Dallas Program 2014

1The International Congress of Esthetics and Spa • Dallas 2014

THE INTERNATIONAL CONGRESSOF ESTHETICS AND SPA

Arlington Convention Center

DALLAS, TXMAY 4 & 5 • 2014

For more information: 1.800.471.0229 • 1.305.443.2322 • Fax: 1.305.443.1664 • LNEONLINE.COMSunday: 9:00 a.m. to 6:00 p.m. Monday: 9:00 a.m. to 5:00 p.m.

PRESENTED & SPONSORED BY

SK

IN CARE & SPA

SHOW IN THE USA

Welcometo Dallas, TX

Congress HostWill Strunk

Greetings skin care and spa professionals,

On behalf of Les Nouvelles Esthétiques & Spa and DERMASCOPE magazines, I am honored to welcome you back to the Arlington Convention Center for The International Congress of Esthetics and Spa, Dallas 2014. Here in Dallas, I know we will accomplish so much together. I look forward to the energy and excitement that awaits all of us on the congress floor! Attending this event is always refreshing for all industry professionals, giving us an opportunity to strengthen and grow our skills and resources. But it is so much more than that. It can serve as a powerful catalyst. When the energy and excitement of each individual is combined, a synergy is created, where the whole of the congress becomes so much greater than the sum of its parts!

This year’s lectures and demonstrations showcase the strengths and talents of some of the most successful people in our industry. Together, our General Session and advanced seminars fill two days of education you do not want to miss!

As always, every room in the Convention Center and the neighboring Sheraton Arlington Hotel is occupied with exciting classes and demonstrations! Look over the program and plan ahead to capture just what you need to energize yourself for a successful year. Just remember: Together we can do so much!

Will StrunkPublisherDermascope Magazine

6 The International Congress of Esthetics and Spa • Dallas 2014

HOTEL & TRAVEL ................................................... 08CONGRESS REGISTRATION ................................ 09

FLOOR PLAN ......................................................... 34EXHIBITOR LIST .................................................... 36NEWS SPOTLIGHTS ............................................. 48

DIRECTIONS & HOTELS ...................................... 51

GENERAL SESSION .......................................... 10Arlington Convention Center

MANuFACTuRERS’ WORkSHOPS .................. 12

SEMINARS• Medical Esthetics .............................................. 19 Room World Cup (Sheraton Hotel)• Wellness: Mind and Body ............ ..................... 20 General Session Area• Medical Facilities, Spa and Wellness Center Seminar ................................ 21 Room Stanley Cup (Sheraton Hotel)

GENERAL SESSION .......................................... 24Arlington Convention Center

MANuFACTuRERS’ WORkSHOPS .................. 26

SEMINARS• Cutting Edge Salon/Spa Business .................... 29 Room World Cup (Sheraton Hotel)• Wellness: Mind and Body ............ ..................... 30 General Session Area• Image Seminar .................................................. 31 Room Wimbledon (Sheraton Hotel)• Salon/Spa Business Management..................... 32 Room Stanley Cup (Sheraton Hotel)• Aesthetics International Association (AIA)...........33 Room Hall of Fame (Sheraton Hotel)

NCEA CERTIFIED PREP CLASS .......................... 45NATIONAL ESTHETIC TEACHER TRAINING....... 46

SATURDAY • MAY 3

SUNDAY • MAY 4

MONDAY • MAY 5

TABLE OFCONTENTS


www.phrconline.com • 800-961-3777

All hair removal professionals welcome!

15 hours of continuing education will be offered.

Earn live CE hours. Lectures include:• IndustryBestPractices• BloodbornePathogens• UpsellOpportunitiesandRetailSales

3-Day all-inclusive admission includes:$325

Professional Hair Removal Conference General AssemblyTwo-Day Ticket to The International Congress of Esthetics & Spa

$350forregistrationsafterApril14th,2014.

PHRCPHRCProfessional Hair Removal Conference

DALLAS, TEXASSheraton Arlington Hotel

May 3-5, 2014

Brought to you by:

Sponsored by:


$142 $142 $152 $152

$121 $121 N/A N/A

N/A $133 $133 $133

$99 $99 $99 $99

$89 $89 N/A N/A

N/A $100 $100 $100

$75 $75 $75 $75

Single DOUBle TRiPle QUAD

HOTEL & TRAVEL INFORMATION

FairField inn • Moderate First Class• 1.5 miles from Convention Center• Complimentary shuttle to and from the Convention Center• Rate Includes; Continental Breakfast

SpringHill SuiteS by Marriott• Moderate First Class • 1 mile from Convention Center• Complimentary shuttle to and from the Convention Center• Rate Includes; Buffet Breakfast

HawtHorn SuiteS arlington• Moderate First Class• 1 mile from Convention Center• Complimentary shuttle to and from the Convention Center• Rate Includes; Buffet Breakfast

Hilton arlington• First Class• 1 mile from Convention Center• Complimentary shuttle to and from the Convention Center• 50% off Buffet Breakfast

SHeraton arlington• Superior First Class• Located adjacent to Convention Center

RESERVE YOuR HOTELVisit our website: WWW.LNEONLINE.com Tel: 1.800.471.0229E-mail: [email protected] Fax: 1.305.443.1664

AIRLINE RESERVATIONS & CAR RENTALFor airline and car reservations contact Vivian P. Lodeiro at [email protected] or call 1.305.341.1200 ext 256.

TAXI SERVICEFrom Dallas/FT. Worth Airport Taxi service is available on the upper level of each terminal. The fare to Arlington is approximately $37.

AIRPORT SHuTTLE SERVICESShuttle transportation from Dallas/FT. Worth airport to:SHERATON ARLINGTON: Complimentary shuttle available from 6:30 a.m. to 10:00 p.m. upon arrival at DFW Airport call 817.261.8200.HILTON ARLINGTON: Complimentary shuttle available from 7:00 a.m. to 10:30 p.m. upon arrival at DFW Airport call 817.640.3322.FAIRFIELD INN: Complimentary shuttle available from 8:00 a.m. to 4:00 p.m. upon arrival at DFW Airport call 817.649.5800.

Shuttle transportation from the airport to your hotel is available via SUPERSHUTTLE. Reserve your transportation online at supershuttle.com and save! use group code CEC14 when reserving online. For fares, reservations and more information, please call 1.800.258.3826.

ALL HOTEL RATES ARE PER NIGHTPlus 15% room tax and hotel resort fee. Congress rates are subject to availability.CANCELLATION PENALTIES: $50 cancellation fee if reservations are cancelled after 04/18/14. Full one night deposit if cancelled after 04/25/14. Cancellation penalties are STRICTLY ENFORCED.

From Love Field AirportTaxi service is available on the upper level, across the street from the baggage claim wing of the main terminal building. The fare to Arlington is approximately $45.

KING BED

KING BED

Two DoUBLE BEDS

Two DoUBLE BEDS

Rates aRe PeR Night


REGISTRATION FORM

I would like to receive a FREE issue of: Les Nouvelles Esthétiques & Spa magazine Dermascope magazine

MAILING INFORMATION

First Name: M.I.:As it should appear on your badge

Profession:

Mailing Address Work Home :

City: State: Zip Code: Country:

Phone Work Home: E-mail Address:

CONGRESS REGISTRATION Please send me:* If purchasing more than one ticket, please provide all names and addresses so that we may issue proper identification badges.

PAYMENT METHOD

Company Name:

Last Name:

Visa MasterCard Check

Account number:

Name on card:

Authorized Signature:

Exp. Date:

Card holder billing address:

MAGAZINE OFFER

$60 2-day admission(s) per person* ($75 after 04/11/14).

THe INTeRNATIoNAl coNGReSS oF eSTHeTIcS AND SPA: DAllAS, TX mAY 4 & 5, 2014Be sure your registration form is complete and accurate. Upon receipt of your completed form and payment, we will mail your ticket(s)/badge(s).

coNGReSS ReGISTRATIoN

ALL-INCLuSIVE

$60 2 - DAY ADmISSIoN

SAVE WHEN YOU REGISTER BY 04/11/142-day admission is $75 after 04/11/14

TOTAL:

5PHONE: 1.800.471.0229 1.305.443.2322

ONLINE: LNEONLINE.com

E-MAIL: [email protected]

FAX: 1.305.443.1664

MAIL: Aesthetic Expo 3929 Ponce De Leon Blvd. Coral Gables, FL 33134

WAYS TO REGISTER:

(Business or personal checks should be made payable to Aesthetic Expo)

For safety reasons, children under 12 are not allowed inside the Exhibition Floor, General Session or classrooms. We are not responsible for lost ticket(s)/badge(s). Requests for refunds of registration fee will not be accepted after 04/11/14.

PRE-CONGRESS REGISTRATION SATURDAY, MAY 3, 2014 INCLUDES 2-DAY ADMISSION TO THE CONGRESS

Quantity

$125 National Esthetic Teacher Training Conference (NCEA members)$149 National Esthetic Teacher Training Conference (Non-members)

$125 NCEA Certified Prep-Class (NCEA members) $149 NCEA Certified Prep-Class (Non-members)

• General Session Lectures and Demos• Wellness Seminar• Medical Esthetics Seminar• Image Seminars• Cutting Edge Salon/Spa Business Seminar• AIA-Aesthetics International Association• Medical facilities, Aesthetic and Wellness Center Track • All Manufacturers’ Workshops• Exhibit Hall flooded with hundreds of exhibitors

see pages 45-47

10 The International Congress of Esthetics and Spa • Dallas 2014 Show hours: Sunday from 9:00 a.m. to 6:00 p.m.

9:30 a.m. Opening CeremOnyby Will Strunk

Will Strunk is the publisher of Dermascope magazine and a licensed esthetician and massage therapist for more than 20 years. A lifelong entrepreneur, he opened his first business as a teenager and has been counseling, educating and motivating business owners ever since. Strunk is the current president of the Aesthetics International Association and creator of the Aesthetics Professional Network. His passion for education, business and success is contagious, and his motivational lectures inspire professionals in all areas of the wellness industry.

9:45 a.m. AshiAtsu BArefOOt mAssAge (DemO)by Ruthie Hardee

Ruth Hardee shares the benefits of offering barefoot massage, and how it can keep both clients and staff happy and healthy. understand the difference between “deep tissue” hand techniques commonly used in Swedish massage and the gliding, broad based strokes of gravity assisted barefoot compression. Offering the Ashiatsu barefoot massage is a great therapy to include in your spa treatments, as it reduces injuries and physical strain on therapists and delivers a more comfortable and soothing experience for clients.

Ruth Hardee is the founder of Ashiatsu Oriental Bar Therapy®. She created the first nationally approved course study for a Western barefoot effleurage technique using bars on the ceiling. Hardee pioneered the gravity assisted barefoot-bar massage treatments used in the spa and massage industry today.

10:30 a.m.mAnAging yOur Clients (leCture)by Laura Cooksey

Clients are the basis of your success, as the prosperity of your business is dependent on them! For this reason, it is essential to know how to manage your clients. Laura Cooksey discusses the myriad challenges that spa professionals encounter when serving the public. Having the correct business protocol is as important as having the proper skin care protocol. In this seminar, learn how to establish your credibility as a skin care professional, manage your clients, improve client satisfaction with your services, enhance your reputation and make your business even stronger!

Laura Cooksey is a licensed esthetician, acne expert, educator, speaker and owner of Face Reality Acne Clinic in the San Francisco Bay area. She has over 20 years of experience in helping people get clear skin. Cooksey certifies skin care professionals around the country to create successful practices with her comprehensive training DVD, Proven Strategies for Treating Acne.

GENERAL SESSIONSUNDAY MAY 4


inCluDeD With ADmissiOnCoMpLIMEnTAry proDUCT FroM pCA To pArTICIpAnTS (While supplies last)

11The International Congress of Esthetics and Spa • Dallas 2014Show hours: Sunday from 9:00 a.m. to 6:00 p.m.

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11:00 a.m. COnsumer perCeptiOn Of peels: minimizing the feAr fACtOr (leCture)by Cheryl Staurowsky

Clinicians and clients ultimately want the same thing: results. However, client fears regarding certain treatments often limit the results we achieve. As skin health professionals, it is up to us to describe and market our in-office procedures in a way that attracts clients and eliminates unnecessary fear. Join us for a comprehensive review of various exfoliation methods and time-tested recommendations for communicating the safety and benefits of these essential treatments.

Cheryl Staurowsky is a PCA Advanced Educator. She began her career in medical esthetics in 1994. She has experience working with a variety of skin conditions and medical devices. Staurowsky is passionate about educating her patients on the benefits of skin care, and how a formula works within the skin. She has been a PCA SKIN educator since 2003.

11:30 a.m. CAmerA reADy mAkeup mADe eAsy fOr yOu AnD yOur Client (DemO) by Annie Mayo

Learn a quick and easy way to get your clients gorgeous and camera ready! Annie Mayo demonstrates how to perform a picture perfect makeup application for your clients that they can also recreate in their everyday life. Master your makeup skills, from perfecting contouring and selecting the correct colors for foundations to using powders and concealers to create the camera ready look. Don’t ever spend excessive time on a makeup application again—learn from a pro how to maximize results in record time!

Annie Mayo is a professional makeup artist and the founder/CEO of Advanced Mineral Makeup, a natural mineral makeup line. Mayo has spent more than 25 years honing her skills in all aspects of hair, skin and makeup. Her work in the field of makeup includes more than 25 feature films, countless print ads, the Miss Universe Pageant, television network news stations, and major sporting events such as the Super Bowl and the World Series.

WWW.LNEONLINE.COMrEGISTEr onLInE


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PSle mieux COsmetiCs • Room m 1-2Re-Sculpt and Re-Contour Your Clients’ Skinby Janel Luu

The ancient Eastern art of facial rejuvenation meets state-of-the-art Western technology. Learn Eastern inspired jade meridian facial techniques and volcanic cupping to firm and contour your clients’ skin. Also enhance your facial re-sculpting skills using the most recent innovations in micro-current and ultrasonic devices. Maximize your results-based skin care with Le Mieux treatment technology and expertise.

BiO JOuvAnCe inC. • Room m 3-4Microneedle Therapy With Bio Matrix Dermal Filler:Anti-Aging Alternative to Restylane®by Sonia Boghosian

This “all natural skin therapy” has been featured on television shows hosted by Oprah, Dr. Oz and Rachel Ray as the most advanced treatment combining science and technology. It is now available to estheticians! Explore the benefits of microneedle therapy with plant-based hyaluronic acid ultra filling spheres. Visible results are guaranteed. A PowerPoint presentation and hands-on demonstration are presented, and a step-by-step technical manual and certificates of attendance are available with purchase.

pCA skin® • Room m 5

Hormones and the Skinby Holly Amson

Hormonal fluctuations can trigger a number of skin concerns, including acne and hyperpigmentation. Developing an understanding of what occurs in the skin as a result of these changes helps us as clinicians to more effectively treat these conditions. This discussion includes information on when these fluctuations may occur, common presentations and effective ingredient and treatment options to clear multiple hormonally-induced skin conditions.

DermAWAre® BiO-tArgeteD skin CAre • Room m 6

Face Perfection: The Medical Facial for Age Pigments and Acneby Robert M. Zone, Ph.D. and Gül Ç. Zone

Dr. Zone presents the art of skin rejuvenation from the inside out. Scientific skin care knowledge with hands on practical clinical methods is applicable to both spa and medical practitioners alike for an immediate boost in sales. Our new Total Beauty Peel combines the correction of a peel with the perfection of a facial. Learn new bio-active ingredient knowledge, innovative spa treatments and results oriented recommendations in this class to impress your clients! Watch a demonstration of our Total Beauty® Peel.

ultrAluxe By DAkAr • Room m 7

Swiss Apple Stem Cells and MicroVenom Technology: How Cutting-Edge Science is Advancing Skin Careby Jennifer O’Connor

Discover the age-defying and anti-wrinkle properties of apple stem cells, one of the most pioneering and exciting ingredients in skin care, along with our patented MicroVenom Technology for the ultimate in anti-aging. This is the future of skin care. Humor us and stop by—we promise to help with your laugh lines!

2:00 p.m. to 3:30 p.m.

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SUNDAY MAY 4inCluDeD With ADmissiOn


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PSCirCADiA By Dr. pugliese • Room m 8

Peptide Technologyby Michael Q. Pugliese

Peptide technology has become an increasingly popular subject among estheticians, yet few fully understand the science behind these powerful ingredients. This class is designed to expose the practitioner to available peptides, their structure and their functions. Attendees benefit from a new level of competence and confidence in selecting peptides to treat multiple conditions including aging, pigmentation, acne and rosacea. All attendees receive a certificate of completion and full size product giveaway.

DermAtuDe • Room m 9-10

Dermatude META Therapy Microneedlingby Crystal McElroy

META Therapy, “Medical Esthetical Tissue Activation,” is the latest European method of microneedling. The Dermatude device is approved for use by licensed estheticians without physician supervision. Meta Therapy involves making invisible micro-perforations into the skin without the need for anesthetics or lengthy downtime. The skin produces collagen and elastin to repair the micro-perforations. The self-repairing property of the skin is a 100 percent natural form of skin renewal from the inside out. Learn the benefits and techniques of META Therapy microneedling, and how to market this unique treatment to your clients to maximize revenue.

rhOnDA AllisOn • Room m 11-12

The First All Important Step: What Every Professional Must Knowby Shannon Esau

Great results begin before you even get your clients on the table. Learn how to personalize solutions for your clients, starting with a hands-on skin analysis. Get tips on reading the skin and uncovering hidden answers. Discover how to set up programs, combat any skin condition and understand contraindications. Form partnerships and set yourself apart by delivering results!

ÉminenCe OrgAniC skin CAre • Room Champions Ball 1 (sheRaton hotel)

Discover Immediate Anti-Aging Results With Organic Active Ingredientsby Boldijarre Koronczay

Come explore cutting-edge anti-aging innovations and delve into the core of the condition by learning how to target different layers of the skin. Understand Éminence’s organic age-defying ingredients and learn how to use the products effectively with massage to give your client an instant face-lift.

mArtinni BeAuty, inC. • Room Champions Ball 2 (sheRaton hotel)

Fast $$$ Comes From Fixing All Esthetic Skin Imperfections Permanently by Mahely Zerquera

Learn how to become the ultimate specialist for your clients’ skin imperfections such as ruby points, skin tags, age spots, sun spots, freckles, cholesterol deposits, keratosis, broken capillaries, fibromas, spider naevi, pore packets, thick hair and more. Permanent results are achieved in just one treatment. A live demonstration of an easy to use method and technology to accomplish a very lucrative business is given.

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PSOsmOsis skin CAre • Room Champions Ball 3 (sheRaton hotel)

Everything You DID NOT Learn in Schoolby Ben Johnson, M.D.

Dr. Johnson provides an entirely different view of the origins of our most challenging skin conditions while discussing revolutionary treatment breakthroughs. “Source-based skin care” is a remarkably effective strategy, and the only strategy that achieves permanent results. Osmosis guarantees it!

lA mArquise, inC. • Room WoRld seRies 1 (sheRaton hotel)

Introduction to Bioline-Jatoby Deborah McClendon

BIOLINE-Jato, a relatively new skin care line to the u.S., has been prominent in Europe for over 30 years. Formulas include technologies such as Swiss apple tree stem cells, Antarctic extracts and bioamiskin (the exciting evolution of hyaluronic acid). This workshop covers Reveillance, the radical capture treatment for firming, protecting and enhancing the wealth of youthfulness within the cells, and Lifting Code, the answer to sagging skin from loss of elasticity! New Ice Age plants, stem cells, peptides and collagen create a multi-directional formula resulting

glymeD plus • Room WoRld seRies 2 (sheRaton hotel)

Skin of Color by Christine Heathman

Are you prepared for the influential skin care market for skin of color? Do you offer treatments and products tailored to their needs? Estheticians are challenged to select the right treatment in acne, pigmentation, aging and rosacea for ethnic skin. Acquire the valuable skills and knowledge you will need to treat skin of color, and understand why it is important to distinguish these clients from others when you consider how to remedy their skin issues. Esthetic and medical students who complete class are awarded an advanced class certification of attendance and syllabus.

ADvAnCeD reJuvenAting COnCepts • Room tRiple CRoWn (sheRaton hotel)

Post-Laser Procedure Management and Client Care by Tina Zillmann

The long-term benefits of laser resurfacing can be rewarding if post-procedural care is managed properly. Learn from Advanced Rejuvenating Concepts founder and clinically licensed laser professional Tina Zillmann about the best clinical care practices and products that promote safe, effective and rapid healing for post-laser resurfacing patients. This clinically tested protocol educates you on how to handle follow-up visits and troubleshoot complications that may arise to help ensure successful and long-lasting results from laser treatments.

sAiAn nAturAl CliniCAl skin CAre • Room supeR BoWl 1 (sheRaton hotel)

Non-Surgical Face Lift, Neck Lift and Collagen Infusion Therapy by Dasha Saian

Watch a live demonstration of three clinical anti-aging breakthroughs that deliver dramatic, cumulative and long lasting results in 20 minutes! Natural clinical alternatives to costly invasive procedures are performed by estheticians and cosmetologists without medical licenses. Dasha Saian demonstrates the newest clinical facial procedure for lifting and firming the face and neck using hyaluronic acid, peptides, collagen and a portable multifunctional machine. Certificate provided!

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PSChristinA COsmeCeutiCAls • Room supeR BoWl 2 (sheRaton hotel)

Treating Adult Acne With an Innovative Approachby Iris Safar

Acne is not just a teenage problem anymore. This workshop and demonstration fills the knowledge gap among professional estheticians, enabling you to answer your clients’ questions with “actionable” solutions that won’t dry out their skin. Acne is a multifactorial skin concern, and it is necessary to have a clear understanding of its causes and the latest treatment options in order to develop an individualized plan for each client. Clear your clients’ complexions without the undesirable effects of red, dry and irritated skin. Improve your treatment of acne and the way you educate your clients about it.

BAmBOO-fusiOn® • Room WimBledon (sheRaton hotel)

Warm Bamboo Massageby Nathalie Cecilia

Learn how to give clients a luxurious deep tissue full-body massage using warmed bamboo tools of various shapes and sizes. Bamboo massage is easy on your hands and wrists to perform. It utilizes leverage and heat to help melt away stress and relieve tight muscles. Bamboo Visage (facial massage) is also demonstrated, using delicate bamboo tools designed for the unique contours of the face. A bamboo facial massage is a perfect finishing touch to end a full-body massage, and can also be offered as a stand-alone facial treatment.

COntrOl COrreCtive • Room m 1-2

Chemical Peel Review and TCA Peel Certificationby Ellen Clark

Chemical peels enhance most facial treatments today, and understanding their differences is critical. Whether performed as a stand-alone service or included in a full treatment, these results-oriented peels provide immediate skin improvement. TCA peels are one of the most popular skin rejuvenation treatments today. This workshop demystifies peels to boost your confidence. Watch a demonstration of Control Corrective’s Clinical A+ Facial with TCA. Certification is included.

BiO JOuvAnCe inC. • Room m 3-4

All You Need to Know About Radio Frequency: The Latest in Skin Care Technology for Anti-Agingby Sonia Boghosian

Learn how visible skin tightening occurs and lasts for months with the help of radio frequency (RF). RF treatment can reduce fine lines and wrinkles, lift flaccid skin on the face and neck, reduce cellulite and tighten buttocks, thighs, tummy and crêpey skin. This session covers the power of RF as well as the financial benefits of offering such an effective treatment. Attendees watch a Power Point presentation and hands-on demonstration. A technical manual is provided. Certificates of attendance are available with purchase.

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PS pCA skin® • Room m 5

Chemical Peels for Sensitive and Ethnic Skinby Holly Amson

With proper training and product selection, all providers can improve the health and appearance of all skin types and tones, including sensitive skin and higher Fitzpatrick types. This presentation discusses conditions like rosacea and impaired barrier function, the physiological differences between lighter and darker skin types, and ingredients and treatment methods for both sensitive skin concerns and ethnic patients.

hyDrOpeptiDe • Room m 6

Not all Peptides are Created Equal: Discover Peptide Synergies That Amplify Resultsby April Zangl

We all know peptides are powerful for addressing a number of client concerns, particularly aging. But not all peptide formulations are created equal. Do you know what to look for in order to incorporate peptides at their fullest potential? Learn from the leaders in peptide technology and explore requirements for effective peptide formulations, perfect partner ingredients and how to achieve age defying results immediately following a treatment and long after.

Dr. Jeff skin CAre/BeAuty AttiCA • Room m 7

Visible Skin Rejuvenation With Himalayan Red Rice Stem Cellsby Daniel Chan, Ph.D.

New advances in green biotechnology open up a new frontier in anti-aging topical treatment. Using Himalayan red rice stem cells from the East and meristematic cell suspension culture biotechnology from the West, active ingredients are produced to moisturize, firm and increase collagen synthesis, resulting in visible rejuvenation of aging skin.

lightstim • Room m 8

LED Light Therapy: Results and Rewardsby Gloria Timmons

Get visible results for your clients and tangible rewards for yourself. LED light therapy offers noticeable enhancements to treatments for aging, acne and post-treatment inflammation. Learn the science behind LED light therapy, how to add it to your menu of services and effective marketing strategies to boost your profits with this highly effective technology sweeping the industry.

sAtin smOOth: A DivisiOn Of COnAir prOfessiOnAl • Room m 9-10

The Choice of Skin Care Professionals Seeking Progressive Innovationsin Skin Care Equipmentby Jeane Richmond

DermaRadiance, SmoothSculpt and HydraSonic: Learn how to incorporate these unique systems to change your clients’ lives and elevate your business to the next level. Lift, tighten and transform the face and body with Derma Radiance, organic microdermabrasion and Smooth Sculpt. Also get a sneak peek at our newest addition, HydraSonic. Grow your business returns in 2014!

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rhOnDA AllisOn • Room m 11-12

Let Intelligent Ingredients Work For Youby Shannon Esau

AHAs vs. BHAs? Retinol or retinaldehyde? Peptides, stem cells, GAGs … With so many intelligent ingredients, do you ever wonder how to select the best products for your clients? Let us help clear the confusion—learn how these ingredients work and how to select the perfect products to achieve maximum results.

skin BlenDs & CirÉpil WAx • Room Champions Ball 1 (sheRaton hotel)

Intimate Brazilian/Bikini Waxing the Cirépil Way!Painful Waxing is a Thing of the Past!by Tina Sharp

Cirépil by Perron Rigot Paris is a global leader in the professional field of depilatory waxing. Join regional ambassador Tina Sharp to see firsthand why our world renowned non-strip waxes are highly profitable, less painful and provide long lasting results your clients will love. Welcome to the world of Happy Waxing™!

mArtinni BeAuty, inC. • Room Champions Ball 2 (sheRaton hotel)

Microdermabrasion: Past, Present and Futureby Mahely Zerquera

If you work in or own a skin care salon, you must offer microdermabrasion treatments, due to the popularity and increasing demand of these services. This class demonstrates how these treatments are applied and the effect they have on the skin. We discuss the different microdermabrasion modalities—aluminum oxide crystals, diamond tip and LED Photo bio-stimulations. Learn about profitable treatment recipes you can customize for your business!

universAl COmpAnies® • Room Champions Ball 3 (sheRaton hotel)

Jessner Peel Certification with Control Corrective Skincareby Jenny Farrand

The Jessner Peel is an extremely effective facial peel for revealing younger looking skin. This comprehensive training is essential for skin care professionals to learn all the significant aspects needed for success. During class, you learn the treatment process, indications and contraindications, the importance of home care products and the proper management of aftercare. Attendees receive a spa goody bag and special offer at the end of the class.

spABOOker • Room WoRld seRies 1 (sheRaton hotel)

Customer Loyalty: Tips and Tools to Keep Your Customers Coming Backby Molly Southern

Research shows that 20 percent of your customers drive 80 percent of your revenue, so how do you make sure those 20 percent keep coming back? From the simple to the sophisticated, this session explores the multitude of tools and best practices available to spa owners today that help to increase customer retention and improve customer relationships. SpaBooker covers such subjects as customer communication, email marketing, loyalty programs, social media and more.

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fArmhOuse fresh • Room WoRld seRies 2 (sheRaton hotel)

Bring Fresh Excitement to Your Spa Menuby Natalie Aston

Freshen up your spa menu and watch your retail sales soar! FarmHouse Fresh shares treatment ideas and merchandising strategies from top-selling five-star resorts, fine spas and salons. Learn how to keep guests coming back again and again from this award winning company. Receive a complimentary product and a special discount on purchases at our booth.

ADvAnCeD reJuvenAting COnCepts • Room tRiple CRoWn (sheRaton hotel)

Brazilian Boot Campby Desiree Duran

Maximize your technique and efficiency to deliver a virtually pain-free waxing service. Learn from award-winning wax expert and Caron Laboratories educator Desiree Duran about the most innovative techniques and methods to facial and body waxing, sanitation and bedside professionalism. Educate yourself on procedural practices that help prevent ingrown hair development and skin reactions. As an internationally trained expert, her curriculum and technique is sure to inspire.

m’lis COmpAny • Room supeR BoWl 1 (sheRaton hotel)

The Missing Link in Healthy Skin, Hair and Nails … Wellness Services for the Spaby M’Lisa Jackson

Add easy-to-implement wellness solutions to your menu of services and watch your revenue and client base double. The spa wellness industry is growing rapidly. Thousands of clients are searching for programs specializing in weight loss, natural hormone balance, candida and healthy aging. M’lis spa services can be seamlessly incorporated into what you already do.

Depilève • Room supeR BoWl 2 (sheRaton hotel)

Brows to Brazilians With the Latest Waxing Techniquesby Deanna Derthick

Learn how to use both strip and stripless waxes for facial and body waxing, and master the advanced techniques for waxing any body part while avoiding breakage, redness and irritation. Guaranteed to never lift skin! Also learn about Depilève’s 10-minute leg wax technique, full Brazilian waxing professional methods and eyebrow sculpting using the simple three-point Depilève method!

BiOfrAnCe lAB • Room WimBledon (sheRaton hotel)

The Power of the Pure French Facial Peel-off Mask and Bio Elite 24 Karat Gold Facial Kit for Anti-Agingby Marc Rosengarten

Bio France Lab co-founder Marc Rosengarten demonstrates the power and brilliant natural effects of the pure French Peel Off Mask with active ingredients. This class includes live demonstrations combining the superior French pro-dispenser ampoule serum and the mask for immediate visible results that significantly reduce the signs of aging.Let your clients experience the luminous, tightening, lifting and restructuring effects of the Elite 24kt Gold Facial kit and others. This facial product is purely French, natural and botanical.

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MEDICAL ESTHETICS

SEMINARS

SUNDAY MAY 4 • Room WoRld Cup

inCluDeD With ADmissiOn

hOW legislAtiOn Will AffeCt meDiCAl esthetiCs by Susanne S. Warfield

The COA has approved this class for 1 CE each This presentation raises your awareness of introduced legislative initiatives that could affect your salon or spa’s ability to provide “medical esthetic” services. Warfield discusses the types of legislative bills that have already passed in other states. Get valuable information to protect your future and the medical esthetic service options you provide. This seminar covers how to:

• Identify the medical legislative agenda• understand the corporate practice of medicine• Recognize yourself and your business as stakeholder• Plan your involvement to protect your future

the next step in yOur CAreer, frOm sAlOn tO WOrkingWith A physiCiAnby Susanne S. Warfield

The COA has approved this class for 1 CE each For many estheticians, working with a physician in a medical setting can be a challenge. The first step is to understand your role. Warfield begins by examining the scope of practice issues, and what you can and cannot do. She then compares training and education standards to help develop your job description. Learn how to prepare for your first job interview in a medical setting.Warfield also compares and contrasts the differences between working in a salon and working with a physician. She debunks misconceptions, clarifies the differences of your licensed scope of practice in a salon versus a medical setting, and explains the expectations that physicians may have of you. Any esthetician interested in working in the medical field cannot afford to miss this presentation!

susanne s. Warfield is president and CEO of Paramedical Consultants, Inc., a consulting, publishing and association management firm. Warfield has been an esthetician for 33 years, is NCEA Certified, holds both CIDESCO and ITEC diplomas and has worked for over 13 years in a dermatology practice in New York City. She has authored over 450 articles and 15 books for the consumer, medical and skin care sectors. Warfield is the recipient of the prestigious 2013 Crystal Award from Les Nouvelles Esthétiques & Spa.

2:00 p.m. to 3:00 p.m.

3:15 p.m. to 4:15 p.m.

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SemINARSSUNDAY MAY 4 • GeneRal session aRea


WELLNESS: MIND AND BODYintegrAting Wellness intO yOur spA menu:trenDing the next 2-5 yeArs fOr finAnCiAl suCCess!by Holli Beckwith In this interactive seminar, we are taking a look at wellness concepts, trends, services, talent scouting and customer service to ensure financial success for your spa over the next 2-5 years! Learn how to create a signature wellness concept that speaks to the unique elements of your spa and your spa menu. Get familiar with the latest wellness “buzz” words, slogans and trends. Join us to discuss how to:

• Look East while brainstorming Western wellness ideas• Make wellness more mobile and increase your customers by 30 percent• Transform your clients’ biology through wellness integration• Stop “selling” and start marketing wellness• Morph your spa menu from old news to WOW!• Create signature wellness concepts• Determine the value of an hour (services, upgrades and home care recommendations on your spa menu)

The class immediately following this seminar integrates nutritional coaching ideas into the wellness concept. Join me for more fun and success tips! While brainstorming, we will learn about how to get the most out of our foods and our lives!

inCOrpOrAting nutritiOnAl COAChing intO yOur spA:the pAth tO viBrAnt heAlth AnD lOngevity!by Holli Beckwith After looking at wellness trends and integrating them into your spa menu, we focus on the most important wellness concept: nutritional coaching! Let’s assess your clientele and their demographics, and take steps to personalize your spa menu to include wellness services that cleanse, balance and build the body inside and out through nourishment, illness prevention, immune system support and brain health! Join our discussion on the following topics:

• Integrating nutritional coaching and educating your clientele for profit• Eating to promote wellness• Nutritional coaching as a basis for outer beauty and as a complement to massage, facials, hair and nail services• Morphing nutritional wellness coaching into the spa menu

This session shows you how to be your clients’ go-to source of information for the most crucial aspect of their health and well-being!

2:00 p.m. to 3:00 p.m.

3:15 p.m. to 4:15 p.m.

holli Beckwith has more than 25 years of experience in the industry. She is a bridge in the world of wellness, cosmetology, massage, fitness, yoga, Qigong, nutritional coaching, spa consulting and designing spa concepts on both a national and international level. Beckwith is now closely integrating the idea of natural healing and boosting life through anti-aging. She is currently producing a line of raw, organic chocolate.

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SemINARSSUNDAY MAY 4 • Room stanley Cup


MEDICAL FACILITIES SPA AND WELLNESS

finDing the right physiCiAn tO pArtner With yOur fACilityby Jay A. Shorr and Mara Shorr Success in any salon or spa must be accompanied by growth. Whether you are looking to add a nurse practitioner, esthetician, medical assistant or physician, you must understand when it makes sense to bring another provider into your business. Find out:

• How to decide which type of practitioner is the right fit for your own practice • How to conduct the proper search for that individual• What should and should not be delegated once that person is hired • How to know if it is time to hire another practitioner

This session provides guidance on how to determine when it is time to grow, andthe best way to grow.

sAfety, heAlth, seCurity frAuD AnD emBezzlementin yOur Businessby Jay A. Shorr and Mara Shorr Do you know how to properly maintain a safe and crime-free workplace? Learn about the various types of safety concerns, potential violations with the Occupational Safety and Health Administration (OSHA), ways to prevent theft and how to find out if it is happening in your practice. This discussion also details how to ward off potential embezzlement scenarios involving your clients, staff, vendors and partners. This presentation covers a variety of preventative measures you can implement into your business.

2:00 p.m. to 3:00 p.m.

3:15 p.m. to 4:15 p.m.

Jay a. shorr is the founder and managing partner of The Best Medical Business Solutions, assisting esthetic businesses and medical practices with their operational, financial and administrative health. He is also a professional motivational speaker, an advisor to the Certified Aesthetic Consultant program and a certified medical business manager.

mara shorr serves as the vice president of marketing and business development. She is a national speaker and a Level II and III Certified Aesthetic Consultant, utilizing knowledge and experience to help clients achieve their potential.


24 The International Congress of Esthetics and Spa • Dallas 2014 Show hours: Monday from 9:00 a.m. to 5:00 p.m.

9:30 a.m. Opening CeremOnyby Will Strunk

Will Strunk is the publisher of Dermascope magazine and a licensed esthetician and massage therapist for more than 20 years. A lifelong entrepreneur, he opened his first business as a teenager and has been counseling, educating and motivating business owners ever since. Strunk is the current president of the Aesthetics International Association and creator of the Aesthetics Professional Network. His passion for education, business and success is contagious, and his motivational lectures inspire professionals in all areas of the wellness industry.

9:45 a.m. lOmi lOmi fACe AnD neCk treAtment (DemO)by Gloria Coppola

Lomi Lomi is a beautiful exhibition of movement through touch and presence. The spiritual principles of Hawaiian culture encourage practitioners to heal themselves before they begin to heal others. Patience and humility are lessons therapists should bring to the table during each Lomi Lomi session. This demonstration teaches you how to build a connection with your client using relaxation and therapeutic healing techniques. Learn the graceful forearm moves that provide the ultimate experience of therapeutic relaxation.

Gloria Coppola is a licensed massage therapist, educator, author and inspirational health coach. She has been in the healing arts industry for more than 25 years. An inductee of the Massage Therapy Hall of Fame and recipient of the Aunty Margaret humanitarian award, Coppola has dedicated her life to the healing arts.

10:30 a.m.ChAkrAs gem mAssAge (DemO)by Natalia Sotelo

Create a journey of total relaxation for your clients by incorporating semi-precious minerals into your services. The natural chromatic tone of semi-precious minerals corresponds to chakra channels on your clients’ bodies to ensure a positive energy flow within their bodies and minds. The therapeutic action of the gems lies in transmitting, balancing and harmonizing our energy system to restore a proper flow of the prana, thus balancing all levels of the human being: physical, mental, emotional and spiritual.

Natalia Sotelo discovered her passion for the esthetics world at an early age as the daughter of the owner and operator of a spa and beauty school in Bogota, Colombia. She later earned a degree in business and marketing and a skin care license in the United States. Sotelo now provides in-depth training to estheticians, massage therapists and spa professionals in the U.S., Colombia and the Caribbean.

GENERAL SESSIONMONDAY MAY 5


inCluDeD With ADmissiOnCoMpLIMEnTAry proDUCT FroM GLyMED To pArTICIpAnTS (While supplies last)

25The International Congress of Esthetics and Spa • Dallas 2014Show hours: Monday from 9:00 a.m. to 5:00 p.m.

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11:15 a.m.the Art Of BODy sugAring (leCture/DemO)by Heather Wilson

The key to helping your clients with long lasting hair removal is the art of body sugaring treatments. Heather Wilson discusses this safe and effective body hair treatment. Every sugaring practitioner is familiar with the catchphrase “No strips, no spatulas and no mess.” Sugar paste fulfills this promise with a cost effective and water-soluble solution that never tears or burns the skin. The best practitioners do more than just remove hair: they take pride in educating the client in skin care related to hair removal, an all-too-often missed as-pect in the industry.

Heather Wilson is the director of education for Sugar Streak and the owner of a massage and esthetic practice. She is a licensed massage therapist and esthetician, as well as an internationally trained reflexologist, energy practitioner and massage therapy instructor. Wilson has focused her career on educating others, both one-on-one and in formal school settings. She is a continuing education provider for massage therapists, cosmetologists and estheticians.

12:00 p.m.suCCessful spA entrepreneurs (pAnel DisCussiOn AnD q&A)by Monika Norman, Luane McWhorter & Yelena Krut

Join three accomplished Texas spa owners and managers as they share the stories of their individual paths to success, revealing the ups and downs, roadblocks and victories they faced along the way.Following the discussion, speakers address questions from attendees in a Q & A session.

Monika Norman is the owner of Spa Esoteric in McKinney, TX. She has 40 years of experience in the salon and spa industry, and has achieved a mastery level of experience in hair care, massage therapy, esthetics and oncology services. She is a published authority in the industry, and is an educator in all areas of salon and day spa operations.

Luane McWhorter owns and operates multiple businesses, including the Grand Spa, a 13,000 square foot full service day spa in Dallas, TX and Sutera Spa in Flower Mound, TX. McWhorter has been in the spa industry for more than 20 years.

Yelena Krut was born and raised in Kiev, Ukraine.. Krut began her career in the spa industry in 2001 as an assistant general manager for the Grand Spa International in Dallas, TX. She currently works at the Red Door Spa. Krut previously served as the general manager of Veria Natural Wellness Center in Plano, TX.

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PSBiO JOuvAnCe inC. • Room m 3-4Microneedling With Natural Skin Peels for Acne, Pigmented and Mature Skin for Instant Resultsby Sonia Boghosian

From organic peptide peels to genetically altered peels, medical esthetic products from Bio Jouvance’s EMA Clinical line yield dramatic results. The new generation of peels for acne/acne scars, pigmented, mature skin along with microneedling delivers immediate results. Corrective post-peel treatments are also discussed. This educational session includes a Power Point presentation and hands-on demonstration. A step-by-step technical manual and certificates of attendance are available with purchase.

pCA skin • Room m 5 Rejuvenation of the Aging Faceby Holly Amson

Visible aging is a concern for nearly all patients, and they come to you for the most effective age control products and treatments. Offering the best options will deepen your clinician-patient relationships and your practice’s bottom line. This comprehensive overview focuses on the presentations, treatment methods and cosmeceutical ingredients associated with age prevention and correction.

ultrAluxe By DAkAr • Room m 7Discover the Most Advanced Peel Technologies and How to Master Applicationsby Jennifer O’Connor

We educate and demonstrate how to master the technique of peel applications with the most advanced peels in skin care. Learn the effects of peels over time, different acid strengths and how peels work on varying skin tones. Become an expert! One of our class clowns will have you laughing your face off!

CirCADiA By Dr. pugliese • Room m 8Inflammation and Agingby Michael Q. Pugliese

Inflammation can be identified as a contributing factor to many diseases, but what does it have to do with skin health and aging? This session defines and explains the various steps in inflammation and relates this process to intrinsic aging. Cellular and molecular mechanisms will be addressed including NF kappa b, glycation, uV radiation, oxidative stress generators and free radical formation. The process is explained step-by-step so that the importance of inflammation in skin care can be fully appreciated. All attendees receive a certificate of completion and full size product giveaway.

DermAtuDe • Room m 9-10Dermatude META Therapy Microneedlingby Crystal McElroy

META Therapy, “Medical Esthetical Tissue Activation,” is the latest European method of microneedling. The Dermatude device is approved for use by licensed estheticians without physician supervision. Meta Therapy involves making invisible micro-perforations into the skin without the need for anesthetics or lengthy downtime. The skin produces collagen and elastin to repair the micro-perforations. The self-repairing property of the skin is a 100 percent natural form of skin renewal from the inside out. Learn the benefits and techniques of META Therapy microneedling, and how to market this unique treatment to your clients to maximize revenue.

2:00 p.m. to 3:30 p.m.

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MONDAY MAY 5inCluDeD With ADmissiOn


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PSÉminenCe OrgAniC skin CAre • Room Champions Ball 1 (sheRaton hotel)Experience the Power of Hungarian Massage and Stimulating Activesby Boldijarre Koronczay

Prepare to be dazzled by a unique mixture of Hungarian massage techniques that instantly transform the overall appearance of skin. As things start to heat up, discover the power of Éminence stimulants that improve circulation for healthier, younger-looking skin. Clients will walk out your treatment room with a whole new look!

mArtinni BeAuty, inC. • Room Champions Ball 2 (sheRaton hotel)Fast $$$ Comes From Fixing All Esthetic Skin Imperfections Permanently by Mahely Zerquera

Learn how to become the ultimate specialist for your clients’ skin imperfections such as ruby points, skin tags, age spots, sun spots, freckles, cholesterol deposits, keratosis, broken capillaries, fibromas, spider naevi, pore packets, thick hair and more. Permanent results are achieved in just one treatment. A live demonstration of an easy to use method and technology to accomplish a very lucrative business is given.

universAl COmpAnies® • Room Champions Ball 3 (sheRaton hotel)How to Build a Lash and Brow Bar That Clients Can’t Resistby Jenny Farrand

Lash and brow services are in high demand, and the services are so easy to learn! With minimal investment and just a small amount of space, you can quickly generate extra revenue, introducing clients to services with high repeat booking rates and word of mouth referrals! Learn which treatment components are best to include, how to market services and how to perform key lash and brow bar techniques! Attendees receive a spa goody bag and a special money saving offer at the end of the class.

luksus COsmetiCs • Room WoRld seRies 1 (sheRaton hotel)New Breakthrough Stem Cell Stimulating Technology With Peptides and Probiotics by Lili Fan, M.D.

This class introduces the scientific approach to stem cell stimulating technology along with our patented pritory SCSTM Peptide and our SmartProbioticTM, which has been remarkably successful in the treatment of aging, pigmentation, acne and elasticity of skin. Find out exactly what works and why by utilizing the cutting-edge patented active ingredients with the best performance results. If you are in favor of science and biochemistry, do not miss Dr. Fan’s insights on understanding gene expression, growth factors and super-antioxidants, which can help build the look of a renewed surface and consequently change the way we think of skin care.

glymeD plus • Room WoRld seRies 2 (sheRaton hotel)Stem Cell Power Peeling Treatmentby Kelly Adams

Gain the knowledge, understanding and esthetic skills you need now to meet the demands of the hottest anti-aging remedy. Learn how to use the power of high tech plant stem cells in a treatment to help reset the skin’s aging clock, increase amino peptides and reprogram aging skin fibroblasts. This new addition to your treatment menu is sure to please your clients’ satisfaction with their results and increase business income. Do not miss this class! Esthetic and medical students who complete the class are awarded an advanced class certification of attendance and a trial size stem cell product.

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PSmAxCArA • Room tRiple CRoWn (sheRaton hotel)Maxcara Semi-Permanent Lash Treatmentby Deanna Derthick

Learn about an exciting new semi-permanent mascara treatment that is revolutionizing the beauty industry. Lush, full, dark lashes are the hottest trend on the beauty scene! This revolutionary treatment has become one of most profitable services for salons in Europe in the last couple of years. The Maxcara semi-permanent lash treatment offers numerous advantages. It lifts lashes and creates curve, sculpts and separates lashes while increasing lash volume and length. In addition, the treatment lasts for up to four weeks!

m’lis COmpAny • Room supeR BoWl 1 (sheRaton hotel)Look Good Nakedby Jenny Cutler

Watch a demonstration of effective, natural holistic slimming treatments that require no special equipment or wet room. Learn how your clients can immediately slim, tighten and tone in only one hour, losing between four and 14 inches per treatment! Total body detoxification and healthy lifestyle choices to enhance slimming results are discussed.

Depilève • Room supeR BoWl 2 (sheRaton hotel)Brows to Brazilians With the Latest Waxing Techniquesby Haydee Laguna

Learn how to use both strip and stripless waxes for facial and body waxing, and master the advanced techniques for waxing any body part while avoiding breakage, redness and irritation. Guaranteed to never lift skin! Also learn about Depilève’s 10-minute leg wax technique, full Brazilian waxing professional methods and eyebrow sculpting using the simple three-point Depilève method!

2:00 p.m.

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SemINARSMONDAY MAY 5 • Room WoRld Cup


CUTTING EDGE SALON/SPA BUSINESS

CreAting A spA experienCe in Any treAtment rOOmby Felicia Brown Some of the most effective and enjoyable spa treatments can be done in the average room without a shower or wet table. By adding a few simple spa treatments and techniques, therapists can easily diversify their work and increase their income. In this class, attendees learn how to WOW clients by adding small, inexpensive touches to their sessions, and ideas for incorporating the spa experience into their existing services and practice.

CreAting lifetime Clientsby Felicia Brown Many salon and spa professionals focus the bulk of their marketing efforts on attracting new guests. While that is an important and ongoing part of every business, it is up to five times more expensive than achieving repeat business. Additionally, building long-term relationships with your guests boosts overall profitability, increases client satisfaction/trust, improves treatment results and heightens career satisfaction for practitioners. This class teaches you fun, meaningful and inexpensive ways to connect with and “touch” your guests on a deeper level to create continuing repeat business and lifetime clients.

2:00 p.m. to 3:00 p.m.

3:15 p.m. to 4:15 p.m.

Felicia Brown a licensed massage and bodywork therapist, is the author of Free & Easy Ways to Promote Your Massage, Spa & Wellness Business. She is also a business and marketing coach and owner of Spalutions. Brown provides business and marketing coaching to massage, spa and wellness professionals.



SemINARSMONDAY MAY 5 • GeneRal session aRea


WELLNESS: MIND AND BODY

energize yOur minD, BODy AnD spiritby Robert Sachs The pace of appointments, greeting clients, performing a variety of modalities and room preparation can be overwhelming for an esthetician or massage therapist. In Ayurvedic terms, this is a recipe for aggravated Vata, which expresses itself in increased tiredness, joint pain, digestive complaints, worry and insomnia. Learn physical and emotional tools to stay grounded, focused, relaxed and at ease throughout your workday in an interactive program led by Ayurvedic expert Robert Sachs. Come prepared to stretch, move, breathe deeply and have fun!

integrAting Wellness AnD AyurveDA intO yOur sAlOn,spA Or meDiCAl fACilityby Liz Verbruggen Learn how to incorporate wellness services into your spa menu that can help your clients heal and rejuvenate their bodies through Ayurveda and the complementary science of yoga. Ayurveda is all about bringing balance to the body using natural herbs. All around the world, people are going back to nature with natural and herbal therapies. Wellness and Ayurvedic spas and resorts have become very popular. Liz Verbruggen explains the techniques practiced in these spas and resorts, including Shirodhara, Praanayama, yoga asanas and Ayurvedic therapies.

2:00 p.m. to 3:00 p.m.

3:15 p.m. to 4:15 p.m.

Robert sachs is a counselor, licensed massage therapist and educator. He is the author of Tibetan Ayurveda: Health Secrets From the Roof of the World and coauthor with Melanie Sachs of Ayurvedic Spa.

liz Verbruggen is a health and wellness professional with over 30 years of experience in the spa industry. Originally from England, she began her spa career working on cruise ships, eventually managing 27 spas at sea. Verbruggen has recently worked on opening wellness spas that offer Ayurveda treatments, meditation and yoga.

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IMAGE SEMINAR

rethink peDiCuresby Karen Hodges Do you offer an extraordinary pedicure that is truly one of a kind? After your client sits down in the pedicure chair, what is the first thing you do? Taking the polish off their toes is NOT the answer! Learn about a revolutionary way of giving your clients pedicures that is sure to set you apart in a crowded market. Attend this demonstration and discussion to find out how you can make your guests dance out of your salon and brag to everyone they know about what a wonderful experience it was to receive a pedicure treatment from you!

lusCiOus lAshes fOr yOur Clientby Ellie Malmin As a makeup artist, it is essential for you to be able to recommend and practice the best eyelash procedures for your clients. understand the unique functions of extensions, semi-permanent mascara, tinting and curling eyelash growth serums, and how to determine which one is the best choice for each client. Malmin explains the upgrades you can offer for your eyelash and eyebrow treatments, and the special care that must go into lash treatments for cancer patients. In addition, learn the difference between classic extensions and volume lashes—the hottest new technique in the lash industry!

2:00 p.m. to 3:00 p.m.

3:15 p.m. to 4:30 p.m.

Karen hodges is a licensed esthetician and manicurist with more than 15 years of experience. She is a freelance writer, as well as an industry educator and public speaker around the globe. Hodges does consulting and training in salons, as well as on a one-on-one basis with individuals.

ellie malmin is a cosmetologist and electrologist with more than 30 years of experience in the industry. She is the founder of Anushka Spa in West Palm Beach, FL. Malmin has co-authored several training manuals, developed training programs for various cosmetics manufacturers and created a styling program for eyelash implants with the prominent Alan J. Bauman, M.D. She is currently the executive director for the Lashologist Council of America.

LOCatEd ON thE 2Nd fLOOr IN thE shEratON hOtEL


SemINARSMONDAY MAY 5 • Room stanley Cup


SALON/SPA BUSINESS MANAGEMENT

gOing OnCe, gOing tWiCe—sOlD!by Bonnie Canavino Maximize retail sales at your spa to dramatically improve your bottom line! Retail revenue has a very high profit margin, making it a component of your business you cannot afford to ignore. Bonnie Canavino shares her innovative program for achieving successful retail sales. This seminar covers:

• How to teach and incentivize your employees to sell.• How to decorate your spa to boost retail sales.• How to create and implement a retail plan.• How to document growth and expand your retail department.

BuilDing the neW spA Cultureby Bonnie Canavino The spa market of the 21st century is experiencing many major changes that spa owners and managers need to be aware of. It is no longer enough to simply have a licensed staff, treatment rooms, retail products and a selection of herbal teas. Canavino discusses the big developments taking place in the industry, including:

• The fusion of organic, natural and botanical ingredients with single molecule science in skin care formulations.• The latest requirements in alternative and advanced certification for your staff.• A new type of phone consulting.

Make your spa the ultimate preventative health and beauty force of your community!

2:00 p.m. to 3:00 p.m.

3:15 p.m. to 4:15 p.m.

Bonnie Canavino is the president of Red Cherry Group, the manufacturer of Organic Spa Brands. Canavino has worked for 35 years in the private sector, and also brings public industry management and training experience to the beauty business. She is passionate about growing the spa industry with integrity, and connecting with other professionals through spa consulting, management, career and product development.



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OverCOming the feAr Of retAilby Kenna Strunk Dive into your fear. Get over yourself. Do what is best for your clients and watch your business grow. What is preventing you from reaching your 30 percent retail mark? Whether you are a spa owner looking to elevate your team or an independent aesthetician looking for a raise, practicing the basic principles of selling retail is essential to increasing your profits and securing a loyal clientele base. If you care about your clients and believe in your products, sending them home with the proper skin care routine in hand is the most natural part of the process. In this session, kenna Strunk discusses the simple steps necessary to keep your retail moving and your profits climbing.

simplifying sOCiAl meDiAby William Strunk Why make growing your business more complicated than it has to be? You already have an image you would like to be known for. You have your target audience in mind. You have special services and they need to stand out. Now learn how to use some easy, non-time consuming tips for more likes and tweets. Social media is that simple!In this class William Strunk covers:

• knowing where to begin• How to maximize your presence while minimizing your time• The importance of a professional image• Determining cost vs. value

2:00 p.m. to 3:30 p.m.

4:00 p.m. to 5:30 p.m.

Kenna strunk graduated from the Ogle School of Hair, Skin and Nails at the age of 18. After 10 years behind the chair, Strunk became the sales director for DERMASCOPE Magazine, and is currently assisting manufacturers and distributors with their marketing and retail strategies. Working with some of the industry’s leaders in aesthetics has broadened Strunk’s education and experience with regard to products, as well as her knowledge of maximizing retail sales and boosting service menus.

William strunk was born into the skin care industry to two obsessed aestheticians. He grew up handing out DERMASCOPE Magazine at tradeshows. With an affinity for technology, Strunk gravitated to a career in digital marketing and advertising at a young age. He has spent more than a decade implementing marketing strategies and establishing brand recognition for major companies in the skin care industry. Having grown up in a spa and marrying a cosmetologist, Strunk brings a simple, direct and current perspective on social media and the growing spa/salon.

SemINARSMONDAY MAY 5 • Room hall oF Fame


LOCatEd ON thE 2Nd fLOOr IN thE shEratON hOtEL

AESTHETICS INTERNATIONAL ASSOCIATION (AIA)


MAINENTRANCE

eXHIBIT FlooR PlANARLINGTON CONVENTION CENTER

GENERAL SESSION SPONSORED BY


WoRkSHoPS & SemINARS FlooR PlAN

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Sunday, May 42:00 p.m. to 3:30 p.m.4:00 p.m. to 5:30 p.m.

Sunday, May 42:00 p.m. to 3:30 p.m.4:00 p.m. to 5:30 p.m.

Monday, May 52:00 p.m. to 3:30 p.m.

Monday, May 52:00 p.m. to 3:30 p.m.

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Academie Scientifique de Beauté.............................................600rockwall, tXCosmeceutical, highest % of active ingredients 972.771.0300www.myrdm.com

Advanced Mineral Makeup........................................................127Gilbert, aZCosmetics480.239.1508www.advancedmineralmakeup.com

Advanced rejuvenating Concepts....................................420, 422schertz, tXskin care, peels, Caron wax800.689.0499www.arcskincare.com

Aesthetics Ambassadors......................................411, 413, 510, 512Ventura, CaLash and brow conditioner866.447.6337www.aestheticamb.com

AIA- Aesthetics International Association...............................116Garland, tX aesthetics association 877.968.7539www.aiaprofessional.com

Allegra M. France.......................................................................910Los angeles, CaPeel off mask / skincare essentials323.957.2301www.allegramf.com

Altair Instruments, Inc...............................................................602Ventura, CaCryotal free microdermabrasion with infusion866.325.8247www.altairinstruments.com

Apothederm................................................................................221Bothell, WaCosmeceutical skin care, face and body products877.496.0038www.apothederm.com

Associated Skin Care professionals........................................721Golden, COProfessional membership association. Liability insurance publications resource800.789.0411www.ascpskincare.com

Athena Beauty, Inc. ...................................................................323 Edison, NJskin care products and equipment732.346.9426www.dpc2000.com

B & S Beauty Supply................................................................1013Ontario, Caskin care products, equipment and salon furniture and accessories888.267.1688www.bns-beautysupply.com

B. Kamins Laboratories............................................................307CanadaLuxury skin care888.252.6467www.bkamins.com

Bamboo - Fusion®.....................................................................529tierra Verde, fLBamboo-fusion massage sticks, dVd’s and spa training727.866.2183www.bamboo-fusion.com

Beaming White....................................................................801, 803Vancouver, Wateeth whitening866.944.8315www.beamingwhite.com

Beaute Tsuru DBA KSK Enterprise..........................................804Murrieta, CaManicure, pedicure, hair and skin care tools858.254.4787www.beautyimplement.com

Beauty Attica.......................................................................810, 812Ontario, Caskin care, beauty supplies, components909.923.0832www.dr-jeff.com

Beauty Image..............................................................................915Miami, fLhair removal888.513.8815www.beautyimage.net

Bella Schneider Beauty......................................................104, 106Palo alto, CaProfessional treatments, peels and equipment650.321.3915www.bellaschneiderbeauty.com

Bio Jouvance Inc.......................................................................407Los angeles, Caskin care800.272.1716www.biojouvance.com

Biodroga..............................................................................304, 306stafford, tXskin and body care products imported from Germany800.729.1242www.biokosmetikoftexas.com

BioFrance Lab peel off Mask, Ampoules..............................1000Los angeles, CaPeel Off Mask, ampoule serum, bath and body213.385.5933www.biofrancelab.com

Biokosmetik of Texas, Inc. ................................................304, 306stafford, tXskin and body care products imported from Germany800.729.1242www.biokosmetikoftexas.com

Bioline-Jato Skin Care..........................................511, 513, 610, 612deer Park, tXBio line - Jato skin care products 281.930.8126www.lamarquise.com

Biomani Advanced Medical Aesthetics...................................705Plano, tXEducation972.398.8333www.medicalaestheticscertification.com

Blinc, Inc. ...................................................................................228Boca raton, fLCosmetics 877.454.7763www.blincinc.com

Bon Vital’, Inc. ....................................................................110, 112hartland, WIProfessional massage therapy and spa products 800.253.6466www.bonvital.com

Bronze Biologic ..............................................................1015, 1016allen, tXspray tanning and detox foot bath469.223.1039www.bronzebiologic.com


Buy rite Salon & Spa Equipment Co. ..............................903, 905addison, tXspa and salon equipment866.522.0772www.buyritebeauty.com

Cailyn Cosmetics ...............................................................827, 923santa fe springs, CaCailyn cosmetics makeup 855.688.2538www.cailyncosmetics.com

Cailyn Cosmetics by Jaco..................................................617, 619Pompano Beach, fLskin care and cosmetics800.684.5226www.jacospa.com

Cass Luxury Shapewear...........................................................227Kennett sq., PaLuxury shaping with enhanced copper877.822.7726www.cassandco.com

CBI Laboratories.................................................................416, 418fort Worth, tXPrivate label, contract manufacturer800.822.7546www.cbiskincare.com

Christina USA......................................................................217, 219sarasota, fLProfessional skin care products from Israel888.604.6268www.christina-usa.com

Circadia by Dr. pugliese..............................................301, 303, 305Bethel, Paskin care products 800.630.4710www.circadia.com

Cirepil by Jaco....................................................................617, 619Pompano Beach, fLskin care and cosmetics800.684.5226www.jacospa.com

Cirepil Wax by Skin Blends.......................................................813Nixa, MOskin Blends custom bendable skin care line, Cirepil wax,mineral blends makeup877.754.6253www.skinblends.com

Clarisonic.............................................................................421, 423redmond, WaClarisonic888.525.2747www.clarisonic.com

Clearfx Skin ........................................................................320, 322sherman Oaks, CaGuaranteed no clogging microdermabrasion system877.CfX-9600www.clearfxskin.com

Control Corrective Skin Care....................................................701Irvine, Caskin care products866.290-4290www.controlcorrective.com

Cosmeceuticals International, Inc. ...................................501, 503McKinney, tXProfessional skin care and wellness products888.387.8948www.cosmeceuticalsinternationalinc.com

Crown Brush ......................................................................711, 713Crown Point, INBeauty products, cosmetic products and private label219.791.9930www.crownbrush.com

Dectro International............................................................516, 518CanadaInnovative hair removal and aesthetic equipment800.463.5566www.dectro.com

Depileve...............................................................................121, 123Miami, fLHair removal and paraffin systems800.233.7453www.depileveusa.com

DermaQuest...........................................................311, 313, 410, 412haywood, Caadvanced professional skin care800.213.8100www.dermaquestinc.com

Dermascope Magazine..............................................................116Garland, tXMonthly trade journal800.961.3777www.dermascope.com

Dermatude..................................................................................607Orlando, fLMicro perforation therapy855.309.0313www.dermatude.com

DermaVista Medical Aesthetic Technologies..........................729Chelsea, aLrr, Cavi, Jet Clear, etc. skin care equipment800.767.6765www.dermavista.com

DermAware Bio-Targeted Skin Care........................................207st. rose, LaCorrective skin care and peels888.292.3376www.dermaware.com

Diamond Way Ayurveda............................................................505san Luis Obispo, Caayurvedic skin care and massage products, equipmentand additional materials805.543.9291www.diamondwayayurveda.com

DpC Int’l Inc. ..............................................................................329 Edison, NJskin care products and equipment732.346.9426www.dpc2000.com

Dr. Grandel...........................................................................304, 306stafford, tXskin and body care products imported from Germany800.729.1242www.biokosmetikoftexas.com

Dr. Jeff Skin Care.................................................................810, 812Ontario, Caskin care, beauty supplies, components909.923.0832www.dr-jeff.com

Dr. Schrammek Kosmetik....................................................304, 306stafford, tXskin and body care products imported from Germany800.729.1242www.biokosmetikoftexas.com

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Eclipse Aesthetics.....................................................................707dallas, tXMicroneedling, peels, skin care800.759.6876www.eclipseaesthetics.com

Emage........................................................................................1011Charlotte, NCInnovative imaging solutions770.335.3808www.emagemedical.com

Éminence organic Skin Care.............................................211, 213CanadaOrganic skin care products888.747.6342www.eminenceorganics.com

Equipro...................................................................611, 613, 710, 712Isle LaMotte, Vtsalon and spa equipment and furniture877.324.2226www.equipro-bty.com

Evalash Silk Eyelash Extensions.............................................328Beltsville, Mdsilk interlock lashes, peel away blackhead240.355.2515www.evalash.com

Eye Kandy Cosmetics...............................................................528Brookside, UtCosmetics435.574.3829www.eyekandycosmetics.com

Fake Bake............................................................................220, 222tulsa, OKself-tanning, skin care products888.244.4826www.fakebake.com

Falcon International Group, Inc................................................927Corona, Caskin care tools, manicure and pedicure implements 951.279.1635www.falconnippers.com

Fallene LTD.................................................................................206Norristown, Pasunscreen800.332.5536www.solarprotectionformula.com

FarmHouse Fresh...............................................................601, 603frisco, tXdelicious bath, body and spa treatments214.476.9071www.farmhousefreshgoods.com

Genesis Biosystems, Inc. ........................................................726Lewisville, tXMicroneedling with simultaneous infuse of topical solutions888.577.7335www.genesisbiosystems.com

Gleam by Melanie Mills..............................................................717La Crescenta, Carevolutionary beauty line818.248.5565www.gleambymelaniemills.com

GlyMed plus..................................................................500, 502, 504Provo, Utskin care and education800.676.9667www.glymedplus.com

Gold Cosmetics & Skin Care..............................................600, 622Brooklyn, NYskin care and supplies917.587.0000www.goldcosmetics.com

GrandeHair...........................................................................317, 319White Plains, NYLash, brow and hair enhancers877.8353010www.grandelashmd.com

GrandeLash.........................................................................317, 319White Plains, NYLash, brow and hair enhancers877.8353010www.grandelashmd.com

(h2t) Spa & Aesthetics........................................................320, 322Vista, CaPumpkin Peel, chemical peels, serums and treatments800.553.0405www.h2tspa.com

Hairaway Wax........................................................511, 513, 610, 612deer Park, tXBio line - Jato skin care products 281.930.8126www.lamarquise.com

Hale Cosmeceuticals.................................................................507Bloomington, ILskin care800.951.7005www.halecosmeceuticals.com

Health and Beauty Connection.................................................727altamonte springs, fLVibration therapy machines407.331.6292www.vibra-therapy.com

Hollywood Face Towels, Wraps & Beyond..............................429temple City, CaMicrofiber towels and wraps 626.285.8548www.hollywoodface.com

Huini USA Beauty, LLC.......................................................521, 523houston, tXskin care, waxing, equipment / disposables713.589.2982www.huiniusa.com

HydraFacial MD® - Edge Systems.....................................111, 113signal hill, Caskin solution based skin resurfacing system855.334.3797www.edgeforlife.com

Hydropeptide.......................................................................300, 302Issaquah, WaScientific beauty made simple800.932.9873www.hydropeptide.com

IMD Cosmetics, Inc....................................................................723Glenview, ILCaviar of switzerland, brand name cream, serum, eye cream847.486.9553www.imdcosmetics.com

Instantly Ageless........................................................................114fort Worth, tXskin care 800.709.2058www.instantlyageless.com

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Intensive Lash Tint................................................511, 513, 610, 612deer Park, tXBio line - Jato skin care products 281.930.8126www.lamarquise.com

IpKn Cosmetics USA................................................................527Whittier, CaUpscale skin care, BB creams, makeup714.906.3399www.ipknus.com

Jaco Spa..............................................................................617, 619Pompano Beach, fLskin care and cosmetics800.684.5226www.jacospa.com

jane iredale - THE SKIn CArE MAKEUp®.................201, 203, 205Great Barrington, MaCosmetics800.762.1132www.janeiredale.com

JMT Group..................................................................................327Union City, Caspa uniforms, custom rhinestone t-shirts510.489.8368www.jmtbeauty.com

La Marquise, Inc. ...................................................511, 513, 610, 612deer Park, tXBio line - Jato skin care products 281.930.8126www.lamarquise.com

Lady Burd Exclusive private Label Cosmetics................105, 107farmingdale, NYProfessional makeup800.345.3448www.ladyburd.com

Le Mieux Cosmetics..................................................................216Pasadena, Caantiaging skin care products888.327.8188www.lemieuxcosmetics.com

Les nouvelles Esthétiques & Spa Magazine...........................703Coral Gables, fLskin care and spa trade magazine800.471.0229www.LNEONLINE.com

LightStim....................................................................................919Irvine, CaLEd Light devices949.502.4088www.lightstim.com

Lôngmi Lashes By Daniel..................................................417, 419Westminster, CaEyelash extensions services and products supplies 714.531.0979www.longmilashes.com

Luksus Cosmetics.....................................................................326Baton rouge, LaProfessional biomedical skin and eye care225.756.7010www.luksuscosmetics.com

Lumavera Super Food for Skin.................................................223santa Monica, Castem cell skin care866.878.5684www.lumavera.com

M’lis Company......................................................................117, 119salt Lake City, Utholistic health and wellness801.973.7778www.mlis.com

Magazine Service outlet (CMS of Holland)..............................626holland, Ohdiscount magazines for salons and spas419.865.3566

Majestic Skin & Massage (Slimming Body Wrap)...................506Longwood, fLInfraspa slimming body wrap407.302.5552www.majesticskinandmassage.com

Manufacturing Beauty®......................................................105, 107farmingdale, NYProfessional makeup800.345.3448www.ladyburd.com

Martinni Beauty, Inc.............................................................517, 519Pinole, CaCollagen and alginate mask manufacturer and distributorof the super frecator510.724.9999www.martinnibeauty.com

Massaging Insoles USA.............................................................719farmington, MOtherapeutic massaging insoles573.315.8699www.massaginginsoles.com

Matis-paris Skin Care.................................................................600rockwall, tXhigh quality, luxury french skin care972.771.0300www.myrdm.com

Maxcara.......................................................................................118Miami, fLsemi-permanent mascara800.233.7453www.maxcarausa.com

MedSkin Solutions.....................................................................912franklin, tNCosmeceutical skin care from south africa, natural and chemical972.978.2166www.skinphd.com

Microplane personal Care.........................................................823russelville, arFoot files800.555.2767www.microplane.com

Mineralogie Mineral Makeup.....................................................218Carrollton, tXManufacturer and distributor of mineral makeup972.620.2818www.mineralogiemakeup.com

Morphe Make Up Brushes..............................................1001, 1002Burbank, CtMakeup brushes, cosmetics and supplies888.677.5322www.morphebrushes.com

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national Laser Institute.............................................................526scottsdale, aZLaser training courses800.982.6817www.nationallaserinstitute.com

novalash, Inc. .....................................................................621, 623houston, tXEyelash extension products and education866.430.1261www.novalash.com

nutra Luxe MD...........................................................................728fort Myers, fLWhere science meets skin239.561.9699www.nutraluxemd.com

osmosis Skin Care..............................................................404, 406Evergreen, COskin care and wellness solutions877.777.2305www.osmosisskincare.com

otto Trading................................................................................629santa ana, CaPortable digital massagers714.540.5595www.irestmassager.com

pCA Skin..............................................................................101, 103scottsdale, aZChemical peels and skin care products 877.722.7546www.pcaskin.com

photomedex........................................................................400, 402horsham, Paskin care, hair removal, LEd technology800.366.4758www.photomedex.com

pino - Experts in Therapy........................................................1007Culver City, CaMassage products 866.446.5930www.pinospa.com

pour Elle Cosmetic....................................................................910Los angeles, CaPeel off mask / skin care essentials323.957.2301www.allegramf.com

premier north America.......................................................616, 618Norcross, Gaface and body skin care-based on mineral from the dead sea678.270.8603www.premierdeadsea-usa.com

Quintessence.............................................................................806Miami, fLMedical grade skin care and LEd devices888.876.1138www.qskinscience.com

rA For Men.................................................................................204southlake, tXraw elements for skin888.743.8729www.rawmethod.com

rapid Lash..........................................................................604, 606Mashpee, MaEyelash and eyebrow enhancing serum877.760.6677www.rapidlash.com

rena Levi Skin Care..................................................................129dallas, tXskin care 972.661.5701 www.renaleviskincare.com

revitalash.....................................................................401, 403, 405Ventura, CaLash, brow, hair805.256.6131www.revitalash.com

revitalight..................................................................................806Miami, fLMedical grade skin care and LEd devices888.876.1138www.qskinscience.com

rhonda Allison....................................................................200, 202southlake, tXSpa and corrective facials, superficial peels, daily regimens 866.313.7546www.rhondaallison.com

rubber Ducky............................................................................229Carefree, aZ100% Natural, chemical-free sunscreen480.247.7773www.rubberduckysunscreen.com

rxLift™................................................................................316, 318Baton rouge, Ladevelopers and manufacturers of private label,technologically advanced skin care225.752.4573www.owenbiosci.com

Saian natural Clinical Skin Care..............................................426North hollywood, CaNatural, clinical care800.291.1130www.saian.net

Salonwear...................................................................................522Golden Valley, MNJackets, wraps, robes, aprons and uniforms800.635.3323www.salonwear.com

Satin Smooth.........................................................700, 702, 704, 706stanford, Ctdepilatory and skin care800.7CONaIrwww.satinsmooth.com

Silhouet-Tone......................................................................124, 126Miami, fLspa equipment and furniture800.552.0418www.silhouettone.us

Skin Blends................................................................................813Nixa, MOskin Blends custom bendable skin care line, Cirepil wax,mineral blends makeup877.754.6253www.skinblends.com

Skin Care Consultants..............................................................628CanadaLamProbe skinlites, instant skin serum, and skin care products 877.694.9777www.lamskin.com

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Call PCA SKIN today at 877.PCA.PEEL [722.7335], visit pcaskin.com or email [email protected].

Scan here to access a list of our upcoming classes.http://www.pcaskin.com/greatnessbeginshere/classes.html

Discover your unique potential and achieve your personal best. Become a PCA SKIN® Certified Professional.

greatnessbegins here


SkinpHD, Inc. With Dr. Suwelack..............................................912franklin, tNCosmeceutical skin care from south africa, natural and chemical972.978.2166www.skinphd.com

Society for Clinical & Medical Hair removal, Inc. (SCMHr)........821Madison, WIhair removal organization offering membership,certification and continuing ed.608.443.2470www.scmhr.org

Sothys USA.........................................................................120, 122Miami, fLskin care and body products800.325.0503www.sothys-usa.com

South Seas Tanning By Jaco.............................................617, 619Pompano Beach, fLskin care and cosmetics800.684.5226www.jacospa.com

Spa Manufacturer Direct..........................................................1006sun Valley, Caspa equipment800.715.5751www.spamdi.com

Spabooker............................................................................310, 312New York, NY#1 web-based spa software646.738.8304www.spa-booker.com

Sugar Streak...............................................................................428san antonio, tXBody sugaring / hair removal210.495.3333www.sugarstreak.com

Suntegrity Skincare...................................................................826Marina del rey, Caskin care products (sun screen, self tanner, tinted sun screen)310.986.2310

Tassi LLC....................................................................................716Mesa, aZhair holder800.684.4910www.tassi.com

Tei Spa Essentials....................................................................1010Chatsworth, CaBeauty tools on the go818.772.8686www.teispa.com

Texas Bioestetic Instruments (TBI).........................................427Colleyville, tX Non-invasive cosmetic recovery equipment817.416.6934 x103www.biostetics.com

The Unique Edge........................................................................627san diego, CaBeauty tool for hair, nail and skin858.663.6119www.theuniqueedge.com

The Wax Connection.................................................................909friendswood, tXEpillyss wax, supplies and accessories866.417.6015www.thewaxconnection.com

Tizo by Fallene...........................................................................206Norristown, Pasunscreen800.332.5536www.solarprotectionformula.com

UltraLuxe By Dakar.............................................................210, 212san fernando, Caskin care products855.366.8102www.sonyadakar.com

Universal Companies................................................................605abingdon, Vaspa distributors800.558.5571www.universalcompanies.com

VB Beauty...................................................................................226fort Myers, fLCosmetics and skin care877.474.4038www.vbbeauty.com

Vital Assist...........................................................................316, 318Baton rouge, Ladevelopers and manufacturers of private label,technologically advanced skincare225.752.4573www.owenbiosci.com

Vitality FX Detoxification Station...................................1015, 1016allen, tXspray tanning and detox foot bath469.223.1039www.bronzebiologic.com

Vitamix......................................................................................1012Cleveland, OhVM 5200 and accessories800.848.2649www.vitamix.com

Vivant Skincare: Miami Bleach by Vivant................................321Miami Lakes, fLCorrective body bleaching and rejuvenation800.9.VIVaNtwww.vivantskincare.com

White Towel Services, Inc. .......................................................718fort Worth, tXMakeup remover, towels and helios self tanning towels866.938.8693www.wtowel.com

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PEEL CLASS ROOM M6

Sunday, May 5 2-3 pmFACE PERFECTION: THE MEDICAL FACIALDr. Zone presents the art of skin rejuvenation from the inside out. Scientific skin care knowledge with hands on practical clinical methods is applicable to both spa and medical practitioners alike for immediate boost in sales. Our new Total Beauty Peel combines the correction of a peel with the perfection of a facial. Impress your clients with new bio-active ingredient knowledge, innovative spa treatments and results oriented recommendations that you will gain in this class!

DEMONSTRATION: TOTAL BEAUTY® PEEL

Biochemist and founder, Gül Zone and Dr. Robert Zone.

BOOTH 207Show Specials & Demonstrations

Ask About Our New Starter Kits 888-292-DERM

PEEL EDUCATION

• Peel Science• Nature’s Peels• Peptide Peels

• Stem Cell Peels• Peel to correct• Heal to protect

medical and spa

professionalsregister now

www.dermaware.com/professional

www.dermaware.com


SATU

RDAY

* Prerequisite: Completion of the NCEA Training Manual.Purchase the Training Manual ($114) and get started with Step 1. Go to www.NCEACertified.tv.A Prep Class is an interactive study group that allows the candidate to further their knowledge development. It is an excellent way to “brush up” on skills, develop a nurturing mentor relationship with the instructor and provide more interaction than if the candidate only used the self-study method.utilizing the training manual format, the instructor reviews study objectives and knowledge reviews, provides interactive verbal quizzes and concludes the class with a sample written test. This sample test provides the candidate with an overview of how a question appears on the examination.

Bring your completed Candidate Application along with supporting documents to this session. If your Candidate Application is complete, your Authorization to Test (ATT) will be emailed to the address on your application within 7-10 days. The candidate must then call to schedule their exam within 15 days of receipt. See Candidate Information Bulletin for testing content and examination policies.

The National Coalition of Estheticians, Manufacturers/Distributors & Associations (NCEA) developed the NCEA Certified credential in 2007. NCEA Certified is the professional status awarded to a skin care professional that has met the competency standards as set forth by NCEA’s 1200 Hour Esthetician Job Task Analysis. It represents the highest skin care credential available in the United States, and adherence to the code of ethics of the profession. Those who choose to become NCEA Certified do so for a variety of reasons, including: • Commitment to their career and the industry • Desire to challenge their skill level and knowledge base • Commitment to personal growth and continuous learning • A move to another state where the hours of training are higher than what they received in school • State endorsement/reciprocity requirement to attain advanced licensure

The reasons also vary with a person’s age, longevity in the field and future plans. An added benefit is that NCEA Certified estheticians on average earn more than their non-certified counterparts. Those who are committed to personal growth are more likely to have the self-confidence to seek increasing levels of responsibility, and therefore higher incomes. Regardless of the reason–it’s a good investment in yourself! The NCEA Certified designation could mean the difference between getting or missing out on your next promotion or position. Certification better prepares the skin care professional for today’s job market, and helps you be better equipped to respond to the constantly changing demands and advances within our profession.Please visit www.NCEACertified.tv or contact the NCEA Executive Offices at 201-670-4100.

COST$125.00

NCEaMEMBErs

COST$149.00NON-MEMBErs

NceA ceRTIFIeD PReP clASS

PRe-coNGReSS

• Complimentary NCEA Certified Records Verification ($175.00 value)• 2-day all inclusive admission to The International Congress of Esthetics and Spa• Certificate of Attendance from The International Congress of Esthetics and Spa

SATURDAY MAY 3

Includes:

10:00 a.m. to 5:00 p.m.

5:00 p.m. to 5:30 p.m. free nCeA CertifieD reCOrDs verifiCAtiOn ($175 vAlue)

BACkgrOunD

• rooM STAnLEy CUp

The Prep Class consists of 6 sections:• The Role and Characteristics of the NCEA Certified Professional• Client Care and Sciences of the Skin• Professional Treatments• Medical Professional Interaction• Risk Management• The Business of Skin Care

Membership status must be current on day of event.No changing classrooms once programs have started.

(1st fLOOr IN thE shEratON hOtEL)


Sponsored by Warfield Weekly UpdateThe first day of school sets the tone of what’s to come–good or bad! Classroom management is not just about what the students are expecting to learn, but it is also about what you as the instructor expect from your students. We discuss several tips on classroom management that in turn can lead to increased student engagement.

At the conclusion of this class, the attendee will be able to: • Recognize student behavior • Create student/teacher expectations • Develop a learning environment • Manage your classroom with a plan

Sponsored by International Dermal InstituteAre you integrating Smart (computer) technologies into your classroom? Working and communicating with students through their personal computers and tablets? Has it become more challenging for you to motivate and stimulate student interest through traditional methods? It is important that you feel well equipped to fully address the advances and changes in technology that influence educational standards within the perimeters of your present curriculum and beyond.

At the conclusion of this class, the attendee will be able to: • Compare and contrast traditional classroom settings vs. what is the new reality • Identify challenges in understanding digital education • Develop a better understanding of how the “modern” student learns • Discover ways to integrate today’s digital tools into your curriculum

Susanne S. Warfield is President/CEO of Paramedical Consultants, Inc.–a consulting, publishing and association management firm. Warfield is a 33-year esthetician, is NCEA Certified, holds both CIDESCO and ITEC diplomas and worked for over 13 years in a dermatology practice in New York City. She has authored over 450 articles and 15 books for the consumer, medical and skin care sectors.

Carrie Garman Carrie Garman is a Senior Instructor for the International Dermal Institute and is a licensed skin therapist in Oklahoma and Texas with 12 years of experience in the industry. She has worked in many different business settings including full service salons, spas as well as retail focused environments. This has given her a well-rounded perspective of the skin care industry that greatly improves her ability to connect with students on a daily basis. Carrie is passionate about making education fun and accessible for students of all levels and strives to help them see what they can achieve with the right knowledge. Carrie feels that teaching is a great privilege and hopes to continue growing as a mentor and as a student throughout life.

COST$125.00

NCEaMEMBErs

COST$149.00NON-MEMBErs

NATIoNAl eSTHeTIc TeAcHeR TRAINING

PRe-coNGReSS

• 5 CEs Approved by the Commission on Accreditation. • CE Certificate and Digital Course Materials• Complimentary NCEA Certified Records Verification ($175.00 value)• 2-day all inclusive admission to The International Congress of Esthetics and Spa• Certificate of Attendance from the International Congress of Esthetics and Spa

SATURDAY MAY 3

Includes:

9:00 am WelCOme

9:15 a.m. to 9:45 a.m. ClAssrOOm mAnAgement Presented by Susanne S. Warfield

9:45 a.m. to 11:30 a.m. upDAting yOur rOle As An eDuCAtOr Presented by Carrie Garman

• rooM WorLD CUp(1st fLOOr IN thE shEratON hOtEL)


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RDAY

Do you know about the LED, Microdermabrasion, Chemical Exfoliation and Laser Light Curriculums developed by NCEA? Learn how your facility can become an Approved Training Facility/Testing Center for NCEA Certified or for the *NEW* Qualified NCEA Certified program.

11:30 a.m. to 12:00 p.m. inCreAse inCOme By BeCOming An Atf Or CreAting pOst-grADuAte Ce prOgrAms

1:00 pm to 3:00 p.m. teAChing ChemiCAl peeling tO mAximize yOur stuDents’ unDerstAnDing

3:00 p.m. to 4:30 p.m. teACh yOur stuDents hOW tO turn CustOmers intO lOyAl lOng-term Clients Presented by Diane Buccola

12:00 p.m. to 1:00 p.m. lunCh On yOur OWn

Sponsored by PCA SkinChemical peeling has been used for centuries and remains one of the most effective methods for estheticians to use. Staying up-to-date to teach about the many peeling solutions, appropriate usage for different skin types and precautions/contraindications can be daunting. This presentation provides the teacher with a comprehensive overview of available scientifically proven acids, safe and effective treatments, application techniques and pre- and post-care recommendations.

At the conclusion of this class, the attendee will be able to: • Define mechanisms of action for each agent • Differentiate acids for different skin types • Discuss precautions/contraindications • Demonstrate proper application techniques

Bring your questions on any topic to these industry experts!

Sponsored by Spa Biz BoardThe relationship with clients can make or break the success of an esthetician. This presentation offers steps your students can take to build successful relationships with their clients, which is the “Heart of Esthetics,” and ultimately their bread and butter in this business. You are provided with tips to help your students easily market themselves both in and out of the treatment room, along with specific solutions to common obstacles, such as home care recommendations and retail sales.

At the conclusion of this class, the attendee will be able to: • Empower your students to take advantage of marketing opportunities • Explore with students the pros and cons of various communication options • Explain the benefits of a proper intake process; for client safety and for creating a relationship with the client • Emphasize to your students the importance of selling care products

Bring your completed Candidate Application along with supporting documents to this session. If your Candidate Application is complete, your Authorization to Test (ATT) will be emailed to the address on your application within 7-10 days. The candidate must then call to schedule their exam within 15 days of receipt. See Candidate Information Bulletin for testing content and examination policies.To get started on taking your career to the next level, go to www.NCEACertified.tv.

Diane Buccola is a NCEA Certified Esthetician with over 14 years experience in the treatment room, both as a spa owner and a solo esthetician. She is the owner of the popular online message board SpaBizBoard.com, and is a member of the Les Nouvelles Esthétiques & Spa magazine Advisory Board. Diane is a regular author and speaker for the spa trade and has written two books, Estheticians are a Girl’s Best Friend and The Heart of Esthetics.

4:30 p.m. to 5:00 p.m. interACtive pAnel DisCussiOn With shArOn Bell AnD DiAne BuCCOlA

5:00 p.m. to 5:30 p.m. free nCeA CertifieD reCOrDs verifiCAtiOn ($175 vAlue)

Dawn Ahearn became an esthetician over six years ago to make a difference in people’s lives by improving the health of their skin. After owning her own practice for two years, Ahearn had a strong desire to help others achieve success, which led her to become a Certified Advanced Educator for PCA SKIN®. Ahearn has helped hundreds of practices with their marketing, education and consultative selling by delivering national and in-office seminars throughout the country.

(1st fLOOr IN thE shEratON hOtEL)


NeWS SPoTlIGHT

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BAMBoo-FUSIonfacial Massage Bamboo stick set andInstructional dVd727.866-2183Bamboo-fusion.comBooTH #529

DErMAQUESTstem Cell 3d Complex800.213.8100dermaquestinc.comBooTH #311

MAXCArAsemi Permanent Mascara800.233.7453Maxcarausa.comBooTH #118

Dr. SCHrAMMEK KoSMETIK Blemish Balm800.729.1242drschrammek.usBooTH #304

GLyMED pLUSstem Cell Power serum800.676.9667Glymedplus.comBooTH #500

LE MIEUX CoSMETICSVita-C skin Protective Créme888.327.8188LeMieuxCosmetics.comBooTH #216


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MInErALoGIEBB Crème972.620.2818Mineralogiemakeup.comBooTH #218

rApID LASHEyelash Enhancing serum877.760.6677rapidlash.comBooTH #604

rHonDA ALLISonaGE Less, anti-Glycation serum Enhanced866.313.7546rhondaallison.comBooTH #200

SAIAnsaIaN GEM Pro portable Galvanic,EMs, Microcurrent 800.291.1130saian.netBooTH #426

ConTroL CorrECTIVESkin Refining TCA Peel866.290.4290Controlcorrective.comBooTH #701

SoTHySEnergizing day Cream 800.325.0503.sothys-usa.comBooTH #120

ULTrALUXEMicroVenom hydrating Night Complex855.366.8102Ultraluxeskincare.comBooTH #210

LADy BUrDIndelible Lip800.345.3448Ladyburd.comBooTH #105

EMInEnCE orGAnICarctic Berry Peel & Peptide Illuminating system888.747.6342Eminenceorganics.comBooTH #211


DIRecTIoNS& HOTELS

E Randol Mill Rd. E Randol Mill Rd.

E Randol Mill Rd.

Tom Landry Hwy Tom Landry Hwy Tom Landry Hwy

157

360

360

28B 29 29

Chapman Cutto

ff

Arlington Downs Rd.

Rd. to Six Flags E Rd. to Six Flags E

Dim

plomacy Dr.

Six Flagsover Texas

29

30 30 30

Brookhollow Plaza Dr.

Brookhollow Plaza Dr.

Wet N Wild Way Brinker Ct.

E Copeland Rd.

Wet N Wild W

ay

Rd. to Six Flags E

Woodbrook St.

Andrews St.

Wild Wood dr.

Cedarland Blvd. AmeriquestField In

Arlington

E Copeland Rd. E Copeland Rd.

3

45

1

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aRLiNgtON CONVeNtiON

CeNteR

1. Sheraton Arlington 1500 Convention Center Dr Arlington, TX • Superior First Class • Located adjacent to Convention Center

2. Fairfield Inn 2500 E Lamar Blvd Arlington, TX • Moderate First Class • 1.5 miles from Convention Center

3. Hilton Arlington 2401 E. Lamar Blvd. Arlington, TX • First Class • 1 mile from Convention Center

4. Hawthorn Suites 2401 Brookhollow Plaza Arlington, TX • Moderate First Class • 1 mile from Convention Center

5. SpringHill Suites 1975 E Lamar Blvd Arlington, TX • Moderate First Class • 1 mile from Convention Center

Parking at the convention centeris $5 Per Day.

For driving directions callThe Arlington Convention Center at 1.817.459.5000

ARLINGTON CONVENTION CENTER1200 Ballpark Way, Arlington, TX 76011 Phone: 1.817.459.5000

BooTH 405

LIFT AWAY

THE YEARSINTRODUCING RHONDA ALLISON'S

- 2014 UPLIFT -SIGNATURE FACIAL

Our unique treatment will elevate

your client's skin to a new level,

revealing its youth and buoyancy.

Make a difference in your client's skin

in 2014. Discover our 2014 UpLift Facial

at RhondaAllison.com/Liftaway

see the results for yourself.

Visit us at booth #200 & 202 | www.rhondaallison.com/liftaway

Featuring the Minus 10 Home Care

System including the Revolutionary

ChronoPeptide and Peptide 38 Serum

Dallas Program 2014

Documents

Transcript of Dallas Program 2014