Show me the Answer: Dashboarding and KPIs Tangible Data 15 th October 2008.
Dashboarding Examples Dt
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Transcript of Dashboarding Examples Dt
Dashboarding/reporting
Most are out of the Box, filter by App
Monitor High Level and drill into
the detail logically with 1 click.
But can get very specific with Business Transactions
In this example we grouped bookings (revenue) by location.
.
Could be by Brand, User Type or a
specific store/location etc…
report logically based
on key functions or
user groups
Which marketing efforts (i.e.
customer vistor lead source) effect
conversion? Buying direct vs email
campaign vs special offer.
We eat our own dogfood: Analytics we care about
What regions?
What versions?
dynaTrace’s free ajax edition: Usage & Downloads
What happened here?
EMEA download page
appears to have caused
issues on April12th.
What companies are
downloading the free
dynatrace ajax edition?
Web Frontend Layer
Service Layer
Proxies
Business Logic Layer
Persistence Layer
Oracle Databases
Cache
Capture
User/Store name
Capture
product name
Capture
order volume
Capture
URI, session,
HTTP headers
How? dynaTrace – BT PRO1. Dynamic business transactions by any metric on any tier for every transaction
Usecase: Is the application working well on key pages in buying process?
2. Multi-dimensional BTs for each transaction, slice and dice to answer business questions
Usecase: How many customers from China purchased more than 1 product last month?
3. Business transactions are based on 100% of transactions, numbers can be trusted
Usecase: Which product created most $$$ last month? What is the exact revenue?
For example: What our R&D Execs care about
Reporting: Web & Automated
Flexibility in report formats
PDF, HTML, XML, CSV & EXCEL
Receive an email daily or weekly
reporting the metrics YOU care about
1) Firefight better: 100% visibility 24x7
Which products are hot? Marketing efforts?
Which products are your users most looking for? Get detailed information which
products were ordered and what the top ordered products and manufacturers are.
Can use this data to either tune your search results or for marketing efforts.
Revenue by Product (i.e. Fender vs Gibson)
Create Overall System Triage DashboardThird Party Example
Operations: Monitor key functions
Example of correlating multiple aspects of performance
Correlate Impact of Performance on Conversion/Revenue