationsrdquo Aberdeen
Aberdeen
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
There are numerous benefits to enterprises implementing data visualization capabilities
19 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAdvanced technology can make a
significant difference in usersrsquo ability to
interface to large knowledge
repositoriesrdquo Gartner
ldquoOn average those using data
visualization tools report it would take
an average of nine hours longer to
see patterns trends and correlations
in their companyrsquos data without data
visualizationrdquo SAP
ldquoVisualization can play a key role by making the individual analytic components
understandable and by tying them together into a comprehensible ldquobig picturerdquo IBM
1 Absorb information in new and more
constructive ways
2 Visualize relationships and patterns between
operational and business activities
3 Identify and act on emerging trends faster
4 Manipulate and interact directly with data
5 Foster a new business language DataInformed
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
A key driver of Data Visualization capabilities is that enterprises are finding it harder to leverage all the big data they collect
14 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoVisualization exploits the human visual system
to provide an intuitive immediate and language-
independent way to view and show your data It
is an essential tool for understanding
informationrdquo IBM
ldquoThe key to effective analysis of big data is the integration of visualization into analytics
tools so that all kinds of users can interpret big data from a wide range of sourcesmdash
clickstreams social media log files videos and morerdquo IBM
ldquoData is just data Its evolution depends on its
management How we present the
data knowledgeably and wisely is key to adding
real business valuerdquo TEC
ldquoTools for interactive data visualization form the
perfect companion to a complex data
environmentrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Successful implementation of Data Visualization can help companies create a competitive advantage
15 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoIdentifying patterns anticipating outcomes and proactively optimizing a response will
be the basis for competition in the future In the next 10 years the companies that dont
have analytics deeply embedded in their business model will most likely cease to existrdquo Gartner
ldquoThe jury is still out as to whether most
corporations will take full advantage of their
data for competitive purposes Companies that
do realize that being able to analyze many
forms of data at the same time in the form of
interactive visualizations have a competitive
advantagerdquo Data Visualization For Dummies
ldquoThrough 2015 85 of Fortune 500
organizations will be unable to exploit big data
for competitive advantagerdquo Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
All signs are pointing a bright future for data discovery and visualization tools
16 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forbes
Kristen Sosulsk NY Stern
ldquoToday people interact with visual depictions
through a mouse Tomorrow theyll be
touching swiping grasping feeling hearing
smelling and even tasting data The next big
thing is multisensory visualization that goes
beyond the desktoprdquo IEEE
ldquoVisual data discovery tools will be growing
25x faster than rest of the BI market
investing in this enabler of end-user self
service will become a requirement for all
enterprises by 2018rdquo IDC
ldquoNinety-one percent of business decision
makers predict the demand for data
visualization tools on mobile devices will
increase in the next five yearsrdquo SAP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
In 2015 expect visualization tools be become even easier to use so that all employees have the support they need to make decisions
17 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe rise of data discovery and interactive
visualization also increase the need for greater
comprehension A new style of analysis is
emerging helping users to do analytics via
storyboards analytics chains and guided
explorationrdquo Gartner
Gartner
ldquoThe ability to visualize data in real time or near real time can make or break a critical
decision Leading companies are using technology at the beginning of this process to
help integrate data in real time such that it can be displayed to the line-of-business
much quicker ultimately supporting more rapid data-driven decisionsrdquo Aberdeen
ldquoWell-designed visualizations will deliver the right
information to users who are also spared waiting
on IT to dig through raw data to produce digestible
analysisrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Aberdeen Research has shown there are real performance benefits for organizations who have real-time data visualization capabilities
18 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 26
increase in new pipeline accounts
identifiedrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 15
increase in cash generated from
operationsrdquo Aberdeen
Aberdeen
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
There are numerous benefits to enterprises implementing data visualization capabilities
19 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAdvanced technology can make a
significant difference in usersrsquo ability to
interface to large knowledge
repositoriesrdquo Gartner
ldquoOn average those using data
visualization tools report it would take
an average of nine hours longer to
see patterns trends and correlations
in their companyrsquos data without data
visualizationrdquo SAP
ldquoVisualization can play a key role by making the individual analytic components
understandable and by tying them together into a comprehensible ldquobig picturerdquo IBM
1 Absorb information in new and more
constructive ways
2 Visualize relationships and patterns between
operational and business activities
3 Identify and act on emerging trends faster
4 Manipulate and interact directly with data
5 Foster a new business language DataInformed
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Successful implementation of Data Visualization can help companies create a competitive advantage
15 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
IBM
ldquoIdentifying patterns anticipating outcomes and proactively optimizing a response will
be the basis for competition in the future In the next 10 years the companies that dont
have analytics deeply embedded in their business model will most likely cease to existrdquo Gartner
ldquoThe jury is still out as to whether most
corporations will take full advantage of their
data for competitive purposes Companies that
do realize that being able to analyze many
forms of data at the same time in the form of
interactive visualizations have a competitive
advantagerdquo Data Visualization For Dummies
ldquoThrough 2015 85 of Fortune 500
organizations will be unable to exploit big data
for competitive advantagerdquo Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
All signs are pointing a bright future for data discovery and visualization tools
16 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forbes
Kristen Sosulsk NY Stern
ldquoToday people interact with visual depictions
through a mouse Tomorrow theyll be
touching swiping grasping feeling hearing
smelling and even tasting data The next big
thing is multisensory visualization that goes
beyond the desktoprdquo IEEE
ldquoVisual data discovery tools will be growing
25x faster than rest of the BI market
investing in this enabler of end-user self
service will become a requirement for all
enterprises by 2018rdquo IDC
ldquoNinety-one percent of business decision
makers predict the demand for data
visualization tools on mobile devices will
increase in the next five yearsrdquo SAP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
In 2015 expect visualization tools be become even easier to use so that all employees have the support they need to make decisions
17 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe rise of data discovery and interactive
visualization also increase the need for greater
comprehension A new style of analysis is
emerging helping users to do analytics via
storyboards analytics chains and guided
explorationrdquo Gartner
Gartner
ldquoThe ability to visualize data in real time or near real time can make or break a critical
decision Leading companies are using technology at the beginning of this process to
help integrate data in real time such that it can be displayed to the line-of-business
much quicker ultimately supporting more rapid data-driven decisionsrdquo Aberdeen
ldquoWell-designed visualizations will deliver the right
information to users who are also spared waiting
on IT to dig through raw data to produce digestible
analysisrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Aberdeen Research has shown there are real performance benefits for organizations who have real-time data visualization capabilities
18 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 26
increase in new pipeline accounts
identifiedrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 15
increase in cash generated from
operationsrdquo Aberdeen
Aberdeen
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
There are numerous benefits to enterprises implementing data visualization capabilities
19 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAdvanced technology can make a
significant difference in usersrsquo ability to
interface to large knowledge
repositoriesrdquo Gartner
ldquoOn average those using data
visualization tools report it would take
an average of nine hours longer to
see patterns trends and correlations
in their companyrsquos data without data
visualizationrdquo SAP
ldquoVisualization can play a key role by making the individual analytic components
understandable and by tying them together into a comprehensible ldquobig picturerdquo IBM
1 Absorb information in new and more
constructive ways
2 Visualize relationships and patterns between
operational and business activities
3 Identify and act on emerging trends faster
4 Manipulate and interact directly with data
5 Foster a new business language DataInformed
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
All signs are pointing a bright future for data discovery and visualization tools
16 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forbes
Kristen Sosulsk NY Stern
ldquoToday people interact with visual depictions
through a mouse Tomorrow theyll be
touching swiping grasping feeling hearing
smelling and even tasting data The next big
thing is multisensory visualization that goes
beyond the desktoprdquo IEEE
ldquoVisual data discovery tools will be growing
25x faster than rest of the BI market
investing in this enabler of end-user self
service will become a requirement for all
enterprises by 2018rdquo IDC
ldquoNinety-one percent of business decision
makers predict the demand for data
visualization tools on mobile devices will
increase in the next five yearsrdquo SAP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
In 2015 expect visualization tools be become even easier to use so that all employees have the support they need to make decisions
17 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe rise of data discovery and interactive
visualization also increase the need for greater
comprehension A new style of analysis is
emerging helping users to do analytics via
storyboards analytics chains and guided
explorationrdquo Gartner
Gartner
ldquoThe ability to visualize data in real time or near real time can make or break a critical
decision Leading companies are using technology at the beginning of this process to
help integrate data in real time such that it can be displayed to the line-of-business
much quicker ultimately supporting more rapid data-driven decisionsrdquo Aberdeen
ldquoWell-designed visualizations will deliver the right
information to users who are also spared waiting
on IT to dig through raw data to produce digestible
analysisrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Aberdeen Research has shown there are real performance benefits for organizations who have real-time data visualization capabilities
18 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 26
increase in new pipeline accounts
identifiedrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 15
increase in cash generated from
operationsrdquo Aberdeen
Aberdeen
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
There are numerous benefits to enterprises implementing data visualization capabilities
19 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAdvanced technology can make a
significant difference in usersrsquo ability to
interface to large knowledge
repositoriesrdquo Gartner
ldquoOn average those using data
visualization tools report it would take
an average of nine hours longer to
see patterns trends and correlations
in their companyrsquos data without data
visualizationrdquo SAP
ldquoVisualization can play a key role by making the individual analytic components
understandable and by tying them together into a comprehensible ldquobig picturerdquo IBM
1 Absorb information in new and more
constructive ways
2 Visualize relationships and patterns between
operational and business activities
3 Identify and act on emerging trends faster
4 Manipulate and interact directly with data
5 Foster a new business language DataInformed
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
In 2015 expect visualization tools be become even easier to use so that all employees have the support they need to make decisions
17 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe rise of data discovery and interactive
visualization also increase the need for greater
comprehension A new style of analysis is
emerging helping users to do analytics via
storyboards analytics chains and guided
explorationrdquo Gartner
Gartner
ldquoThe ability to visualize data in real time or near real time can make or break a critical
decision Leading companies are using technology at the beginning of this process to
help integrate data in real time such that it can be displayed to the line-of-business
much quicker ultimately supporting more rapid data-driven decisionsrdquo Aberdeen
ldquoWell-designed visualizations will deliver the right
information to users who are also spared waiting
on IT to dig through raw data to produce digestible
analysisrdquo Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Aberdeen Research has shown there are real performance benefits for organizations who have real-time data visualization capabilities
18 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 26
increase in new pipeline accounts
identifiedrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 15
increase in cash generated from
operationsrdquo Aberdeen
Aberdeen
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
There are numerous benefits to enterprises implementing data visualization capabilities
19 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAdvanced technology can make a
significant difference in usersrsquo ability to
interface to large knowledge
repositoriesrdquo Gartner
ldquoOn average those using data
visualization tools report it would take
an average of nine hours longer to
see patterns trends and correlations
in their companyrsquos data without data
visualizationrdquo SAP
ldquoVisualization can play a key role by making the individual analytic components
understandable and by tying them together into a comprehensible ldquobig picturerdquo IBM
1 Absorb information in new and more
constructive ways
2 Visualize relationships and patterns between
operational and business activities
3 Identify and act on emerging trends faster
4 Manipulate and interact directly with data
5 Foster a new business language DataInformed
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Aberdeen Research has shown there are real performance benefits for organizations who have real-time data visualization capabilities
18 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoOrganizations with real-time
visualization are able to obtain
critical information within the
decision window 78 of the time
or 22 more often than
organizations without real-time
visualizationrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 26
increase in new pipeline accounts
identifiedrdquo Aberdeen
ldquoOrganizations with real-time data
visualization achieved a 15
increase in cash generated from
operationsrdquo Aberdeen
Aberdeen
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
There are numerous benefits to enterprises implementing data visualization capabilities
19 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAdvanced technology can make a
significant difference in usersrsquo ability to
interface to large knowledge
repositoriesrdquo Gartner
ldquoOn average those using data
visualization tools report it would take
an average of nine hours longer to
see patterns trends and correlations
in their companyrsquos data without data
visualizationrdquo SAP
ldquoVisualization can play a key role by making the individual analytic components
understandable and by tying them together into a comprehensible ldquobig picturerdquo IBM
1 Absorb information in new and more
constructive ways
2 Visualize relationships and patterns between
operational and business activities
3 Identify and act on emerging trends faster
4 Manipulate and interact directly with data
5 Foster a new business language DataInformed
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
There are numerous benefits to enterprises implementing data visualization capabilities
19 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAdvanced technology can make a
significant difference in usersrsquo ability to
interface to large knowledge
repositoriesrdquo Gartner
ldquoOn average those using data
visualization tools report it would take
an average of nine hours longer to
see patterns trends and correlations
in their companyrsquos data without data
visualizationrdquo SAP
ldquoVisualization can play a key role by making the individual analytic components
understandable and by tying them together into a comprehensible ldquobig picturerdquo IBM
1 Absorb information in new and more
constructive ways
2 Visualize relationships and patterns between
operational and business activities
3 Identify and act on emerging trends faster
4 Manipulate and interact directly with data
5 Foster a new business language DataInformed
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Marketing Professionals are finding that analytics and visualization tools can help them leverage all the big marketing data
20 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoAs digital marketers find themselves
awash in data many rely on
visualization and dashboard tools to
help them see patterns and
democratize discoveryrdquo Gartner
ldquoThe combined use of data
visualization and customer
segmentation can provide a
competitive advantage that enables
your company to adapt and thrive in
todayrsquos environmentrdquo TDWI
ldquoPredictive capabilities empower marketers to fine-tune market segmentation recognize
correlations and differentiate anomalies from patterns Visualizing predictive analytics
makes tools more accessible leading marketers are 70 more likely to be able to use
predictive tools without statistical expertiserdquo Aberdeen
Annie Cushing
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
The most recent Forrester WaveTM Report provides a review of Advanced Data Visualization platforms
21 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Forrester
Forrester Six traits of advanced data visualization (ADV)
platform capabilities1 Dynamic data
2 Visual querying
3 Linked multi-dimensional Visualization
4 Animation
5 Personalization
6 Actionable alerts
ldquoToday we look for differentiated Advanced Data
Visualization capabilities such as
bull Richness of ADV content What are the BI platform
ADV capabilities in terms of richness of data visualization
content like graphs and charts that are available out of the
box
bull Data visualization effectiveness What are the BI
platform ADV capabilities in terms of allowing business
users to efficiently and effectively visualize data sets and
act on the resultsrdquo
Forrester
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
As Advanced Data Visualization capability becomes more common new processes and skills will be required
22 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoThe challenge is that if management
teams do not consciously build in great
visualizations their organizations will
waste an inordinate amount of time sifting
through the river of bits and not get the
effective insights they needrdquo HBR
ldquoSo what should CIOs do Lead by
example Constantly and critically look at
how information is being presented within
the organization and ask themselves and
others Is this the best way to represent
this datardquo Forrester
ldquoAs people begin to experiment with the creation and interpretation of visualizations and
including them in presentations a not-so-apparent shift will take place in the background
where the traditional lsquoanalystrsquo role slowly morphs to give way to a new breed mdash the
storytellers mdash who will be more strategic and consultative in nature and not data-waiters
statisticians or always comfortable with extreme analyticsrdquo Ruben Alcaraz
Resources
Bill Shander Data Visualization Fundamentals
MIT Open Courseware How to Process
Analyze and Visualize Data
Fell in Love with Data How to Become a Data
Visualization Expert A Recipe
Flowing Data Tutorials Books and Guides
Visualising Data Essential Collection of
Visualization Resources
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Other related definitions from Wikipedia
23 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
ldquoVisual analytics is an outgrowth of the fields information visualization and scientific
visualization that focuses on analytical reasoning facilitated by interactive visual
interfacesrdquo Wikipedia
ldquoSoftware visualization refers to the
visualization of information of and related to
software systems and their development
process by means of static interactive or
animated 2-D or 3-D visual representations of
their structure execution behavior and
evolutionrdquo Wikipedia
ldquoInformation visualization is the study of (interactive) visual representations of abstract data
to reinforce human cognition The abstract data include both numerical and non-numerical
data such as text and geographic informationrdquo Wikipedia
ldquoInformation graphics or infographics are graphic visual representations of information data
or knowledge intended to present complex information quickly and clearly They can
improve cognition by utilizing graphics to enhance the human visual systemrsquos ability to see
patterns and trendsrdquo Wikipedia
ldquoInteractive Visual Analysis is a set of
techniques for combining the
computational power of computers with
the perceptive and cognitive capabilities
of humans in order to extract knowledge
from large and complex datasetsrdquo Wikipedia
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Table of Contents
1 One Page Summary of the Data Visualization Trend
2 Data Visualization Trends to Watch in 2015
3 What Others Are Saying About Data Visualization for 2015
4 Websites Reports and Additional Resources
24 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Examples of Interesting uses of Data Visualization
Businessweek 21 Heroes of Data Visualization
DataVisca ndash Gallery of Data Visualization
Data Mashup 50 Great Examples of Data Visualization
Designmodo 20 Professional Examples of Data
Visualization
General Electric Data Visualization
Information is Beautiful - Over 300 of the best data-
visualizations amp infographics
Mashable 9 Captivating Data Visualization Projects
Masterrsquos In Data Science ndash 10 Cool Big Data
Visualizations
Megan Jaegermanrsquos News Graphics
OptimizeThis - Data Visualization Examples
University of Chicago ndash Data Visualization Challenge 2014
Visualizing Data - Best of the Visualisation Web (June
2014)
Yahoo News ndash 8 Great Examples of Data Visualization
25 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Example Oscars Infographic
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
These four TED talk videos demonstrate the power of using data visualization techniques to understand trends in data
26 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
The beauty of
data
visualization
Artfully
visualizing
our
humanity
Hans
Rosling
on HIV
Stats that
reshape
your
worldview
More Example
videos at Best
TED videos on
Data
Visualization
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected 2015 Prediction Articles
27 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Qlik 2015 Technology Predictions Qlik on Big Data
Tableau Top 10 Trends in Business Intelligence in
2015
Datapine Data Discovery and Visualization Predictions
for 2015
Carson Research Data Visualization Predictions for
2015
The New Journalist Data Visualization Predictions for
2015
Eval Central The Future of Dataviz Whatrsquos in Store for
2015
Eager Eyes The State of Information Visualization
2015
Ann K Emery Visualization in 2015 New Yearrsquos
Resolutions to Further Your Data Development
Peer1 Hosting The Emerging Trends of 2015 ndash
Visualization and Data Discovery
CBR
ldquoPeople are becoming increasingly
savvy dataviz consumers producers
and rockstars every day If wersquore not
learning and growing too wersquoll be left
in the dustrdquo Eval Center
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Analyst Websites and Resources
28 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
451 Research Visualization
Aberdeen Visualization
Forrester
Website Tag Data Visualization
Google Search Visualization
Gartner
Google Search Visualization
Blog Posts Visualization
IDC Google Search Visualization
International Institute for Analytics Visualization (Google search)
Ovum Google Search Visualization
ldquoData visualization tools are powerful
means to democratizing data within an
organization and enabling non-statistically
trained users to rapidly gain insights about
critical business decisionsrdquo International
Institute for Analytics
Aberdeen
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Media Websites and Resources
29 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Bloombergcom Visualization (search)
Businessweek Visualization (search)
CIO-Asiacom Visualization (search)
CIOcom Visualization (search)
ComputerWorld Visualization (search)
Forbes Visualization (search)
GigaOM Visualization (search)
Harvard Business Review Visualization (search)
Infographics Mania Your Visual Data Digest
InformationWeek Visualization (search)
InfoWorld Visualization (search)
NY Times Visualization (search)
ZDNetcom Visualization (search)
bull
ldquoA decade ago data analysis was a
chore Workers poured figures into
Excel and then spent hours searching
for patterns That process is getting
less cumbersome thanks to a handful
of companies selling visualization
software that can help even
neophytes turn datamdashfrom hospital
readmissions to call-center trafficmdash
into colorful interactive bar graphs
and pie chartsrdquo Bloomberg
InformationWeek Visual Data Discovery
4 Storytelling Approaches Compared
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash IT Vendor and Consultant Websites and Resources
30 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
DataWatch Website
David McCandless Information is Beautiful
Deloitte Analytics Visualization Studio
IBM Data Visualization
Information Builders Visualization
Infosys Visualization (search)
Microsoft Visualization (search)
Microstrategy Visualization (search)
Oracle Visualization (search)
Perceptual Edge Visual Business
Intelligence
Qlikview Visualization (search)
SAP Visualization (search)
SAS Visualization (search)
Tableau Software Visualization (search)
Tibco Visualization (search) and Spotfire
IBM Research Projects Graphics
and Visualization
ldquoComplex supply chains require
sophisticated connected tools to monitor
risks predict disruptions and support rapid
recovery as part of an overall resilience
strategy For leading companies this line of
thinking has led to an increase in adoption
of advanced tools grounded in analytics and
visualizationrdquo Deloitte
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Software Vendors
31 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Actuate Data Visualization Software
Advizor ndash Visualization Gallery
DataWatch - Website
IBM Visualization
Information Builders Visualization
Jaspersoft Dashboards
Microsoft SandDance
MicroStrategy Website
Oracle AutoVue
QlikView Visualization
Panorama Dashboard Workboard
Pentaho ndash Visualization
SAP Visualization
SAS Visualization
SpagoBI Self-Service
Tableau Software Data Visualization
Tibco Software Spotfire Gartner
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected Social Sites and Searches
32 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Google Blog Search Visualization
Google+ Communities
Search Visualization
LinkedIn Group Search Visualization
Pinterest Search Data Visualization
Slideshare Data Visualization
Twitter hashtag searches Visualization
dataviz
Twitter accounts to follow visualized
visually infobeautiful
Tumblr Search Visualization
YouTube Data Visualization Playlists and
Data Visualization Channels
Wikipedia Information Visualization and
Data Visualization and Infographics
dataviz ndash Twitter Hashtag Search
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
33 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Data Visualization for Marketing Picture Perfect Customer Insight
Aberdeen Dec 2014
Big Data Visualization Dr Nan Cao (IBM) Dec 2014
Big Data Visualization Seeing the Haystack as a Pile of Needles
Aberdeen Dec 2014
Data Visualization amp Dashboard Projects Pentaho Dec 2014
Data Visualization for the Internet of Things Aberdeen Dec 2014
Data Visualization How to Tell Number Stories with Pictures
Association for Financial Professionals Nov 2014
Data Visualization 101 How to Design Charts and Graphs
HubSpotVisage Oct 2014
Data Visualization When Data Speaks Business TEC Sept 2014
Interactive Data Visualization The IT Perspective Aberdeen July
2014
A Visualization is Worth a Thousand Tables Ziff Davis June 2014
Interactive Data Visualization Strategies and Key Technologies
Aberdeen March 2014
Principles of Data Visualization - What We See in a Visual
FusionCharts Feb 2014
Choosing a successful structure for your visualization IBM Feb
2014
Association for Financial
Professionals Data Visualization How
to Tell Number Stories with Pictures
ldquoFinancial planning and analysis
(FPampA) teams are increasingly
being challenged to produce and
organize financial data and also
convey it through intuitive images
Without the ability to organize and
present data efficiently decision-
making takes longerrdquo AFP
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Other Selected Websites amp White Papers
34 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Top Considerations for Effective Visualizations TWDI Dec 2013
Making Data Visualization Great at The World Bank World Bank
Data Group Dec 2013
Aberdeen - Real-Time Data Visualization Do it Live Aberdeen
October 2013
Using visualization to understand big data IBM Sept 2013
Understanding Data Visualization Accenture Aug 2013
What Makes a Visualization Memorable MITIEEE Aug 2013
Delivering Self-Service BI Data Visualization and Big Data
Analytics Intel June 2013
Data Visualization Making Big Data Approachable and Valuable
IDG Enterprise Nov 2012
Extending business intelligence with dashboards IBM Cognos
Business Intelligence Sept 2012
Enterprise Data Analysis and Visualization Sean Kandel Andreas
Paepcke Joseph M Hellerstein and Jeffrey Heer Aug 2012
Criteria for Evaluating Visual EDA Tools Visual Business
Intelligence Newsletter June 2012
TWDI
IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected Books on the Data Visualization Topic Beautiful Evidence by Edward Tufte
Beautiful Visualization Looking at Data Through the Eyes of Experts by Julie Steele and Noah Iliinsky
Designing Data Visualizations by Noah Iliinsky and Julie Steele
Envisioning Information by Edward Tufte
Graph Design for the Eye and Mind by Stephen Kosslyn
Infographics Designers Sketchbooks by Steven Heller
Information Dashboard Design The Effective Visual Communication of Data by Stephen Few
Information Visualization Third Edition Perception for Design (Interactive Technologies by Colin Ware
Interactive Graphics for Data Analysis Principles and Examples (Chapman amp HallCRC Computer Science
amp Data Analysis) by Martin Theus
Now You See It Simple Visualization Techniques for Quantitative Analysis by Stephen Few
Show Me the Numbers Designing Tables and Graphs to Enlighten by Stephen Few
The Book of Trees Visualizing Branches of Knowledge by Manuel Lima
The Laws of Simplicity (Simplicity Design Technology Business Life) by John Maeda
The Craft of Information Visualization Readings and Reflections by Ben Shneiderman
The Wall Street Journal Guide to Information Graphics by Dona Wong
Visual Thinking for Design by Colin Ware
Visualize This The FlowingData Guide to Design Visualization and Statistics by NathanYau
Visualizing Data Exploring and Explaining Data with the Processing Environment by Ben Fry
35 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected ExpertsInfluencers
36 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
LinkedIn Profile Job Company Twitter Blog
Enrico Bertini Assistant Professor at NYU-Poly FILWD httpfellinlovewithdatacom
Michael Cristiani Senior Consultant The Lewin Group mcristia
Kaiser Fung Vice President Business Intelligence and Analytics Vimeo Junkcharts httpwwwkaiserfungcom
Noah Iliinsky Amazon Web Services ComplexDiagramscom Noahi ComplexDiagramscom
Ben Jones Tableau Public Product Marketing Manager Tableau Software DataRemixed httpdataremixedcom
Andy Kirk Founder and Managing Director Visualising Data Ltd Visualisingdata wwwvisualisingdatacom
Alan Keahey Visualization Expert IBM Watson Emerging Technologies Group tueviz httpholisticsofacom
Robert Kosara Visual Analytics Researcher Tableau Software eagereyes httpeagereyesorg
Andy Kriebel Data Visualization Guru Facebook VizWizBI httpvizwizblogspotcom
Zhicheng Liu Research Scientist Adobe zcliu httpwwwzcliuorgblog
Andrew Vande Moere Associate Professor KU Leuven Infosthetics httpinfostheticscom
Daniel G Murray Director of BI Services InterWorks Inc DGM885 httpdgm885tumblrcom
Scott Murray Assistant Professor of Design at USF alignedleft alignedleftcom
Cole Nussbaumer Founder | Speaker | Author - Storytelling with data Storywithdata httpwwwstorytellingwithdatacom
Jon Peltier Owner of Peltier Technical Services Inc Jon_Peltier httppeltiertechcomWordPress
Naomi B Robbins Consultant seminar leader on communicating data clearly NBR Nbrgraphs wwwnbr-graphscom
Matt Stiles Data Editor News Applications NPR stiles httpthedailyvizcom
Edward Tufte Founder Tuftecom EdwardTufte tuftecom
Martin Wattenberg Research Scientist at Google Wattenberg wwwbewitchedcom
Dr Nathan Yau PhD Founder at Flowing Data Flowingdata httpflowingdatacom
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Data Visualization ndash Selected IBM Resources and Links
37 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Software
Data Visualization
Many Eyes
AnalyticsZone ndash Visualizations
Dashboards
SPSS Visualization Designer
Cognos Insight
Watson Analytics
IBM Research
Graphics and Visualization
Visualization and Behavior Group
Developers
Watson Developer Cloud Visualization Rendering
Many Eyes IBM
Cognos Insights IBM
ldquoVisualization plays a key role in enabling the
understanding of complex data analytics and it can
convey the key analytical nuggets of information to
other people in the organization who have less
expertise in analyticsrdquo IBM
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Selected IBM Social Media Websites resources and links
38 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
AnalyticsZone
IBMCognos
CognosInsight
ibmbizanalytics
IBMbigdata
manyeyes
Facebook AnalyticsZone Cognos SPSS
Google+ AnalyticsZone
Community AnalyticsZone Manyeyes
LinkedIn Cognos IBM Big Data
Blogs Analytics Zone Big Data Hub
Video Playlist Creating Effective Visualization Series with
Noah Iliinsky
Twitter AnalyticsZone
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog
copy 2015 IBM Corporation
IBM Market Development amp Insights
Note This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution
Additional Information on Technology Trends
39 Data Visualization A 2015 HorizonWatch Trend Report27 Jan 2015
Other slide decks in this 2015 Trend Report series have been posted to Slideshare
You are also invited to check out the following IBM websites and resources
ndash IBM Academy of Technology
ndash IBM Center for Applied Insights
ndash IBM Institute for Business Value
ndash IBM Research and 5 in 5
ndash IBMrsquos Smarter Planet Blog