Dante workshop ljubljana_10_best_practise_go_opti
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Transcript of Dante workshop ljubljana_10_best_practise_go_opti
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The contents reflect the author's views. The Managing Authority is not liable for any use that may be made of the information contained therein
This project is co-financed by the ERDF and made possible by the
INTERREG IVC programme
First long distance low-cost shuttle
Marko Guček / Manager, Co-founder [email protected]
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This project is co-financed by the ERDF and made
possible by the INTERREG IVC programme
What is GoOpti?
2
• New type of transport, that is succesful
where existing public transportation
companies could not be succesful
• GoOpti now offers reliable and cheap
transportation also to smaller cities, where
demand is not so high, but still exists.
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This project is co-financed by the ERDF and made
possible by the INTERREG IVC programme 3
Our goal is to provide also to individual travelers, who do not live in major cities, affordable and most time efficient transportation to the airport, port or major city.
We enable wider public to travel for lower cost.
What is GoOpti?
GOAL
MISSION
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This project is co-financed by the ERDF and made
possible by the INTERREG IVC programme
Who are we and our plans
4
TM Vista d.o.o.
• Development of information and reservation technologies in tourism
• With GoOpti we try to create a network of carriers and distribution partners.
Currently:
• 4 carriers operating with 25 vehicles
• 135 sales partners (travel agencies and hotels)
2013-2015 we have plans to grow in:
• Italy
• Croatia
• Poland
• Austria
• Spain
• Germany
• Czech republic
• France
• Benelux
• UK
? • Macedonia
• Turkey
• Lithuania
• Latvia
• USA, ASIA
?
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This project is co-financed by the ERDF and made
possible by the INTERREG IVC programme 5
Our current routes?
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This project is co-financed by the ERDF and made
possible by the INTERREG IVC programme
Where GoOpti can be succesful?
6
• Area population 100.000 – 800.000
• No regular direct public transport on the route
• Expensive or less developed public transport
• International routes
• City – major airport hubs
• Local airport serves limited connections (not a major hub)
• Major hubs in vicinity between 1 and 5 hours of driving
• No direct railway connections to this airport hubs
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This project is co-financed by the ERDF and made
possible by the INTERREG IVC programme 7
SIMPLE TO USE Online search Alternatives
Immediate
confirmation
and pdf invoice
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This project is co-financed by the ERDF and made
possible by the INTERREG IVC programme
What means GoOpti?
8
• Opti transfers are bringing new aproach to the industry of
ground transportation services. We adapted business module
of low cost airlines and developed inovative system, that
recognizes demand and with help of yield management and
probability models maximizes occupancy of shuttles and offers
atractive prices.
• Opti Transfers are immediately confirmed and guranteed also
if we do not get any additional passengers. Transfer is made
to airport / city / railway station / port....
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This project is co-financed by the ERDF and made
possible by the INTERREG IVC programme
How can we offer low prices?
9
• Low cost model – The first seats are the cheapest and special promotions
• Probability model– When is more time between the date of purchase and travel, the lower is price as it is more likely extra passengers will join
• OPTI time window model – We guarantee we take you there but we set the time of departure based on minimizing average waiting time per passenger. OPTI time window defines longest possible waiting. Every OPTI route has specified time window. The online system optimizes average waiting time per passenger and communicates Exact time of departure is communicated 1 day prior to departure .
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This project is co-financed by the ERDF and made
possible by the INTERREG IVC programme
OPTI passenger pooling
10
• Latest drop off time
– I can not arrive later
• Soonest pick up time
– I can not depart earlier
• Average waiting time per OPTI
passenger last 4 months
– 49 minutes
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This project is co-financed by the ERDF and made
possible by the INTERREG IVC programme 11
Source: http://en.wikipedia.org/wiki/File:DRT-define_among_others_types_of_transport.svg
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This project is co-financed by the ERDF and made
possible by the INTERREG IVC programme
Key benefits
12
• easy purchase through web or with partner travel agency
• guaranteed departure
• extremely low rates
• care free travel
• time of travel based on travellers wishes
• door to door service
• easier access to airports with hundreds of connections
• high savings with airline tickets
for passengers:
for travel agencies:
• agreed payment conditions and commission
• not much work
• after booking is made no more worries
• fast response with comprehensive offer
for destinations:
• better connections to the world
• more attractive destination
• possible joined advertising of
destination
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This project is co-financed by the ERDF and made
possible by the INTERREG IVC programme
Growth
13
0
1000
2000
3000
4000
5000
6000
7000
Passengers to Venice airport
All GoOpti passengers
Ljubljana office passengers
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This project is co-financed by the ERDF and made
possible by the INTERREG IVC programme
Thank you for your attention
14
VISIT US
www.GoOpti.com